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This chapter presents the application and its results of the methodology the researchers
have identified in the previous chapter. It also contains the analysis and interpretation of such
data gathered by the researchers. The presentation of findings was classified by respondent
company and further divided into company profile, business practices, and the perception of the
stakeholders on the company performance.
I. Loudbasstard
Company Profile
amplifier docks made from eco-friendly materials which makes it usable without the use of
parent company is a supplier/exporter of construction and building materials. The design and the
material used for the product allows it to amplify sound coming from mobile devices and
because of its practicality, it can be easily used even in areas with no electricity. Each device is
made by a local craftsman from Cebu. Loudbasstard offers five main products: the Bamboo
Amplifier, Mini Bamboo Amplifier, Megabasstard, Homie, and Kickstand. Each product comes
They aim to create, connect, and collaborate which leads them to design not only
functional art pieces but those with great quality and design for music lovers. Since the company
has only a small number of employees, they have no formal organizational structure established.
The company sees to that they comply with all regulatory requirements imposed by SEC, BIR,
and all others which are necessary for their operation. The stakeholders of Loudbasstard consist
of local bamboo and wood farmers, and local artists who serve as the suppliers and
manufacturers. Their products are outsourced from the raw materials to the making of the
product itself, so they help the local farmers and artists by providing them a source of income.
Pili&Pino hires people who are fast learners and good problem solvers. They do not have
communicates the company goals to their employees to ensure that everyone is working
The company employs what is traditionally referred to as “blue collar” workers. These
workers are valued and well taken care of by the company; in return, they remain loyal to
company. They have both pride of work and proper compensation and benefits.
They have almost no marketing spend. The brand is promoted organically through social
media and through presence of various retail channels. The products’ packaging does half
the job….
The product distribution is still spotty. They have some key channels including Kultura
and Rustan’s supermarkets, but affirmed that they could increase reach and convenience.
Pili&Pino occupies a premium positioning. They cater to pasalubong, food service, and
supermarket segments.
C. Operations
The operations are not very scientific they have rough production targets.
Since the company is not that big in size, they look into each purchase of raw materials
such as various fruits, coconut nectar, sugar, nuts, and oats. Ingredients like fruit and nuts
As of the moment, Pili&Pino uses a very simple invoice and collect process. Their next
E. Environment
They have been helping improve the environment. (for example….) Proper packaging is
needed to keep food safe, so they cannot be 100% plastic free yet.
A. Human Resource
The company considers communication skills as the most important factor when hiring
employees. They connect the goals of the company into the smallest transactions or
processes that they do to keep employees working on achieving the same goals.
Office operations makes up their payroll and they pay above the minimum.
The company promotes itself through social media. They are available online, so their
products can be seen everywhere. They try to be available in places with high foot traffic.
The products are moderately affordable and they market customers within the age range
C. Operations
In terms of production, it is still being outsourced. Their sales are mostly dependent on
the seasonal habits of the market such as slack and peak seasons.
They search for multiple vendors or suppliers to get the lowest costs possible and keep
close connections with them. Most of them are small-time suppliers from provinces
Loudbasstard is currently largely financed by the personal investments of the partners and
E. Environment
like the bamboo for the products that the company is offering to the customer.
Frequency of Responses
Strongly Agree Neutral Disagree Strongly Average
Agree Disagree
Table 4.1, having an overall average rating of 4.48, shows that the respondent
stakeholders have responded positively when asked about which they perceive as Loudbasstard’s
primary purpose(s) of existence. The social value and economic value both have very
satisfactory ratings as they averaged 4.43 and 4.14, respectively, while the environmental value
had an outstanding rating with an average score of 4.85. The stakeholders tend to agree that the
company they are working for has set the three conventional goals of a social enterprise (social
value, environmental value, and economic value) as the company’s primary purpose(s). The data
suggests that Loudbasstard has made it clear to its stakeholders that the company’s goals are that
of a social enterprise.
