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SKEMA Business School

Masters of Science

Catalogue de Cours / Course Catalog


2018/2019

INTERNATIONAL BUSINESS

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INTERNATIONAL BUSINESS .......................................................................................................................... 9
Fall....................................................................................................................................................................... 10
CROSS-CULTURAL COMPETENCIES IN THE USA ............................................................................................................................... 11
CUSTOMER ENGAGEMENT TECHNOLOGY IN BUSINESS TO BUSINESS DEVELOPMENT .................................................................. 15
EMPLOYABILITY AND CAREER 1 ........................................................................................................................................................ 19
GLOBAL LEADERSHIP : A BRAZILIAN PERSPECTIVE ........................................................................................................................... 23
GLOBAL SUPPLY CHAIN MANAGEMENT ........................................................................................................................................... 27
GLOBALIZATION: RISK, CHALLENGES AND OPPORTUNITIES FOR LATIN AMERICA .......................................................................... 31
IMPORTING AND EXPORTING IN A GLOBAL MARKET ...................................................................................................................... 35
INTERNATIONAL ENTREPRENEURSHIP ............................................................................................................................................. 39
INTERNATIONAL MARKETING MANAGEMENT ................................................................................................................................. 42
INTERNATIONAL PROJECT MANAGEMENT ....................................................................................................................................... 46
INTERNATIONALISATION OF THE FIRM ............................................................................................................................................ 50
MANAGING MULTICULTURAL TEAMS .............................................................................................................................................. 55
Strategic entrepreneurship: From theory to practice ...................................................................................................................... 59
BRAZIL AND THE INTERNATIONAL ECONOMY .................................................................................................................................. 63
CONSULTING IN INTERNATIONAL BUSINESS DEVELOPMENT .......................................................................................................... 67
CORPORATE SOCIAL RESPONSABILITY .............................................................................................................................................. 71
CULTURAL ASPECTS OF BUSINESS .................................................................................................................................................... 75
GEOPOLITICS OF EUROPE ................................................................................................................................................................. 79
GEOPOLITICS OF WORLD BUSINESS ................................................................................................................................................. 83
GLOBAL STAKEHOLDERS MANAGEMENT ......................................................................................................................................... 87
MARKETING TO CHINESE CUSTOMERS............................................................................................................................................. 91
OPEN INNOVATION FOR GLOBAL ENTREPRENEURS ........................................................................................................................ 94
FRENCH AS A SECOND LANGUAGE 1 ................................................................................................................................................ 98

Spring ................................................................................................................................................................ 101


ADVANCED STRATEGY ....................................................................................................................................................................102
CHINA LEGAL ISSUES FOR BUSINESS...............................................................................................................................................105
CROSS-CULTURAL COMPETENCIES IN THE USA .............................................................................................................................109
EMPLOYABILITY AND CAREER 2 ......................................................................................................................................................113
ENVIRONMENT, SUSTAINABILITY AND DEVELOPMENT IN LATIN AMERICA ..................................................................................116
EUROPEAN LEGAL ISSUES FOR BUSINESS .......................................................................................................................................119
GLOBAL PRODUCT DEVELOPMENT AND MANAGEMENT ..............................................................................................................123
INNOVATION IN EMERGING ECONOMIES : A BRAZILIAN CONTEXT ...............................................................................................127
INTERNATIONAL BUSINESS GAME: SKEMASIM ..............................................................................................................................130
INTERNATIONAL FINANCE ..............................................................................................................................................................134
INTERNATIONAL HUMAN RESOURCE MANAGEMENT ...................................................................................................................138
INTERNATIONAL TECHNOLOGY MANAGEMENT ............................................................................................................................142
LEGAL CHALLENGES TO BUSINESS IN LATIN AMERICA ...................................................................................................................146
MANAGEMENT IN INTERNATIONAL ENVIRONMENT FROM A CHINESE PERSPECTIVE ..................................................................149
NEW BUSINESS MODELS: INTERNET APPLICATIONS IN BUSINESS WITH FOCUS ON CHINA .........................................................152
STRATEGY & BUSINESS MODELS ....................................................................................................................................................156
US PERSPECTIVES ON BUSINESS LAW.............................................................................................................................................159
BRAZILIAN INTERNATIONAL MARKETS ...........................................................................................................................................163
BUSINESS MODEL INNOVATION FOR ESTABLISHED FIRMS ............................................................................................................166
COMPANY FAILURE AND RENEWAL IN CHINA ...............................................................................................................................169
CROSS CULTURAL COMMUNICATION AND LEADERSHIP ...............................................................................................................172
CROSS-CULTURAL MANAGEMENT IN LATIN AMERICA ..................................................................................................................176
GLOBAL CLUSTER OF INNOVATION ................................................................................................................................................180
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INTERNATIONAL BUSINESS DEVELOPMENT STRATEGIES FOR INNOVATIVE TECHNOLOGY COMPANIES .....................................183
INTERNATIONAL CORPORATE GOVERNANCE.................................................................................................................................187
NEGOCIATION PRACTICE ................................................................................................................................................................190
RESEARCH METHOD .......................................................................................................................................................................194
RISK AND CRISIS MANAGEMENT FOR GLOBAL BUSINESSES ..........................................................................................................197
FRENCH AS A SECOND LANGUAGE 2 ..............................................................................................................................................201

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Fall
Titre du cours / Course title Période d'enseignement Type de Crédits / Face à Face Page
/ Teaching period cours / Credits /Contact
Course type hours

CROSS-CULTURAL COMPETENCIES fall core 2 13 10


IN THE USA

CUSTOMER ENGAGEMENT fall core 6 39 14


TECHNOLOGY IN BUSINESS TO
BUSINESS DEVELOPMENT

EMPLOYABILITY AND CAREER 1 fall core 1 6 18

GLOBAL LEADERSHIP : A BRAZILIAN fall core 3 18 22


PERSPECTIVE

GLOBAL SUPPLY CHAIN fall core 4 24 26


MANAGEMENT

GLOBALIZATION: RISK, CHALLENGES fall core 5 30 30


AND OPPORTUNITIES FOR LATIN
AMERICA

IMPORTING AND EXPORTING IN A fall core 5 30 34


GLOBAL MARKET

INTERNATIONAL fall core 4 0 38


ENTREPRENEURSHIP

INTERNATIONAL MARKETING fall core 5 30 41


MANAGEMENT

INTERNATIONAL PROJECT fall core 5 30 45


MANAGEMENT

INTERNATIONALISATION OF THE fall core 5 30 49


FIRM

MANAGING MULTICULTURAL fall core 3 18 54


TEAMS

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Strategic entrepreneurship: From fall core 3 18 58
theory to practice

BRAZIL AND THE INTERNATIONAL fall elective 3 18 62


ECONOMY

CONSULTING IN INTERNATIONAL fall elective 3 18 66


BUSINESS DEVELOPMENT

CORPORATE SOCIAL fall elective 3 18 70


RESPONSABILITY

CULTURAL ASPECTS OF BUSINESS fall elective 3 18 74

GEOPOLITICS OF EUROPE fall elective 3 18 78

GEOPOLITICS OF WORLD BUSINESS fall elective 3 18 82

GLOBAL STAKEHOLDERS fall elective 3 18 86


MANAGEMENT

MARKETING TO CHINESE fall elective 3 18 90


CUSTOMERS

OPEN INNOVATION FOR GLOBAL fall elective 3 18 93


ENTREPRENEURS

FRENCH AS A SECOND LANGUAGE 1 fall optional 0 12 97

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Spring
Titre du cours / Course title Période d'enseignement / Type de cours Crédits / Face à Face Page
Teaching period / Course type Credits /Contact
hours

ADVANCED STRATEGY spring core 3 0 101

CHINA LEGAL ISSUES FOR spring core 3 18 104


BUSINESS

CROSS-CULTURAL spring core 2 13 108


COMPETENCIES IN THE USA

EMPLOYABILITY AND CAREER spring core 1 6 112


2

ENVIRONMENT, spring core 5 30 115


SUSTAINABILITY AND
DEVELOPMENT IN LATIN
AMERICA

EUROPEAN LEGAL ISSUES FOR spring core 3 18 118


BUSINESS

GLOBAL PRODUCT spring core 5 30 122


DEVELOPMENT AND
MANAGEMENT

INNOVATION IN EMERGING spring core 4 24 126


ECONOMIES : A BRAZILIAN
CONTEXT

INTERNATIONAL BUSINESS spring core 3 18 129


GAME: SKEMASIM

INTERNATIONAL FINANCE spring core 5 30 133

INTERNATIONAL HUMAN spring core 4 24 137


RESOURCE MANAGEMENT

INTERNATIONAL spring core 6 39 141

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TECHNOLOGY MANAGEMENT

LEGAL CHALLENGES TO spring core 3 18 145


BUSINESS IN LATIN AMERICA

MANAGEMENT IN spring core 5 30 148


INTERNATIONAL
ENVIRONMENT FROM A
CHINESE PERSPECTIVE

NEW BUSINESS MODELS: spring core 4 24 151


INTERNET APPLICATIONS IN
BUSINESS WITH FOCUS ON
CHINA

STRATEGY & BUSINESS spring core 3 18 155


MODELS

US PERSPECTIVES ON spring core 6 39 158


BUSINESS LAW

BRAZILIAN INTERNATIONAL spring elective 3 18 162


MARKETS

BUSINESS MODEL spring elective 2 13 165


INNOVATION FOR
ESTABLISHED FIRMS

COMPANY FAILURE AND spring elective 3 18 168


RENEWAL IN CHINA

CROSS CULTURAL spring elective 3 18 171


COMMUNICATION AND
LEADERSHIP

CROSS-CULTURAL spring elective 3 18 175


MANAGEMENT IN LATIN
AMERICA

GLOBAL CLUSTER OF spring elective 3 18 179


INNOVATION

INTERNATIONAL BUSINESS spring elective 2 13 182


DEVELOPMENT STRATEGIES
FOR INNOVATIVE

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TECHNOLOGY COMPANIES

INTERNATIONAL CORPORATE spring elective 18 0 186


GOVERNANCE

NEGOCIATION PRACTICE spring elective 3 18 189

RESEARCH METHOD spring elective 3 18 193

RISK AND CRISIS spring elective 3 18 196


MANAGEMENT FOR GLOBAL
BUSINESSES

FRENCH AS A SECOND spring optional 0 12 200


LANGUAGE 2

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INTERNATIONAL BUSINESS

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Fall

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CROSS-CULTURAL COMPETENCIES IN THE USA
Code du cours
Titre du cours
Course Code
Course title
MSC.IBRM2.PMCOR.
CROSS-CULTURAL COMPETENCIES IN THE USA
0071
Crédits Période d'enseignement Année Académique
Credits Teaching period Academic Year
2 fall, spring 2018/2019
Travail en Charge totale de
Face à Face Distanciel Travail personnel
équipe Evaluation travail
Contact hours Distance learning Personal work
Charge de travail Team work Total workload
Student workload
13 3 0 24 3 43

Programme
International Business
Program
Départements
Dept. Stratégy, Entrepreneurship and Economics
Department
Module -
Type de cours
core
Course type
Campus Raleigh
Course open to
Raleigh /Fall;#Raleigh /Spring
students in exchange
Langue
d'enseignement Anglais / English
Teaching language
Responsable du cours
AMMAR Oussama
Course leader
Pré-Requis
n/a
Prerequisite

Belo Horizonte

Lille
Nom des intervenants
par campus
Paris
Instructor(s) names by
campus Sophia
Suzhou
Raleigh
Other

This course is designed to introduce the dominant themes of U.S. cultural values as experienced in
Descriptif du cours
/ present-day society. The course will begin with an introduction to life as an outsider in the U.S. and
Course description understanding the most commonly held U.S. cultural values. We will then consider NC State
University history and campus life as an example of higher education in the United States and

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become oriented to the campus surroundings for increased integration into the student body.
Next, the course will study and practice cross-cultural communication and developing intercultural
friendships in structured and semi-structured environments. The course will also highlight a U.S.
value of community public service, particularly as demonstrated in NCSUs engaged student body in
volunteerism and service learning opportunities. In addition to periodic debriefing of cultural
events and activities throughout the semester, our course will contain formal reflections on your
cross-cultural experiences in the form of two personal essays.
Thémes
/
Topics
A l’issue de la formation, vous serez capable de / As a result of this module, you will be able to:
Connaissances / Knowledge and Understanding (subject specific)
Gain an understanding of cultural values and appreciate what to expect when living abroad

Aptitudes cognitives / Cognitive skills

Résultats Appreciate the USs cultural value of public service and NCSUs commitment to student
d’apprentissage volunteerism and community engagement
/
Intended Learning Attitudes / Key transferable skills
Outcomes and Skills
Gain confidence and competence in identifying and using cross-cultural skills through a variety of
events with NC State University students and professionals

Ethical and social understanding

Indiquer les learning objectives auxquels contribue le cours (en se basant sur le curriculum mapping du
programme) / Indicate which learning objectives the course contributes to (based on the program
curriculum mapping)
Contribution aux LO2.1 : To contribute substantively to the product of a group
objectifs and demonstrate leadership skills : 15;#LG2 : Graduates should
pédagogiques du
be able to work effectively in a multicultural team
programme /
Contribution to
LO2.2 : To recognize and use positively the various dimensions
learning objectives of diversity : 15;#LG2 : Graduates should be able to work
effectively in a multicultural team
Cours soumis à évaluation dans le cadre de l’Assurance of
Non / No
Learning pour l’année en cours ?
Evaluation finale (DS)
0%
Final examination
(Précisez la nature pour l'évaluation finale / Explain type for final examination)
QCM - Quizz
Evaluation des
étudiants
Autre, précisez / Other, precise:
Student Assessment

Contrôle continu
100%
Continuous Assessment
préciser nature / Explain type

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QCM - Quizz: 20 %
Etude de cas - Case study: 0 %
Présentation orale - Presentation: 0 %
Rapport écrit / Dissertation - Report / Dissertation: 30 % Nb midterms : 0
Participation - Class participation: 10 %
Examen intermédiaires - Mid-term examination: 30 %
Autre - Others: 10 %
Format de cours / Course format
Méthodes
Cours magistral / Lecture - TD / Tutorials
d’enseignement
Activités d’apprentissage / Learning activities
Teaching Methods
Cours interactifs / Interactive lectures - Projet / Project-based learning - Devoirs / Assignments
Class 1 Course Orientation and Culture Shock (3 hrs.)
Class 2 NCSU Campus Life and History (3 hrs.)
Plan de cours Class 3 Building Networks (2 hrs.)
Course Plan Class 4 Community and Public Service (2 hrs.)
Class 5 Cultural Findings & Reflections (2 hrs.)
Semester-long: ICLP and/or GTI-promoted Cross-cultural Activities (see description below)
Class 1: U.S. Cultural Values & Preparing for Your Experience at NC State University
NC State University Office of International Services. Local Customs and Cultural Adjustment:
http://internationalservices.ncsu.edu/local-customs-cultural-adjustment
Kohls, L. R. (1984). The values Americans live by. Meridian House International.
http://www.bradleyolson.net/uploads/6/7/0/6/6706084/values_americans_hold.pdf
Class 2: NC State University Campus Orientation
NC State University Tuition and Fees for Undergrad and Graduate:
http://www.fis.ncsu.edu/cashier/tuition/mgttuition.asp
NC State University First Year Facts: http://admissions.ncsu.edu/wp-
content/uploads/2014/08/first_year_facts_2014.pdf
Dew, J. R. (2012). The future of American higher education. World Future Review, 4(4), 7-13.
doi:10.1177/194675671200400403 (http://wfr.sagepub.com/content/4/4/7.full.pdf+html)
Schoen, J. Why Does a College Degree Cost So Much? CNBC.com. Jan. 2015.
http://www.cnbc.com/id/102746071
Hopkins, K. Three Surprises for International Students at U.S. Universities. US News and World
Bibliographie Report. April 2012. http://www.usnews.com/education/best-colleges/articles/2012/04/18/3-
surprises-for-international-students-at-us-universities
References
Class 3: Cultural Conversations with NC State Students
Meyers, E. (2014) Navigating the Cultural Minefield. Harvard Business Review. Volume 92, Issue 7-
8, p. 20.
http://proxying.lib.ncsu.edu/index.php?url=http://search.ebscohost.com/login.aspx?direct=true&
db=bth&AN=95639036&site=ehost-live&scope=site
Lewis, R. (June 1, 2014) How Different Cultures Understand Time. Business Insider.
http://www.businessinsider.com/how-different-cultures-understand-time-2014-5
Class 4: North Carolina History and Culture
McLaurin, M. The History of the NC State Fair. Learn NC. from Tar Heel Junior Historian 42, no. 1
(Fall 2002) http://www.learnnc.org/lp/editions/nchist-newsouth/4404
Zumbach, L. 46 State Fairs and What Makes them Special. Mental_Floss. Sept. 2013.
http://mentalfloss.com/article/52568/46-state-fairs-and-what-makes-them-special
Class 5: Reflection and Preparing for Employment
Cultural Re-Entry Resources. IES. http://www.iesabroad.org/study-abroad/alumni/re-entry
How to Explain Study Abroad to an Employer: http://blog.apiabroad.com/reentry/explain-study-
experience-future-employer/

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Site(s) web / Web
sites

Modalités de délivrance du cours (par campus si différent)


Course delivery modes (per campus if different)
Nombre CM Durée CM Amphi Nombre TD / Durée TD (en Autres (Distance Préciser les spécificités de programmation
Amphi / (en heures) / Number of heures) / Tutorial learning, etc…) (en (TD journée, cadencement spécifique des
Number of Lecture duration Tutorial class duration (in heures) / Other (in séances) / Specify if full-day tutorial
Lectures (in hours) classes hours) hours) class, different schedules
Campus
0 0 0 0 0

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CUSTOMER ENGAGEMENT TECHNOLOGY IN BUSINESS TO BUSINESS DEVELOPMENT
Code du cours
Titre du cours
Course Code
Course title
MSC.IBRM2.STCOR.0
CUSTOMER ENGAGEMENT TECHNOLOGY IN BUSINESS TO BUSINESS DEVELOPMENT
056
Crédits Période d'enseignement Année Académique
Credits Teaching period Academic Year
6 fall 2018/2019
Travail en Charge totale de
Face à Face Distanciel Travail personnel
équipe Evaluation travail
Contact hours Distance learning Personal work
Charge de travail Team work Total workload
Student workload
39 0 10 78 3 130

Programme
International Business
Program
Départements
Dept. Stratégy, Entrepreneurship and Economics
Department
Module -
Type de cours
core
Course type
Campus Raleigh
Course open to
Raleigh /Fall
students in exchange
Langue
d'enseignement Anglais / English
Teaching language
Responsable du cours
RODRIGUEZ Michael
Course leader
Pré-Requis
N/A
Prerequisite

Belo Horizonte

Lille
Nom des intervenants
par campus
Paris
Instructor(s) names by
campus Sophia
Suzhou
Raleigh RODRIGUEZ Michael
Other

This course is designed to introduce students to the utilization of CRM technology in modern
Descriptif du cours
/ customer engagement strategies. This course focuses on sales force automation and principles of
Course description customer relationship management (CRM). Curriculum will introduce students to CRM concepts
and functionality for business development professionals and managers. Students will develop
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full proficiency in using CRM systems by emphasizing hands on use of Salesforce.com and
understand the importance of other technologies such as social media (SCRM) and mobile (mCRM)
Customer Engagement Process
Customer Relationship Management (CRM)
Thémes Sales Force Automation (SFA)
/ Social Media (SCRM)
Topics Mobile (mCRM)
Global Differences
Privacy and Ethical Policies
A l’issue de la formation, vous serez capable de / As a result of this module, you will be able to:
Connaissances / Knowledge and Understanding (subject specific)
Describe the benefits of CRM for the company and the sales professional
Understand the key elements and functionality in utilizing CRM programs.
Build a personal CRM database and correspondence campaign.
Utilize key analytical / report tools for customer data.
Determine and use key metrics for evaluating the success of CRM initiatives.
Résultats
d’apprentissage
/ Aptitudes cognitives / Cognitive skills
Intended Learning
Outcomes and Skills
Attitudes / Key transferable skills

Ethical and social understanding

Indiquer les learning objectives auxquels contribue le cours (en se basant sur le curriculum mapping du
programme) / Indicate which learning objectives the course contributes to (based on the program
curriculum mapping)
LO1.2 : To select the best course of action to follow in order to
behave as responsible managers : 10;#LG1 : Graduates should
behave as responsible managers in order to deliver sustainable
performance in complex environments
LO2.1 : To contribute substantively to the product of a group
Contribution aux and demonstrate leadership skills : 15;#LG2 : Graduates should
objectifs be able to work effectively in a multicultural team
pédagogiques du LO3.1 : To produce clear, well organized verbal presentations :
programme / 21;#LG3 : Graduates should be able to communicate in an
Contribution to international environment
learning objectives
LO3.2 : To produce clear, well organized written communication
: 21;#LG3 : Graduates should be able to communicate in an
international environment
LO4.1 : To analyze globalization and evaluate its effects on
business : 23;#LG4 : Graduates should be able to manage in the
global knowledge economy
LO4.2 : To apply theories and key concepts in the field of the
management of knowledge assets, technological progress and
innovation : 23;#LG4 : Graduates should be able to manage in

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the global knowledge economy
LO5.1 : To analyze and apply advanced concepts in a specialized
discipline : 25;#LG5 : Graduates should be able to think critically
and to assess business issues in a specialized discipline
LO5.2 : To assess a business issue and formulate solutions in a
specialized discipline : 25;#LG5 : Graduates should be able to
think critically and to assess business issues in a specialized
discipline
Cours soumis à évaluation dans le cadre de l’Assurance of
Non / No
Learning pour l’année en cours ?
Evaluation finale (DS)
40%
Final examination
(Précisez la nature pour l'évaluation finale / Explain type for final examination)
Etude de cas - Case study, Présentation orale - Presentation

Autre, précisez / Other, precise:

Evaluation des Contrôle continu


étudiants 60%
Continuous Assessment
Student Assessment
préciser nature / Explain type
QCM - Quizz: 20 %
Etude de cas - Case study: 25 %
Présentation orale - Presentation: 20 %
Rapport écrit / Dissertation - Report / Dissertation: 20 % Nb midterms : 0
Participation - Class participation: 15 %
Examen intermédiaires - Mid-term examination: 0 %
Autre - Others: 0 %
Format de cours / Course format
Méthodes
Cours magistral / Lecture
d’enseignement
Activités d’apprentissage / Learning activities
Teaching Methods
Cours interactifs / Interactive lectures - Etudes de cas / Case studies - Devoirs / Assignments
This class will incorporate lectures, discussions, individual and team exercises, and homework
Plan de cours assignments. The course is designed to provide students the ability to practice, and demonstrate
proficiency in CRM systems. Utilizing a Business to Business sales environment, students will learn
Course Plan
about on-demand CRM (Salesforce.com) as well as enterprise software solutions (Oracle, Siebel &
SAP). Students will participate in a sales case using the salesforce.com CRM system.
Rodriguez and Peterson
Bibliographie
Ahearne
Perrault
References
Rapp
Trainor
www.salesforce.com
www.sellingpower.com
Site(s) web / Web www.crmtoday.com
sites www.oracle.com
www.netsuite.com

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Modalités de délivrance du cours (par campus si différent)
Course delivery modes (per campus if different)
Nombre CM Durée CM Amphi Nombre TD / Durée TD (en Autres (Distance Préciser les spécificités de programmation
Amphi / (en heures) / Number of heures) / Tutorial learning, etc…) (en (TD journée, cadencement spécifique des
Number of Lecture duration Tutorial class duration (in heures) / Other (in séances) / Specify if full-day tutorial
Lectures (in hours) classes hours) hours) class, different schedules
Campus Raleigh
13 3 0 0 0

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EMPLOYABILITY AND CAREER 1
Code du cours
Titre du cours
Course Code
Course title
MSC.TRCM2.DREOR.
EMPLOYABILITY AND CAREER 1
0001
Crédits Période d'enseignement Année Académique
Credits Teaching period Academic Year
1 fall 2018/2019
Travail en Charge totale de
Face à Face Distanciel Travail personnel
équipe Evaluation travail
Contact hours Distance learning Personal work
Charge de travail Team work Total workload
Student workload
6 0 2 12 0 20

Programme
International Business
Program
Départements
Career Center - Employability
Department
Module -
Type de cours
core
Course type
Campus Belo Horizonte, Lille, Paris, Sophia, Suzhou
Course open to
students in exchange
Langue
d'enseignement Anglais / English
Teaching language
Responsable du cours
BEAUGRAND Audrey
Course leader
Pré-Requis
NoPrerequisites
Prerequisite
BEAUGRAND Audrey - MARTINAUD-VIANO Sylvie
Belo Horizonte

BEAUGRAND Audrey - MARTINAUD-VIANO Sylvie


Lille
Nom des intervenants
par campus
Paris BEAUGRAND Audrey - MARTINAUD-VIANO Sylvie
Instructor(s) names by
campus Sophia MARTINAUD-VIANO Sylvie - BEAUGRAND Audrey
Suzhou BEAUGRAND Audrey
Raleigh BEAUGRAND Audrey
Other

Descriptif du cours
/ This course is managed by the Career Center. In order to validate this course, students have to:
Course description 1 (MANDATORY) Write a document "Summary of experiences". The objective is to summarize your
broad range of experiences, helping you to build your profile and communicate your skills and
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knowledge to relevant individuals both now and in the future. Deadline to submit your "Summary
of Experiences" mid-October 2017 via the Knowledge platform
2 (NOT MANDATORY): Attend Career Events during the semester (date to be determined)
organized by the career center of your campus
MAIN CONTACTS FOR YOUR PROGRAM:
LILLE: Audrey Beaugrand (IMBD, CCA & DDA), Feryel HOUSSEIN (Apprentices) Anne Healy (PPMBD,
SCM + PPMBD Paris)
PARIS: Sophie Ripoche (IMBD, ISI, HR) Laetitia Bellagamba (AMAIS, CFM, FMI + FMI Sophia)
SOPHIA: Sylvie Martinaud (Apprentices), Christelle MAUNY (BCISM, SEMTM, CFM), Marilyne
COMBES (DB, DM, IMBD, EI), Ann Leclair (IB, GLM, LFM)
SUZHOU : April YANG
RALEIGH : Marie-Claire RIBEIL
Thémes
/
Topics
A l’issue de la formation, vous serez capable de / As a result of this module, you will be able to:
Connaissances / Knowledge and Understanding (subject specific)
- Be able to highlight your skills and knowledge you have acquired in a writing ""Summary""
- Get prepared for job interviews / recruitment process
- Meet companies and apply for job/internship during 'Career Center Events"" (Career Tuesdays,
Job Fair, Career Center Day...) who recruit Skema's students
Résultats
d’apprentissage Aptitudes cognitives / Cognitive skills
/
Intended Learning
Outcomes and Skills
Attitudes / Key transferable skills

Ethical and social understanding

Indiquer les learning objectives auxquels contribue le cours (en se basant sur le curriculum mapping du
programme) / Indicate which learning objectives the course contributes to (based on the program
curriculum mapping)
LO1.2 : To select the best course of action to follow in order to
behave as responsible managers : LG1 : Graduates should
Contribution aux behave as responsible managers in order to deliver sustainable
objectifs performance in complex environments
pédagogiques du
LO3.1 : To produce clear, well organized verbal presentations :
programme /
Contribution to
LG3 : Graduates should be able to communicate in an
learning objectives international environment
LO3.2 : To produce clear, well organized written communication
: LG3 : Graduates should be able to communicate in an
international environment
Cours soumis à évaluation dans le cadre de l’Assurance of
Non / No
Learning pour l’année en cours ?
Evaluation des Evaluation finale (DS)
0%
étudiants Final examination

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Student Assessment (Précisez la nature pour l'évaluation finale / Explain type for final examination)
Rapport écrit / Dissertation - Report / Dissertation

Autre, précisez / Other, precise:

Contrôle continu
100%
Continuous Assessment
préciser nature / Explain type
QCM - Quizz: 0 %
Etude de cas - Case study: 0 %
Présentation orale - Presentation: 0 %
Rapport écrit / Dissertation - Report / Dissertation: 100 % Nb midterms : 0
Participation - Class participation: 0 %
Examen intermédiaires - Mid-term examination: 0 %
Autre - Others: 0 %
Format de cours / Course format
Méthodes
d’enseignement
Activités d’apprentissage / Learning activities
Teaching Methods
Devoirs / Assignments
Plan de cours
Course Plan
Lectures obligatoires / Required readings :
Bibliographie Lectures Recommandées / Recommanded readings :
References

under the YEP go and click on: Career Center


Site(s) web / Web Under Knowledge Platform "course": M2MSc Summary of Experiences
sites or "CV Resume Cover letters"

