The Best Online Advertising to be Named by Web Marketing Association

The Internet Advertising Competition Awards are the first and only industry-based advertising
award competition dedicated exclusively to online advertising and will recognize the best in all
forms of online advertising, including email, page-based ads, online newsletters, mobile apps,
Websites, video and social media in 96 industry categories.

Boston, MA, November 01, 2018 --(PR.com)-- The Web Marketing Association announces the Call for
Entries for the 17th annual Internet Advertising Competition (IAC) Awards. The IAC Awards are the first
and only industry-based advertising award competition dedicated exclusively to online advertising. This
international award program will evaluate all forms of online advertising, including email, page-based
ads, online newsletters, mobile apps, Websites, video and social media in 96 industry categories. The
Competition Web site is located at www.iacaward.org and the deadline for entry is January 31, 2019.

“Online advertising continues to explode in all of it forms,” said William Rice, President of the Web
Marketing Association. “We created the IAC Awards to highlight the best in this unique advertising
medium by industry, and also to help advertising professionals validate their efforts to clients and senior
management. The IAC Awards can provide third party confirmation that clients are getting the best
creative for their ad dollars. Winning awards is a great way to demonstrate your creative potential.”

The Internet Advertising Competition Awards are open to all organizations and individuals (advertising
and interactive agencies, corporate marketing departments, small business owners, etc.) involved in the
process of developing Internet advertising. Entries may be submitted online at http://www.iacaward.org.
The deadline for entry is January 31, 2019 and will be judged on creativity, innovation, impact, design,
copywriting, and use of the medium.

Awards will be presented within each of the industry categories and advertising formats including:

-Best Social Media Campaign

-Best Online ad (including banner, pop-up or interstitial)
-Best Rich media online ad
-Best Email message
-Best Online newsletter
-Best Website (including best landing pages and best microsites)
-Best Online video
-Best Mobile applications
-Best Integrated ad campaign

Best of show award for each format will be selected from among the industry winners. Ads eligible for
entry in the competition must have run during the period from January 1, 2018 through January 31, 2019.

Interactive agencies that win multiple awards will also be in the running for Top Agency Award. Each
entrant will be awarded points based on the level of award for each award received. A Best of Show will

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be worth 5 points, Best of Industry 3 points and each Outstanding award 1 point. The agency with the
most points will be awarded the Top Agency Award. Agencies winning an IAC Award will also be
automatically included in the Award Winning Agencies Database.

In an effort to recognize those organizations that demonstrate exceptional development skills across
multiple entries, agencies that win more the 6 awards will also be recognized with an Outstanding
Advertising Developer award from the Web Marketing Association. In 2018, seven agencies won this
honor.

Judging for the IAC Awards will take place in February 2019. Judges will consist of a select group of
Internet advertising professionals with an in-depth understanding of the current state-of-the-art in Web
advertising. Past competition judges have included top executives from leading corporations, institutions
and media organizations such as Arc Worldwide, Beeby Clark+Meyler, Brunner Digital,
Campbell-Ewald, CNN, Deep Interactive Asia, Digitas, EuroRSCG 4D, Google, IBM Interactive, JWT,
Mastercard, McCann Worldgroup, Possible, SapientRazorfish, Starwood Hotels & Resorts, Small Army,
Tectis GmbH, TMP Worldwide, Universal McCann Interactive and Wunderman / Y&R.

The 2019 Internet Advertising Competition Awards are sponsored by PR.Com, EContent Magazine,
iContact, WebMaster Radio and Website Magazine.

A complete list of past winners can be found at the IAC Award Website.

About the Web Marketing Association

The Web Marketing Association is an organization working to create a high standard of excellence for
Web site development and marketing on the Internet. Staffed by volunteers, it is made up of Internet
marketing, advertising, PR and design professionals who share an interest in improving the quality of
online advertising, Internet marketing and promotion used to attract visitors to Web sites. The Web
Marketing Association's annual award programs, the WebAward Competition, the Internet Advertising
Competition Awards and the MobileWebAwards, have been helping interactive professionals promote
themselves, their companies, and their best work to the outside world since 1997.

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Contact Information:
Web Marketing Association
William Rice
860-558-5423
Contact via Email
www.IACAward.org

Online Version of Press Release:

You can read the online version of this press release at: https://www.pr.com/press-release/734698

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