Beruflich Dokumente
Kultur Dokumente
• Giveaways! The most recent giveaway launched on 4/20/16 was a HUGE success with almost 200
retweets and 130+ new followers.
Facebook
• Currently at 1,686 likes as of 4/25/16
• Dress for #PantherSuccess contest was a huge success, reaching 6,000 people in the fall and 24,000
people in the spring!
• Creating “events” for our Career Events. Ex: Facebook event for Spring Career Fair reached 23,000
people with 100+ RSVPs and 200+ people who marked that they were interested! Events are very
popular on Facebook when it comes to spreading the word so this was a good move.
• Moovly was a success on Instagram – it set us apart because it was something different
Pinterest
• Currently at 1,075 followers as of 4/25/16
• Created new boards titled “College Advice” as a catch-all for study tips, time management, etc. and
“Positive Thoughts” for motivational quotes that we often end up posting on Twitter for
#MondayMotivation
• Our “Dress for Panther Success Board” is very helpful for students who need outfit inspiration for
career fairs, job interviews, etc.
• Overall, staying active on Pinterest leads to new followers.
Tumblr
• Perfect platform for posting articles we’ve written and linking to our other social media
• This year we tried to do one article per Career Fair i.e. 7 Questions with Pitt’s Internship
Coordinator, All About the Elevator Pitch, What to Expect at the Summer Job & Internship Fair.
Key Statistics
Exciting Increase in numbers this year!
Facebook
• Increased likes by 20% - from 1,400 likes on 3/31/15 to 1,686 likes on 4/25/16
Twitter
• Increased followers by 26% - from 1,789 followers on 3/31/15 to 2,261 followers on 4/25/16
Instagram
• Increased followers by 442%! - from 49 followers on 3/31/15 to 266 followers on 4/25/16
Pinterest
• Increased followers by 14% - from 945 followers on 3/31/15 to 1,075 followers on 4/25/16