Modalités de délivrance du cours (par campus si différent)


Course delivery modes (per campus if different)
Nombre CM Durée CM Amphi Nombre TD / Durée TD (en Autres (Distance Préciser les spécificités de programmation
Amphi / (en heures) / Number of heures) / Tutorial learning, etc…) (en (TD journée, cadencement spécifique des
Number of Lecture duration Tutorial class duration (in heures) / Other (in séances) / Specify if full-day tutorial
Lectures (in hours) classes hours) hours) class, different schedules
Campus Paris
A maximum of 5 exchange students is
0 0 1 6 0
allowed.
Campus Raleigh
0 0 1 6 0
Campus Belo Horizonte
0 0 1 6 0
Campus Suzhou

- 21 - SKE-FOR-0142-01
0 0 1 6 0

- 22 - SKE-FOR-0142-01
GLOBAL LEADERSHIP : A BRAZILIAN PERSPECTIVE
Code du cours
Titre du cours
Course Code
Course title
MSC.IBBM2.MLCOR.
GLOBAL LEADERSHIP : A BRAZILIAN PERSPECTIVE
0004
Crédits Période d'enseignement Année Académique
Credits Teaching period Academic Year
3 fall 2018/2019
Travail en Charge totale de
Face à Face Distanciel Travail personnel
équipe Evaluation travail
Contact hours Distance learning Personal work
Charge de travail Team work Total workload
Student workload
18 0 5 36 1 60

Programme
International Business
Program
Départements
Dept. Management, Law and Organization
Department
Module -
Type de cours
core
Course type
Campus Belo Horizonte
Course open to
Belo /Fall
students in exchange
Langue
d'enseignement Anglais / English
Teaching language
Responsable du cours
POULINGUE Genevieve
Course leader
Pré-Requis
n/a
Prerequisite
Vanderlei SOELA
Belo Horizonte

Lille
Nom des intervenants
par campus
Paris
Instructor(s) names by
campus Sophia
Suzhou
Raleigh
Other

This course aims to explore the theory and practice of global leadership, its main trends and
Descriptif du cours
/ impact on organizations, from a Brazilian perspective and experience. Intercultural elements and
Course description organizational behavior are important features in the course. The shared practical experience of
leaders from different situations and places allows us to identify concrete steps to enhancing
- 23 - SKE-FOR-0142-01
global leadership competence, and to be cognizant of common leadership challenges. Learning
about organizational behavior provides a great opportunity to develop leadership skills and to
reflect on own behavioral tendencies.
Why global leadership? Emerging trends for global leaders
Leadership: different approaches
The global manager
Cultural Intelligence and Intercultural perspectives
Thémes
The challenge of leadership Five practices, Ten commitments
/
Topics
Brazilian Leaders: traits and practices
Organizational Behaviors: contents, challenges and perspectives
Leaders and Teams: issues and practices
Leadership, Ethics, Social Responsibility and Sustainability
Global Leaders: creating a shared vision
A l’issue de la formation, vous serez capable de / As a result of this module, you will be able to:
Connaissances / Knowledge and Understanding (subject specific)
To comprehend individual behaviors as a means to improve self-knowledge and to build healthy
relationships with others, organizations and society.
To facilitate a better comprehension of the organizational behavior and its plural dimensions as a
way to capture the dynamics of the relationship between individuals and organizations and the
mutual impact generated on each other.
To understand the main characteristics and trends of global leadership, such us technological
savvy, personal mastery and purpose, thinking globally, appreciating diversity, building
Résultats
d’apprentissage
partnerships, creating shared vision, leading change, developing a sustainable perspective.
/
Intended Learning Aptitudes cognitives / Cognitive skills
Outcomes and Skills

Attitudes / Key transferable skills

Ethical and social understanding

Indiquer les learning objectives auxquels contribue le cours (en se basant sur le curriculum mapping du
programme) / Indicate which learning objectives the course contributes to (based on the program
curriculum mapping)
LO2.1 : To contribute substantively to the product of a group
Contribution aux and demonstrate leadership skills : 15;#LG2 : Graduates should
objectifs be able to work effectively in a multicultural team
pédagogiques du LO2.2 : To recognize and use positively the various dimensions
programme / of diversity : 15;#LG2 : Graduates should be able to work
Contribution to effectively in a multicultural team
learning objectives LO4.1 : To analyze globalization and evaluate its effects on
business : 23;#LG4 : Graduates should be able to manage in the
global knowledge economy
Cours soumis à évaluation dans le cadre de l’Assurance of
Non / No
Learning pour l’année en cours ?
Evaluation des Evaluation finale (DS) 50%
- 24 - SKE-FOR-0142-01
étudiants Final examination
Student Assessment (Précisez la nature pour l'évaluation finale / Explain type for final examination)
QCM - Quizz, Participation - Class participation, Examen intermédiaires - Mid-term examination

Autre, précisez / Other, precise:

Contrôle continu
50%
Continuous Assessment
préciser nature / Explain type
QCM - Quizz: 0 %
Etude de cas - Case study: 0 %
Présentation orale - Presentation: 0 %
Rapport écrit / Dissertation - Report / Dissertation: 0 % Nb midterms : 1
Participation - Class participation: 0 %
Examen intermédiaires - Mid-term examination: 0 %
Autre - Others: 0 %
Format de cours / Course format
Méthodes Cours magistral / Lecture
d’enseignement Activités d’apprentissage / Learning activities
Teaching Methods Cours interactifs / Interactive lectures - Jeu d'entreprise / Business game - Etudes de cas / Case
studies - Personal guided study - Devoirs / Assignments
Plan de cours
Course Plan
Textbooks
Required:
Goldsmith, M., Greenberg, Cathy, L., Robertson Al., & Hu-Chan, M. (2003). Global Leadership. The
next generation. Upper Saddle River, NJ: Prentice Hall.
Gundling, E., Hogan, T. & Cvitkovich (2011). What is Global Leadership. 10 key behaviors that
define great global. London/Boston: Nicholas Brealey Publishing.
Robbins, S. P. & Judge, T. A. (2013). Organizational Behavior. 15th edition. New Jersey: Prentice
Hall.
Complementary:
Covey, S. (2013). The 7 Habits of Highly Effective People: Powerful Lessons in Personal Change.
New York: Simon & Schuster; Anniversary Edition.
Bibliographie
Goleman, D. (2005). Emotional Intelligence: Why It Can Matter More Than IQ.
Bantam Books; 10th Anniversary edition
References
Kets De Vries, M. F. R. (2001). The leadership mystique: a user's manual for the human enterprise.
London: Person Education Limited.
Kouzes, J. M. & Posner, B. (2012). The Leadership Challenge. How to Make Extraordinary Things
Happen in Organizations. 5th edition. San Francisco (CA): Jossy-Bass.
Newstron, J. W. (2014). Organizational Behavior: Human Behavior at Work. 14th edition. McGraw-
Hill/Irwin.
Schein, E. H. (2004). Organizational culture and leadership. 3. ed. San Francisco: Jossey-Bass.
Schermerhorn, J. R. Jr, Osborn, R. N., Uhl-Bien, M., Hunt, J. G. (2011). Organizational Behavior. 12th
edition. John Wiley & Sons.
Senge, P. at al. (2008). Presence: Human Purpose and the Field of the Future. Crown Business;
Reprint edition.
Academic Articles (to be included throughout the course)

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Site(s) web / Web
sites

Modalités de délivrance du cours (par campus si différent)


Course delivery modes (per campus if different)
Nombre CM Durée CM Amphi Nombre TD / Durée TD (en Autres (Distance Préciser les spécificités de programmation
Amphi / (en heures) / Number of heures) / Tutorial learning, etc…) (en (TD journée, cadencement spécifique des
Number of Lecture duration Tutorial class duration (in heures) / Other (in séances) / Specify if full-day tutorial
Lectures (in hours) classes hours) hours) class, different schedules
Campus Belo
6 3 0 0 0

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GLOBAL SUPPLY CHAIN MANAGEMENT
Code du cours
Titre du cours
Course Code
Course title
MSC.IBSM2.PMCOR.
GLOBAL SUPPLY CHAIN MANAGEMENT
0007
Crédits Période d'enseignement Année Académique
Credits Teaching period Academic Year
4 fall 2018/2019
Travail en Charge totale de
Face à Face Distanciel Travail personnel
équipe Evaluation travail
Contact hours Distance learning Personal work
Charge de travail Team work Total workload
Student workload
24 0 6 48 2 80

Programme
International Business
Program
Départements
Dept. Management of projects, Information Systems and Supply Chains
Department
Module -
Type de cours
core
Course type
Campus Suzhou
Course open to
Suzhou /Fall
students in exchange
Langue
d'enseignement Anglais / English
Teaching language
Responsable du cours
LIN Hua
Course leader
Pré-Requis
n/a
Prerequisite

Belo Horizonte

Lille
Nom des intervenants
par campus
Paris
Instructor(s) names by
campus Sophia
Suzhou
Raleigh
Other

This course aims to introduce students to the international nature of business supply chains and
Descriptif du cours
/ how companies work in the global marketplace. It develops students understanding of how
Course description companies design and manage their international supply chains through utilisation of specific
management techniques. Students will develop a wider understanding of business
- 27 - SKE-FOR-0142-01
competitiveness in global marketplaces and how to use theories to evaluate the effectiveness of
choices made by organizations.The module also enables students to link the evaluation to
management of these international networks.
Wealth creation and the principle of value-add
Primary drivers of business decisions
Thémes Importance of strategy, alignment, KPIs, leadership and planning
/ Inventory analysis and control, materials planning and scheduling, manufacturing strategies,
Topics distribution and logistics, value stream management, principles of "Lean
Manufacturing" applied to supply chains
Impact of principle-based systems in turbulent and highly disruptive environments
A l’issue de la formation, vous serez capable de / As a result of this module, you will be able to:
Connaissances / Knowledge and Understanding (subject specific)
Participants should come away from this course with the following understandings:
The turbulent nature of the world that we live in today
The importance of virtuous leadership in leading organizations to improvement
The vital role 'Principles' play in providing stabilization in an otherwise turbulent world
Strategies Leaders and Managers can utilize to add value and create wealth in a turbulent world
A fundamental conception of supply chain basics and how to effectively manage them in a global
business environment
The importance of 'smart failure', or experimentation in leading improvement
Résultats
d’apprentissage
Aptitudes cognitives / Cognitive skills
/
Intended Learning Observe complex supply chain relationships and analyze discerningly to minimize waste
Outcomes and Skills Have a fundamental awareness of the nature of principles in a variety of global business situations
and how to apply them.

Attitudes / Key transferable skills

Ethical and social understanding


The importance of virtuous leadership in successfully guiding organizations through fast-paced,
complex and difficult times.

Indiquer les learning objectives auxquels contribue le cours (en se basant sur le curriculum mapping du
programme) / Indicate which learning objectives the course contributes to (based on the program
curriculum mapping)
LO1.1 : To recognize potential ethical dilemmas : LG1 :
Graduates should behave as responsible managers in order to
Contribution aux deliver sustainable performance in complex environments
objectifs LO1.2 : To select the best course of action to follow in order to
pédagogiques du
behave as responsible managers : LG1 : Graduates should
programme /
Contribution to
behave as responsible managers in order to deliver sustainable
learning objectives performance in complex environments
LO5.1 : To analyze and apply advanced concepts in a specialized
discipline : LG5 : Graduates should be able to think critically and
to assess business issues in a specialized discipline
Cours soumis à évaluation dans le cadre de l’Assurance of
Non / No
Learning pour l’année en cours ?

- 28 - SKE-FOR-0142-01
Evaluation finale (DS)
40%
Final examination
(Précisez la nature pour l'évaluation finale / Explain type for final examination)
QCM - Quizz

Autre, précisez / Other, precise:

Evaluation des Contrôle continu


étudiants 60%
Continuous Assessment
Student Assessment
préciser nature / Explain type
QCM - Quizz: 0 %
Etude de cas - Case study: 100 %
Présentation orale - Presentation: 0 %
Rapport écrit / Dissertation - Report / Dissertation: 0 % Nb midterms : 0
Participation - Class participation: 0 %
Examen intermédiaires - Mid-term examination: 0 %
Autre - Others: 0 %
Format de cours / Course format
Méthodes Cours magistral / Lecture
d’enseignement Activités d’apprentissage / Learning activities
Teaching Methods Cours interactifs / Interactive lectures - Jeu d'entreprise / Business game - Etudes de cas / Case
studies
Plan de cours
Course Plan
A variety of white papers, articles, blogs, websites, news stories, etc. will be added to required
Bibliographie readings.
References

Site(s) web / Web


sites

Modalités de délivrance du cours (par campus si différent)


Course delivery modes (per campus if different)
Nombre CM Durée CM Amphi Nombre TD / Durée TD (en Autres (Distance Préciser les spécificités de programmation
Amphi / (en heures) / Number of heures) / Tutorial learning, etc…) (en (TD journée, cadencement spécifique des
Number of Lecture duration Tutorial class duration (in heures) / Other (in séances) / Specify if full-day tutorial
Lectures (in hours) classes hours) hours) class, different schedules
Campus Suzhou
0 0 8 3 0

- 29 - SKE-FOR-0142-01
- 30 - SKE-FOR-0142-01
GLOBALIZATION: RISK, CHALLENGES AND OPPORTUNITIES FOR LATIN AMERICA
Code du cours
Titre du cours
Course Code
Course title
MSC.IBBM2.FICOR.0
GLOBALIZATION: RISK, CHALLENGES AND OPPORTUNITIES FOR LATIN AMERICA
001
Crédits Période d'enseignement Année Académique
Credits Teaching period Academic Year
5 fall 2018/2019
Travail en Charge totale de
Face à Face Distanciel Travail personnel
équipe Evaluation travail
Contact hours Distance learning Personal work
Charge de travail Team work Total workload
Student workload
30 0 8 60 2 100

Programme
International Business
Program
Départements
Dept. Stratégy, Entrepreneurship and Economics
Department
Module -
Type de cours
core
Course type
Campus Belo Horizonte
Course open to
Belo /Fall
students in exchange
Langue
d'enseignement Anglais / English
Teaching language
Responsable du cours
POULINGUE Genevieve
Course leader
Pré-Requis
n/a
Prerequisite
CRETOIU (FDC) Sherban
Belo Horizonte

Lille
Nom des intervenants
par campus
Paris
Instructor(s) names by
campus Sophia
Suzhou
Raleigh
Other

The objective of this discipline is to expose students to the sources and the knowledge necessary
Descriptif du cours
/ to understand the global and local business environments, assess potential opportunities and risks,
Course description and evaluate how this information can be used to develop coherent strategies. The course will be
taught from the perspective of a multinational company, either from a developed or an emerging
- 31 - SKE-FOR-0142-01
economy, considering expansion to country or countries in South America.
GLOBAL POLITICAL AND ECONOMIC ENVIRONMENTS
Aspects and Dimensions of Globalization
The rise of China
The BRICS and the shift in the world economic growth and prosperity trends
China and its growing influence in Latin America and Africa
The Role of Brazil and South America in the New World Order
Trade and Investment Agreements in South America Challenges and Opportunities
World Governance (?) United Nations, International Regimes, WTO, etc
SPECIFIC ISSUES Threats and Opportunities for Companies
Thémes
Global warming and water shortage the next wars
/
Topics
Corruption and Compliance
Technical Cooperation
South-South Cooperation
Brazil as a regional power in South America
The Multilatinas Companies
UNDERSTANDING AND MITIGATING RISKS ABROAD the company perspective
Types of Risks: Economic, Business, Political, Social, Environmental, Technical
PEST Analysis as Fundamental Tool for Strategic Decision Making
Nonmarket Strategy Concept and Practice Case Studies
Stakeholder Management as a Risk Mitigation Strategy Case Studies
A l’issue de la formation, vous serez capable de / As a result of this module, you will be able to:
Connaissances / Knowledge and Understanding (subject specific)
1. understand the various factors that comprise the global business environment with special focus
in South America and recognize the importance of using this information in the elaboration of
corporate strategies;
2. become more aware of global and local market dynamics, including linkages between
economics, business, finance, culture, society, politics, and development;
3. be able to understand in-depth, qualitative environmental analysis, focusing specifically on risks
and opportunities related to foreign investment.
Résultats
d’apprentissage
Aptitudes cognitives / Cognitive skills
/
Intended Learning
Outcomes and Skills
Attitudes / Key transferable skills

Ethical and social understanding


Knowledge of Social and Environmental impacts of globalization in South American countries.
Understanding there are winners and loosers from the globalization process and that companies
should play a fundamental role to bridge the gap in mostly unequal societies.

Contribution aux Indiquer les learning objectives auxquels contribue le cours (en se basant sur le curriculum mapping du
objectifs programme) / Indicate which learning objectives the course contributes to (based on the program
pédagogiques du curriculum mapping)
programme / LO1.1 : To recognize potential ethical dilemmas : 10;#LG1 :
Contribution to Graduates should behave as responsible managers in order to
learning objectives
deliver sustainable performance in complex environments

- 32 - SKE-FOR-0142-01
LO2.1 : To contribute substantively to the product of a group
and demonstrate leadership skills : 15;#LG2 : Graduates should
be able to work effectively in a multicultural team
LO3.1 : To produce clear, well organized verbal presentations :
21;#LG3 : Graduates should be able to communicate in an
international environment
LO3.2 : To produce clear, well organized written communication
: 21;#LG3 : Graduates should be able to communicate in an
international environment
LO4.1 : To analyze globalization and evaluate its effects on
business : 23;#LG4 : Graduates should be able to manage in the
global knowledge economy
LO5.1 : To analyze and apply advanced concepts in a specialized
discipline : 25;#LG5 : Graduates should be able to think critically
and to assess business issues in a specialized discipline
LO5.2 : To assess a business issue and formulate solutions in a
specialized discipline : 25;#LG5 : Graduates should be able to
think critically and to assess business issues in a specialized
discipline
Cours soumis à évaluation dans le cadre de l’Assurance of
Non / No
Learning pour l’année en cours ?
Evaluation finale (DS)
40%
Final examination
(Précisez la nature pour l'évaluation finale / Explain type for final examination)
Présentation orale - Presentation, Rapport écrit / Dissertation - Report / Dissertation, Examen
intermédiaires - Mid-term examination

Autre, précisez / Other, precise:


Evaluation des
étudiants Contrôle continu
60%
Student Assessment Continuous Assessment
préciser nature / Explain type
QCM - Quizz: 0 %
Etude de cas - Case study: 0 %
Présentation orale - Presentation: 0 %
Rapport écrit / Dissertation - Report / Dissertation: 0 % Nb midterms : 1
Participation - Class participation: 0 %
Examen intermédiaires - Mid-term examination: 100 %
Autre - Others: 0 %
Format de cours / Course format
Méthodes
Cours magistral / Lecture
d’enseignement
Activités d’apprentissage / Learning activities
Teaching Methods
Cours interactifs / Interactive lectures - Etudes de cas / Case studies - Devoirs / Assignments
This discipline will consist of lectures, structured reading and analysis of reports, case studies and
Plan de cours open discussion. Attendance is mandatory for all classes, as is punctuality, due to the limited
Course Plan number of classes. Students are strongly encouraged to participate in discussions, as a diverse
perspective is enriching for all.

- 33 - SKE-FOR-0142-01
Bibliographie
References

Site(s) web / Web


sites

Modalités de délivrance du cours (par campus si différent)


Course delivery modes (per campus if different)
Nombre CM Durée CM Amphi Nombre TD / Durée TD (en Autres (Distance Préciser les spécificités de programmation
Amphi / (en heures) / Number of heures) / Tutorial learning, etc…) (en (TD journée, cadencement spécifique des
Number of Lecture duration Tutorial class duration (in heures) / Other (in séances) / Specify if full-day tutorial
Lectures (in hours) classes hours) hours) class, different schedules
Campus Belo
10 3 0 0 0

- 34 - SKE-FOR-0142-01
IMPORTING AND EXPORTING IN A GLOBAL MARKET
Code du cours
Titre du cours
Course Code
Course title
MSC.IBUM2.STCOR.0
IMPORTING AND EXPORTING IN A GLOBAL MARKET
061
Crédits Période d'enseignement Année Académique
Credits Teaching period Academic Year
5 fall 2018/2019
Travail en Charge totale de
Face à Face Distanciel Travail personnel
équipe Evaluation travail
Contact hours Distance learning Personal work
Charge de travail Team work Total workload
Student workload
30 0 8 60 2 100

Programme
International Business
Program
Départements
Dept. Stratégy, Entrepreneurship and Economics
Department
Module -
Type de cours
core
Course type
Campus Belo Horizonte, Paris, Raleigh, Suzhou
Course open to
Belo /Fall;#Paris /Fall;#Raleigh /Fall;#Suzhou /Fall
students in exchange
Langue
d'enseignement Anglais / English
Teaching language
Responsable du cours
AMMAR Oussama
Course leader
Pré-Requis
None
Prerequisite
NASSIF LEONEL Jordan
Belo Horizonte

Lille
Nom des intervenants
par campus
Paris COSTE Ivan
Instructor(s) names by
campus Sophia
Suzhou MILLOT Aurélien
Raleigh VIVA Alejandro
Other

A study of the principles, places, regulations and procedures of international trade, including terms
Descriptif du cours
/ of sale (INCOTERMS), financing arrangements, means of payment, credit insurance, shipping and
Course description insurance issues, support services, customs procedures, and trade facilitation. The basic objective
of this course is to provide students with the necessary knowledge, skills and
- 35 - SKE-FOR-0142-01
foundations for acquiring a wide range of rewarding careers into the rapidly expanding world of
Import & Export Management.
- Introduction to export-import management
- Import-Export documentation
- Incoterms 2010
- Customs procedures
Thémes
- Export order and physical distribution
/
Topics
- Marine insurance
- Financing procedures and methods of payments
- Risk management and business continuity
- Internet and E-commerce
- Countertrade
A l’issue de la formation, vous serez capable de / As a result of this module, you will be able to:
Connaissances / Knowledge and Understanding (subject specific)
The course allows understanding the:
- Globalization and international business
- Nature of importing-exporting transactions, difficulties and solutions
- Types, role, and use of foreign trade documents
- Meaning and use of international commercial terms of trade (Incoterms 2010)
- Import procedures and the role and functioning of customs (procedures, documents, etc.)
- Logistics and transport management (modes of transport, documents, marine transport,
packaging issues, etc.)
- Methods of payments in international trade (differences, advantages/disadvantages for the
Résultats
d’apprentissage
importer/exporter), documentary collections, and documentary credits
/ - Methods of finance for exports and imports (Forex markets, bonds and guarantees) and methods
Intended Learning of managing exchange and country risk (Forward contracts and currency options)
Outcomes and Skills
Aptitudes cognitives / Cognitive skills

Attitudes / Key transferable skills

Ethical and social understanding

Indiquer les learning objectives auxquels contribue le cours (en se basant sur le curriculum mapping du
programme) / Indicate which learning objectives the course contributes to (based on the program
curriculum mapping)

Contribution aux LO4.1 : To analyze globalization and evaluate its effects on


objectifs business : 23;#LG4 : Graduates should be able to manage in the
pédagogiques du global knowledge economy
programme / LO4.2 : To apply theories and key concepts in the field of the
Contribution to management of knowledge assets, technological progress and
learning objectives innovation : 23;#LG4 : Graduates should be able to manage in
the global knowledge economy
Cours soumis à évaluation dans le cadre de l’Assurance of
Non / No
Learning pour l’année en cours ?

- 36 - SKE-FOR-0142-01
Evaluation finale (DS)
50%
Final examination
(Précisez la nature pour l'évaluation finale / Explain type for final examination)
Etude de cas - Case study, Présentation orale - Presentation, Rapport écrit / Dissertation - Report /
Dissertation, Participation - Class participation

Autre, précisez / Other, precise:


Evaluation des
étudiants Contrôle continu
50%
Student Assessment Continuous Assessment
préciser nature / Explain type
QCM - Quizz: 0 %
Etude de cas - Case study: 0 %
Présentation orale - Presentation: 40 %
Rapport écrit / Dissertation - Report / Dissertation: 40 % Nb midterms : 0
Participation - Class participation: 20 %
Examen intermédiaires - Mid-term examination: 0 %
Autre - Others: 0 %
Format de cours / Course format
Méthodes
Cours magistral / Lecture
d’enseignement
Activités d’apprentissage / Learning activities
Teaching Methods
Cours interactifs / Interactive lectures - Etudes de cas / Case studies
Export Entry Modes
- Indirect and direct exports
- The internet and e-commerce
- Gray market exporting
Financing and methods of payment
Plan de cours - Export financing methods and terms of payment
- Payment and financing procedures
Course Plan
- Credit insurance
- Countertrade
Supply chain management, logistics and handling
- The export order
- Physical distribution
- Logistics and the systems concept
- Albaum, G. and E. Duerr (2016), International Marketing and Export Marketing, Printice Hall FT,
Bibliographie 7th Edition.
- Weiss, Kenneth D. (2010), "Building an Import/Export Business", 4th Edition.
References
- ICC Chamber of Commerce (2010), "Incoterms 2010".
- Selected case studies to be provided before the begining of the course.
Site(s) web / Web
sites

Modalités de délivrance du cours (par campus si différent)


Course delivery modes (per campus if different)
Nombre CM Durée CM Amphi Nombre TD / Durée TD (en Autres (Distance Préciser les spécificités de programmation
Amphi / (en heures) / Number of heures) / Tutorial learning, etc…) (en (TD journée, cadencement spécifique des

- 37 - SKE-FOR-0142-01
Number of Lecture duration Tutorial class duration (in heures) / Other (in séances) / Specify if full-day tutorial
Lectures (in hours) classes hours) hours) class, different schedules
Campus Paris
10 3 0 0 0
Campus Belo Horizonte
10 3 0 0 0
Campus Suzhou
10 3 0 0 0
Campus Raleigh
13 3 0 0 0

- 38 - SKE-FOR-0142-01
INTERNATIONAL ENTREPRENEURSHIP
Code du cours
Titre du cours
Course Code
Course title
MSC.IBUM2.STCOR.0
INTERNATIONAL ENTREPRENEURSHIP
062
Crédits Période d'enseignement Année Académique
Credits Teaching period Academic Year
4 fall 2018/2019
Travail en Charge totale de
Face à Face Distanciel Travail personnel
équipe Evaluation travail
Contact hours Distance learning Personal work
Charge de travail Team work Total workload
Student workload
0 0 0 0 0 0

Programme
International Business
Program
Départements
Dept. Stratégy, Entrepreneurship and Economics
Department
Module -
Type de cours
core
Course type
Campus Suzhou
Course open to
Suzhou /Fall
students in exchange
Langue
d'enseignement Anglais / English
Teaching language
Responsable du cours
LIN Hua
Course leader
Pré-Requis Basic knowledge, or personal interest in entrepreneurial project and / or experiences and / or
Prerequisite practices on entrepreneurship, acquired through internship or learned courses.