Table 4.2 Practices of the Human Resources Department to Help Achieve Social Goals
Frequency of Responses
TOTAL 6 29 7 0 0 3.98
Table 4.2, having an overall average rating of 3.98, shows the that respondent
stakeholders have favorable responses with regards the human resources department’s
involvement in promoting Loudbasstard’s social goals. All line items presented by the
researchers had very satisfactory ratings ranging from 3.57 to 4.29. The stakeholders generally
agree that the company has set the priority to hire the services of the underprivileged, locals, and
out-of-school-youths and even took the time to further the development and welfare of these
groups of people. The data suggests that Loudbasstard did not fail in giving importance to the
Table 4.3 Practices of the Marketing and Promotions Department to Help Achieve Social Goals
Frequency of Responses
TOTAL 9 8 8 8 2 3.40
Table 4.3, having an overall average rating of 3.40, shows the mixed responses of the
promotions department in helping the company achieve its social goals. Ratings for the line
items presented ranged from a single poor average of 1.86, for products and services targeted for
lower class consumers, to a single outstanding average of 4.86, for the advertisements via
newspapers and social media. In between such range are satisfactory and very satisfactory
average ratings for market targeting and positioning. Overall, the stakeholders are generally
indifferent whether Loudbasstard’s marketing ways are doing good enough to contribute in
making the social goals achievable. The data suggests that Loudbasstard’s methods of marketing
Table 4.4 Practices of the Operations Department to Help Achieve Social Goals
Frequency of Responses
TOTAL 18 10 0 0 0 4.64
Table 4.4, having an overall average rating of 4.64, shows that the respondent
stakeholders have responded favorably with regards the involvement of the operations
department in fulfilling the goals of the company. Both the purchasing of reliable raw materials
and improving general operations received outstanding average ratings of 5.0 while the
acquisition of sufficient property, plant, equipment and improving volume of outputs per day
received very satisfactory average ratings of 4.14 and 4.14, respectively. The stakeholders
generally agree that Loudbasstard is able to address its social goals in carrying out its operations.
The data suggests Loudbasstard always gives importance to its social goals as these are being
Table 4.5 Practices of the Accounting and Finance Department to Help Achieve Social Goals
Frequency of Responses
Table 4.5, having an overall average rating of 3.57, shows that the respondent
stakeholders generally responded positively with just a few of them having negative responses.
Budget management and performance transparency garnered very satisfactory average ratings of
4.00 and 3.86, respectively, while the allocation of profits to beneficiaries had the stakeholders
responding indifferently. The stakeholders generally agree that Loudbasstard, in its efforts to
achieve the social goals set, was able realize enough profits through its budgeting and that the
company was able to show to the stakeholders its financial performance. It is in the allocation of
the profits to the beneficiaries where the stakeholders were mostly indifferent and even having
slightly more unfavorable responses than favorable. The data suggests that Loudbasstard is
allocating funds to its beneficiaries less than what was expected from the company being a social
enterprise.
Frequency of Responses
TOTAL 2 10 7 2 0 3.57
Table 4.6, having an overall average rating of 3.57, shows that the Commented [3]: +marylynnte52197@gmail.com
exactly same lage ni og responses?
Commented [4]: Uu nasayop diay ko aning last.. sorry
will edit it laterz
II. Pili & Pino
Company Profile
Pili & Pino is a corporation established in 2012 engaged in the selling of authentic
Filipino food products made with the finest local ingredients and preparation techniques. Their
products highlight many local products especially the nectar that flows from the coconut tree.
The nectar is transformed into a rich syrup or sugar which is the natural sweetener that they use
in their products. Their products include jams and preserves, infused syrups, and cereals. Each
product feature variety of Filipino ingredients, with no masking of flavors, they commit to share
the fruits of the labor of the farming families just as they are grown. The company supports local
farming communities, aspires to delight food lovers everywhere, and raise the bar for Filipino-
made products.
