Ideas Selector

Idea 1
1 Micro Market Selector Hi Med Lo

a Customers’ affordability of your idea

b Number of ways customers can use your idea

c Number of ways of contacting the customers

2 Macro Market Selector Hi Med Lo

a Your idea’s potential to follow an emerging customer trend

b Consumers’ experience with some of your idea

c Extent to which customer behaviour doesn’t have to change

3 Macro Industry Selector Hi Med Lo

a No dominance of big brands in the industry

b Number of potential buyers

c Number of alternative ideas

4 Micro Industry Selector Hi Med Lo

a Number of relevant skills in your group

b Group members’ aims satisfied by the market?

c Number of potential suppliers or buyers in your group’s network

5 Financial Selector Hi Med Lo

a Reduced amount of money needed to start your business (i.e. venture capital)

b Number of opportunities to generate money with your idea

c Reduced costs (e.g. production, salaries, distribution, etc.)

Idea 2

1 Micro Market Selector Hi Med Lo

a Customers’ affordability of your idea

b Number of ways customers can use your idea

c Number of ways of contacting the customers

2 Macro Market Selector Hi Med Lo

a Your idea’s potential to follow an emerging customer trend

b Consumers’ experience with some of your idea

c Extent to which customer behaviour doesn’t have to change

3 Macro Industry Selector Hi Med Lo

a No dominance of big brands in the industry

b Number of potential buyers

c Number of alternative ideas

4 Micro Industry Selector Hi Med Lo

a Number of relevant skills in your group

b Group members’ aims satisfied by the market?

c Number of potential suppliers or buyers in your group’s network

5 Financial Selector Hi Med Lo

a Reduced amount of money needed to start your business (i.e. venture capital)

b Number of opportunities to generate money with your idea

c Reduced costs (e.g. production, salaries, distribution, etc.)

Idea 3

1 Micro Market Selector Hi Med Lo

a Customers’ affordability of your idea

b Number of ways customers can use your idea

c Number of ways of contacting the customers

2 Macro Market Selector Hi Med Lo

a Your idea’s potential to follow an emerging customer trend

b Consumers’ experience with some of your idea

c Extent to which customer behaviour doesn’t have to change

3 Macro Industry Selector Hi Med Lo

a No dominance of big brands in the industry

b Number of potential buyers

c Number of alternative ideas

4 Micro Industry Selector Hi Med Lo

a Number of relevant skills in your group

b Group members’ aims satisfied by the market?

c Number of potential suppliers or buyers in your group’s network

5 Financial Selector Hi Med Lo

a Reduced amount of money needed to start your business (i.e. venture capital)

b Number of opportunities to generate money with your idea

c Reduced costs (e.g. production, salaries, distribution, etc.)