Belo Horizonte

Lille
Nom des intervenants
par campus
Paris
Instructor(s) names by
campus Sophia
Suzhou
Raleigh
Other

Descriptif du cours International Entrepreneurship (IE) is a course targeted towards students who plan to become
/ involved with entrepreneurial ventures across the world either right after graduation, or at some
Course description future point in their careers. The course is meant to help students evaluate and analyze

- 39 - SKE-FOR-0142-01
international opportunities, particularly in emerging and innovative countries like China.
- Fundamental of innovations
Thémes
- Leadership skills and challenges
/
Topics
- Ethical and CSR problematic
- Case studies with local Chinese companies
A l’issue de la formation, vous serez capable de / As a result of this module, you will be able to:
Connaissances / Knowledge and Understanding (subject specific)

Aptitudes cognitives / Cognitive skills


Résultats
d’apprentissage
/
Intended Learning Attitudes / Key transferable skills
Outcomes and Skills

Ethical and social understanding

Indiquer les learning objectives auxquels contribue le cours (en se basant sur le curriculum mapping du
Contribution aux
programme) / Indicate which learning objectives the course contributes to (based on the program
objectifs
curriculum mapping)
pédagogiques du
programme /
Contribution to
Cours soumis à évaluation dans le cadre de l’Assurance of
learning objectives Non / No
Learning pour l’année en cours ?
Evaluation finale (DS)
0%
Final examination
(Précisez la nature pour l'évaluation finale / Explain type for final examination)

Autre, précisez / Other, precise:

Evaluation des Contrôle continu


étudiants 0%
Continuous Assessment
Student Assessment
préciser nature / Explain type
QCM - Quizz: 0 %
Etude de cas - Case study: 0 %
Présentation orale - Presentation: 0 %
Rapport écrit / Dissertation - Report / Dissertation: 0 % Nb midterms : 0
Participation - Class participation: 0 %
Examen intermédiaires - Mid-term examination: 0 %
Autre - Others: 0 %
Format de cours / Course format
Méthodes
d’enseignement Cours magistral / Lecture - TD / Tutorials
Teaching Methods Activités d’apprentissage / Learning activities
Cours interactifs / Interactive lectures - Projet / Project-based learning - Etudes de cas / Case

- 40 - SKE-FOR-0142-01
studies - Devoirs / Assignments
Plan de cours
Course Plan

Bibliographie
References

Site(s) web / Web


sites

Modalités de délivrance du cours (par campus si différent)


Course delivery modes (per campus if different)
Nombre CM Durée CM Amphi Nombre TD / Durée TD (en Autres (Distance Préciser les spécificités de programmation
Amphi / (en heures) / Number of heures) / Tutorial learning, etc…) (en (TD journée, cadencement spécifique des
Number of Lecture duration Tutorial class duration (in heures) / Other (in séances) / Specify if full-day tutorial
Lectures (in hours) classes hours) hours) class, different schedules
Campus Suzhou
0 0 8 3 0

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INTERNATIONAL MARKETING MANAGEMENT
Code du cours
Titre du cours
Course Code
Course title
MSC.IBUM2.MKCOR.
INTERNATIONAL MARKETING MANAGEMENT
0020
Crédits Période d'enseignement Année Académique
Credits Teaching period Academic Year
5 fall 2018/2019
Travail en Charge totale de
Face à Face Distanciel Travail personnel
équipe Evaluation travail
Contact hours Distance learning Personal work
Charge de travail Team work Total workload
Student workload
30 0 8 60 2 100

Programme
International Business
Program
Départements
Dept. Marketing
Department
Module -
Type de cours
core
Course type
Campus Paris
Course open to
Paris /Fall
students in exchange
Langue
d'enseignement Anglais / English
Teaching language
Responsable du cours
MERK Michaela
Course leader
Pré-Requis
Some studies in marketing would be helpful to the students. However, this is not a prerequisite.
Prerequisite

Belo Horizonte

Lille
Nom des intervenants
par campus
Paris
Instructor(s) names by
campus Sophia
Suzhou
Raleigh
Other

This course has been designed to prepare students the best for their marketing career or an
Descriptif du cours
/ understanding in marketing in an international context. It is based on real-life experiences in terms
Course description of brand building, product adaptation and launch in various markets across the globe, from Europe
to Middle East, Asia and the US. You will learn to make the right twist in the marketing mix when it
- 42 - SKE-FOR-0142-01
comes to « glocalization », by always integrating the intercultural notions you will obtain at the
beginning of the class.
This course is highly interactive and provides a mix between theory and real-life business best-
practices. You will work on cases written and experienced by the professor herself during her
professional career.
The world of international and operational marketing functions
Intercultural differences that influence the work of marketers
The relevance and measurement of strong international brands
Thémes
Strategic Brand Management: The art of building strong global brands
/
Topics
Operational Brand Management: Adapting products to local markets
Operational Brand Management: Communicating across the globe
International Market Expansion and Distribution Strategies
Case Study Presentations
A l’issue de la formation, vous serez capable de / As a result of this module, you will be able to:
Connaissances / Knowledge and Understanding (subject specific)
Learn to make the right twist in the marketing mix when it comes to « glocalization », by always
integrating the intercultural notions you will obtain at the beginning of the class.

Aptitudes cognitives / Cognitive skills


Résultats Develop a sense of critical analysis and problem solving skills
d’apprentissage
/
Intended Learning Attitudes / Key transferable skills
Outcomes and Skills Work efficiently in English; work effectively within a multicultural group; communicate effectively
within an international environment.

Ethical and social understanding


Understand the ethics of business communication and the social responsibility of the enterprise
with regard to communication to consumers and other customers.

Indiquer les learning objectives auxquels contribue le cours (en se basant sur le curriculum mapping du
programme) / Indicate which learning objectives the course contributes to (based on the program
curriculum mapping)
LO1.2 : To select the best course of action to follow in order to
behave as responsible managers : 10;#LG1 : Graduates should
behave as responsible managers in order to deliver sustainable
performance in complex environments
Contribution aux LO2.1 : To contribute substantively to the product of a group
objectifs
and demonstrate leadership skills : 15;#LG2 : Graduates should
pédagogiques du
programme /
be able to work effectively in a multicultural team
Contribution to LO2.2 : To recognize and use positively the various dimensions
learning objectives of diversity : 15;#LG2 : Graduates should be able to work
effectively in a multicultural team
LO3.1 : To produce clear, well organized verbal presentations :
21;#LG3 : Graduates should be able to communicate in an
international environment
LO3.2 : To produce clear, well organized written communication
: 21;#LG3 : Graduates should be able to communicate in an
international environment

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Cours soumis à évaluation dans le cadre de l’Assurance of
Non / No
Learning pour l’année en cours ?
Evaluation finale (DS)
40%
Final examination
(Précisez la nature pour l'évaluation finale / Explain type for final examination)
Présentation orale - Presentation

Autre, précisez / Other, precise:

Evaluation des Contrôle continu


étudiants 60%
Continuous Assessment
Student Assessment
préciser nature / Explain type
QCM - Quizz: 0 %
Etude de cas - Case study: 70 %
Présentation orale - Presentation: 0 %
Rapport écrit / Dissertation - Report / Dissertation: 0 % Nb midterms : 0
Participation - Class participation: 30 %
Examen intermédiaires - Mid-term examination: 0 %
Autre - Others: 0 %
Format de cours / Course format
Méthodes Cours magistral / Lecture - TD / Tutorials
d’enseignement Activités d’apprentissage / Learning activities
Teaching Methods
Cours interactifs / Interactive lectures - Jeu d'entreprise / Business game - Projet / Project-based
learning - Etudes de cas / Case studies - Devoirs / Assignments
Plan de cours
Course Plan
Lectures obligatoires / Required readings :
Bibliographie Will be provided via KnowledgeLectures Recommandées / Recommanded readings :
Will be provided via Knowledge
References

Site(s) web / Web


sites

Modalités de délivrance du cours (par campus si différent)


Course delivery modes (per campus if different)
Nombre CM Durée CM Amphi Nombre TD / Durée TD (en Autres (Distance Préciser les spécificités de programmation
Amphi / (en heures) / Number of heures) / Tutorial learning, etc…) (en (TD journée, cadencement spécifique des
Number of Lecture duration Tutorial class duration (in heures) / Other (in séances) / Specify if full-day tutorial
Lectures (in hours) classes hours) hours) class, different schedules
Campus Paris
0 0 10 3 0

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- 45 - SKE-FOR-0142-01
INTERNATIONAL PROJECT MANAGEMENT
Code du cours
Titre du cours
Course Code
Course title
MSC.IBBM2.PMCOR.
INTERNATIONAL PROJECT MANAGEMENT
0055
Crédits Période d'enseignement Année Académique
Credits Teaching period Academic Year
5 fall 2018/2019
Travail en Charge totale de
Face à Face Distanciel Travail personnel
équipe Evaluation travail
Contact hours Distance learning Personal work
Charge de travail Team work Total workload
Student workload
30 0 8 60 2 100

Programme
International Business
Program
Départements
Dept. Management of projects, Information Systems and Supply Chains
Department
Module -
Type de cours
core
Course type
Campus Belo Horizonte, Paris, Raleigh, Suzhou
Course open to
Belo /Fall;#Paris /Fall;#Raleigh /Fall;#Suzhou /Fall
students in exchange
Langue
d'enseignement Anglais / English
Teaching language
Responsable du cours
ELTIGANI Adil
Course leader
Pré-Requis
Course Project Management Fundamentals
Prerequisite
LEOPOLDO NOGUEIRA COUTINHO Heitor
Belo Horizonte

Lille
Nom des intervenants
par campus
Paris ELTIGANI Adil
Instructor(s) names by
campus Sophia HUMEAU Rose-Hélène
Suzhou HERNANDEZ Jesus
Raleigh DELGROSSO Steven
Other

The Project Management track is dedicated to deliver practical and theoretical PM fundamentals.
Descriptif du cours
based on « best practices » collected from worldwide Professionals and documented by PMI®
/
Course description
(Project Management Institute) thru the PMBOK® (Project Management Body Of Knowledge), a
worldwide Project Management Standard.
- 46 - SKE-FOR-0142-01
Thémes Starting a project, building a project management plan, controlling time and scope, closing a
/ project.
Topics
A l’issue de la formation, vous serez capable de / As a result of this module, you will be able to:
Connaissances / Knowledge and Understanding (subject specific)
Review the Project Management key knowledge, tools and techniques.
Present the PMI certifications

Aptitudes cognitives / Cognitive skills


Résultats
d’apprentissage
/
Intended Learning Attitudes / Key transferable skills
Outcomes and Skills
Behave in a project management environment as member or project manager and contribute to
the success of a project.

Ethical and social understanding

Indiquer les learning objectives auxquels contribue le cours (en se basant sur le curriculum mapping du
programme) / Indicate which learning objectives the course contributes to (based on the program
curriculum mapping)

Contribution aux LO5.1 : To analyze and apply advanced concepts in a specialized


objectifs discipline : 25;#LG5 : Graduates should be able to think critically
pédagogiques du and to assess business issues in a specialized discipline
programme / LO5.2 : To assess a business issue and formulate solutions in a
Contribution to specialized discipline : 25;#LG5 : Graduates should be able to
learning objectives think critically and to assess business issues in a specialized
discipline
Cours soumis à évaluation dans le cadre de l’Assurance of
Non / No
Learning pour l’année en cours ?
Evaluation finale (DS)
60%
Final examination
(Précisez la nature pour l'évaluation finale / Explain type for final examination)
QCM - Quizz

Autre, précisez / Other, precise:


Evaluation des
étudiants Contrôle continu
40%
Student Assessment Continuous Assessment
préciser nature / Explain type
QCM - Quizz: 0 %
Etude de cas - Case study: 0 %
Présentation orale - Presentation: 50 % Nb midterms : 0
Rapport écrit / Dissertation - Report / Dissertation: 0 %
Participation - Class participation: 0 %
Examen intermédiaires - Mid-term examination: 0 %

- 47 - SKE-FOR-0142-01
Autre - Others: 50 %

Format de cours / Course format


Méthodes
Cours magistral / Lecture
d’enseignement
Activités d’apprentissage / Learning activities
Teaching Methods
Etudes de cas / Case studies
11 sessions will be addressing the following topics, as follow:
Session 1 PM Overview Framework - Fundamentals
Session 2 Scope
Session 3 Time
Session 4 Cost
Plan de cours Session 5 Quality
Course Plan Session 6 Risks
Session 7 Communication
Session 8 - Human Resources
Session 9 Stakeholders
Session 10 Procurement / Professional Responsibilities (for PMP prep)
Session 11 Integration Summary
Lectures obligatoires / Required readings :
Bibliographie
PMBOK 5th Edition (edited by PMI) English version. Electronic PDF version free of charge for PMI
members. Paper copy can be ordered on Amazon.com
References
Lectures Recommandées / Recommanded readings :
None
Www.pmi.org: For PMI members, Access to all PMI standards, including PMBOK 5th edition, and
Site(s) web / Web an electronic PM library with more than 300 PM Books.
sites Www.pmexam.com: Example of daily questions in same format as for the real exam)

Modalités de délivrance du cours (par campus si différent)


Course delivery modes (per campus if different)
Nombre CM Durée CM Amphi Nombre TD / Durée TD (en Autres (Distance Préciser les spécificités de programmation
Amphi / (en heures) / Number of heures) / Tutorial learning, etc…) (en (TD journée, cadencement spécifique des
Number of Lecture duration Tutorial class duration (in heures) / Other (in séances) / Specify if full-day tutorial
Lectures (in hours) classes hours) hours) class, different schedules
Campus Paris
10 3 10 3 0
Campus Belo Horizonte
10 3 0 0 0
Campus Suzhou
10 3 0 0 0
Campus Raleigh
13 3 0 0 0

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- 49 - SKE-FOR-0142-01
INTERNATIONALISATION OF THE FIRM
Code du cours
Titre du cours
Course Code
Course title
MSC.IBNM2.STCOR.0
INTERNATIONALISATION OF THE FIRM
028
Crédits Période d'enseignement Année Académique
Credits Teaching period Academic Year
5 fall 2018/2019
Travail en Charge totale de
Face à Face Distanciel Travail personnel
équipe Evaluation travail
Contact hours Distance learning Personal work
Charge de travail Team work Total workload
Student workload
30 0 8 60 2 100

Programme
International Business
Program
Départements
Dept. Stratégy, Entrepreneurship and Economics
Department
Module -
Type de cours
core
Course type
Campus Belo Horizonte, Paris, Raleigh, Suzhou
Course open to
Belo /Fall;#Paris /Fall;#Raleigh /Fall;#Suzhou /Fall
students in exchange
Langue
d'enseignement Anglais / English
Teaching language
Responsable du cours
AMMAR Oussama
Course leader
Pré-Requis
none
Prerequisite
CRETOIU (FDC) Sherban
Belo Horizonte

Lille
Nom des intervenants
par campus
Paris DESBORDES Rodolphe - KWOK Wai Paik
Instructor(s) names by
campus Sophia
Suzhou BEHAR-COURTOIS Patrick
Raleigh RODRIGUEZ Michael
Other

The course will teach students through academic lectures and firm consulting field practice the
Descriptif du cours
/ process of internationalization of firms from the decision to internationalize to the organizational
Course description structuring of internationalization.
The course will be structured in 2 parts:
- 50 - SKE-FOR-0142-01
- Part 1: 15h of teaching of theories of internationalization supported by case studies and/or
research papers and transfer of analytical tools used in internationalization consulting missions.
- Part 2: 15h of action learning as consultancy works with firms facing an issue of
internationalization.
Thémes
/
Topics
A l’issue de la formation, vous serez capable de / As a result of this module, you will be able to:
Connaissances / Knowledge and Understanding (subject specific)
Understand the process of internationalization from the firm's perspective and the issues related
to internationalization.

Aptitudes cognitives / Cognitive skills


Résultats
d’apprentissage Use analytical tools to support internationalization strategic choices and process
/
Intended Learning Attitudes / Key transferable skills
Outcomes and Skills
Evaluate the relevance of internationalization and the appropriate tools to analyse and support the
internationalization process

Ethical and social understanding

Indiquer les learning objectives auxquels contribue le cours (en se basant sur le curriculum mapping du
programme) / Indicate which learning objectives the course contributes to (based on the program
curriculum mapping)

Contribution aux LO2.2 : To recognize and use positively the various dimensions
objectifs of diversity : 15;#LG2 : Graduates should be able to work
pédagogiques du effectively in a multicultural team
programme / LO5.2 : To assess a business issue and formulate solutions in a
Contribution to specialized discipline : 25;#LG5 : Graduates should be able to
learning objectives think critically and to assess business issues in a specialized
discipline
Cours soumis à évaluation dans le cadre de l’Assurance of
Non / No
Learning pour l’année en cours ?
Evaluation finale (DS)
50%
Final examination
(Précisez la nature pour l'évaluation finale / Explain type for final examination)
Etude de cas - Case study, Présentation orale - Presentation
Evaluation des
étudiants
Autre, précisez / Other, precise:
Student Assessment

Contrôle continu
50%
Continuous Assessment
préciser nature / Explain type

- 51 - SKE-FOR-0142-01
QCM - Quizz: 0 %
Etude de cas - Case study: 100 %
Présentation orale - Presentation: 0 %
Rapport écrit / Dissertation - Report / Dissertation: 0 % Nb midterms : 0
Participation - Class participation: 0 %
Examen intermédiaires - Mid-term examination: 0 %
Autre - Others: 0 %
Format de cours / Course format
Méthodes
Cours magistral / Lecture - TD / Tutorials
d’enseignement
Activités d’apprentissage / Learning activities
Teaching Methods
Projet / Project-based learning - Etudes de cas / Case studies
Lecture 1: Analyzing the international environment: Global, local or semi-global?
Duration: 1,5h
Key notions to be developed during the lecture: globalization reality check (see Ghemawats World
3.0 book), importance of borders and distance, CAGE (cultural, administrative, geographic and
economic distances) distance framework, local vs. global pressures on geographical markets.
Key references:
Ghemawat Pankaj, « Distance Still Matters: The Hard Reality of Global Expansion », Harvard
Business Review, vol. 79, no 8, 2001, p. 137-147.
Ghemawat Pankaj, World 3.0, Harvard Business School Press, Cambridge, 2011.
Ghemawat Pankaj, « The Cosmopolitan Corporation », Harvard Business Review, vol. 89, no 5,
2011, p. 92-99.
Lecture 2: Analyzing the companys international position and defining an international expansion
strategy
Duration: 1,5h
Key notions to be developed during the lecture: is it compulsory for any company to expand
internationally (CAT/RAT test)?, diagnosis of the current companys international position (GRI/GCI
indices), arbitrage, aggregation and adaptation strategies (see Ghemawats World 3.0 book).
Key references:
Plan de cours Lasserre Philippe, Global Strategic Management, Palgrave McMillan, New York, 2003.
Lessard Donald, Lucea Rafael & Vives Luis, « Building your Companys Capabilities Through Global
Course Plan
Expansion », MIT Sloan Management Review, vol. 54, no 2, 2013, p. 61-67.
Ghemawat Pankaj, World 3.0, Harvard Business School Press, Cambridge, 2011.
Lecture 3: When and why expanding abroad?
Duration: 1,5h
Key notions to be developed during the lecture: age at internationalization, internationalization
pace, Uppsala sequential model vs. Born Globals, determinants (firm and industry drivers) of
international expansion.
Key references:
Johanson Jan & Vahlne Jan-Erik, « The Uppsala Internationalization Process Model Revisited: From
Liability of Foreignness to Liability of Outsidership », Journal of International Business Studies, vol.
40, no 9, 2009, p. 1411-1431.
Oviatt Benjamin M. & Phillips McDougall Patricia, « Toward a Theory of International New
Ventures », Journal of International Business Studies, vol. 25, no 1, 1994, p. 49).
Lecture 4: How and where expanding abroad?
Duration: 1,5h
Key notions to be developed during the lecture: country risk analysis, entry modes (equity and
non-equity), criteria to select the right entry mode.
Lecture 5: International structures and organizations
Duration: 1,5h

- 52 - SKE-FOR-0142-01
Key notions to be developed during the lecture: multi-domestic, global and transnational
structures (see Stopford & Wells/Bartlett & Goshal models).
Key references:
Bartlett Christopher A. et Ghoshal Sumantra, Managing Across Borders: The Transnational
Solution, Harvard Business School Press, Cambridge, 1989.
Ghemawat Pankaj, « Managing Differences: The Central Challenge of Global Strategy », Harvard
Business Review, vol. 85, no 3, 2007, p. 58-68.
Stopford John M. et Wells Louis T., Managing the Multinational Enterprise: Organization of the
Firm and Ownership of the Subsidiary, Basic Books, New York, 1972.
The other half of the course may be devoted to in-class and group case studies and oral
presentations.
Lectures obligatoires / Required readings :
Lectures Recommandées / Recommanded readings :
- World 3.0 - Ghemawat Pankaj., Harvard Business School Press, 2011
- Le conseil stratégique pour l'entreprise - Chereau Philippe, Meschi Pierre-Xavier, Pearson, 2014
- Ghemawat Pankaj, Distance Still Matters: The Hard Reality of Global Expansion, Harvard Business
Review, vol. 79, no 8, 2001, p. 137-147.
- Ghemawat Pankaj, The Cosmopolitan Corporation, Harvard Business Review, vol. 89, no 5, 2011,
Bibliographie p. 92-99.
References - Lasserre Philippe, Global Strategic Management, Palgrave McMillan, New York, 2003.
- Lessard Donald, Lucea Rafael & Vives Luis, Building your Companys Capabilities Through Global
Expansion, MIT Sloan Management Review, vol. 54, no 2, 2013, p. 61-67.
- Johanson Jan & Vahlne Jan-Erik, The Uppsala Internationalization Process Model Revisited: From
Liability of Foreignness to Liability of Outsidership, Journal of International Business Studies, vol.
40, no 9, 2009, p. 1411-1431.
- Ghemawat Pankaj, « Managing Differences: The Central Challenge of Global Strategy », Harvard
Business Review, vol. 85, no 3, 2007, p. 58-68.
Site(s) web / Web
sites

Modalités de délivrance du cours (par campus si différent)


Course delivery modes (per campus if different)
Nombre CM Durée CM Amphi Nombre TD / Durée TD (en Autres (Distance Préciser les spécificités de programmation
Amphi / (en heures) / Number of heures) / Tutorial learning, etc…) (en (TD journée, cadencement spécifique des
Number of Lecture duration Tutorial class duration (in heures) / Other (in séances) / Specify if full-day tutorial
Lectures (in hours) classes hours) hours) class, different schedules
Campus Paris
2 7 2 8 15
Campus Suzhou
2 7 2 8 15
Campus Raleigh
13 3 0 0 0
Campus Belo
10 3 0 0 0

- 53 - SKE-FOR-0142-01
- 54 - SKE-FOR-0142-01
MANAGING MULTICULTURAL TEAMS
Code du cours
Titre du cours
Course Code
Course title
MSC.IBUM2.MLCOR.
MANAGING MULTICULTURAL TEAMS
0008
Crédits Période d'enseignement Année Académique
Credits Teaching period Academic Year
3 fall 2018/2019
Travail en Charge totale de
Face à Face Distanciel Travail personnel
équipe Evaluation travail
Contact hours Distance learning Personal work
Charge de travail Team work Total workload
Student workload
18 0 20 22 0 60

Programme
International Business
Program
Départements
Dept. Management, Law and Organization
Department
Module -
Type de cours
core
Course type
Campus Paris
Course open to
Paris /Fall
students in exchange
Langue
d'enseignement Anglais / English
Teaching language
Responsable du cours
MIDDELMANN Anke
Course leader
While there is no academic or course pre-requisite, students should reflect on their personal
Pré-Requis
international and intercultural experiences prior to the course. They should also read any
Prerequisite
documentation sent to them prior to the start of the class.

Belo Horizonte

Lille
Nom des intervenants
par campus
Paris
Instructor(s) names by
campus Sophia
Suzhou
Raleigh
Other

Descriptif du cours Multicultural teams offer a number of advantages to international firms, including deep knowledge
/ of different product markets, culturally sensitive customer service, and 24-hour work rotations. In
Course description addition, many companies rely on such teams to develop innocative approaches and solutions.

- 55 - SKE-FOR-0142-01
Nevertheless, such advantages may be outweighed by challenges stemming from cultural
differences, which can seriously impair the effectiveness of a team or even bring it to a stalemate.
To enable future managers to better cope with culture-based challenges, this course examines the
cultural impact of individuals' attitudes, preferences and mindsets, and their effect in international
and multicultural workplace settings in terms of interpersnoal relationships, planning and decision-
making, issues of hierarchy and matrix working, and change.
The class will be a "laboratory" of the multicultural team environment, in which students will
reflect not only on others' but also their own cultural expectiations, and develop ways of
reconciling different cultural approaches and ways of working to develop beneficial and productive
working relationships.
Culture and Cultural Values
Thémes Cultural Stumbling Blocks
/ Team Structures
Topics Cross-Cultural Interactions
Leveraging cultural differences and creating cultural synergy
A l’issue de la formation, vous serez capable de / As a result of this module, you will be able to:
Connaissances / Knowledge and Understanding (subject specific)
-- Understand cross-cultural concepts
-- understand team management concepts

Aptitudes cognitives / Cognitive skills


-- Apply theoretical approchaes to practical situations
Résultats
d’apprentissage -- Recognise behavioral and attitudinal differences without judgement
/
Intended Learning Attitudes / Key transferable skills
Outcomes and Skills
-- Develop culturally sensitive communication styles
-- Apply theoretical concepts to practical situations

Ethical and social understanding


-- Develop culturally mindful and respectful solutions to multiculturally challenging situations
-- Apply the "5-R" model of cross-cultural competence

Indiquer les learning objectives auxquels contribue le cours (en se basant sur le curriculum mapping du
programme) / Indicate which learning objectives the course contributes to (based on the program
curriculum mapping)
Contribution aux LO2.1 : To contribute substantively to the product of a group
objectifs and demonstrate leadership skills : LG2 : Graduates should be
pédagogiques du
able to work effectively in a multicultural team
programme /
Contribution to
LO2.2 : To recognize and use positively the various dimensions
learning objectives of diversity : LG2 : Graduates should be able to work effectively
in a multicultural team
Cours soumis à évaluation dans le cadre de l’Assurance of
Non / No
Learning pour l’année en cours ?
Evaluation finale (DS)
Evaluation des 50%
Final examination
étudiants
Student Assessment (Précisez la nature pour l'évaluation finale / Explain type for final examination)
Rapport écrit / Dissertation - Report / Dissertation
- 56 - SKE-FOR-0142-01
Autre, précisez / Other, precise:

Contrôle continu
50%
Continuous Assessment
préciser nature / Explain type
QCM - Quizz: 0 %
Etude de cas - Case study: 0 %
Présentation orale - Presentation: 0 %
Rapport écrit / Dissertation - Report / Dissertation: 90 % Nb midterms : 0
Participation - Class participation: 10 %
Examen intermédiaires - Mid-term examination: 0 %
Autre - Others: 0 %
Format de cours / Course format
Méthodes
TD / Tutorials
d’enseignement
Activités d’apprentissage / Learning activities
Teaching Methods
Cours interactifs / Interactive lectures - Etudes de cas / Case studies - Personal guided study
Fundamentals of Culture and Theoretical Approaches
Plan de cours
Culture and the Organisation
The five "Rs" of Cultural Interaction
Course Plan
Team Challenges and Benefits
Creating a Successful Multicultural Team
To be determined and communicated by the teacher
Bibliographie
References

Site(s) web / Web To be determined and communicated


sites

Modalités de délivrance du cours (par campus si différent)


Course delivery modes (per campus if different)
Nombre CM Durée CM Amphi Nombre TD / Durée TD (en Autres (Distance Préciser les spécificités de programmation
Amphi / (en heures) / Number of heures) / Tutorial learning, etc…) (en (TD journée, cadencement spécifique des
Number of Lecture duration Tutorial class duration (in heures) / Other (in séances) / Specify if full-day tutorial
Lectures (in hours) classes hours) hours) class, different schedules
Campus Paris
0 0 6 3 0

- 57 - SKE-FOR-0142-01
- 58 - SKE-FOR-0142-01
Strategic entrepreneurship: From theory to practice
Code du cours
Titre du cours
Course Code
Course title
MSC.IBUM2.STCOR.0
Strategic entrepreneurship: From theory to practice
059
Crédits Période d'enseignement Année Académique
Credits Teaching period Academic Year
3 fall 2018/2019
Travail en Charge totale de
Face à Face Distanciel Travail personnel
équipe Evaluation travail
Contact hours Distance learning Personal work
Charge de travail Team work Total workload
Student workload
18 0 22 20 1 61

Programme
International Business
Program
Départements
Dept. Stratégy, Entrepreneurship and Economics
Department
Module -
Type de cours
core
Course type
Campus Belo Horizonte
Course open to
Belo /Fall
students in exchange
Langue
d'enseignement Anglais / English
Teaching language
Responsable du cours
POULINGUE Genevieve
Course leader
Pré-Requis
n/A
Prerequisite
CHEREAU Philippe
Belo Horizonte

Lille
Nom des intervenants
par campus
Paris
Instructor(s) names by
campus Sophia
Suzhou
Raleigh
Other

The following Applied Knowledge for Startups programme has an exact focus on providing
Descriptif du cours
/ motivated business school students with an intensive action-learning based insight into how elite
Course description startup ecosystem facilitators are applying new theoretical knowledge to ongoing assist growth
opportunity challenges within high potential startups. In other words, how to transform
- 59 - SKE-FOR-0142-01
conceptual knowledge excellence to applied skill excellence.
Deliver a guide to move from theory to the practice for individuals involved in the creation of
Thémes startups or in missions of executive strategic consulting in startups and innovative SMEs.
/ Transfer a methodology, a specific approach to accompany and coach startups and innovative
Topics SMEs when formulating and implementing competitive and growth strategies.
Provide a toolbox to carry out a strategic analysis whatever the branches of industry.
A l’issue de la formation, vous serez capable de / As a result of this module, you will be able to:
Connaissances / Knowledge and Understanding (subject specific)
to deliver a guide to move from theory to the practice for individuals involved in the creation of
startups or in missions of executive strategic consulting in startups and innovative SMEs.