It was established as a food company whose goal is to show that local flavors can be
made into world-class products. The company believes in learning from mistakes and doing
things better and chose ‘Pili & Pino’ to symbolize choosing of the finest part of oneself to
represent their brand. Due to the size of operations, the company organizational structure is flat
with a person assigned in operations and another in Research and Development. The company
complies with regulatory requirements set by SEC, BIR, and all others necessary for their
operations. The stakeholders of the company include the coconut nectar farmers, and cashew
farmers. Pili & Pino aims to provide poverty-inducing livelihoods to these farmers.
Management Perspective
Other Stakeholders’ Perspective
Frequency of Responses
Table 4.7 shows ratings taken from the other stakeholders’ perspective concerning Pili &
Pino’s primary purpose of existence. The results show that there is an overall rating of 4.34 with
social value rating the highest at an outstanding 4.63 having most of the respondents consistently
rating “strongly agree”, followed by the economic value rating very satisfactorily at 4.38 mostly
rating “agree”, and lastly the environmental value at a very satisfactory rating of 4.00 with a
somewhat distributive rating. This shows that stakeholders perceive Pili & Pino’s involvement
Table 4.8 Practices of the Human Resources Department to Help Achieve Social Goals
Frequency of Responses
TOTAL 12 22 13 1 0 3.94
Table 4.8 indicates other stakeholders’ view on Pili & Pino’s human resource practices in
order to help achieve social goals which rated at an average of 3.94. The practices of providing
sufficient training and hearing out employees and taking action both had an outstanding 4.50
rating. Hiring skilled underprivileged employees and regular employee performance evaluation
both received a very satisfactory rating of 4.13. Lastly, the recruitment of locals and
consideration of out-of-school youth as part-timers were rated satisfactorily at 3.38 and 3.00,
respectively. This indicates that Pili & Pino has done well in their human resource practices.
Table 4.9 Practices of the Marketing and Promotions Department to Help Achieve Social Goals
Frequency of Responses
TOTAL 8 17 8 1 6 3.50
Table 4.9 shows data of stakeholders’ perspective on Pili & Pino’s practices of marketing
and promotions to help achieve social goals. It has an outstanding rating of 4.50 on its marketing
geared toward high class consumers; a very satisfactory rating on advertising, product
positioning, and market towards middle class consumers rating at 4.00, 3.88, and 3.75,
respectively; and lastly a very poor rating of 1.38 on its market towards low class consumers.
Overall, its marketing and promotion rates at 3.50. This means that they have done a good job in
advertising and product positioning and its products are geared more towards the higher class
Table 4.10 Practices of the Operations Department to Help Achieve Social Goals
Frequency of Responses
TOTAL 12 18 2 0 0 4.31
Table 4.10 represents stakeholders’ perspective on Pili & Pino’s practices on its
operations in order to help achieve social goals. It scores at an outstanding rate in acquiring
sufficient property, plant, and equipment at 4.63 and improving general operations at 4.50 and
scores very satisfactorily with the rest namely purchasing reliable raw materials at 4.25 and
improving volume outputs per day at 3.88. With an overall rating of 4.31, this indicates that Pili
& Pino does well in managing its operations taking into account proper resources to be used in
its production.
Table 4.11 Practices of the Accounting and Finance Department to Help Achieve Social Goals
Frequency of Responses
TOTAL 0 6 17 1 0 3.21
Table 4.11 shows stakeholders’ perspective on Pili & Pino’s accounting and finance
practices in helping achieve social goals. All these practices were rated satisfactorily and
consistently near each other. This means that there may still need improvement in the accounting
Frequency of Responses
Strongly Agree Neutral Disagree Strongly Average
Agree Disagree
TOTAL 20 4 0 0 0 4.83
Table 4.12 represents stakeholders’ perspective on Pili & Pino’s addressing of the
environmental aspect of its social goal. All its practices rated outstandingly with an average rate
of 4.83. This means that Pili & Pino exceeded in stakeholders’ expectations when addressing the
environmental aspect of its social goal mostly rating “strongly agree” on all its practices.
III. Human Nature Commented [5]: e first lang ning Human Nature
followed by Pili & Pino then Loudbasstard
Company Profile
Management Perspective
Chapter 5
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