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aEat that frog!´ is actually a phrase which states that if you eat
a frog live in the morning you could not do a worse thing
thereafter the whole day. In other words, you will thus know as
to what are the challenging things you have to do in a day.
Simply, all it implies is to pick up the most difficult but important
thing which you have been avoiding all along and get on with it.
It might be difficult but it does have an important bearing on
your life. It helps you to avoid dilly-dallying or procrastination of
the work. Most often, we tend to avoid awkward jobs and
decisions because of temptations for easy way out.

This philosophy nudges you to identify the most critical

jobs for the day and how to organise them and with what
priority. This will enable you to be methodical and systematic to
do right things in life. This book by Brian Tracy is also a treatise
on effective Time Management. This book is a metaphor for
tackling the most challenging task of yours day. According to
this book the key to happiness, satisfaction, great success and
a wonderful feeling of personal power and effectiveness is for
your frog first thing every day when you start work.c


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Before you can determine your "frog" and get on with the job of
eating it, you have to decide exactly what you want to achieve
in each area of your life. Clarity is perhaps the most important
concept in personal productivity. The number one reason why
some people get more work done faster is because they are
absolutely clear about their goals and objectives, and they don't
deviate from the.
The greater clarity you have regarding what you want and the
steps you will have to take to achieve it, the easier it will be for
you to overcome procrastination, eat your frog, and complete
the task before you. In this book Brian Tracy has expressed 21
great ways to stop procrastinating and getting more work done
in less time.


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 Set the table.
Decide exactly what you want. c
Write it down.
Set a deadline on your goal.
Make a list of all subsets.
Organize the list into a plan.
Take action on the plan immediately.
Resolve to do something every day that moves you towards
your goal.c
 ulan every day in advance.c
Think on paper.
uroper prior planning prevents poor performance
So make different list for different purposes.
- Master list
- Monthly list
- Weekly list
- Daily list
3. Apply the 80/20 rule to everything.
- Also called uARETO uRINCIu E.
- 20 % of your activities will account for 80% of your results.
-So always concentrate your efforts on that top 20%.
4.Consider the consequences
-Make better decisions about the time
-Think about the long term
-Obey the law of forced efficiency
5.uractice creative procrastination
-uractise ³Zero Based thinking in every part of your life.
-Set priorities on urgent task
-And posteriorities on the tasks that can be abandoned

6.uractice the ABCDE method continually.

A = must do tasks
B = should do tasks
C = nice to do tasks
D = delegate tasks
E = eliminate tasks

7.Focus on key result areas

8. Apply the law of three
-Do what you can, with what you have, where you are
-Take immediate action
-It is the quality of time at work that counts
-And the quantity of time at home that matters
9. urepare thoroughly before you begin
-Create a comfortable work space
- aunch towards your dream
-Have everything you need at hand before you start
10.Take it one oil barrel at a time
-Take one step at a time to accomplish the biggest
and most complicated job.

11.Upgrade your key skills

-Never stop learning
-Follow three steps to mastery:
1. Read in you field at least one hour everyday
2. Take every course and seminar available on the key
3. isten to audio programs

12. everage your special talent

- Increase you earning ability
- Do what you love to do
13.Identify you key constraints
-Determine the bottlenecks or chock points
-Internal and external constraints
-To set the speed to achieve most important goals and focus
On alleviating them.
14.uut the pressure on yourself
-Apply your physical and mental energies to one problem
-Create imaginary deadlines
15.Maximise your personal powers
-Identify your periods of highest mental and physical energy
each day
-Structure you most important and demanding tasks around
these items
-Gets lots of rest so you can perform at your best
16.Motivate yourself into action
-Be your own cheerleader
- ook for good in every situation
-focus on the solution rather than the problem
-Always be optimistic and constructive
-Develop a positive mental attitude
17.Get out of the technological time skills
-Treat technology as a servant, not as a master
-Don¶t become addicted of technology
- earn to occasionally turn things off and leave them off
18.Slice and dice the task
-³Swiss Cheese´ your tasks i.e.break large complex tasks
down into Bite Sized pieces
-and do just one small part of the task to get started
19.Create large chunks of time
-Organize your days around large blocks of time where you
can concentrate for extended periods on your most
important tasks
-Use a time planner
-Make every minute count
20.Develope a sense of urgency
-Make a habit of moving fast on your key tasks
-Trigger high performance in yourself
-Build up a sense of momentum
21.Single handle every task
-Set clear priorities
-Start immediately on you most important task
-Work without stopping until the job is 100% complete
-Self discipline is the key
-Once you get going, keep going
u u 

This book is a complete life redefinition guide written in the

simplest form for anyone. With these habits of personal
management as a permanent part of personality, ones future
success will be unlimited. This book presents 21 great ways to
stop procrastinating and get more work done in less time. All tips
and methods are presented in very actionable way i.e. organised
and presented all the things in very practical and informative


He gave 21 ways to stop procrastinating and of success but has
given no method, that tells about ways to implement these in day
to day life. Another pitfall was that he favours learning and
applying method i.e. asking successful people about their strategy
to achieve great results and applying same strategy in own life
but this strategy not always gave fruitful results.


The principles of this book can be implemented in the life of any
person and organisation looking to manage time better and
accomplish valuable goals. This book is power packed with well
organized and highly useful tips and rules for being more productive
and having a greater impact in life and on organisation. Basically
10/90 rule and ABCDE method helps in making organisation or
people effective and efficient in their field. The key result areas of
management presented by author in this book helps the manager in
achieving goals of the organisation.