Aptitudes cognitives / Cognitive skills


Résultats Transfer a methodology, a specific approach to accompany and coach startups and innovative
d’apprentissage SMEs when formulating and implementing competitive and growth strategies.
/ Provide a toolbox to carry out a strategic analysis whatever the branches of industry.
Intended Learning
Outcomes and Skills
Attitudes / Key transferable skills
to manage diversity

Ethical and social understanding


to Povide Sustainable Business Model

Indiquer les learning objectives auxquels contribue le cours (en se basant sur le curriculum mapping du
programme) / Indicate which learning objectives the course contributes to (based on the program
curriculum mapping)
LO1.1 : To recognize potential ethical dilemmas : LG1 :
Graduates should behave as responsible managers in order to
deliver sustainable performance in complex environments
LO1.2 : To select the best course of action to follow in order to
behave as responsible managers : LG1 : Graduates should
behave as responsible managers in order to deliver sustainable
performance in complex environments
Contribution aux LO2.1 : To contribute substantively to the product of a group
objectifs and demonstrate leadership skills : LG2 : Graduates should be
pédagogiques du able to work effectively in a multicultural team
programme / LO2.2 : To recognize and use positively the various dimensions
Contribution to of diversity : LG2 : Graduates should be able to work effectively
learning objectives
in a multicultural team
LO3.1 : To produce clear, well organized verbal presentations :
LG3 : Graduates should be able to communicate in an
international environment
LO3.2 : To produce clear, well organized written communication
: LG3 : Graduates should be able to communicate in an
international environment
LO4.1 : To analyze globalization and evaluate its effects on
business : LG4 : Graduates should be able to manage in the
global knowledge economy
LO4.2 : To apply theories and key concepts in the field of the

- 60 - SKE-FOR-0142-01
management of knowledge assets, technological progress and
innovation : LG4 : Graduates should be able to manage in the
global knowledge economy
LO5.1 : To analyze and apply advanced concepts in a specialized
discipline : LG5 : Graduates should be able to think critically and
to assess business issues in a specialized discipline
LO5.2 : To assess a business issue and formulate solutions in a
specialized discipline : LG5 : Graduates should be able to think
critically and to assess business issues in a specialized discipline
LO4.3 : To benchmark existing knowledge and apply it to finding
new solutions to problems : LG4 : Graduates should be able to
manage in the global knowledge economy
Cours soumis à évaluation dans le cadre de l’Assurance of
Non / No
Learning pour l’année en cours ?
Evaluation finale (DS)
70%
Final examination
(Précisez la nature pour l'évaluation finale / Explain type for final examination)
Présentation orale - Presentation, Rapport écrit / Dissertation - Report / Dissertation

Autre, précisez / Other, precise:

Evaluation des Contrôle continu


étudiants 30%
Continuous Assessment
Student Assessment
préciser nature / Explain type
QCM - Quizz: 0 %
Etude de cas - Case study: 0 %
Présentation orale - Presentation: 100 %
Rapport écrit / Dissertation - Report / Dissertation: 0 % Nb midterms : 2
Participation - Class participation: 0 %
Examen intermédiaires - Mid-term examination: 0 %
Autre - Others: 0 %
Format de cours / Course format
Méthodes
Cours magistral / Lecture - TD / Tutorials
d’enseignement
Activités d’apprentissage / Learning activities
Teaching Methods
Cours interactifs / Interactive lectures - Projet / Project-based learning
Session 1: Entrepreneurship and strategy - The strategic analysis toolbox
1. Strategy: proposal for definitions and perspectives
2. Competitive strategies: Models for entrepreneurs
3. Growth strategies: Supporting competitive strategy
4. International strategies: Guidance for born-global startups
Plan de cours Session 2: Designing a new venture Evaluating opportunities
1. Designing a vision: The strategic intent
Course Plan
2. Evaluating opportunities : The external diagnostic
a. The strategic segmentation
b. The benchmarking
c. Key Success Factors
d. The value chain
e. Evaluating external contingencies and market forces

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f. Opportunities and threats
Session 3: Designing a new venture Choosing a positioning
1. Evaluating capabilities : The internal diagnostic
a. Identifying strengths and weaknesses
b. Designing the strategy canvas
2. The strategic positioning Setting strategic directions
Session 4: From strategic choices to business model
1. The business model canvas
2. Focus on the value proposition
3. Focus on the go-to-market strategy
4. Focus on the profit formula The DEFI tool of financial forecasts
Session 5: Evaluating the business model
1. Assessing strategy-BM fit
2. Designing scenarios of development
3. Evaluating and selecting scenarios
Session 6: From business model to business plan
1. The business plan toolkit
2. The pitched business plan
3. The art of pitching

Bibliographie
References

Site(s) web / Web


sites

Modalités de délivrance du cours (par campus si différent)


Course delivery modes (per campus if different)
Nombre CM Durée CM Amphi Nombre TD / Durée TD (en Autres (Distance Préciser les spécificités de programmation
Amphi / (en heures) / Number of heures) / Tutorial learning, etc…) (en (TD journée, cadencement spécifique des
Number of Lecture duration Tutorial class duration (in heures) / Other (in séances) / Specify if full-day tutorial
Lectures (in hours) classes hours) hours) class, different schedules
Campus Belo Horizonte
1 3 5 3 0

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BRAZIL AND THE INTERNATIONAL ECONOMY
Code du cours
Titre du cours
Course Code
Course title
MSC.IBBM2.STELE.00
BRAZIL AND THE INTERNATIONAL ECONOMY
49
Crédits Période d'enseignement Année Académique
Credits Teaching period Academic Year
3 fall 2018/2019
Travail en Charge totale de
Face à Face Distanciel Travail personnel
équipe Evaluation travail
Contact hours Distance learning Personal work
Charge de travail Team work Total workload
Student workload
18 0 5 36 1 60

Programme
International Business
Program
Départements
Dept. Stratégy, Entrepreneurship and Economics
Department
Module -
Type de cours
elective
Course type
Campus Belo Horizonte
Course open to
Belo /Fall
students in exchange
Langue
d'enseignement Anglais / English
Teaching language
Responsable du cours
POULINGUE Genevieve
Course leader
Pré-Requis
Not required (N/R)
Prerequisite
EDUARDO DA MOTTA Victor
Belo Horizonte

Lille
Nom des intervenants
par campus
Paris
Instructor(s) names by
campus Sophia
Suzhou
Raleigh
Other

This course surveys the Brazilian economy and examines current issues from a community
Descriptif du cours
/ economic development perspective, directing special attention to the recent developments and
Course description prospects in both the global context and emerging markets (i.e. BRICS, Africa and Latin America).
Emphasis is given to basic data analysis at both local and regional levels. The survey also includes
- 63 - SKE-FOR-0142-01
introducing students to the business world in Brazil, with the aim to prepare them for future
international business careers in Brazil and other middle-income countries.
Thémes
/
Topics
A l’issue de la formation, vous serez capable de / As a result of this module, you will be able to:
Connaissances / Knowledge and Understanding (subject specific)
Understand critical aspects of Brazil in its social, cultural, political and economic multiplicity.
Identify parallels within the context of the European Union (particularly with the reality in France)
Work with real data and develop an understanding of how the data translates to the creation of
public policies.

Aptitudes cognitives / Cognitive skills


Résultats Instill critical thinking necessary to solve complex global issues by examining them from different
d’apprentissage perspectives
/
Intended Learning
Outcomes and Skills Attitudes / Key transferable skills
Hands-on experience with basic data analysis in order to understand how data shape public
policies.

Ethical and social understanding


Develop 1) an empathetic appreciation of the reality of others, and 2) an understanding that
countries (and people) are interlinked (interactions, in their many social and economic forms,
matter)

Indiquer les learning objectives auxquels contribue le cours (en se basant sur le curriculum mapping du
programme) / Indicate which learning objectives the course contributes to (based on the program
curriculum mapping)
LO2.1 : To contribute substantively to the product of a group
and demonstrate leadership skills : 15;#LG2 : Graduates should
be able to work effectively in a multicultural team
Contribution aux LO3.2 : To produce clear, well organized written communication
objectifs : 21;#LG3 : Graduates should be able to communicate in an
pédagogiques du
international environment
programme /
Contribution to
LO4.1 : To analyze globalization and evaluate its effects on
learning objectives business : 23;#LG4 : Graduates should be able to manage in the
global knowledge economy
LO5.1 : To analyze and apply advanced concepts in a specialized
discipline : 25;#LG5 : Graduates should be able to think critically
and to assess business issues in a specialized discipline
Cours soumis à évaluation dans le cadre de l’Assurance of
Non / No
Learning pour l’année en cours ?
Evaluation finale (DS)
40%
Evaluation des Final examination
étudiants (Précisez la nature pour l'évaluation finale / Explain type for final examination)
Student Assessment
Rapport écrit / Dissertation - Report / Dissertation, Participation - Class participation, Autre -
Others

- 64 - SKE-FOR-0142-01
Autre, précisez / Other, precise: Data Analysis

Contrôle continu
60%
Continuous Assessment
préciser nature / Explain type
QCM - Quizz: 0 %
Etude de cas - Case study: 0 %
Présentation orale - Presentation: 0 %
Rapport écrit / Dissertation - Report / Dissertation: 0 % Nb midterms : 0
Participation - Class participation: 0 %
Examen intermédiaires - Mid-term examination: 0 %
Autre - Others: 0 %
Format de cours / Course format
Méthodes
Cours magistral / Lecture
d’enseignement
Activités d’apprentissage / Learning activities
Teaching Methods
Cours interactifs / Interactive lectures - Projet / Project-based learning - Devoirs / Assignments
1. Introduction to Brazil (Vital stats, society, geography, eco-systems, politics and economy)
2. The role of Brazil in community economic development + Key economic sectors/products
Plan de cours 3. Brazil/Latin America, BRICS and Africa trade relations
Course Plan 4. Income inequality, poverty, recent immigration and conditional cash transfers (Bolsa-Familia)
5. Brief political history + current political/economic challenges
6. Living and Working in Brazil

Bibliographie
References

Site(s) web / Web


sites

Modalités de délivrance du cours (par campus si différent)


Course delivery modes (per campus if different)
Nombre CM Durée CM Amphi Nombre TD / Durée TD (en Autres (Distance Préciser les spécificités de programmation
Amphi / (en heures) / Number of heures) / Tutorial learning, etc…) (en (TD journée, cadencement spécifique des
Number of Lecture duration Tutorial class duration (in heures) / Other (in séances) / Specify if full-day tutorial
Lectures (in hours) classes hours) hours) class, different schedules
Campus Belo Horizonte
6 3 0 0 0

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- 66 - SKE-FOR-0142-01
CONSULTING IN INTERNATIONAL BUSINESS DEVELOPMENT
Code du cours
Titre du cours
Course Code
Course title
MSC.IBNM2.STELE.0
CONSULTING IN INTERNATIONAL BUSINESS DEVELOPMENT
030
Crédits Période d'enseignement Année Académique
Credits Teaching period Academic Year
3 fall 2018/2019
Travail en Charge totale de
Face à Face Distanciel Travail personnel
équipe Evaluation travail
Contact hours Distance learning Personal work
Charge de travail Team work Total workload
Student workload
18 0 5 36 1 60

Programme
International Business
Program
Départements
Dept. Stratégy, Entrepreneurship and Economics
Department
Module -
Type de cours
elective
Course type
Campus Raleigh
Course open to
Raleigh /Fall
students in exchange
Langue
d'enseignement Anglais / English
Teaching language
Responsable du cours
AMMAR Oussama
Course leader
Pré-Requis
none
Prerequisite

Belo Horizonte

Lille
Nom des intervenants
par campus
Paris CHEREAU Philippe
Instructor(s) names by
campus Sophia
Suzhou
Raleigh SEIBERT Michael
Other

Consulting in International Business Development is intended to be a challenging, rigorous and


Descriptif du cours
/ stimulating course for graduate students. It is generally recognized that a consultant is a person in
Course description a position to have some influence over an individual, a group, or an organization, but has no direct
power to make changes or implement programs.
- 67 - SKE-FOR-0142-01
This course will examine the scholar-practitioner aspects of consulting with small and medium-
sized enterprises (SMEs) on global business management, marketing, supply chain management,
and trade finance.
Thémes The Consulting in International Business Development course is designed to enhance overall
/ consulting competency required of individuals working in the profession or studying for a career
Topics related to global commerce.
A l’issue de la formation, vous serez capable de / As a result of this module, you will be able to:
Connaissances / Knowledge and Understanding (subject specific)
Having completed this course, the student will be able to:
1. Define and provide representational examples of consulting skills, interpersonal skills, and
technical skills used effectively for consulting in international business.

Aptitudes cognitives / Cognitive skills


Having completed this course, the student will be able to:
1. List and describe the five basic consulting phases (e.g., contracting; discovery; analysis;
implementation; and extension, recycle or termination) used effectively for consulting in
international business.
Résultats
d’apprentissage
/ Attitudes / Key transferable skills
Intended Learning
Outcomes and Skills Having completed this course, the student will be able to:
1. Present and demonstrate effective consulting methods and techniques for optimizing outcomes
within family-owned businesses engaged in global entrepreneurship.

Ethical and social understanding


There is no specific set of skills that will ensure success; however, creativity, flexibility,
industriousness and a sense of humor will serve you well. Active involvement of some kind is a
must in this class.
Each member of the class is expected to abide by the SKEMA Business School honor code.
Plagiarism or violations of this code in the form of cheating on examinations, cases or the like will
not be tolerated and will result in a failing grade in the course.

Indiquer les learning objectives auxquels contribue le cours (en se basant sur le curriculum mapping du
programme) / Indicate which learning objectives the course contributes to (based on the program
curriculum mapping)
LO1.1 : To recognize potential ethical dilemmas : LG1 :
Graduates should behave as responsible managers in order to
deliver sustainable performance in complex environments
Contribution aux
LO1.2 : To select the best course of action to follow in order to
objectifs
pédagogiques du behave as responsible managers : LG1 : Graduates should
programme / behave as responsible managers in order to deliver sustainable
Contribution to performance in complex environments
learning objectives LO2.1 : To contribute substantively to the product of a group
and demonstrate leadership skills : LG2 : Graduates should be
able to work effectively in a multicultural team
LO2.2 : To recognize and use positively the various dimensions
of diversity : LG2 : Graduates should be able to work effectively
in a multicultural team
LO3.1 : To produce clear, well organized verbal presentations :

- 68 - SKE-FOR-0142-01
LG3 : Graduates should be able to communicate in an
international environment
LO3.2 : To produce clear, well organized written communication
: LG3 : Graduates should be able to communicate in an
international environment
LO4.1 : To analyze globalization and evaluate its effects on
business : LG4 : Graduates should be able to manage in the
global knowledge economy
LO4.2 : To apply theories and key concepts in the field of the
management of knowledge assets, technological progress and
innovation : LG4 : Graduates should be able to manage in the
global knowledge economy
LO5.1 : To analyze and apply advanced concepts in a specialized
discipline : LG5 : Graduates should be able to think critically and
to assess business issues in a specialized discipline
LO5.2 : To assess a business issue and formulate solutions in a
specialized discipline : LG5 : Graduates should be able to think
critically and to assess business issues in a specialized discipline
LO4.3 : To benchmark existing knowledge and apply it to finding
new solutions to problems : LG4 : Graduates should be able to
manage in the global knowledge economy
Cours soumis à évaluation dans le cadre de l’Assurance of
Non / No
Learning pour l’année en cours ?
Evaluation finale (DS)
25%
Final examination
(Précisez la nature pour l'évaluation finale / Explain type for final examination)
Etude de cas - Case study, Présentation orale - Presentation, Participation - Class participation,
Autre - Others

Autre, précisez / Other, precise: Summary Papers


Evaluation des
étudiants Contrôle continu
75%
Student Assessment Continuous Assessment
préciser nature / Explain type
QCM - Quizz: 0 %
Etude de cas - Case study: 0 %
Présentation orale - Presentation: 0 %
Rapport écrit / Dissertation - Report / Dissertation: 0 % Nb midterms : 0
Participation - Class participation: 0 %
Examen intermédiaires - Mid-term examination: 0 %
Autre - Others: 100 %
Format de cours / Course format
Méthodes TD / Tutorials
d’enseignement Activités d’apprentissage / Learning activities
Teaching Methods Cours interactifs / Interactive lectures - Projet / Project-based learning - Etudes de cas / Case
studies - Devoirs / Assignments
Plan de cours This course will feature an interactive, learner-centered approach that requires attendance,
Course Plan preparation, participation and critical thinking. Instruction methods will include interactive

- 69 - SKE-FOR-0142-01
lectures, guided discussions, structured bridge activities, case studies, in-class assignments,
summary papers, team project and final exam.
Required:
Flawless Consulting: a guide to getting your expertise used (3rd Ed), Peter Block (2011). San
Francisco, CA: Pfeiffer, ISBN 978-0-470-62074-8 (hbk.).
Suggested:
Process Consultation: lessons for managers and consultants (Vol. 2), Edgar H. Schein (1987). USA:
Bibliographie Addison-Wesley, ISBN 0-201-06744-7 (pbk.).
References The Consulting Process in Action (2nd Ed), Gordon Lippitt & Ronald Lippitt (1986). San Francisco,
CA: Jossey-Bass/Pfeiffer, ISBN 0-88390-201-X (pbk.).
The Global Entrepreneur: taking your business international (3rd Ed), James F. Foley (2014). USA:
Jamric, ISBN 978-0-9753153-1-6 (pbk.).
The Trusted Advisor Fieldbook: a comprehensive toolkit for leading with trust, Charles H. Green &
Andrea P. Howe (2012). Hoboken, NJ: Wiley, ISBN 978-1-118-08564-6 (pbk.).
http://www.sbtdc.org/programs/export/
Site(s) web / Web http://nasbite.org
sites

Modalités de délivrance du cours (par campus si différent)


Course delivery modes (per campus if different)
Nombre CM Durée CM Amphi Nombre TD / Durée TD (en Autres (Distance Préciser les spécificités de programmation
Amphi / (en heures) / Number of heures) / Tutorial learning, etc…) (en (TD journée, cadencement spécifique des
Number of Lecture duration Tutorial class duration (in heures) / Other (in séances) / Specify if full-day tutorial
Lectures (in hours) classes hours) hours) class, different schedules
Campus Raleigh
0 0 6 3 0

- 70 - SKE-FOR-0142-01
CORPORATE SOCIAL RESPONSABILITY
Code du cours
Titre du cours
Course Code
Course title
MSC.IBBM2.MLELE.0
CORPORATE SOCIAL RESPONSABILITY
026
Crédits Période d'enseignement Année Académique
Credits Teaching period Academic Year
3 fall 2018/2019
Travail en Charge totale de
Face à Face Distanciel Travail personnel
équipe Evaluation travail
Contact hours Distance learning Personal work
Charge de travail Team work Total workload
Student workload
18 0 5 36 1 60

Programme
International Business
Program
Départements
Dept. Management, Law and Organization
Department
Module -
Type de cours
elective
Course type
Campus Belo Horizonte
Course open to
Belo /Fall
students in exchange
Langue
d'enseignement Anglais / English
Teaching language
Responsable du cours
POULINGUE Genevieve
Course leader
Pré-Requis
N/A
Prerequisite
DE MAGALHAES ALVIM Flavia
Belo Horizonte

Lille
Nom des intervenants
par campus
Paris
Instructor(s) names by
campus Sophia
Suzhou
Raleigh
Other

Corporate Social Responsibility (CSR) has become an important business concept in Brazil. Over the
Descriptif du cours
/ years the CSR movement in Brazil from a national perspective has been growing tremendously. The
Course description course discusses the emerging concepts of Corporate Social Responsibility and examines how
Brazilian companies have responded to demands for more ethical behavior, and social and
- 71 - SKE-FOR-0142-01
environmental responsibilities. The course aims at studying the economic and political forces that
drive changes towards a more socially responsible behavior and identifies the main obstacles to
change. It also analyses the instruments companies, governments and societies use to deal with
environmental and social issues (social reporting, marketing, certifications, etc.).
Thémes
/
Topics
A l’issue de la formation, vous serez capable de / As a result of this module, you will be able to:
Connaissances / Knowledge and Understanding (subject specific)

Aptitudes cognitives / Cognitive skills


Résultats
d’apprentissage
/
Intended Learning Attitudes / Key transferable skills
Outcomes and Skills

Ethical and social understanding

Indiquer les learning objectives auxquels contribue le cours (en se basant sur le curriculum mapping du
programme) / Indicate which learning objectives the course contributes to (based on the program
curriculum mapping)
LO1.1 : To recognize potential ethical dilemmas : 10;#LG1 :
Graduates should behave as responsible managers in order to
deliver sustainable performance in complex environments
LO1.2 : To select the best course of action to follow in order to
behave as responsible managers : 10;#LG1 : Graduates should
behave as responsible managers in order to deliver sustainable
performance in complex environments
LO2.2 : To recognize and use positively the various dimensions
Contribution aux of diversity : 15;#LG2 : Graduates should be able to work
objectifs effectively in a multicultural team
pédagogiques du LO3.1 : To produce clear, well organized verbal presentations :
programme / 21;#LG3 : Graduates should be able to communicate in an
Contribution to international environment
learning objectives LO3.2 : To produce clear, well organized written communication
: 21;#LG3 : Graduates should be able to communicate in an
international environment
LO5.1 : To analyze and apply advanced concepts in a specialized
discipline : 25;#LG5 : Graduates should be able to think critically
and to assess business issues in a specialized discipline
LO5.2 : To assess a business issue and formulate solutions in a
specialized discipline : 25;#LG5 : Graduates should be able to
think critically and to assess business issues in a specialized
discipline
Cours soumis à évaluation dans le cadre de l’Assurance of
Non / No
Learning pour l’année en cours ?

- 72 - SKE-FOR-0142-01
Evaluation finale (DS)
40%
Final examination
(Précisez la nature pour l'évaluation finale / Explain type for final examination)
QCM - Quizz, Etude de cas - Case study, Présentation orale - Presentation, Examen intermédiaires -
Mid-term examination

Autre, précisez / Other, precise:


Evaluation des
étudiants Contrôle continu
60%
Student Assessment Continuous Assessment
préciser nature / Explain type
QCM - Quizz: 0 %
Etude de cas - Case study: 0 %
Présentation orale - Presentation: 0 %
Rapport écrit / Dissertation - Report / Dissertation: 0 % Nb midterms : 4
Participation - Class participation: 0 %
Examen intermédiaires - Mid-term examination: 0 %
Autre - Others: 0 %
Format de cours / Course format
Méthodes Cours magistral / Lecture
d’enseignement Activités d’apprentissage / Learning activities
Teaching Methods Cours interactifs / Interactive lectures - Projet / Project-based learning - Etudes de cas / Case
studies - Personal guided study - Devoirs / Assignments
1 - Introduction: the role of companies in society
2 - Corporate Social Responsibility (CSR): concept evolution and dilemmas
3 - The CSR movement in Brazil
Plan de cours 4 - Stakeholder management under the CSR perspective:
Mapping and prioritizing stakeholders
Course Plan
Building a Materiality Matrix
Engaging and monitoring stakeholders
Reporting
5 - The road ahead: challenges and opportunities
Carroll, A. B. Corporate social responsibility: evolution of a definitional construct. Business &
Society, 38(3), 268-295, 1999.
Cramer, J. Applying International Standards and Guidelines on Corporate Social Responsibility: An
Action Plan. Environmental Quality Management, 14(3): 71-78, 2005.
Freeman, E. R. The politics of stakeholder theory: Some future directions. Business Ethics
Quarterly, 4: 409-421, 1994.
Friedman, M. The Social Responsibility of Business is to Increase its Profits. The New York Times
Bibliographie Magazine, September 13(33): 122-126, 1970.
References Jamali, D. A Stakeholder Approach to Corporate Social Responsibility: A Fresh Perspective into
Theory and Practice. Journal of Business Ethics, 82(1): 213-231, 2008.
Mitchell, R. K.; Agle, B. R.; Wood, D. J. Toward a theory of stakeholder identification and salience:
defining the principle of who and what really counts. Academy of Management Review, 22 (4):
853-886, 1997.
Porter, M.; Kramer, M. Creating Shared Value. Harvard Business Review, January-February: 62-77,
2011.
Post, J.E.; Preston, L.E.; Sachs, S. Redefining the corporation: Stakeholder management and

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organizational wealth. Stanford, CA: Stanford University Press, 2002.
Zadek, S.; Merme, M. Redefining Materiality: practice and public policy for effective corporate
reporting. AccountAbility, 2003.

http://www.accountability.org/standards/
http://www.iso.org/iso/home/standards/iso26000.htm
https://www.globalreporting.org
Site(s) web / Web https://www.reputationinstitute.com/
sites
http://www.gife.org.br
http://www3.ethos.org.br/

Modalités de délivrance du cours (par campus si différent)


Course delivery modes (per campus if different)
Nombre CM Durée CM Amphi Nombre TD / Durée TD (en Autres (Distance Préciser les spécificités de programmation
Amphi / (en heures) / Number of heures) / Tutorial learning, etc…) (en (TD journée, cadencement spécifique des
Number of Lecture duration Tutorial class duration (in heures) / Other (in séances) / Specify if full-day tutorial
Lectures (in hours) classes hours) hours) class, different schedules
Campus Belo Horizonte
6 3 0 0 0

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CULTURAL ASPECTS OF BUSINESS
Code du cours
Titre du cours
Course Code
Course title
MSC.IBSM2.STCOR.0
CULTURAL ASPECTS OF BUSINESS
046
Crédits Période d'enseignement Année Académique
Credits Teaching period Academic Year
3 fall 2018/2019
Travail en Charge totale de
Face à Face Distanciel Travail personnel
équipe Evaluation travail
Contact hours Distance learning Personal work
Charge de travail Team work Total workload
Student workload
18 0 5 36 1 60

Programme
International Business
Program
Départements
Dept. Stratégy, Entrepreneurship and Economics
Department
Module -
Type de cours
elective
Course type
Campus Suzhou
Course open to
Suzhou /Fall
students in exchange
Langue
d'enseignement Anglais / English
Teaching language
Responsable du cours
LIN Hua
Course leader
Pré-Requis
knowledge of basic functions
Prerequisite

Belo Horizonte

Lille
Nom des intervenants
par campus
Paris
Instructor(s) names by
campus Sophia
Suzhou
Raleigh
Other

International business induces a lot of challenges, among which communicating across cultures is a
Descriptif du cours
/ permanent concern from local market entry stage to making your business effectively work in the
Course description daily course of operations.
The course aims at giving a set of keys about doing business in an international context, and
- 75 - SKE-FOR-0142-01
specifically in China.
Thémes
/
Topics
A l’issue de la formation, vous serez capable de / As a result of this module, you will be able to:
Connaissances / Knowledge and Understanding (subject specific)
Know specificities of Chinese business behavior and understand how cultures influence the
perception of business

Résultats Aptitudes cognitives / Cognitive skills


d’apprentissage Apprehend how different cultures lead to different thinking and behavioral models
/
Intended Learning
Outcomes and Skills Attitudes / Key transferable skills
Be able to discover and integrate new cultures and business systems

Ethical and social understanding

Indiquer les learning objectives auxquels contribue le cours (en se basant sur le curriculum mapping du
programme) / Indicate which learning objectives the course contributes to (based on the program
curriculum mapping)
Contribution aux LO2.1 : To contribute substantively to the product of a group
objectifs and demonstrate leadership skills : LG2 : Graduates should be
pédagogiques du
able to work effectively in a multicultural team
programme /
Contribution to
LO2.2 : To recognize and use positively the various dimensions
learning objectives of diversity : LG2 : Graduates should be able to work effectively
in a multicultural team
Cours soumis à évaluation dans le cadre de l’Assurance of
Non / No
Learning pour l’année en cours ?
Evaluation finale (DS)
50%
Final examination
(Précisez la nature pour l'évaluation finale / Explain type for final examination)
QCM - Quizz

Autre, précisez / Other, precise:

Evaluation des Contrôle continu


étudiants 50%
Continuous Assessment
Student Assessment
préciser nature / Explain type
QCM - Quizz: 0 %
Etude de cas - Case study: 100 %
Présentation orale - Presentation: 0 %
Rapport écrit / Dissertation - Report / Dissertation: 0 % Nb midterms : 0
Participation - Class participation: 0 %
Examen intermédiaires - Mid-term examination: 0 %
Autre - Others: 0 %

- 76 - SKE-FOR-0142-01
Format de cours / Course format
Méthodes
TD / Tutorials
d’enseignement
Activités d’apprentissage / Learning activities
Teaching Methods
Etudes de cas / Case studies
SESSION 1 Acknowledging and understanding cultural differences
Statement of common cultural gaps and how they can jeopardize business activities
Understanding where gaps do come from and how they affect the communication system
Culture is only one dimension of diversity; « who do you talk to? »
The cognition system and how it influences our representation of the world and our behaviour
SESSION 2 How to approach a culture
The obligation to « re-consider » through listening, discovery and integration of new patterns
A culture is a whole in itself, leading to specific business systems
Mastering cultural indicators to get a first approach of the target market
Introduction to the China market peculiarities

SESSION 3 Understanding and dealing with Chinese


Plan de cours
The foundations of the Chinese philosophy
From philosophy foundations to the Chinese mindset
Course Plan
From mindset to practical business behaviours
Dos and donts in China
SESSION 4 Effective communication techniques to interact across cultures
Understanding the communication system, its challenges and its opportunities
Influencing tricks to manage your power across culture
Universal communication recipes useful to bridge cultural gaps
How to build and develop multicultural relationships
SESSION 5 Managing multicultural teams; How to « get the job done », with focus on the China
market
The 9 tasks/roles of the manager, with regard on the specific situations faced in the China market
Undergoing or harnessing cultural differences? a question of choice, abilities and attitudes
Winning tactics for international interactions
Closing on the course / final recommendations
Lectures obligatoires / Required readings :
Lectures Recommandées / Recommanded readings :
Bibliographie Page Scott E. (2007), The Difference: How the Power of Diversity Creates Better Groups, Firms,
References Schools, and Societies, Princeton University Press.
Trompenaars, F (1993) Riding the Waves of Culture: Understanding cultural diversity in business,
Economist Books, London
Site(s) web / Web
sites

Modalités de délivrance du cours (par campus si différent)


Course delivery modes (per campus if different)
Nombre CM Durée CM Amphi Nombre TD / Durée TD (en Autres (Distance Préciser les spécificités de programmation
Amphi / (en heures) / Number of heures) / Tutorial learning, etc…) (en (TD journée, cadencement spécifique des
Number of Lecture duration Tutorial class duration (in heures) / Other (in séances) / Specify if full-day tutorial
Lectures (in hours) classes hours) hours) class, different schedules
Campus Suzhou
0 0 6 3 0

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GEOPOLITICS OF EUROPE
Code du cours
Titre du cours
Course Code
Course title
MSC.IBSM2.STELE.00
GEOPOLITICS OF EUROPE
50
Crédits Période d'enseignement Année Académique
Credits Teaching period Academic Year
3 fall 2018/2019
Travail en Charge totale de
Face à Face Distanciel Travail personnel
équipe Evaluation travail
Contact hours Distance learning Personal work
Charge de travail Team work Total workload
Student workload
18 0 5 36 1 60

Programme
International Business
Program
Départements
Dept. Stratégy, Entrepreneurship and Economics
Department
Module -
Type de cours
elective
Course type
Campus Paris
Course open to
Paris /Fall
students in exchange
Langue
d'enseignement Anglais / English
Teaching language
Responsable du cours
LASSALLE Paul - EXT
Course leader
Pré-Requis
n/a
Prerequisite

Belo Horizonte

Lille
Nom des intervenants
par campus
Paris LASSALLE Paul
Instructor(s) names by
campus Sophia
Suzhou
Raleigh
Other

This course provides students with the opportunity to examine key geopolitical developments in
Descriptif du cours
Europe. The course will review contemporary conceptualisations of Europe, examine regional
/
Course description
political cooperation, European and Transatlantic integration, new emerging security challenges
and national foreign policy development.
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Thémes
/
Topics
A l’issue de la formation, vous serez capable de / As a result of this module, you will be able to:
Connaissances / Knowledge and Understanding (subject specific)
Understand and analyse Governments' decisions regarding trade agreements, security, and
competitiveness.
Understand the challenges of the EU in the context of Globalisation.
Identify challenges for managers in a Global context in relation to regional, national, and
international policies.

