Learning Objectives:

To understand Media Information Literacy

To Criticize different learning kineme

And

Produce Media

Introduction:
Media are communication tools that were used to deliver information. There are many media in
this world but the thing is… did people know what are the classification of it? What are the types of it?

Chapter 4 Lession 1: 3. Journals are publications that con-

PRINT MEDIA – A medium that dis-
seminates printed matter.
tain scholarly articles orcurrent infor-
Printing helped people in every places
mation on research and development
to learn and eventually, it became
in a particular topic or subject.
mass-based.

Printing started on the end of the

1. Magazines are publications issued
periodically and contain essays, sto-
ries, poems, etc. by many writers and
often with photographs and draw-
ings, usually specializing in a
particular subject.
After the book, newspaper was soon
2nd Century AD in China. It was pri-
discovered and developed. Newspa-
marily invented for the cause of shar-
per was developed to send news to
ing knowledge for those people who
all parts of the country. It has two
can't afford to study in an university
kinds:
or an academy.

1. Broadsheets - The language is eng-

2. Newsletters are publications issued
regularly to provide information of
interest to the members of an organi-
zation or any institution or compa-
ny. Leaflets and newspapers are
examples of newsletter.
The role of printing is to spread
literary works and general infor-
mation by reproducting the books. Its
roles are clustered by 3Rs. These are:
1. Reading
2. Writing
3. Arithmetic
lish. It used bigger paper than the
local newspaper that was called;
2. Tabloid - The language used in this
newspaper depends on the language
on the region on where the people
are in.
Magazines came in after those two.
Magazines also published novels or
short stories that can be read in
each issue.
In 1950s, Filipino and foreign com-
ics became popular.
FILIPINO: Darna and Dyesebel.
FOREIGN: Batman and Superman
Print media also covers textile
printing, wallpaper, packaging, and
billboards.
Chapter 4 Lesson 2: Broadcast
Broadcasting is the transmis-
sion of radio and television pro-
grams that are intended for general
public reception.
Radio the prime purpose of
radio is to convey information from
one place to another through the
intervening media.
Television used for transmitting
moving images in colour and in 2 or
3 dimensions and sounds. The television
became feasible in 1930.
Film is a series of still images that
when shown on a screen, create the illu-
sion of moving images
Chapter 4 Lesson 3: New Media
(Internet)
NEW MEDIA are forms of media that are
native to computers, computational and
relying on computers for redistribution.
Some examples of new media are tele-
phones, computers, virtual worlds, single
media, website games, human-computer
interface, computer animation and inter-
active computer installations. New media
are often contrasted to "old media", such
as television, radio, and print media, alt-
hough scholars in communication and
media studies have criticised rigid distinc-
tions based on oldness and novelty. New
media does not include television pro-
grams (only analog broadcast), feature
films, magazines, books, unless they con-
tain technologies that enable digital gen-
erative or interactive processes.
THE THIRD WAVE by Alvin Toffler in his
book The third wave divided civilization in
three main parts:
First wave - was the agricultural revolu-
tion which took thousands of years in the
lives of people in the differents parts of
the world.
Second wave - was the industrial period
which pave the way to the industrializa-
tion in Europe, America, Middle east and
in Asia. The development of machines
made production easy and fast this took
about three hundred years.
Third wave - has developed in just a few
decades but a lot of changes have been
happening in the different areas of life,
information, and media have made the
world appear to be smaller and accessible
to people in all walks of life.
KINDS OF COMPUTERS
1. Analog Computer - An analog computer
or analogue computer is a type of com-
puter that uses the continuously changea-
ble aspects of physical phenomena such
as electrical, mechanical, or hydraulic
quantities to model the problem being
solved. In contrast, digital computers rep-
resent varying quantities symbolically, as
their numerical values change. As an ana-
log computer does not use discrete val-
ues, but rather continuous values, pro-
cesses cannot be reliably repeated with
exact equivalence, as they can with Tu-
ring machines. Unlike digital signal pro-
cessing, analog computers do not suffer
from the quantization noise, but are lim-
ited by analog noise.
2. Digital Computer - is most commonly
used type of computer. A computer that
performs calculations and logical opera-
tions with quantities represented
as digit, usually in the binary num-
ber system. It is used for processing
data represented by discrete, local-
ized physical signals, as the pres-
ence or absence of electric current.
The main three components of digi-
tal computer are,
Input : The user gives a set of input
data.
Processing : The input data is pro-
cessed by well defined and finite
sequence of steps.
Output: Some data available from
the processing step are output to
the user.
3. Hybrid Computer - Hybrid com-
puters are computers that exhibit
features of analog computers and
digital computers. The digital com-
ponent normally serves as the con-
troller and provides logical and nu-
References:
Media and Information Literacy Textbook
http://theconversation.com/media-oligarchy-and-the-shaping-of-news-in-indonesia-89094
merical operations, while the analog com-
ponent often serves as a solver of differ-
Chapter 4 Lesson 3: Comparison and con-
ential equations and other mathematical-
trast
ly complex equations. The first desktop
People from the past uses these kind of
hybrid computing system was the Hy-
medias in a positive ways and also helps
comp 250, released by Packard Bell in
1961. Another early example was the them in their works in their daily lives.
HYDAC 2400, an integrated hybrid com- People nowadays don’t usually use radios
puter released by EAI in 1963. Late in the in their house because in today’s genera-
20th century, hybrids dwindled with the tion people provides new and more con-
increasing capabilities of digital comput- venient medias to use but television is
ers including digital signal processors. still a popular means of entertainment
Hybrid computers can be used to obtain a because there are different programs that
very good but relatively imprecise 'seed' appeal to different teeviewers.
value, using an analog computer front-
end, which is then fed into a digital com-
puter iterative process to achieve the
final desired degree of precision. With a
three or four digit, highly accurate numer-
ical seed, the total digital computation
time to reach the desired precision is dra-
matically reduced, since many fewer iter-
ations are required. One of the main
technical problems to be overcome in
hybrid computers is minimizing digital-
computer noise in analog computing ele-
ments and grounding systems.