Résultats Aptitudes cognitives / Cognitive skills


d’apprentissage Analysis and critical mind regarding complex issues.
/ Clarity in presenting key points on Government policies and international challenges.
Intended Learning Engaging with theories and concepts on geopolitics, public policies and political economy.
Outcomes and Skills

Attitudes / Key transferable skills


Research, presentation and curiosity.

Ethical and social understanding


Understanding the complexity of ethical issue in an international context. Understand ethical
dilemmas.

Indiquer les learning objectives auxquels contribue le cours (en se basant sur le curriculum mapping du
programme) / Indicate which learning objectives the course contributes to (based on the program
curriculum mapping)
LO1.1 : To recognize potential ethical dilemmas : 10;#LG1 :
Contribution aux Graduates should behave as responsible managers in order to
objectifs deliver sustainable performance in complex environments
pédagogiques du LO3.1 : To produce clear, well organized verbal presentations :
programme / 21;#LG3 : Graduates should be able to communicate in an
Contribution to international environment
learning objectives LO4.1 : To analyze globalization and evaluate its effects on
business : 23;#LG4 : Graduates should be able to manage in the
global knowledge economy
Cours soumis à évaluation dans le cadre de l’Assurance of
Non / No
Learning pour l’année en cours ?
Evaluation finale (DS)
75%
Final examination
(Précisez la nature pour l'évaluation finale / Explain type for final examination)
Evaluation des Présentation orale - Presentation
étudiants
Student Assessment Autre, précisez / Other, precise: court rapport en groupe suivant une presentation orale

Contrôle continu
25%
Continuous Assessment

- 80 - SKE-FOR-0142-01
préciser nature / Explain type
QCM - Quizz: 0 %
Etude de cas - Case study: 0 %
Présentation orale - Presentation: 0 %
Rapport écrit / Dissertation - Report / Dissertation: 100 % Nb midterms : 0
Participation - Class participation: 0 %
Examen intermédiaires - Mid-term examination: 0 %
Autre - Others: 0 %
Format de cours / Course format
Méthodes
Cours magistral / Lecture
d’enseignement
Activités d’apprentissage / Learning activities
Teaching Methods
Cours interactifs / Interactive lectures
1-Globalisation and the role of Governments
2-International Trade Theories and Trade Institutions
Plan de cours 3-Political Economy
Course Plan 4-European and Transatlantic Integration: objectives, challenges and achievements
5-Competitiveness
6-Identities and cultures
Academic sources:
Journal of Common Market Studies
European View
international affairs
Journal of World Trade
Bibliographie
International Business Review
Journal of International Business Studies
References
Annals of the Association of American Geographers
Journal of European Public Policy
Baylis, J. et al. (2014) The globalization of world politics: An introduction to international relations
(6th Edition). Oxford University Press
Nayar B. (2005) The geopolitics of globalization : the consequences for development. Oxford
University Press, Oxford India Paperback.
IMF
European Commission
OECD
Site(s) web / Web Financial Time
sites
The Economist
http://europa.eu/

Modalités de délivrance du cours (par campus si différent)


Course delivery modes (per campus if different)
Nombre CM Durée CM Amphi Nombre TD / Durée TD (en Autres (Distance Préciser les spécificités de programmation
Amphi / (en heures) / Number of heures) / Tutorial learning, etc…) (en (TD journée, cadencement spécifique des
Number of Lecture duration Tutorial class duration (in heures) / Other (in séances) / Specify if full-day tutorial
Lectures (in hours) classes hours) hours) class, different schedules
Campus Paris
0 0 6 3 0

- 81 - SKE-FOR-0142-01
- 82 - SKE-FOR-0142-01
GEOPOLITICS OF WORLD BUSINESS
Code du cours
Titre du cours
Course Code
Course title
MSC.IBRM2.STELE.00
GEOPOLITICS OF WORLD BUSINESS
56
Crédits Période d'enseignement Année Académique
Credits Teaching period Academic Year
3 fall 2018/2019
Travail en Charge totale de
Face à Face Distanciel Travail personnel
équipe Evaluation travail
Contact hours Distance learning Personal work
Charge de travail Team work Total workload
Student workload
18 0 5 36 1 60

Programme
International Business
Program
Départements
Dept. Stratégy, Entrepreneurship and Economics
Department
Module -
Type de cours
elective
Course type
Campus Raleigh, Suzhou
Course open to
Raleigh /Fall;#Suzhou /Fall
students in exchange
Langue
d'enseignement
Teaching language
Responsable du cours
COSTE-MANIERE Ivan
Course leader
Pré-Requis
n/a
Prerequisite

Belo Horizonte

Lille
Nom des intervenants
par campus
Paris
Instructor(s) names by
campus Sophia
Suzhou
Raleigh COSTE Ivan
Other

This course is designed to prepare students to understand how geography and politics intersect
Descriptif du cours
/ with and influence international business and multinational firms. Upon successful completion of
Course description the course, students should possess an awareness of important geopolitical facts and should be
able to demonstrate the analytical and strategic thinking skills that reflect an understanding of
- 83 - SKE-FOR-0142-01
how these facts interact with and affect international business competition. In particular, the
course will examine how geographic location, natural resource endowments, historical
relationships, and national and institutional political factors influence global companies.
Thémes
/
Topics
A l’issue de la formation, vous serez capable de / As a result of this module, you will be able to:
Connaissances / Knowledge and Understanding (subject specific)
At the end of this course, students are expected to know what are the main foundations,
frameworks and practices of updated current world business; to identify the key challenges in
managing risks and crisis in foreign environments; and to be able to implement effective
management strategies and practices in fast changing and evolving frameworks. From incoterms to
country risk, corruption index or some other qualitative and quantitative parameters will be
explained with some specific cases all the world around.
Résultats
d’apprentissage
/ Aptitudes cognitives / Cognitive skills
Intended Learning
Outcomes and Skills

Attitudes / Key transferable skills

Ethical and social understanding

Indiquer les learning objectives auxquels contribue le cours (en se basant sur le curriculum mapping du
programme) / Indicate which learning objectives the course contributes to (based on the program
curriculum mapping)
LO1.1 : To recognize potential ethical dilemmas : LG1 :
Contribution aux Graduates should behave as responsible managers in order to
objectifs deliver sustainable performance in complex environments
pédagogiques du LO5.1 : To analyze and apply advanced concepts in a specialized
programme / discipline : LG5 : Graduates should be able to think critically and
Contribution to to assess business issues in a specialized discipline
learning objectives LO5.2 : To assess a business issue and formulate solutions in a
specialized discipline : LG5 : Graduates should be able to think
critically and to assess business issues in a specialized discipline
Cours soumis à évaluation dans le cadre de l’Assurance of
Non / No
Learning pour l’année en cours ?
Evaluation finale (DS)
50%
Final examination
(Précisez la nature pour l'évaluation finale / Explain type for final examination)
Evaluation des Etude de cas - Case study
étudiants
Student Assessment Autre, précisez / Other, precise:

Contrôle continu
50%
Continuous Assessment

- 84 - SKE-FOR-0142-01
préciser nature / Explain type
QCM - Quizz: 0 %
Etude de cas - Case study: 60 %
Présentation orale - Presentation: 0 %
Rapport écrit / Dissertation - Report / Dissertation: 0 % Nb midterms : 0
Participation - Class participation: 40 %
Examen intermédiaires - Mid-term examination: 0 %
Autre - Others: 0 %
Format de cours / Course format
Méthodes
Cours magistral / Lecture
d’enseignement
Activités d’apprentissage / Learning activities
Teaching Methods
Cours interactifs / Interactive lectures - Etudes de cas / Case studies
Plan de cours
Course Plan
Learning Objectives
At the end of this course, students are expected to know what are the main foundations,
frameworks and practices of updated current world business; to identify the key challenges in
managing risks and crisis in foreign environments; and to be able to implement effective
management strategies and practices in fast changing and evolving frameworks. From incoterms to
country risk, corruption index or some other qualitative and quantitative parameters will be
explained with some specific cases all the world around.
Instructional Material and References
Bibliographie Students will have compulsory readings on as well texts and case studies to further understand the
References challenges of pure applied and pragmatic globalization. Most of the cases will be dealing with the
NAFTA or the LATAM area without forgetting India, Africa, China, GCC or Asia
Additional readings are suggested for this course:
In Defense of Globalization: With a New Afterword, Jagdish Bhagwati, 2007, Oxford
Blueprint for Action: A Future worth Creating, Thomas P.M. Barnett, 2005, Berkeley Books
Instructional Methods
The course will be taught using a mix of theoretical materials, case studies, anecdotes, as well as
presentations and numerous discussions. The aim of each session is to connect and bridge theory
to practice through texts, case studies and/or videos.
Site(s) web / Web
sites

Modalités de délivrance du cours (par campus si différent)


Course delivery modes (per campus if different)
Durée CM Autres
Durée TD (en
Nombre CM Amphi (en Nombre TD (Distance
heures) / Préciser les spécificités de programmation (TD journée,
Amphi / heures) / / Number learning, etc…)
Tutorial class cadencement spécifique des séances) / Specify if full-day
Number of Lecture of Tutorial (en heures) /
duration (in tutorial class, different schedules
Lectures duration (in classes Other (in
hours)
hours) hours)
Campus Raleigh
Dates Time: Wednesday, October 25th 1:30-4:20 pm
0 0 6 3 0 Thursday, October 26th 9:00-11:50 am Thursday,
October 26th 1:30-4:20 pm Friday, October 27th
9:00-11:50 am Monday, October 30th 9:00-11:50 am

- 85 - SKE-FOR-0142-01
Wednesday, November 1st 1:30-4:20 pm Thursday,
November 2nd 9:00-11:50 am FINAL EXAM (with
proctor): Wednesday, November 8th 1:30 -4:20 pm

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GLOBAL STAKEHOLDERS MANAGEMENT
Code du cours
Titre du cours
Course Code
Course title
MSC.IBNM2.STELE.0
GLOBAL STAKEHOLDERS MANAGEMENT
048
Crédits Période d'enseignement Année Académique
Credits Teaching period Academic Year
3 fall 2018/2019
Travail en Charge totale de
Face à Face Distanciel Travail personnel
équipe Evaluation travail
Contact hours Distance learning Personal work
Charge de travail Team work Total workload
Student workload
18 0 5 36 1 60

Programme
International Business
Program
Départements
Dept. Stratégy, Entrepreneurship and Economics
Department
Module -
Type de cours
elective
Course type
Campus Paris, Raleigh
Course open to
Paris /Fall;#Raleigh /Fall
students in exchange
Langue
d'enseignement Anglais / English
Teaching language
Responsable du cours
EZZEROUALI Amine
Course leader
Pré-Requis
None.
Prerequisite

Belo Horizonte

Lille
Nom des intervenants
par campus
Paris EZZEROUALI Amine
Instructor(s) names by
campus Sophia
Suzhou
Raleigh EZZEROUALI Amine
Other

Every organization needs to engage with a set of internal and external stakeholders that influence
Descriptif du cours
/ the process of wealth and value creation. Customers and users, suppliers, shareholders,
Course description employees, labor unions, NGOs, government agencies, etc. are examples of some of the key
stakeholders with which organizations engage locally and globally. Knowing when and how to build
- 87 - SKE-FOR-0142-01
and maintain short and long-term stakeholder engagement is highly critical in a complex and fast
changing environment. This course addresses managerial, political, economic, sociological and
psychological foundations of global stakeholder management and engagement through extant
theory and case study examples of successful and failed stakeholder management strategies in
various industries and multiple countries.
Thémes Stakeholder Management. Multiple Stakeholder Orientation. Stakeholder Identification and
/ Salience.
Topics
A l’issue de la formation, vous serez capable de / As a result of this module, you will be able to:
Connaissances / Knowledge and Understanding (subject specific)
Know the main foundations, principles and practices of stakeholder management and engagement

Aptitudes cognitives / Cognitive skills


Résultats Identify the key challenges in managing and balancing stakeholder demands and expectations
d’apprentissage
/
Intended Learning Attitudes / Key transferable skills
Outcomes and Skills Implement strategies and policies aiming to build and maintain stakeholder engagement within a
global environment

Ethical and social understanding


Assess and manage ethical issues related to balancing stakeholders interests.

Indiquer les learning objectives auxquels contribue le cours (en se basant sur le curriculum mapping du
programme) / Indicate which learning objectives the course contributes to (based on the program
curriculum mapping)
LO1.1 : To recognize potential ethical dilemmas : LG1 :
Graduates should behave as responsible managers in order to
deliver sustainable performance in complex environments
Contribution aux LO4.1 : To analyze globalization and evaluate its effects on
objectifs business : LG4 : Graduates should be able to manage in the
pédagogiques du global knowledge economy
programme / LO4.2 : To apply theories and key concepts in the field of the
Contribution to management of knowledge assets, technological progress and
learning objectives innovation : LG4 : Graduates should be able to manage in the
global knowledge economy
LO5.1 : To analyze and apply advanced concepts in a specialized
discipline : LG5 : Graduates should be able to think critically and
to assess business issues in a specialized discipline
Cours soumis à évaluation dans le cadre de l’Assurance of
Non / No
Learning pour l’année en cours ?
Evaluation finale (DS)
50%
Final examination
Evaluation des (Précisez la nature pour l'évaluation finale / Explain type for final examination)
étudiants
QCM - Quizz
Student Assessment
Autre, précisez / Other, precise:

- 88 - SKE-FOR-0142-01
Contrôle continu
50%
Continuous Assessment
préciser nature / Explain type
QCM - Quizz: 0 %
Etude de cas - Case study: 100 %
Présentation orale - Presentation: 0 %
Rapport écrit / Dissertation - Report / Dissertation: 0 % Nb midterms : 0
Participation - Class participation: 0 %
Examen intermédiaires - Mid-term examination: 0 %
Autre - Others: 0 %
Format de cours / Course format
Méthodes
Cours magistral / Lecture - TD / Tutorials
d’enseignement
Activités d’apprentissage / Learning activities
Teaching Methods
Etudes de cas / Case studies
Three major topics will be addressed in this course:
The Business and Society relationship.
Plan de cours The Stakeholder Approach to Business, Society, and Ethics.
Course Plan Internal and External Stakeholder Issues
Each topic will be introduced with a specific case study that highlights key challenges for managers,
followed by a concise lecture and class/group discussion.
Freeman, E. R. (1984). Strategic Management: A Atakeholder Approach. Boston: Pitman.
Bibliographie
Carroll, A., & Buchholtz, A. (2014). Business and Society: Ethics, Sustainability, and Stakeholder
Management. Cengage Learning.
References
Freeman, E. R., Harrison, J. S., Wicks, A. C., Parmar, B. L., & de Colle, S. (2010). Stakeholder theory:
the state of the art. Cambridge University Press.
Site(s) web / Web http://stakeholdertheory.org/
sites

Modalités de délivrance du cours (par campus si différent)


Course delivery modes (per campus if different)
Nombre CM Durée CM Amphi Nombre TD / Durée TD (en Autres (Distance Préciser les spécificités de programmation
Amphi / (en heures) / Number of heures) / Tutorial learning, etc…) (en (TD journée, cadencement spécifique des
Number of Lecture duration Tutorial class duration (in heures) / Other (in séances) / Specify if full-day tutorial
Lectures (in hours) classes hours) hours) class, different schedules
Campus Paris
0 0 6 3 0 or condensed during elective session
Campus Raleigh
0 0 6 3 0

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- 90 - SKE-FOR-0142-01
MARKETING TO CHINESE CUSTOMERS
Code du cours
Titre du cours
Course Code
Course title
MSC.IBUM2.MLELE.0
MARKETING TO CHINESE CUSTOMERS
031
Crédits Période d'enseignement Année Académique
Credits Teaching period Academic Year
3 fall 2018/2019
Travail en Charge totale de
Face à Face Distanciel Travail personnel
équipe Evaluation travail
Contact hours Distance learning Personal work
Charge de travail Team work Total workload
Student workload
18 0 5 36 1 60

Programme
International Business
Program
Départements
Dept. Marketing
Department
Module -
Type de cours
elective
Course type
Campus Suzhou
Course open to
Suzhou /Fall
students in exchange
Langue
d'enseignement Anglais / English
Teaching language
Responsable du cours
LIN Hua
Course leader
Pré-Requis
none
Prerequisite

Belo Horizonte

Lille
Nom des intervenants
par campus
Paris
Instructor(s) names by
campus Sophia
Suzhou
Raleigh
Other

Today's business world is often presented as globalised and uniform - at the expense of a deep
Descriptif du cours
/ understanding of local markets. In many respects, the Asian and Chinese market ar unique in
Course description today's global economy.Underestimating this uniqueness is a key reason why businesses fail in Asia
/ China.
- 91 - SKE-FOR-0142-01
This course is designed for students to appreciate the specifics of doing business in Asia /China and
open doors for success. The course will cover key topics (see below) with a balance between
describing market situations and offering relevant keys for businesses to succeed. The course
material will largely draw from market facts and observations and real cases of companies.
The focus is clearly Chinese market / consumers, altough regional cases and situations will be
discussed.
Thémes
/
Topics
A l’issue de la formation, vous serez capable de / As a result of this module, you will be able to:
Connaissances / Knowledge and Understanding (subject specific)
Assess specificity of Chinese market / economy and undertsand challenges and opportunies to
operate in China.

Résultats Aptitudes cognitives / Cognitive skills


d’apprentissage
/
Intended Learning
Outcomes and Skills Attitudes / Key transferable skills

Ethical and social understanding

Indiquer les learning objectives auxquels contribue le cours (en se basant sur le curriculum mapping du
programme) / Indicate which learning objectives the course contributes to (based on the program
curriculum mapping)
LO2.2 : To recognize and use positively the various dimensions
of diversity : LG2 : Graduates should be able to work effectively
in a multicultural team
Contribution aux LO4.1 : To analyze globalization and evaluate its effects on
objectifs business : LG4 : Graduates should be able to manage in the
pédagogiques du
global knowledge economy
programme /
Contribution to
LO5.1 : To analyze and apply advanced concepts in a specialized
learning objectives discipline : LG5 : Graduates should be able to think critically and
to assess business issues in a specialized discipline
LO5.2 : To assess a business issue and formulate solutions in a
specialized discipline : LG5 : Graduates should be able to think
critically and to assess business issues in a specialized discipline
Cours soumis à évaluation dans le cadre de l’Assurance of
Non / No
Learning pour l’année en cours ?
Evaluation finale (DS)
40%
Final examination
Evaluation des (Précisez la nature pour l'évaluation finale / Explain type for final examination)
étudiants
QCM - Quizz
Student Assessment
Autre, précisez / Other, precise:

- 92 - SKE-FOR-0142-01
Contrôle continu
60%
Continuous Assessment
préciser nature / Explain type
QCM - Quizz: 0 %
Etude de cas - Case study: 100 %
Présentation orale - Presentation: 0 %
Rapport écrit / Dissertation - Report / Dissertation: 0 % Nb midterms : 0
Participation - Class participation: 0 %
Examen intermédiaires - Mid-term examination: 0 %
Autre - Others: 0 %
Format de cours / Course format
Méthodes
Cours magistral / Lecture - TD / Tutorials
d’enseignement
Activités d’apprentissage / Learning activities
Teaching Methods
Cours interactifs / Interactive lectures - Projet / Project-based learning - Devoirs / Assignments
Plan de cours (1) The Chinese society
Course Plan (2) The Chinese consumer
Lectures obligatoires / Required readings :
Bibliographie noneLectures Recommandées / Recommanded readings :
none
References

Site(s) web / Web none


sites

Modalités de délivrance du cours (par campus si différent)


Course delivery modes (per campus if different)
Nombre CM Durée CM Amphi Nombre TD / Durée TD (en Autres (Distance Préciser les spécificités de programmation
Amphi / (en heures) / Number of heures) / Tutorial learning, etc…) (en (TD journée, cadencement spécifique des
Number of Lecture duration Tutorial class duration (in heures) / Other (in séances) / Specify if full-day tutorial
Lectures (in hours) classes hours) hours) class, different schedules
Campus Suzhou
0 0 6 3 0

- 93 - SKE-FOR-0142-01
OPEN INNOVATION FOR GLOBAL ENTREPRENEURS
Code du cours
Titre du cours
Course Code
Course title
MSC.IBPM2.ISELE.00
OPEN INNOVATION FOR GLOBAL ENTREPRENEURS
23
Crédits Période d'enseignement Année Académique
Credits Teaching period Academic Year
3 fall 2018/2019
Travail en Charge totale de
Face à Face Distanciel Travail personnel
équipe Evaluation travail
Contact hours Distance learning Personal work
Charge de travail Team work Total workload
Student workload
18 0 5 36 1 60

Programme
International Business
Program
Départements
Dept. Stratégy, Entrepreneurship and Economics
Department
Module -
Type de cours
elective
Course type
Campus Paris, Sophia
Course open to
Paris /Fall
students in exchange
Langue
d'enseignement Anglais / English
Teaching language
Responsable du cours
KAMINSKA Renata
Course leader
Pré-Requis
None
Prerequisite

Belo Horizonte

Lille
Nom des intervenants
par campus
Paris
Instructor(s) names by
campus Sophia
Suzhou
Raleigh
Other

The objective of this course is to analyze the emergence of Open Innovation paradigm and its
Descriptif du cours
/ relevance for managers and entrepreneurs. First, we will define what Open Innovation is in
Course description relation to what some now call Closed Innovation. Second, through the lenses of managers of
incumbent firms and potential entrepreneurs, we will analyze how different organizations, large
- 94 - SKE-FOR-0142-01
and small, espouse the principles of Open Innovation. Finally, we will evaluate the opportunities
created by the platform-based network-centric innovation in the global economy.
Evolution of Innovation modes
Thémes
Emergence of Network- based innovation
/
Topics
Ecosystem risks
Platform dynamics
A l’issue de la formation, vous serez capable de / As a result of this module, you will be able to:
Connaissances / Knowledge and Understanding (subject specific)
Understand the difference between Closed and Open Innovation (context, principles, etc.); analyse
internal and external implications of the paradigm shift; understand the different ways in which
the different organizations engage in Open Innovation (both in high and low tech environments).

Résultats Aptitudes cognitives / Cognitive skills


d’apprentissage Evaluation of the entrepreneurial opportunities created by the emerging paradigm of Open
/ Innovation.
Intended Learning
Outcomes and Skills
Attitudes / Key transferable skills
Collaboration in a group in order to develop a platform-based entrepreneurial project.

Ethical and social understanding


Creating an inclusive environment while working on a project with diverse students.

Indiquer les learning objectives auxquels contribue le cours (en se basant sur le curriculum mapping du
programme) / Indicate which learning objectives the course contributes to (based on the program
curriculum mapping)
Contribution aux LO3.1 : To produce clear, well organized verbal presentations :
objectifs LG3 : Graduates should be able to communicate in an
pédagogiques du
international environment
programme /
Contribution to
LO5.2 : To assess a business issue and formulate solutions in a
learning objectives specialized discipline : LG5 : Graduates should be able to think
critically and to assess business issues in a specialized discipline
Cours soumis à évaluation dans le cadre de l’Assurance of
Non / No
Learning pour l’année en cours ?
Evaluation finale (DS)
50%
Final examination
(Précisez la nature pour l'évaluation finale / Explain type for final examination)
Présentation orale - Presentation
Evaluation des
étudiants
Autre, précisez / Other, precise:
Student Assessment

Contrôle continu
50%
Continuous Assessment
préciser nature / Explain type

- 95 - SKE-FOR-0142-01
QCM - Quizz: 0 %
Etude de cas - Case study: 100 %
Présentation orale - Presentation: 0 %
Rapport écrit / Dissertation - Report / Dissertation: 0 % Nb midterms : 0
Participation - Class participation: 0 %
Examen intermédiaires - Mid-term examination: 0 %
Autre - Others: 0 %
Format de cours / Course format
Méthodes
TD / Tutorials
d’enseignement
Activités d’apprentissage / Learning activities
Teaching Methods
Cours interactifs / Interactive lectures
1. Innovation models in a Closed Innovation paradigm
2. Emergence of Open Innovation paradigm
Plan de cours 3. Cognitive diversity, wisdom of crowds and networks
Course Plan 4. Platforms and ecosystem risks
5. Value generation and appropriation

Surowiecki J. (2005), The Wisdom of Crowds: Why the Many Are Smarter Than the Few. Abacus
On cognitive diversity:
Page S. (2008), The Difference: How the Power of Diversity Creates Better Groups, Firms, Schools,
and Societies. Princeton University Press.
Chesbrough H.W. (2003), The era of open innovation, MIT Sloan Management Review, Spring.
Hargadon A. & Sutton R.I. (2000), Building an innovation factory, Harvard Business Review, May-
June, 157-166.
Von Hippel E. (2005), Democratizing Innovation. MIT Press: Cambridge: MA
Baldwin C. & von Hippel E. (2011), Modeling a Paradigm Shift: From Producer Innovation to User
and Open Collaborative Innovation, Organization Science, 22(6), 13991417.
Henkel J. & Baldwin C. Y. (2010), Modularity for Value Appropriation How to Draw the Boundaries
of Intellectual Property, Working Paper - Harvard Business School, 11-054.
Huston L. & Sakkab N. (2006), Connect and develop: inside Procter & Gamble's new model for
Bibliographie innovation, Harvard Business Review, March, 58-66.
References Johnson, S. (2010), Where good ideas come from, London, Penguin.
Nielsen M. (2012), Reinventing discovery, Princeton: NJ: Princeton University Press.
Chesbrough H.W. (2006). Open Business Models: How to Thrive in the New Innovation Landscape,
Harvard University School Press.
Page, S. E. (2007). Making the Difference: Applying a Logic of Diversity. Academy of Management
Perspectives, 21(4), 620.
Anderson, C. (2004). The Long Tail. Wired, 170177.
Anderson, C. (2012). Makers: The New Industrial Revolution. Random House, London.
Adner, R. (2012). The wide lens: What successful innovators see that others miss. London: Penguin
Books.
Cusumano, M. 2010. "The evolution of platform thinking." Communications of the ACM 53(1):32-
34.
Eisenmann, T., J. Parker and M.W. Van Alstyne. 2006. "Strategies for two-sided markets." Harvard
Business Review.
GE view on additive manufacturing and open innovation
Site(s) web / Web https://plus.google.com/events/c273pncgit22a3i88n9ofg97sto
sites 3D printers and disruptive innovation
http://disruptiveinnovation.se/?p=286
Blomberg report
- 96 - SKE-FOR-0142-01
http://www.bloomberg.com/news/2013-05-14/how-3-d-printing-could-disrupt-the-economy-of-
the-future.html
http://www.bloomberg.com/news/2013-05-12/your-future-will-be-manufactured-on-a-3d-
printer.html
http://www.bloomberg.com/news/2013-05-13/that-3-d-printed-gun-it-s-just-the-start.html
http://www.bloomberg.com/news/2013-05-15/3-d-printing-the-ultimate-intellectual-property-
threat-.html

Modalités de délivrance du cours (par campus si différent)


Course delivery modes (per campus if different)
Nombre CM Durée CM Amphi Nombre TD / Durée TD (en Autres (Distance Préciser les spécificités de programmation
Amphi / (en heures) / Number of heures) / Tutorial learning, etc…) (en (TD journée, cadencement spécifique des
Number of Lecture duration Tutorial class duration (in heures) / Other (in séances) / Specify if full-day tutorial
Lectures (in hours) classes hours) hours) class, different schedules
Campus Paris
A maximum of 5 exchange students is
0 0 6 3 0
allowed.

- 97 - SKE-FOR-0142-01
FRENCH AS A SECOND LANGUAGE 1
Code du cours
Titre du cours
Course Code
Course title
MSC.TRCM2.LGOPT.
FRENCH AS A SECOND LANGUAGE 1
0008
Crédits Période d'enseignement Année Académique
Credits Teaching period Academic Year
0 fall 2018/2019
Travail en Charge totale de
Face à Face Distanciel Travail personnel
équipe Evaluation travail
Contact hours Distance learning Personal work
Charge de travail Team work Total workload
Student workload
12 0 4 24 0 40

Programme
International Business
Program
Départements
Dept. Languages and Personal Development
Department
Module -
Type de cours
optional
Course type
Campus Paris, Raleigh
Course open to
Paris /Fall;#Raleigh /Fall
students in exchange
Langue
d'enseignement Français / French
Teaching language
Responsable du cours
POMMIER Jean-Paul
Course leader
Pré-Requis
-
Prerequisite

Belo Horizonte

Lille
Nom des intervenants
par campus
Paris
Instructor(s) names by
campus Sophia TREVIS Isabelle - SORBIER Valérie - FERBER Marc
Suzhou LIU Xi - CHIANALE Nathalie
Raleigh BEN YOUSSEF Azza
Other

There are 4 levels:


Descriptif du cours
/ - A0: complete beginner
Course description - A1: pre-intermediate
- A2-B1: intermediate
- 98 - SKE-FOR-0142-01
- B2: advanced
Students are asked to take an online placement test whose results will determine which level suits
them best.
They are varied and depend upon the level of the course. They can go from basic phrases for
Thémes concrete
/ situations to routine tasks set in the students' immediate environment or to more abstract topics
Topics dealt
with in spontaneous, interactive ways.
A l’issue de la formation, vous serez capable de / As a result of this module, you will be able to:
Connaissances / Knowledge and Understanding (subject specific)
N/A

Aptitudes cognitives / Cognitive skills


Résultats
d’apprentissage N/A
/
Intended Learning Attitudes / Key transferable skills
Outcomes and Skills
N/A

Ethical and social understanding


N/A

Indiquer les learning objectives auxquels contribue le cours (en se basant sur le curriculum mapping du
programme) / Indicate which learning objectives the course contributes to (based on the program
curriculum mapping)
Contribution aux LO3.2 : To produce clear, well organized written communication
objectifs : LG3 : Graduates should be able to communicate in an
pédagogiques du
international environment
programme /
Contribution to
LO4.1 : To analyze globalization and evaluate its effects on
learning objectives business : LG4 : Graduates should be able to manage in the
global knowledge economy
Cours soumis à évaluation dans le cadre de l’Assurance of
Non / No
Learning pour l’année en cours ?
Evaluation finale (DS)
30%
Final examination
(Précisez la nature pour l'évaluation finale / Explain type for final examination)
QCM - Quizz, Autre - Others
Evaluation des
étudiants Autre, précisez / Other, precise: Vocabulary and grammar exercises or written comprehension and
Student Assessment essay, depending on level

Contrôle continu
70%
Continuous Assessment
préciser nature / Explain type

- 99 - SKE-FOR-0142-01
QCM - Quizz: 0 %
Etude de cas - Case study: 0 %
Présentation orale - Presentation: 30 %
Rapport écrit / Dissertation - Report / Dissertation: 0 % Nb midterms : 0
Participation - Class participation: 20 %
Examen intermédiaires - Mid-term examination: 0 %
Autre - Others: 50 %
Format de cours / Course format
Méthodes
TD / Tutorials
d’enseignement
Activités d’apprentissage / Learning activities
Teaching Methods
Devoirs / Assignments
Plan de cours Depends on Level.
Course Plan On the campus of Suzhou, the course book 'Taxi 1' is used extensively as a course plan.
The course book 'Taxi 1' could be helpful on the campys of Sophia.
Bibliographie It is used on the campus of Suzhou.
References

Site(s) web / Web


sites

Modalités de délivrance du cours (par campus si différent)


Course delivery modes (per campus if different)
Nombre CM Durée CM Amphi Nombre TD / Durée TD (en Autres (Distance Préciser les spécificités de programmation
Amphi / (en heures) / Number of heures) / Tutorial learning, etc…) (en (TD journée, cadencement spécifique des
Number of Lecture duration Tutorial class duration (in heures) / Other (in séances) / Specify if full-day tutorial
Lectures (in hours) classes hours) hours) class, different schedules
Campus Sophia
0 0 8 1,5 0
Campus Suzhou
0 0 20 2 0
Campus Raleigh
0 0 8 1,5 0

- 100 - SKE-FOR-0142-01
Spring

- 101 - SKE-FOR-0142-01
ADVANCED STRATEGY
Code du cours
Titre du cours
Course Code
Course title
MSC.TRCM2.STCOR.
ADVANCED STRATEGY
BH01
Crédits Période d'enseignement Année Académique
Credits Teaching period Academic Year
3 spring 2018/2019
Travail en Charge totale de
Face à Face Distanciel Travail personnel
équipe Evaluation travail
Contact hours Distance learning Personal work
Charge de travail Team work Total workload
Student workload
0 0 22 20 0 60

Programme
International Business
Program
Départements
Dept. Stratégy, Entrepreneurship and Economics
Department
Module -
Type de cours
core
Course type
Campus Belo Horizonte
Course open to
Belo /Spring;#Lille /Spring;#Paris /Spring;#Raleigh /Spring;#Sophia /Spring;#Suzhou /Spring
students in exchange
Langue
d'enseignement Anglais / English
Teaching language
Responsable du cours
KAMINSKA Renata
Course leader
Pré-Requis
Strategy 1 (M1)
Prerequisite

Belo Horizonte

Lille
Nom des intervenants
par campus
Paris
Instructor(s) names by
campus Sophia KAMINSKA Renata
Suzhou
Raleigh
Other

The objective of the course is to understand how companies elaborate strategic decisions to
Descriptif du cours
/ support corporate growth. Profitable growth remains a top-priority for most companies. It is a
Course description condition to survive for startup companies. It often is a means to guarantee sustainable
profitability for larger corporations. However, it is difficult to achieve in the long run and may put

- 102 - SKE-FOR-0142-01
the company at risk if not successful.
By using a combination of lectures, teaching, case studies, team projects, this course will provide
an overview of growth options in different contexts.
Corporate growth strategy
Thémes
Technology and Industry evolution
/
Topics
Leveraging disruptive innovation
Diversification and strategic renewal
A l’issue de la formation, vous serez capable de / As a result of this module, you will be able to:
Connaissances / Knowledge and Understanding (subject specific)
Understand when growth strategy creates value for the company.
Make use of analytical concepts to design and develop different growth strategies such as
diversification, internationalization, etc.

Résultats Aptitudes cognitives / Cognitive skills


d’apprentissage
/ Develop critical thinking in the development of real case scenarios.
Intended Learning
Outcomes and Skills
Attitudes / Key transferable skills
Develop professional skills in writing and presenting reports.

Ethical and social understanding


Develop teamwork skills and learn to face ethical issues in the business environment

Indiquer les learning objectives auxquels contribue le cours (en se basant sur le curriculum mapping du
Contribution aux
programme) / Indicate which learning objectives the course contributes to (based on the program
objectifs
curriculum mapping)
pédagogiques du
programme /
Contribution to
Cours soumis à évaluation dans le cadre de l’Assurance of
learning objectives Non / No
Learning pour l’année en cours ?
Evaluation finale (DS)
50%
Final examination
(Précisez la nature pour l'évaluation finale / Explain type for final examination)
Etude de cas - Case study

Autre, précisez / Other, precise: Project

Evaluation des Contrôle continu


étudiants 50%
Continuous Assessment
Student Assessment
préciser nature / Explain type
QCM - Quizz: 0 %
Etude de cas - Case study: 100 %
Présentation orale - Presentation: 0 %
Rapport écrit / Dissertation - Report / Dissertation: 0 % Nb midterms : 0
Participation - Class participation: 0 %
Examen intermédiaires - Mid-term examination: 0 %
Autre - Others: 0 %

- 103 - SKE-FOR-0142-01
Format de cours / Course format
Méthodes
d’enseignement Activités d’apprentissage / Learning activities
Teaching Methods Cours interactifs / Interactive lectures - Projet / Project-based learning - Etudes de cas / Case
studies - Devoirs / Assignments
Corporate growth strategy
Plan de cours Technology and Industry evolution
Course Plan Leveraging disruptive innovation
Diversification and strategic renewal

Bibliographie
References

Site(s) web / Web


sites

Modalités de délivrance du cours (par campus si différent)


Course delivery modes (per campus if different)
Nombre CM Durée CM Amphi Nombre TD / Durée TD (en Autres (Distance Préciser les spécificités de programmation
Amphi / (en heures) / Number of heures) / Tutorial learning, etc…) (en (TD journée, cadencement spécifique des
Number of Lecture duration Tutorial class duration (in heures) / Other (in séances) / Specify if full-day tutorial
Lectures (in hours) classes hours) hours) class, different schedules
Campus
0 0 6 3 0 Séminaire sur 3 jours

- 104 - SKE-FOR-0142-01
CHINA LEGAL ISSUES FOR BUSINESS
Code du cours
Titre du cours
Course Code
Course title
MSC.IBSM2.MLCOR.
CHINA LEGAL ISSUES FOR BUSINESS
0003
Crédits Période d'enseignement Année Académique
Credits Teaching period Academic Year
3 spring 2018/2019
Travail en Charge totale de
Face à Face Distanciel Travail personnel
équipe Evaluation travail
Contact hours Distance learning Personal work
Charge de travail Team work Total workload
Student workload
18 0 5 36 1 60

Programme
International Business
Program
Départements
Dept. Management, Law and Organization
Department
Module -
Type de cours
core
Course type
Campus Suzhou
Course open to
Suzhou /Spring
students in exchange
Langue
d'enseignement Anglais / English
Teaching language
Responsable du cours
DALLOZ Marc
Course leader
Pré-Requis
n/a
Prerequisite

Belo Horizonte

Lille
Nom des intervenants
par campus
Paris
Instructor(s) names by
campus Sophia
Suzhou
Raleigh
Other

This course provides an understanding of the essential elements of International Business Law. It
Descriptif du cours
/ focuses on the main issues relating to Chinese and International Contract Law, International
Course description Credits and Chinese specificities regarding the negotiation and the performance of an agreement
(non-disclosure agreements, non-competition clause, hardship and renegotiation, Company chops,
- 105 - SKE-FOR-0142-01
etc.)
The aim of the course is to give students a comprehensive and coherent knowledge of the key
concepts of International contracts, to provide tools to solve or to avoid legal problems arising in
the practice of international contracts.
This course focuses on the main issues relating to Chinese contract law. Students will become
familiar with an International contract in particular real international contracts, templates and
contract forms. They will develop skills to identify the main clauses and the unavoidable elements
of an international agreement. Students will become familiar and comfortable with the contract
terms, so that they could be aware of contract traps.
The aim of this course is to provide students with tools to develop and draft contracts. Students
will be more familiar with the application of specific international business contracts, in particular
mergers, acquisition and joint-venture contracts.
Working in group, students will analyze and draft the clauses of these international business
contracts.
1. Definition of a contract
Thémes
2. Elements of contract formation
/
Topics
3. Main clauses
4. Remedies for breach of contract
A l’issue de la formation, vous serez capable de / As a result of this module, you will be able to:
Connaissances / Knowledge and Understanding (subject specific)
Know the main legal principles that regulate international contracts and the chinese contract law's
specificities

Résultats Aptitudes cognitives / Cognitive skills


d’apprentissage Manage the legal risks associated with international contracts with a chinese partner
/
Intended Learning
Outcomes and Skills Attitudes / Key transferable skills
Be able to act as a professional when engaging in business activities and contract negociations

Ethical and social understanding


Act with knowledge and understanding of legal norms and requirements

Indiquer les learning objectives auxquels contribue le cours (en se basant sur le curriculum mapping du
programme) / Indicate which learning objectives the course contributes to (based on the program
Contribution aux
curriculum mapping)
objectifs
pédagogiques du LO4.3 : To benchmark existing knowledge and apply it to finding
programme / new solutions to problems : LG4 : Graduates should be able to
Contribution to manage in the global knowledge economy
learning objectives
Cours soumis à évaluation dans le cadre de l’Assurance of
Non / No
Learning pour l’année en cours ?
Evaluation finale (DS)
80%
Final examination
Evaluation des
étudiants (Précisez la nature pour l'évaluation finale / Explain type for final examination)
Student Assessment Etude de cas - Case study, Autre - Others

Autre, précisez / Other, precise: open questions

- 106 - SKE-FOR-0142-01
Contrôle continu
20%
Continuous Assessment
préciser nature / Explain type
QCM - Quizz: 0 %
Etude de cas - Case study: 50 %
Présentation orale - Presentation: 0 %
Rapport écrit / Dissertation - Report / Dissertation: 0 % Nb midterms : 0
Participation - Class participation: 50 %
Examen intermédiaires - Mid-term examination: 0 %
Autre - Others: 0 %
Format de cours / Course format
Méthodes
Cours magistral / Lecture
d’enseignement
Activités d’apprentissage / Learning activities
Teaching Methods
Etudes de cas / Case studies - Devoirs / Assignments
INTRODUCTION
LAW
CONTRACT LAW
FRENCH CONTRACT LAW
CHINESE CONTRACT LAW
INTERNATIONAL CONTRACT LAW
United Nations Convention on Contracts for the International Sale of Goods (CISG) Vienna, 1980,
UNIDROIT Principles
1. Before : Elements of contract formation
a. Offer and acceptance
b. Liabilities for negotiations
c. Duty of Confidentiality
d. Capacity and Authority
e. Formalities
f. Validity and Specific grounds of invalidity
g. Enforcing conditions of contract formation
Plan de cours 2. Inside : Contract clauses
Course Plan a. The need of certainty of terms
b. The classification of contractual terms
c. Different terms into a contract
d. The contract clauses
i. Language
ii. Merger clause
iii. Written modification clause
iv. Severability clause
v. Applicable law
vi. Arbitration clause
vii. Transfer of title and risks clause
viii. Hardship clause
ix. Force majeure clause
x. Exemption clause
xi. Indemnity clause
xii. Liquidated damage clause
xiii. Penalty clause

- 107 - SKE-FOR-0142-01
xiv. Waiver clause
3. Beyond : Remedies for breach of contract
R. SCHAFFER, F. AGUSTI and B. EARLE, International Business Law and its Environment, 9th edition,
Bibliographie South-Western, 2014.
R. AUGUST, D. MAYER and M. BIXBY, International Business Law, 6th édition, Pearson, 2012.
References

www.uncitral.org
Site(s) web / Web www.unidroit.org
sites

Modalités de délivrance du cours (par campus si différent)


Course delivery modes (per campus if different)
Nombre CM Durée CM Amphi Nombre TD / Durée TD (en Autres (Distance Préciser les spécificités de programmation
Amphi / (en heures) / Number of heures) / Tutorial learning, etc…) (en (TD journée, cadencement spécifique des
Number of Lecture duration Tutorial class duration (in heures) / Other (in séances) / Specify if full-day tutorial
Lectures (in hours) classes hours) hours) class, different schedules
Campus Suzhou
0 0 6 3 0

- 108 - SKE-FOR-0142-01
CROSS-CULTURAL COMPETENCIES IN THE USA
Code du cours
Titre du cours
Course Code
Course title
MSC.IBRM2.PMCOR.
CROSS-CULTURAL COMPETENCIES IN THE USA
0071
Crédits Période d'enseignement Année Académique
Credits Teaching period Academic Year
2 fall, spring 2018/2019
Travail en Charge totale de
Face à Face Distanciel Travail personnel
équipe Evaluation travail
Contact hours Distance learning Personal work
Charge de travail Team work Total workload
Student workload
13 3 0 24 3 43

Programme
International Business
Program
Départements
Dept. Stratégy, Entrepreneurship and Economics
Department
Module -
Type de cours
core
Course type
Campus Raleigh
Course open to
Raleigh /Fall;#Raleigh /Spring
students in exchange
Langue
d'enseignement Anglais / English
Teaching language
Responsable du cours
AMMAR Oussama
Course leader
Pré-Requis
n/a
Prerequisite

Belo Horizonte

Lille
Nom des intervenants
par campus
Paris
Instructor(s) names by
campus Sophia
Suzhou
Raleigh
Other

This course is designed to introduce the dominant themes of U.S. cultural values as experienced in
Descriptif du cours
/ present-day society. The course will begin with an introduction to life as an outsider in the U.S. and
Course description understanding the most commonly held U.S. cultural values. We will then consider NC State
University history and campus life as an example of higher education in the United States and
- 109 - SKE-FOR-0142-01
become oriented to the campus surroundings for increased integration into the student body.
Next, the course will study and practice cross-cultural communication and developing intercultural
friendships in structured and semi-structured environments. The course will also highlight a U.S.
value of community public service, particularly as demonstrated in NCSUs engaged student body in
volunteerism and service learning opportunities. In addition to periodic debriefing of cultural
events and activities throughout the semester, our course will contain formal reflections on your
cross-cultural experiences in the form of two personal essays.
Thémes
/
Topics
A l’issue de la formation, vous serez capable de / As a result of this module, you will be able to:
Connaissances / Knowledge and Understanding (subject specific)
Gain an understanding of cultural values and appreciate what to expect when living abroad

Aptitudes cognitives / Cognitive skills

Résultats Appreciate the USs cultural value of public service and NCSUs commitment to student
d’apprentissage volunteerism and community engagement
/
Intended Learning Attitudes / Key transferable skills
Outcomes and Skills
Gain confidence and competence in identifying and using cross-cultural skills through a variety of
events with NC State University students and professionals

Ethical and social understanding

Indiquer les learning objectives auxquels contribue le cours (en se basant sur le curriculum mapping du
programme) / Indicate which learning objectives the course contributes to (based on the program
curriculum mapping)
Contribution aux LO2.1 : To contribute substantively to the product of a group
objectifs and demonstrate leadership skills : 15;#LG2 : Graduates should
pédagogiques du
be able to work effectively in a multicultural team
programme /
Contribution to
LO2.2 : To recognize and use positively the various dimensions
learning objectives of diversity : 15;#LG2 : Graduates should be able to work
effectively in a multicultural team
Cours soumis à évaluation dans le cadre de l’Assurance of
Non / No
Learning pour l’année en cours ?
Evaluation finale (DS)
0%
Final examination
(Précisez la nature pour l'évaluation finale / Explain type for final examination)
QCM - Quizz
Evaluation des
étudiants
Autre, précisez / Other, precise:
Student Assessment

Contrôle continu
100%
Continuous Assessment
préciser nature / Explain type

- 110 - SKE-FOR-0142-01
QCM - Quizz: 20 %
Etude de cas - Case study: 0 %
Présentation orale - Presentation: 0 %
Rapport écrit / Dissertation - Report / Dissertation: 30 % Nb midterms : 0
Participation - Class participation: 10 %
Examen intermédiaires - Mid-term examination: 30 %
Autre - Others: 10 %
Format de cours / Course format
Méthodes
Cours magistral / Lecture - TD / Tutorials
d’enseignement
Activités d’apprentissage / Learning activities
Teaching Methods
Cours interactifs / Interactive lectures - Projet / Project-based learning - Devoirs / Assignments
Class 1 Course Orientation and Culture Shock (3 hrs.)
Class 2 NCSU Campus Life and History (3 hrs.)
Plan de cours Class 3 Building Networks (2 hrs.)
Course Plan Class 4 Community and Public Service (2 hrs.)
Class 5 Cultural Findings & Reflections (2 hrs.)
Semester-long: ICLP and/or GTI-promoted Cross-cultural Activities (see description below)
Class 1: U.S. Cultural Values & Preparing for Your Experience at NC State University
NC State University Office of International Services. Local Customs and Cultural Adjustment:
http://internationalservices.ncsu.edu/local-customs-cultural-adjustment
Kohls, L. R. (1984). The values Americans live by. Meridian House International.
http://www.bradleyolson.net/uploads/6/7/0/6/6706084/values_americans_hold.pdf
Class 2: NC State University Campus Orientation
NC State University Tuition and Fees for Undergrad and Graduate:
http://www.fis.ncsu.edu/cashier/tuition/mgttuition.asp
NC State University First Year Facts: http://admissions.ncsu.edu/wp-
content/uploads/2014/08/first_year_facts_2014.pdf
Dew, J. R. (2012). The future of American higher education. World Future Review, 4(4), 7-13.
doi:10.1177/194675671200400403 (http://wfr.sagepub.com/content/4/4/7.full.pdf+html)
Schoen, J. Why Does a College Degree Cost So Much? CNBC.com. Jan. 2015.
http://www.cnbc.com/id/102746071
Hopkins, K. Three Surprises for International Students at U.S. Universities. US News and World
Bibliographie Report. April 2012. http://www.usnews.com/education/best-colleges/articles/2012/04/18/3-
surprises-for-international-students-at-us-universities
References
Class 3: Cultural Conversations with NC State Students
Meyers, E. (2014) Navigating the Cultural Minefield. Harvard Business Review. Volume 92, Issue 7-
8, p. 20.
http://proxying.lib.ncsu.edu/index.php?url=http://search.ebscohost.com/login.aspx?direct=true&
db=bth&AN=95639036&site=ehost-live&scope=site
Lewis, R. (June 1, 2014) How Different Cultures Understand Time. Business Insider.
http://www.businessinsider.com/how-different-cultures-understand-time-2014-5
Class 4: North Carolina History and Culture
McLaurin, M. The History of the NC State Fair. Learn NC. from Tar Heel Junior Historian 42, no. 1
(Fall 2002) http://www.learnnc.org/lp/editions/nchist-newsouth/4404
Zumbach, L. 46 State Fairs and What Makes them Special. Mental_Floss. Sept. 2013.
http://mentalfloss.com/article/52568/46-state-fairs-and-what-makes-them-special
Class 5: Reflection and Preparing for Employment
Cultural Re-Entry Resources. IES. http://www.iesabroad.org/study-abroad/alumni/re-entry
How to Explain Study Abroad to an Employer: http://blog.apiabroad.com/reentry/explain-study-
experience-future-employer/

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Site(s) web / Web
sites

Modalités de délivrance du cours (par campus si différent)


Course delivery modes (per campus if different)
Nombre CM Durée CM Amphi Nombre TD / Durée TD (en Autres (Distance Préciser les spécificités de programmation
Amphi / (en heures) / Number of heures) / Tutorial learning, etc…) (en (TD journée, cadencement spécifique des
Number of Lecture duration Tutorial class duration (in heures) / Other (in séances) / Specify if full-day tutorial
Lectures (in hours) classes hours) hours) class, different schedules
Campus
0 0 0 0 0

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EMPLOYABILITY AND CAREER 2
Code du cours
Titre du cours
Course Code
Course title
MSC.TRCM2.DREOR.
EMPLOYABILITY AND CAREER 2
0002
Crédits Période d'enseignement Année Académique
Credits Teaching period Academic Year
1 spring 2018/2019
Travail en Charge totale de
Face à Face Distanciel Travail personnel
équipe Evaluation travail
Contact hours Distance learning Personal work
Charge de travail Team work Total workload
Student workload
6 0 2 12 0 20

Programme
International Business
Program
Départements
Career Center - Employability
Department
Module -
Type de cours
core
Course type
Campus Belo Horizonte, Lille, Paris, Sophia, Suzhou
Course open to
students in exchange
Langue
d'enseignement Anglais / English
Teaching language
Responsable du cours
BEAUGRAND Audrey
Course leader
Pré-Requis
No prerequisites.
Prerequisite
BEAUGRAND Audrey - MARTINAUD-VIANO Sylvie
Belo Horizonte

BEAUGRAND Audrey - MARTINAUD-VIANO Sylvie


Lille
Nom des intervenants
par campus
Paris BEAUGRAND Audrey - MARTINAUD-VIANO Sylvie
Instructor(s) names by
campus Sophia MARTINAUD-VIANO Sylvie - BEAUGRAND Audrey
Suzhou BEAUGRAND Audrey
Raleigh BEAUGRAND Audrey
Other

Descriptif du cours None.


/
Course description

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Thémes None.
/
Topics
A l’issue de la formation, vous serez capable de / As a result of this module, you will be able to:
Connaissances / Knowledge and Understanding (subject specific)
- Be able to highlight your skills and knowledge you have acquired in a writing ""Summary""
- Convincingly talk about yourself as well as your professional objective to relevant individuals or
recruiters.
- Get prepared for job interviews / recruitment process
- Meet companies and apply for job/internship during 'Career Center Events"" (Career Tuesdays,
Job Fair, Career Center Day..) who recruit Skema's students
Résultats
d’apprentissage
/ Aptitudes cognitives / Cognitive skills
Intended Learning
Outcomes and Skills

Attitudes / Key transferable skills

Ethical and social understanding

Indiquer les learning objectives auxquels contribue le cours (en se basant sur le curriculum mapping du
programme) / Indicate which learning objectives the course contributes to (based on the program
curriculum mapping)
LO1.2 : To select the best course of action to follow in order to
behave as responsible managers : LG1 : Graduates should
Contribution aux behave as responsible managers in order to deliver sustainable
objectifs performance in complex environments
pédagogiques du
LO3.1 : To produce clear, well organized verbal presentations :
programme /
Contribution to
LG3 : Graduates should be able to communicate in an
learning objectives international environment
LO3.2 : To produce clear, well organized written communication
: LG3 : Graduates should be able to communicate in an
international environment
Cours soumis à évaluation dans le cadre de l’Assurance of
Non / No
Learning pour l’année en cours ?
Evaluation finale (DS)
0%
Final examination
(Précisez la nature pour l'évaluation finale / Explain type for final examination)
Autre - Others
Evaluation des
étudiants
Autre, précisez / Other, precise:
Student Assessment

Contrôle continu
100%
Continuous Assessment
préciser nature / Explain type

- 114 - SKE-FOR-0142-01
QCM - Quizz: 0 %
Etude de cas - Case study: 0 %
Présentation orale - Presentation: 0 %
Rapport écrit / Dissertation - Report / Dissertation: 100 % Nb midterms : 0
Participation - Class participation: 0 %
Examen intermédiaires - Mid-term examination: 0 %
Autre - Others: 0 %
Format de cours / Course format
Méthodes
TD / Tutorials
d’enseignement
Activités d’apprentissage / Learning activities
Teaching Methods
Devoirs / Assignments
Plan de cours None.
Course Plan
Lectures obligatoires / Required readings:
Bibliographie Lectures Recommandées / Recommanded readings:
References

Site(s) web / Web None.


sites

Modalités de délivrance du cours (par campus si différent)


Course delivery modes (per campus if different)
Nombre CM Durée CM Amphi Nombre TD / Durée TD (en Autres (Distance Préciser les spécificités de programmation
Amphi / (en heures) / Number of heures) / Tutorial learning, etc…) (en (TD journée, cadencement spécifique des
Number of Lecture duration Tutorial class duration (in heures) / Other (in séances) / Specify if full-day tutorial
Lectures (in hours) classes hours) hours) class, different schedules
Campus Paris
A maximum of 5 exchange students is
0 0 1 6 0
allowed.
Campus Raleigh
0 0 1 6 0
Campus Suzhou
0 0 1 6 0
Campus Belo Horizonte
0 0 1 6 0

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ENVIRONMENT, SUSTAINABILITY AND DEVELOPMENT IN LATIN AMERICA
Code du cours
Titre du cours
Course Code
Course title
MSC.IBBM2.MLCOR.
ENVIRONMENT, SUSTAINABILITY AND DEVELOPMENT IN LATIN AMERICA
0001
Crédits Période d'enseignement Année Académique
Credits Teaching period Academic Year
5 spring 2018/2019
Travail en Charge totale de
Face à Face Distanciel Travail personnel
équipe Evaluation travail
Contact hours Distance learning Personal work
Charge de travail Team work Total workload
Student workload
30 0 8 60 2 100

Programme
International Business
Program
Départements
Dept. Stratégy, Entrepreneurship and Economics
Department
Module -
Type de cours
core
Course type
Campus Belo Horizonte
Course open to
Belo /Spring
students in exchange
Langue
d'enseignement Anglais / English
Teaching language
Responsable du cours
POULINGUE Genevieve
Course leader
Pré-Requis
n/a
Prerequisite
TRAVASSOS (FDC) Juliana
Belo Horizonte

Lille
Nom des intervenants
par campus
Paris
Instructor(s) names by
campus Sophia
Suzhou
Raleigh
Other

The course will introduce students to different aspects of sustainable development, exploring the
Descriptif du cours
/ significance of sustainability as an environmental, social and economic concept and as a principle
Course description for business action. We will guide students to develop the knowledge and skills to understand the
relationships between business, society and the environment, with special focus on the Latin
- 116 - SKE-FOR-0142-01
American context. The ultimate purpose of this course is to prepare students to detect and explore
business opportunities bringing social change and promoting sustainability especially in Latin
America.
Thémes
/
Topics
A l’issue de la formation, vous serez capable de / As a result of this module, you will be able to:
Connaissances / Knowledge and Understanding (subject specific)

Aptitudes cognitives / Cognitive skills


Résultats
d’apprentissage
/
Intended Learning Attitudes / Key transferable skills
Outcomes and Skills

Ethical and social understanding

Indiquer les learning objectives auxquels contribue le cours (en se basant sur le curriculum mapping du
programme) / Indicate which learning objectives the course contributes to (based on the program
curriculum mapping)
LO1.1 : To recognize potential ethical dilemmas : 10;#LG1 :
Graduates should behave as responsible managers in order to
Contribution aux deliver sustainable performance in complex environments
objectifs LO1.2 : To select the best course of action to follow in order to
pédagogiques du
behave as responsible managers : 10;#LG1 : Graduates should
programme /
Contribution to
behave as responsible managers in order to deliver sustainable
learning objectives performance in complex environments
LO5.1 : To analyze and apply advanced concepts in a specialized
discipline : 25;#LG5 : Graduates should be able to think critically
and to assess business issues in a specialized discipline
Cours soumis à évaluation dans le cadre de l’Assurance of
Non / No
Learning pour l’année en cours ?
Evaluation finale (DS)
0%
Final examination
(Précisez la nature pour l'évaluation finale / Explain type for final examination)

Evaluation des
étudiants
Autre, précisez / Other, precise:
Student Assessment

Contrôle continu
0%
Continuous Assessment
préciser nature / Explain type

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QCM - Quizz: 0 %
Etude de cas - Case study: 0 %
Présentation orale - Presentation: 0 %
Rapport écrit / Dissertation - Report / Dissertation: 0 % Nb midterms : 0
Participation - Class participation: 0 %
Examen intermédiaires - Mid-term examination: 0 %
Autre - Others: 0 %
Format de cours / Course format
Méthodes
d’enseignement
Activités d’apprentissage / Learning activities
Teaching Methods

Plan de cours
Course Plan

Bibliographie
References

Site(s) web / Web


sites

Modalités de délivrance du cours (par campus si différent)


Course delivery modes (per campus if different)
Nombre CM Durée CM Amphi Nombre TD / Durée TD (en Autres (Distance Préciser les spécificités de programmation
Amphi / (en heures) / Number of heures) / Tutorial learning, etc…) (en (TD journée, cadencement spécifique des
Number of Lecture duration Tutorial class duration (in heures) / Other (in séances) / Specify if full-day tutorial
Lectures (in hours) classes hours) hours) class, different schedules
Campus Belo
10 3 0 0 0

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EUROPEAN LEGAL ISSUES FOR BUSINESS
Code du cours
Titre du cours
Course Code
Course title
MSC.IBUM2.MLCOR.
EUROPEAN LEGAL ISSUES FOR BUSINESS
0007
Crédits Période d'enseignement Année Académique
Credits Teaching period Academic Year
3 spring 2018/2019
Travail en Charge totale de
Face à Face Distanciel Travail personnel
équipe Evaluation travail
Contact hours Distance learning Personal work
Charge de travail Team work Total workload
Student workload
18 0 4 36 2 60

Programme
International Business
Program
Départements
Dept. Management, Law and Organization
Department
Module -
Type de cours
core
Course type
Campus Paris
Course open to
Paris /Spring
students in exchange
Langue
d'enseignement Anglais / English
Teaching language
Responsable du cours
PELTIER Marc
Course leader
Pré-Requis
n/a
Prerequisite

Belo Horizonte

Lille
Nom des intervenants
par campus
Paris PELTIER Marc
Instructor(s) names by
campus Sophia
Suzhou
Raleigh
Other

This course provides an understanding of the essential elements of International contracts. Thus,
Descriptif du cours
/ students will become familiar with an International contract in particular real international
Course description contracts, templates and contract forms. They will develop skills to identify the main clauses and
the unavoidable elements of an international agreement. Students will become familiar and
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comfortable with the contract terms, so that they could be aware of contract traps.
1. Introduction to Law
2. International rules on contract law (CISG, Unidroit, EU law)
3. Fundamentals of contract negotiation
Thémes 4. Elements of contract formation
/ 5. Legal structures
Topics 6. Analysis of contract clauses : governing law
7. Analysis of contract clauses : dispute resolution.
8. Analysis of contract clauses
9. Discharge and remedies
A l’issue de la formation, vous serez capable de / As a result of this module, you will be able to:
Connaissances / Knowledge and Understanding (subject specific)
Read, construe and draft basic international contracts.
Know the basic legal rules of a contract.

Aptitudes cognitives / Cognitive skills


Résultats
d’apprentissage Develop good legal instincts.
/ Manage the legal risks associated with contracts.
Intended Learning
Outcomes and Skills
Attitudes / Key transferable skills
Be able to act as a professional when engaging in business activities.

Ethical and social understanding


Aptitude to understand and manage different legal cultures.

Indiquer les learning objectives auxquels contribue le cours (en se basant sur le curriculum mapping du
programme) / Indicate which learning objectives the course contributes to (based on the program
curriculum mapping)
LO1.1 : To recognize potential ethical dilemmas : LG1 :
Graduates should behave as responsible managers in order to
deliver sustainable performance in complex environments
LO1.2 : To select the best course of action to follow in order to
behave as responsible managers : LG1 : Graduates should
behave as responsible managers in order to deliver sustainable
Contribution aux
performance in complex environments
objectifs
pédagogiques du LO2.1 : To contribute substantively to the product of a group
programme / and demonstrate leadership skills : LG2 : Graduates should be
Contribution to able to work effectively in a multicultural team
learning objectives LO2.2 : To recognize and use positively the various dimensions
of diversity : LG2 : Graduates should be able to work effectively
in a multicultural team
LO3.1 : To produce clear, well organized verbal presentations :
LG3 : Graduates should be able to communicate in an
international environment
LO3.2 : To produce clear, well organized written communication
: LG3 : Graduates should be able to communicate in an
international environment
LO4.1 : To analyze globalization and evaluate its effects on

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business : LG4 : Graduates should be able to manage in the
global knowledge economy
LO4.2 : To apply theories and key concepts in the field of the
management of knowledge assets, technological progress and
innovation : LG4 : Graduates should be able to manage in the
global knowledge economy
LO5.1 : To analyze and apply advanced concepts in a specialized
discipline : LG5 : Graduates should be able to think critically and
to assess business issues in a specialized discipline
LO5.2 : To assess a business issue and formulate solutions in a
specialized discipline : LG5 : Graduates should be able to think
critically and to assess business issues in a specialized discipline
LO4.3 : To benchmark existing knowledge and apply it to finding
new solutions to problems : LG4 : Graduates should be able to
manage in the global knowledge economy
Cours soumis à évaluation dans le cadre de l’Assurance of
Non / No
Learning pour l’année en cours ?
Evaluation finale (DS)
100%
Final examination
(Précisez la nature pour l'évaluation finale / Explain type for final examination)
QCM - Quizz, Etude de cas - Case study

Autre, précisez / Other, precise: Clause comment

Evaluation des Contrôle continu


étudiants 0%
Continuous Assessment
Student Assessment
préciser nature / Explain type
QCM - Quizz: 0 %
Etude de cas - Case study: 0 %
Présentation orale - Presentation: 0 %
Rapport écrit / Dissertation - Report / Dissertation: 0 % Nb midterms : 0
Participation - Class participation: 0 %
Examen intermédiaires - Mid-term examination: 0 %
Autre - Others: 0 %
Format de cours / Course format
Méthodes
Cours magistral / Lecture
d’enseignement
Activités d’apprentissage / Learning activities
Teaching Methods
Cours interactifs / Interactive lectures - Etudes de cas / Case studies
1. Introduction to Law
2. International rules on contract law (CISG, Unidroit, EU law)
3. Fundamentals of contract negotiation
Plan de cours
4. Elements of contract formation
5. Legal structures
Course Plan
6. Analysis of contract clauses : governing law
7. Analysis of contract clauses : dispute resolution.
8. Analysis of contract clauses
9. Discharge and remedies

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A powerpoint file is available on K2.
Bibliographie
References

Site(s) web / Web


sites

Modalités de délivrance du cours (par campus si différent)


Course delivery modes (per campus if different)
Nombre CM Durée CM Amphi Nombre TD / Durée TD (en Autres (Distance Préciser les spécificités de programmation
Amphi / (en heures) / Number of heures) / Tutorial learning, etc…) (en (TD journée, cadencement spécifique des
Number of Lecture duration Tutorial class duration (in heures) / Other (in séances) / Specify if full-day tutorial
Lectures (in hours) classes hours) hours) class, different schedules
Campus Paris
6 3 0 0 0

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GLOBAL PRODUCT DEVELOPMENT AND MANAGEMENT
Code du cours
Titre du cours
Course Code
Course title
MSC.IBNM2.MKCOR.
GLOBAL PRODUCT DEVELOPMENT AND MANAGEMENT
0019
Crédits Période d'enseignement Année Académique
Credits Teaching period Academic Year
5 spring 2018/2019
Travail en Charge totale de
Face à Face Distanciel Travail personnel
équipe Evaluation travail
Contact hours Distance learning Personal work
Charge de travail Team work Total workload
Student workload
30 0 8 60 2 100

Programme
International Business
Program
Départements
Dept. Marketing
Department
Module -
Type de cours
core
Course type
Campus Paris
Course open to
Paris /Spring
students in exchange
Langue
d'enseignement Anglais / English
Teaching language
Responsable du cours
KAMINSKA Renata
Course leader
Pré-Requis
-
Prerequisite

Belo Horizonte

Lille
Nom des intervenants
par campus
Paris TRUC MODICA Christine
Instructor(s) names by
campus Sophia
Suzhou
Raleigh
Other

The world is becoming increasingly connected, raising many challenges in terms of organisational
Descriptif du cours
/ management, product development and cross-border collaboration. Global product development
Course description is a new way of thinking that aims to utilise and manage the power of the global market to design
and manufacture intelligent, sustainable and internationally competitive products.This course
- 123 - SKE-FOR-0142-01
develops highly employable leaders able to respond to the challenges and demands of modern
globalised markets. Students are introduced to cutting-edge technologies for worldwide product
development and management, including concept creation and creativity for practical product
engineering. We will use the approach of the design thinking for this course.
Thémes
/
Topics
A l’issue de la formation, vous serez capable de / As a result of this module, you will be able to:
Connaissances / Knowledge and Understanding (subject specific)
As a result of this module, the students will be able to :
Re-frame a problem
Apply the design thinking process to develop solutions
How to develop human centered design innovation

Aptitudes cognitives / Cognitive skills


Cognitive skills:
Résultats Develop empathy and ability to observe
d’apprentissage Think outside the box and ideate effectively
/ Develop low cost prototype to test new ideas.
Intended Learning
Outcomes and Skills
Attitudes / Key transferable skills
Key transferable skills
Interact effectively within a multicultural and multi-disciplinary group
Work efficiently in English, written reports, oral & powerpoint presentations
Further develop problem solving and analytical skills.

Ethical and social understanding

Indiquer les learning objectives auxquels contribue le cours (en se basant sur le curriculum mapping du
programme) / Indicate which learning objectives the course contributes to (based on the program
curriculum mapping)
LO1.2 : To select the best course of action to follow in order to
behave as responsible managers : 10;#LG1 : Graduates should
Contribution aux behave as responsible managers in order to deliver sustainable
objectifs performance in complex environments
pédagogiques du
LO2.1 : To contribute substantively to the product of a group
programme /
Contribution to
and demonstrate leadership skills : 15;#LG2 : Graduates should
learning objectives be able to work effectively in a multicultural team
LO4.1 : To analyze globalization and evaluate its effects on
business : 23;#LG4 : Graduates should be able to manage in the
global knowledge economy
Cours soumis à évaluation dans le cadre de l’Assurance of
Non / No
Learning pour l’année en cours ?
Evaluation des Evaluation finale (DS)
100%
étudiants Final examination
Student Assessment (Précisez la nature pour l'évaluation finale / Explain type for final examination)

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Etude de cas - Case study, Présentation orale - Presentation, Rapport écrit / Dissertation - Report /
Dissertation

Autre, précisez / Other, precise:

Contrôle continu
0%
Continuous Assessment
préciser nature / Explain type
QCM - Quizz: 0 %
Etude de cas - Case study: 0 %
Présentation orale - Presentation: 0 %
Rapport écrit / Dissertation - Report / Dissertation: 0 % Nb midterms : 0
Participation - Class participation: 0 %
Examen intermédiaires - Mid-term examination: 0 %
Autre - Others: 0 %
Format de cours / Course format
Méthodes
Cours magistral / Lecture
d’enseignement
Activités d’apprentissage / Learning activities
Teaching Methods
Projet / Project-based learning - Devoirs / Assignments
The course sections describe:
Example of products, services and business models developed with a « Design Thinking » approach
History of Design Thinking
What is a Design Thinking approach
Why use Design Thinking
Plan de cours Common values of Design Thinking
Course Plan How to create spaces for effective Design Thinking
Design Thinking process & methods phase 1: inspiration
Design Thinking process & methods phase 2:ideation
Design Thinking process & methods phase 3: implementation
The students will have to develop a project during the course to learn how to select and apply the
design thinking methods.
Don Norman (2013), The Design of everyday things. Basic books
Bibliographie Peter G. Rowe(1987) Design Thinking, The MIT Press
Roger Martin (2009) The Design of business, Harward Business Press
References
Marc Stickdorn and Jakob Schneider (2011), This is service design thinking, John Wiley & Sons, Inc.

Site(s) web / Web


sites

Modalités de délivrance du cours (par campus si différent)


Course delivery modes (per campus if different)
Nombre CM Durée CM Amphi Nombre TD / Durée TD (en Autres (Distance Préciser les spécificités de programmation
Amphi / (en heures) / Number of heures) / Tutorial learning, etc…) (en (TD journée, cadencement spécifique des
Number of Lecture duration Tutorial class duration (in heures) / Other (in séances) / Specify if full-day tutorial
Lectures (in hours) classes hours) hours) class, different schedules
Campus Paris
0 0 10 3 0

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INNOVATION IN EMERGING ECONOMIES : A BRAZILIAN CONTEXT
Code du cours
Titre du cours
Course Code
Course title
MSC.IBBM2.STCOR.0
INNOVATION IN EMERGING ECONOMIES : A BRAZILIAN CONTEXT
003
Crédits Période d'enseignement Année Académique
Credits Teaching period Academic Year
4 spring 2018/2019
Travail en Charge totale de
Face à Face Distanciel Travail personnel
équipe Evaluation travail
Contact hours Distance learning Personal work
Charge de travail Team work Total workload
Student workload
24 0 6 48 2 80

Programme
International Business
Program
Départements
Dept. Stratégy, Entrepreneurship and Economics
Department
Module -
Type de cours
core
Course type
Campus Belo Horizonte
Course open to
Belo /Spring
students in exchange
Langue
d'enseignement Anglais / English
Teaching language
Responsable du cours
POULINGUE Genevieve
Course leader
Pré-Requis
n/a
Prerequisite
Anna BURCHARTH
Belo Horizonte

Lille
Nom des intervenants
par campus
Paris
Instructor(s) names by
campus Sophia
Suzhou
Raleigh
Other

The students in this course will (1) develop an appreciation for the vast heterogeneity among
Descriptif du cours
countries in emerging markets, (2) understand the importance of this heterogeneity for business-
/
Course description
level innovation, (3) get introduced to a rapidly expanding literature on innovation in emerging
market multinationals, and (4) learn to apply theory to real world cases in a Brazilian context.
- 127 - SKE-FOR-0142-01
Thémes
/
Topics
A l’issue de la formation, vous serez capable de / As a result of this module, you will be able to:
Connaissances / Knowledge and Understanding (subject specific)

Aptitudes cognitives / Cognitive skills


Résultats
d’apprentissage
/
Intended Learning Attitudes / Key transferable skills
Outcomes and Skills

Ethical and social understanding

Indiquer les learning objectives auxquels contribue le cours (en se basant sur le curriculum mapping du
programme) / Indicate which learning objectives the course contributes to (based on the program
Contribution aux
curriculum mapping)
objectifs
pédagogiques du LO5.1 : To analyze and apply advanced concepts in a specialized
programme / discipline : 25;#LG5 : Graduates should be able to think critically
Contribution to and to assess business issues in a specialized discipline
learning objectives
Cours soumis à évaluation dans le cadre de l’Assurance of
Non / No
Learning pour l’année en cours ?
Evaluation finale (DS)
0%
Final examination
(Précisez la nature pour l'évaluation finale / Explain type for final examination)

Autre, précisez / Other, precise:

Evaluation des Contrôle continu


étudiants 0%
Continuous Assessment
Student Assessment
préciser nature / Explain type
QCM - Quizz: 0 %
Etude de cas - Case study: 0 %
Présentation orale - Presentation: 0 %
Rapport écrit / Dissertation - Report / Dissertation: 0 % Nb midterms : 0
Participation - Class participation: 0 %
Examen intermédiaires - Mid-term examination: 0 %
Autre - Others: 0 %
Format de cours / Course format
Méthodes
d’enseignement
Activités d’apprentissage / Learning activities
Teaching Methods

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Plan de cours
Course Plan

Bibliographie
References

Site(s) web / Web


sites

Modalités de délivrance du cours (par campus si différent)


Course delivery modes (per campus if different)
Nombre CM Durée CM Amphi Nombre TD / Durée TD (en Autres (Distance Préciser les spécificités de programmation
Amphi / (en heures) / Number of heures) / Tutorial learning, etc…) (en (TD journée, cadencement spécifique des
Number of Lecture duration Tutorial class duration (in heures) / Other (in séances) / Specify if full-day tutorial
Lectures (in hours) classes hours) hours) class, different schedules
Campus Belo
8 3 0 0 0

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INTERNATIONAL BUSINESS GAME: SKEMASIM
Code du cours
Titre du cours
Course Code
Course title
MSC.BCIM2.STCOR.0
INTERNATIONAL BUSINESS GAME: SKEMASIM
026
Crédits Période d'enseignement Année Académique
Credits Teaching period Academic Year
3 spring 2018/2019
Travail en Charge totale de
Face à Face Distanciel Travail personnel
équipe Evaluation travail
Contact hours Distance learning Personal work
Charge de travail Team work Total workload
Student workload
18 0 5 36 1 60

Programme
International Business
Program
Départements
Dept. Stratégy, Entrepreneurship and Economics
Department
Module -
Type de cours
core
Course type
Campus Belo Horizonte, Paris, Raleigh, Suzhou
Course open to
Belo /Spring;#Paris /Spring;#Raleigh /Spring;#Suzhou /Spring
students in exchange
Langue
d'enseignement Anglais / English
Teaching language
Responsable du cours
MESCHI Pierre Xavier
Course leader
Pré-Requis
Strategy
Prerequisite
MESCHI Pierre-Xavier - LEHIANY Benjamin
Belo Horizonte

Lille
Nom des intervenants
par campus
Paris
Instructor(s) names by
campus Sophia
Suzhou CIRILLO Bruno
Raleigh MESCHI Pierre-Xavier
Other

The « SKEMA Multicampus Business Simulation » (otherwise known as SKEMASIM) course is a 6-


Descriptif du cours
day seminar organized simultaneously in the different SKEMA campuses across the world (France,
/
Course description
China and USA). It is made up of the business simulation itself, some tutorial conferences, and the
writing of an annual activity report.
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Thémes
/
Topics
A l’issue de la formation, vous serez capable de / As a result of this module, you will be able to:
Connaissances / Knowledge and Understanding (subject specific)
At the end of the seminar, students will be able to formulate and implement a clear and codified
strategic choice articulating different key managerial decisions (about manufacturing,
procurement, financial, marketing, human resources, alliance, subcontracting, ). Students will be
able to understand the strengths and weaknesses of their respective fictitious firm and country.
They will also experience team work and cross-cultural communications with other teams.

Aptitudes cognitives / Cognitive skills


- developing a general management capability by confronting students with the different decisions
(strategic, partnership, managerial, financial, marketing, human ) that a general manager has to
make;
Résultats - drawing attention on the importance of cooperation and alliances among firms located in
d’apprentissage different countries;
/ - developing managerial reactions through extensive cross-cultural negotiations;
Intended Learning
- viewing management as a sport played by a TEAM;
Outcomes and Skills
- developing group dynamics: team building, forming alliances with other teams, negotiating
additional resources with simulation administrator;
- analyzing relevant facts, thus learning how to globalize the firm and expand into new geographic
markets: exporting, delocalizing, co-operation vs co-opetition;
- and developing skills in short-term and long-term decision making.

Attitudes / Key transferable skills

Ethical and social understanding

Indiquer les learning objectives auxquels contribue le cours (en se basant sur le curriculum mapping du
programme) / Indicate which learning objectives the course contributes to (based on the program
curriculum mapping)
LO2.1 : To contribute substantively to the product of a group
and demonstrate leadership skills : 15;#LG2 : Graduates should
be able to work effectively in a multicultural team
Contribution aux LO2.2 : To recognize and use positively the various dimensions
objectifs of diversity : 15;#LG2 : Graduates should be able to work
pédagogiques du effectively in a multicultural team
programme / LO3.1 : To produce clear, well organized verbal presentations :
Contribution to 21;#LG3 : Graduates should be able to communicate in an
learning objectives
international environment
LO5.1 : To analyze and apply advanced concepts in a specialized
discipline : 25;#LG5 : Graduates should be able to think critically
and to assess business issues in a specialized discipline
LO5.2 : To assess a business issue and formulate solutions in a
specialized discipline : 25;#LG5 : Graduates should be able to
think critically and to assess business issues in a specialized
- 131 - SKE-FOR-0142-01
discipline
Cours soumis à évaluation dans le cadre de l’Assurance of
Oui / Yes
Learning pour l’année en cours ?
Evaluation finale (DS)
25%
Final examination
(Précisez la nature pour l'évaluation finale / Explain type for final examination)
Rapport écrit / Dissertation - Report / Dissertation

Autre, précisez / Other, precise:

Evaluation des Contrôle continu


étudiants 75%
Continuous Assessment
Student Assessment
préciser nature / Explain type
QCM - Quizz: 0 %
Etude de cas - Case study: 0 %
Présentation orale - Presentation: 0 %
Rapport écrit / Dissertation - Report / Dissertation: 0 % Nb midterms : 2
Participation - Class participation: 0 %
Examen intermédiaires - Mid-term examination: 100 %
Autre - Others: 0 %
Format de cours / Course format
Méthodes
d’enseignement
Activités d’apprentissage / Learning activities
Teaching Methods
Jeu d'entreprise / Business game
Plan de cours n.a.
Course Plan
Lectures obligatoires / Required readings :
Bibliographie
Lectures Recommandées / Recommanded readings :
(1) BRULHART F., GUIEU, G. & MESCHI P.-X., La Croissance de lEntreprise avec la Méthode des Cas,
References
Eyrolles et Centrale des Cas et des Médias Pédagogiques, 2011.
(2) RUGMAN A. & HODGETTS R., International Business, Prentice Hall, 2003.
Site(s) web / Web www.webtolearn,com/skemasim
sites

Modalités de délivrance du cours (par campus si différent)


Course delivery modes (per campus if different)
Nombre CM Durée CM Amphi Nombre TD / Durée TD (en Autres (Distance Préciser les spécificités de programmation
Amphi / (en heures) / Number of heures) / Tutorial learning, etc…) (en (TD journée, cadencement spécifique des
Number of Lecture duration Tutorial class duration (in heures) / Other (in séances) / Specify if full-day tutorial
Lectures (in hours) classes hours) hours) class, different schedules
Campus Belo Horizonte
6 3 0 0 0
Campus Paris
6 3 0 0 0

- 132 - SKE-FOR-0142-01
Campus Suzhou
6 3 0 0 0
Campus Raleigh
6 3 0 0 0

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INTERNATIONAL FINANCE
Code du cours
Titre du cours
Course Code
Course title
MSC.IBRM2.FICOR.0
INTERNATIONAL FINANCE
061
Crédits Période d'enseignement Année Académique
Credits Teaching period Academic Year
5 spring 2018/2019
Travail en Charge totale de
Face à Face Distanciel Travail personnel
équipe Evaluation travail
Contact hours Distance learning Personal work
Charge de travail Team work Total workload
Student workload
30 0 8 60 2 100

Programme
International Business
Program
Départements
Dept. Accounting and Finance
Department
Module -
Type de cours
core
Course type
Campus Belo Horizonte, Paris, Raleigh, Suzhou
Course open to
Belo /Spring;#Paris /Spring;#Raleigh /Spring;#Suzhou /Spring
students in exchange
Langue
d'enseignement Anglais / English
Teaching language
Responsable du cours
DESOKY Mohamed
Course leader
Pré-Requis
None
Prerequisite

Belo Horizonte

Lille
Nom des intervenants
par campus
Paris
Instructor(s) names by
campus Sophia
Suzhou DISPAS Christophe
Raleigh KANDILOV Ivan
Other

Descriptif du cours This course provides an overview of the nature and operation of global capital markets and traded
/ financial instruments. Students are exposed to the organisation of the international financial
Course description system and the markets for stocks, bonds, commodities and foreign exchange.

- 134 - SKE-FOR-0142-01
Thémes International trade and finance, Foreign exchange rate, International parity relations, International
/ financial system, International capital markets
Topics
A l’issue de la formation, vous serez capable de / As a result of this module, you will be able to:
Connaissances / Knowledge and Understanding (subject specific)
Understand the organization of the international economic and financial system
Identify the sources of opportunity and risk arising from the international context
Recognize and master the methodological tools and financial techniques necessary to exploit the
opportunities and manage the risks associated with international business and financial
transactions

Résultats Aptitudes cognitives / Cognitive skills


d’apprentissage
/ Develop a critical appreciation of the interaction between corporate decision-making and
Intended Learning international capital market behaviour.
Outcomes and Skills
Attitudes / Key transferable skills
Comprehend basic grounding in the theory and practice of international finance;
Understand the analytical frameworks of risk management in international business

Ethical and social understanding

Indiquer les learning objectives auxquels contribue le cours (en se basant sur le curriculum mapping du
programme) / Indicate which learning objectives the course contributes to (based on the program
Contribution aux
curriculum mapping)
objectifs
pédagogiques du LO5.1 : To analyze and apply advanced concepts in a specialized
programme / discipline : LG5 : Graduates should be able to think critically and
Contribution to to assess business issues in a specialized discipline
learning objectives
Cours soumis à évaluation dans le cadre de l’Assurance of
Non / No
Learning pour l’année en cours ?
Evaluation finale (DS)
40%
Final examination
(Précisez la nature pour l'évaluation finale / Explain type for final examination)
QCM - Quizz

Autre, précisez / Other, precise:


Evaluation des
étudiants Contrôle continu
60%
Student Assessment Continuous Assessment
préciser nature / Explain type
QCM - Quizz: 33 %
Etude de cas - Case study: 0 %
Présentation orale - Presentation: 0 % Nb midterms : 1
Rapport écrit / Dissertation - Report / Dissertation: 0 %
Participation - Class participation: 17 %
Examen intermédiaires - Mid-term examination: 50 %

- 135 - SKE-FOR-0142-01
Autre - Others: 0 %

Format de cours / Course format


Méthodes
Cours magistral / Lecture
d’enseignement
Activités d’apprentissage / Learning activities
Teaching Methods
Cours interactifs / Interactive lectures - Etudes de cas / Case studies - Devoirs / Assignments
Topic 1 Background to international trade and finance
Topic 2 The exchange rate and economic adjustment
Topic 3 International parity relations
Plan de cours Topic 4 International financial system
Topic 5 The foreign exchange market
Course Plan
Topic 6 The international debt markets
Topic 7 World equity markets
Topic 8 International commodity markets
Topic 9 Derivative markets, instruments and techniques
Lectures obligatoires / Required readings :
Available on Cyberlibris at www.scholarvox.com:
Bibliographie
1) Economics for Investment Decision Makers Workbook : Micro, Macro, and International
Economics, Piros and Pinto, John Wiley & Sons, 2013, Chapters 5, 8, 9 and 10.
References
2) International Economics 6th edition, Dunn and Mutti, Taylor & Francis, 2003, Chapters 12 to 20
Lectures Recommandées / Recommanded readings :
Ephraim CLARK, INTERNATIONAL FINANCE, (London: Thomson Learning, 2002)
Site(s) web / Web http://databank.worldbank.org/data/home.aspx http://stats.oecd.org/
sites

Modalités de délivrance du cours (par campus si différent)


Course delivery modes (per campus if different)
Nombre CM Durée CM Amphi Nombre TD / Durée TD (en Autres (Distance Préciser les spécificités de programmation
Amphi / (en heures) / Number of heures) / Tutorial learning, etc…) (en (TD journée, cadencement spécifique des
Number of Lecture duration Tutorial class duration (in heures) / Other (in séances) / Specify if full-day tutorial
Lectures (in hours) classes hours) hours) class, different schedules
Campus Paris
10 3 0 0 0
Campus Belo Horizonte
10 3 0 0 0
Campus Suzhou
10 3 0 0 0
Campus Raleigh
13 3 0 0 0

- 136 - SKE-FOR-0142-01
- 137 - SKE-FOR-0142-01
INTERNATIONAL HUMAN RESOURCE MANAGEMENT
Code du cours
Titre du cours
Course Code
Course title
MSC.IBNM2.HRCOR.
INTERNATIONAL HUMAN RESOURCE MANAGEMENT
0030
Crédits Période d'enseignement Année Académique
Credits Teaching period Academic Year
4 spring 2018/2019
Travail en Charge totale de
Face à Face Distanciel Travail personnel
équipe Evaluation travail
Contact hours Distance learning Personal work
Charge de travail Team work Total workload
Student workload
24 0 6 48 2 80

Programme
International Business
Program
Départements
Dept. Management, Law and Organization
Department
Module -
Type de cours
core
Course type
Campus Paris
Course open to
Paris /Spring
students in exchange
Langue
d'enseignement Anglais / English
Teaching language
Responsable du cours
JARRETT Vanessa - EXT
Course leader
Pré-Requis
N/A
Prerequisite

Belo Horizonte

Lille
Nom des intervenants
par campus
Paris JARRETT Vanessa
Instructor(s) names by
campus Sophia
Suzhou
Raleigh
Other

This programme introduces Human Resources Management and Strategic HR Practices in todays
Descriptif du cours
global economy. The role and responsibilities of the International HR Manager is explored and
/
Course description
essential key qualities, competencies to operate within a global context and the challenges faced
both on a macro and micro level.
- 138 - SKE-FOR-0142-01
the context of International HR - globalisation and operating structures of international business
the role of the IHRM Manager
Thémes the expatriate challenge
/ the cultural challenge
Topics leadership qualities and competencies for IHRM
recruitment and selection for global IHRM
a live business challenge
A l’issue de la formation, vous serez capable de / As a result of this module, you will be able to:
Connaissances / Knowledge and Understanding (subject specific)
-Know international HRM strategies & practices (e.g., selection criteria for foreign country
assignments international mobility, expatriate and repatriation processes, etc.)
-understand the main features of international HRM engineering
-consideration of the changing world of work
-understand general business customs and cultures of other countries
-determine geopolitical & cultural impacts on international HRM principles.

Aptitudes cognitives / Cognitive skills


Résultats
d’apprentissage -Determine HR stakes linked to international operations
/ -Consider various HR features while implementing an international HRM strategy
Intended Learning -Understand globalization issues and their impacts on HR practitioners
Outcomes and Skills
Attitudes / Key transferable skills
-Understand people management in a global and multicultural approach
-Know transnational features of human factor management logics
-Understand the importance of local contexts and cultures in the implementation of HRM practices

Ethical and social understanding


-Take into account diversity in the workplace
-Acknowledge and manage cultural differences

Indiquer les learning objectives auxquels contribue le cours (en se basant sur le curriculum mapping du
programme) / Indicate which learning objectives the course contributes to (based on the program
curriculum mapping)
LO2.1 : To contribute substantively to the product of a group
and demonstrate leadership skills : 15;#LG2 : Graduates should
be able to work effectively in a multicultural team
Contribution aux LO2.2 : To recognize and use positively the various dimensions
objectifs of diversity : 15;#LG2 : Graduates should be able to work
pédagogiques du effectively in a multicultural team
programme / LO3.1 : To produce clear, well organized verbal presentations :
Contribution to 21;#LG3 : Graduates should be able to communicate in an
learning objectives
international environment
LO3.2 : To produce clear, well organized written communication
: 21;#LG3 : Graduates should be able to communicate in an
international environment
LO4.1 : To analyze globalization and evaluate its effects on
business : 23;#LG4 : Graduates should be able to manage in the
global knowledge economy

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LO5.2 : To assess a business issue and formulate solutions in a
specialized discipline : 25;#LG5 : Graduates should be able to
think critically and to assess business issues in a specialized
discipline
Cours soumis à évaluation dans le cadre de l’Assurance of
Non / No
Learning pour l’année en cours ?
Evaluation finale (DS)
40%
Final examination
(Précisez la nature pour l'évaluation finale / Explain type for final examination)
Etude de cas - Case study, Présentation orale - Presentation, Participation - Class participation

Autre, précisez / Other, precise: Programme assessment

Evaluation des Contrôle continu


étudiants 60%
Continuous Assessment
Student Assessment
préciser nature / Explain type
QCM - Quizz: 0 %
Etude de cas - Case study: 100 %
Présentation orale - Presentation: 0 %
Rapport écrit / Dissertation - Report / Dissertation: 0 % Nb midterms : 1
Participation - Class participation: 0 %
Examen intermédiaires - Mid-term examination: 0 %
Autre - Others: 0 %
Format de cours / Course format
Méthodes
TD / Tutorials
d’enseignement
Activités d’apprentissage / Learning activities
Teaching Methods
Cours interactifs / Interactive lectures - Projet / Project-based learning - Devoirs / Assignments
Plan de cours Specified in the course syllabus & specific to each campus
Course Plan
Lectures obligatoires / Required readings :
Specified in the course syllabus and specific to each campus.
Lectures Recommandées / Recommended readings :
Dowling, Festing & Engle. 2007. International Human Resources Management. Thompson
Learning.Evans, Pucik & Bjorkman. 2010. The Global Challenge: Frameworks from International
Human Resource Management. McGraw Hill Higher Education.Harzing & Ruysseveldt (Ed.). 2010.
Bibliographie International Human Resource Management: An Integrated Approach. Sage Publications
References Inc.Ozbilgin. 2004. International Human Resource Management: Theory and Practice. Palgrave
Macmillan.Perkins & Shortland 2009. Strategic International Human Resource Management:
Choices and Consequences in Multinational People Management. Kogan Page Ltd.Rees & Edwards.
2010. International Human Resource Management: Globalization, National Systems and
Multinational Companies. Financial Times/Prentice Hall.Rowley & Warner. 2010. Globalizing
International Human Resource Management. Routledge.Tayed. 2004. International Human
Resource Management: A Multinational Company Perspective. OUP Oxford.
Site(s) web / Web
sites

- 140 - SKE-FOR-0142-01
Modalités de délivrance du cours (par campus si différent)
Course delivery modes (per campus if different)
Nombre CM Durée CM Amphi Nombre TD / Durée TD (en Autres (Distance Préciser les spécificités de programmation
Amphi / (en heures) / Number of heures) / Tutorial learning, etc…) (en (TD journée, cadencement spécifique des
Number of Lecture duration Tutorial class duration (in heures) / Other (in séances) / Specify if full-day tutorial
Lectures (in hours) classes hours) hours) class, different schedules
Campus Paris
0 0 6 3 0

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INTERNATIONAL TECHNOLOGY MANAGEMENT
Code du cours
Titre du cours
Course Code
Course title
MSC.IBRM2.PMCOR.
INTERNATIONAL TECHNOLOGY MANAGEMENT
0008
Crédits Période d'enseignement Année Académique
Credits Teaching period Academic Year
6 spring 2018/2019
Travail en Charge totale de
Face à Face Distanciel Travail personnel
équipe Evaluation travail
Contact hours Distance learning Personal work
Charge de travail Team work Total workload
Student workload
39 0 10 78 3 130

Programme
International Business
Program
Départements
Dept. Management of projects, Information Systems and Supply Chains
Department
Module -
Type de cours
core
Course type
Campus Raleigh
Course open to
Raleigh /Spring
students in exchange
Langue
d'enseignement Anglais / English
Teaching language
Responsable du cours
AMMAR Oussama
Course leader
Pré-Requis
n/a
Prerequisite

Belo Horizonte

Lille
Nom des intervenants
par campus
Paris
Instructor(s) names by
campus Sophia
Suzhou
Raleigh DELGROSSO Steven
Other

This course focuses on the theory as well as practical experiences and examples to support
Descriptif du cours
/ organizational decision-making and technology management. The course emphasizes the
Course description importance of using technology in business for strategic competitive advantage and improved
productivity. To gain the best perspective, the course sessions integrate the major topics of
- 142 - SKE-FOR-0142-01
technology strategy, portfolio management, professional leadership, and technology products and
services. The course also addresses some of the unique issues in managing different types of
technology professionals, different types of products and services, and the introduction of new
technologies. Ultimately this course is designed to provide the student with knowledge and skills
to succeed in a variety of roles in which technology application is leveraged to provide businesses a
distinct advantage.
Thémes
/
Topics
A l’issue de la formation, vous serez capable de / As a result of this module, you will be able to:
Connaissances / Knowledge and Understanding (subject specific)
1. Recognize the link between business strategy and the exploitation of technology.
2. Understand the importance of innovation and knowledge management in influencing
technology capability.
3. Recognize the obstacles present when introducing new technology, and understand the
potential legal liabilities when doing so.
4. Assess and evaluate technological threats and opportunities.
5. Appreciate some of the latest technologies across multiple industries.
Résultats
d’apprentissage
Aptitudes cognitives / Cognitive skills
/
Intended Learning Analyze real-world examples through multiple case studies in the management of technology.
Outcomes and Skills
Attitudes / Key transferable skills
Study the obstacles present when introducing new technology, and understand the potential legal
liabilities when doing so.

Ethical and social understanding


Explore the societal and environmental implications of technology management, and investigate
previous examples of technology impact (both positive and negative).

Indiquer les learning objectives auxquels contribue le cours (en se basant sur le curriculum mapping du
programme) / Indicate which learning objectives the course contributes to (based on the program
curriculum mapping)
LO1.1 : To recognize potential ethical dilemmas : 10;#LG1 :
Graduates should behave as responsible managers in order to
deliver sustainable performance in complex environments
Contribution aux LO1.2 : To select the best course of action to follow in order to
objectifs behave as responsible managers : 10;#LG1 : Graduates should
pédagogiques du behave as responsible managers in order to deliver sustainable
programme / performance in complex environments
Contribution to LO2.1 : To contribute substantively to the product of a group
learning objectives
and demonstrate leadership skills : 15;#LG2 : Graduates should
be able to work effectively in a multicultural team
LO2.2 : To recognize and use positively the various dimensions
of diversity : 15;#LG2 : Graduates should be able to work
effectively in a multicultural team
LO3.1 : To produce clear, well organized verbal presentations :
21;#LG3 : Graduates should be able to communicate in an

- 143 - SKE-FOR-0142-01
international environment
LO3.2 : To produce clear, well organized written communication
: 21;#LG3 : Graduates should be able to communicate in an
international environment
LO4.1 : To analyze globalization and evaluate its effects on
business : 23;#LG4 : Graduates should be able to manage in the
global knowledge economy
LO4.2 : To apply theories and key concepts in the field of the
management of knowledge assets, technological progress and
innovation : 23;#LG4 : Graduates should be able to manage in
the global knowledge economy
LO5.1 : To analyze and apply advanced concepts in a specialized
discipline : 25;#LG5 : Graduates should be able to think critically
and to assess business issues in a specialized discipline
LO5.2 : To assess a business issue and formulate solutions in a
specialized discipline : 25;#LG5 : Graduates should be able to
think critically and to assess business issues in a specialized
discipline
Cours soumis à évaluation dans le cadre de l’Assurance of
Non / No
Learning pour l’année en cours ?
Evaluation finale (DS)
40%
Final examination
(Précisez la nature pour l'évaluation finale / Explain type for final examination)
QCM - Quizz, Etude de cas - Case study

Autre, précisez / Other, precise:

Evaluation des Contrôle continu


étudiants 60%
Continuous Assessment
Student Assessment
préciser nature / Explain type
QCM - Quizz: 40 %
Etude de cas - Case study: 60 %
Présentation orale - Presentation: 0 %
Rapport écrit / Dissertation - Report / Dissertation: 0 % Nb midterms : 0
Participation - Class participation: 0 %
Examen intermédiaires - Mid-term examination: 0 %
Autre - Others: 0 %
Format de cours / Course format
Méthodes
d’enseignement Activités d’apprentissage / Learning activities
Teaching Methods Cours interactifs / Interactive lectures - Projet / Project-based learning - Etudes de cas / Case
studies - Devoirs / Assignments
Plan de cours
Course Plan

- 144 - SKE-FOR-0142-01
Required text: The Future of Technology Management and the Business Environment: Lessons on
Bibliographie Innovation, Disruption, and Strategy Execution, Alfred A. Marcus, First Edition, Pearson FT Press,
©2015.
References

Site(s) web / Web


sites

Modalités de délivrance du cours (par campus si différent)


Course delivery modes (per campus if different)
Nombre CM Durée CM Amphi Nombre TD / Durée TD (en Autres (Distance Préciser les spécificités de programmation
Amphi / (en heures) / Number of heures) / Tutorial learning, etc…) (en (TD journée, cadencement spécifique des
Number of Lecture duration Tutorial class duration (in heures) / Other (in séances) / Specify if full-day tutorial
Lectures (in hours) classes hours) hours) class, different schedules
Campus Raleigh
12 3 0 0 3

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LEGAL CHALLENGES TO BUSINESS IN LATIN AMERICA
Code du cours
Titre du cours
Course Code
Course title
MSC.IBBM2.MLCOR.
LEGAL CHALLENGES TO BUSINESS IN LATIN AMERICA
0006
Crédits Période d'enseignement Année Académique
Credits Teaching period Academic Year
3 spring 2018/2019
Travail en Charge totale de
Face à Face Distanciel Travail personnel
équipe Evaluation travail
Contact hours Distance learning Personal work
Charge de travail Team work Total workload
Student workload
18 0 5 36 1 60

Programme
International Business
Program
Départements
Dept. Management, Law and Organization
Department
Module -
Type de cours
core
Course type
Campus Belo Horizonte
Course open to
Belo /Spring
students in exchange
Langue
d'enseignement Anglais / English
Teaching language
Responsable du cours
DALLOZ Marc
Course leader
Pré-Requis
n/a
Prerequisite
TERRA CALDEIRA Ana Paula
Belo Horizonte

Lille
Nom des intervenants
par campus
Paris
Instructor(s) names by
campus Sophia
Suzhou
Raleigh
Other

Toxic tort and environmental damage claims against multinationals in Latin America are becoming
Descriptif du cours
/ increasingly common. Suspicion of these companies, judicial use of the precautionary principle to
Course description eliminate a showing of causation, and weal to nonexistent standards of use for scientific evidence,
among other factors are converging to produce increasingly costly demands and judgments against
- 146 - SKE-FOR-0142-01
multinational firms in the region
Thémes
/
Topics
A l’issue de la formation, vous serez capable de / As a result of this module, you will be able to:
Connaissances / Knowledge and Understanding (subject specific)

Aptitudes cognitives / Cognitive skills


Résultats
d’apprentissage
/
Intended Learning Attitudes / Key transferable skills
Outcomes and Skills

Ethical and social understanding

Indiquer les learning objectives auxquels contribue le cours (en se basant sur le curriculum mapping du
programme) / Indicate which learning objectives the course contributes to (based on the program
curriculum mapping)
LO1.1 : To recognize potential ethical dilemmas : LG1 :
Contribution aux Graduates should behave as responsible managers in order to
objectifs deliver sustainable performance in complex environments
pédagogiques du LO3.1 : To produce clear, well organized verbal presentations :
programme / LG3 : Graduates should be able to communicate in an
Contribution to international environment
learning objectives LO5.1 : To analyze and apply advanced concepts in a specialized
discipline : LG5 : Graduates should be able to think critically and
to assess business issues in a specialized discipline
Cours soumis à évaluation dans le cadre de l’Assurance of
Non / No
Learning pour l’année en cours ?
Evaluation finale (DS)
0%
Final examination
(Précisez la nature pour l'évaluation finale / Explain type for final examination)

Autre, précisez / Other, precise:


Evaluation des
étudiants
Contrôle continu
Student Assessment 0%
Continuous Assessment
préciser nature / Explain type
QCM - Quizz: 0 %
Etude de cas - Case study: 0 %
Présentation orale - Presentation: 0 % Nb midterms : 0
Rapport écrit / Dissertation - Report / Dissertation: 0 %
Participation - Class participation: 0 %

- 147 - SKE-FOR-0142-01
Examen intermédiaires - Mid-term examination: 0 %
Autre - Others: 0 %

Format de cours / Course format


Méthodes
d’enseignement
Activités d’apprentissage / Learning activities
Teaching Methods

Plan de cours
Course Plan

Bibliographie
References

Site(s) web / Web


sites

Modalités de délivrance du cours (par campus si différent)


Course delivery modes (per campus if different)
Nombre CM Durée CM Amphi Nombre TD / Durée TD (en Autres (Distance Préciser les spécificités de programmation
Amphi / (en heures) / Number of heures) / Tutorial learning, etc…) (en (TD journée, cadencement spécifique des
Number of Lecture duration Tutorial class duration (in heures) / Other (in séances) / Specify if full-day tutorial
Lectures (in hours) classes hours) hours) class, different schedules
Campus Belo
6 3 0 0 0

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MANAGEMENT IN INTERNATIONAL ENVIRONMENT FROM A CHINESE PERSPECTIVE
Code du cours
Titre du cours
Course Code
Course title
MSC.IBUM2.STCOR.0
MANAGEMENT IN INTERNATIONAL ENVIRONMENT FROM A CHINESE PERSPECTIVE
060
Crédits Période d'enseignement Année Académique
Credits Teaching period Academic Year
5 spring 2018/2019
Travail en Charge totale de
Face à Face Distanciel Travail personnel
équipe Evaluation travail
Contact hours Distance learning Personal work
Charge de travail Team work Total workload
Student workload
30 0 8 60 2 100

Programme
International Business
Program
Départements
Dept. Stratégy, Entrepreneurship and Economics
Department
Module -
Type de cours
core
Course type
Campus Suzhou
Course open to
Suzhou /Spring
students in exchange
Langue
d'enseignement Anglais / English
Teaching language
Responsable du cours
LIN Hua
Course leader
Pré-Requis
n/a
Prerequisite

Belo Horizonte

Lille
Nom des intervenants
par campus
Paris
Instructor(s) names by
campus Sophia
Suzhou
Raleigh
Other

This course explores the opportunities and challenges in international environment faced by
Descriptif du cours
/ multinational enterprises (MNEs) from the economic, social, cultural, political, and legal
Course description perspectives. The course places an emphasis on the Chinese context and help students develop a
managerial perspective on MNEs cross-cultural management and practices in China. In particular,
- 149 - SKE-FOR-0142-01
this course focuses on the knowledge and skills of managers in MNEs to communicate, negotiate,
motivate, and work effectively in a country with high language and cultural barriers.
-Introduction to Chinese Business Context: Understand the Country and People
-Economic Development, Government and Business Environment
-Made-in-China: Challenge and Opportunity
Thémes -Understanding the innovation power of Chinese business
/ -Understanding Chinese entrepreneurs
Topics -Understanding Chinese consumers
-Entering China
-Stakeholder management in China
-Effective Leadership in China
A l’issue de la formation, vous serez capable de / As a result of this module, you will be able to:
Connaissances / Knowledge and Understanding (subject specific)

Aptitudes cognitives / Cognitive skills


Résultats
d’apprentissage
/
Intended Learning Attitudes / Key transferable skills
Outcomes and Skills

Ethical and social understanding

Indiquer les learning objectives auxquels contribue le cours (en se basant sur le curriculum mapping du
Contribution aux
programme) / Indicate which learning objectives the course contributes to (based on the program
objectifs
curriculum mapping)
pédagogiques du
programme /
Contribution to
Cours soumis à évaluation dans le cadre de l’Assurance of
learning objectives Non / No
Learning pour l’année en cours ?
Evaluation finale (DS)
70%
Final examination
(Précisez la nature pour l'évaluation finale / Explain type for final examination)
Etude de cas - Case study

Autre, précisez / Other, precise:


Evaluation des
étudiants Contrôle continu
30%
Student Assessment Continuous Assessment
préciser nature / Explain type
QCM - Quizz: 0 %
Etude de cas - Case study: 0 %
Présentation orale - Presentation: 0 % Nb midterms : 0
Rapport écrit / Dissertation - Report / Dissertation: 67 %
Participation - Class participation: 33 %
Examen intermédiaires - Mid-term examination: 0 %

- 150 - SKE-FOR-0142-01
Autre - Others: 0 %

Format de cours / Course format


Méthodes
d’enseignement
Activités d’apprentissage / Learning activities
Teaching Methods

Plan de cours
Course Plan

Bibliographie
References

Site(s) web / Web


sites

Modalités de délivrance du cours (par campus si différent)


Course delivery modes (per campus if different)
Nombre CM Durée CM Amphi Nombre TD / Durée TD (en Autres (Distance Préciser les spécificités de programmation
Amphi / (en heures) / Number of heures) / Tutorial learning, etc…) (en (TD journée, cadencement spécifique des
Number of Lecture duration Tutorial class duration (in heures) / Other (in séances) / Specify if full-day tutorial
Lectures (in hours) classes hours) hours) class, different schedules
Campus Suzhou
0 0 10 3 0

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NEW BUSINESS MODELS: INTERNET APPLICATIONS IN BUSINESS WITH FOCUS ON CHINA
Code du cours
Titre du cours
Course Code
Course title
MSC.IBSM2.PMCOR.
NEW BUSINESS MODELS: INTERNET APPLICATIONS IN BUSINESS WITH FOCUS ON CHINA
0009
Crédits Période d'enseignement Année Académique
Credits Teaching period Academic Year
4 spring 2018/2019
Travail en Charge totale de
Face à Face Distanciel Travail personnel
équipe Evaluation travail
Contact hours Distance learning Personal work
Charge de travail Team work Total workload
Student workload
24 0 6 48 2 80

Programme
International Business
Program
Départements
Dept. Management of projects, Information Systems and Supply Chains
Department
Module -
Type de cours
core
Course type
Campus Suzhou
Course open to
Suzhou /Spring
students in exchange
Langue
d'enseignement Anglais / English
Teaching language
Responsable du cours
LI Laubie
Course leader
Pré-Requis
n/a
Prerequisite

Belo Horizonte

Lille
Nom des intervenants
par campus
Paris
Instructor(s) names by
campus Sophia
Suzhou
Raleigh
Other

This course aims to provide students with an understanding of internet business in the context of a
Descriptif du cours
/ global business environment. Operating in the digital economy, a sound business strategy for on-
Course description line business is essential to business success. This course covers key topics of e-business, including:
Strategy formulation and implementation; e-branding; service leadership; economics and industry
- 152 - SKE-FOR-0142-01
impacts of e-business and Internet effectiveness with a focus on Chinese e-commerce.
Thémes
/
Topics
A l’issue de la formation, vous serez capable de / As a result of this module, you will be able to:
Connaissances / Knowledge and Understanding (subject specific)
1. compare the differences between Chinas internet policies with those of other major
industrialised countries;
2. analyse how those differences contribute to the rapid development of Chinas internet business;
3. apply appropriate tools in assessing the strategic viability of different business models in China
and across the globe
Résultats
d’apprentissage
Aptitudes cognitives / Cognitive skills
/
Intended Learning
Outcomes and Skills
Attitudes / Key transferable skills

Ethical and social understanding

Indiquer les learning objectives auxquels contribue le cours (en se basant sur le curriculum mapping du
programme) / Indicate which learning objectives the course contributes to (based on the program
curriculum mapping)

Contribution aux LO5.1 : To analyze and apply advanced concepts in a specialized


objectifs discipline : 25;#LG5 : Graduates should be able to think critically
pédagogiques du and to assess business issues in a specialized discipline
programme / LO5.2 : To assess a business issue and formulate solutions in a
Contribution to specialized discipline : 25;#LG5 : Graduates should be able to
learning objectives think critically and to assess business issues in a specialized
discipline
Cours soumis à évaluation dans le cadre de l’Assurance of
Non / No
Learning pour l’année en cours ?
Evaluation finale (DS)
100%
Final examination
(Précisez la nature pour l'évaluation finale / Explain type for final examination)
Etude de cas - Case study, Présentation orale - Presentation, Rapport écrit / Dissertation - Report /
Evaluation des Dissertation, Participation - Class participation
étudiants
Student Assessment Autre, précisez / Other, precise:

Contrôle continu
0%
Continuous Assessment
préciser nature / Explain type

- 153 - SKE-FOR-0142-01
QCM - Quizz: 0 %
Etude de cas - Case study: 0 %
Présentation orale - Presentation: 0 %
Rapport écrit / Dissertation - Report / Dissertation: 0 % Nb midterms : 0
Participation - Class participation: 0 %
Examen intermédiaires - Mid-term examination: 0 %
Autre - Others: 0 %
Format de cours / Course format
Méthodes
Cours magistral / Lecture - TD / Tutorials
d’enseignement
Activités d’apprentissage / Learning activities
Teaching Methods
Cours interactifs / Interactive lectures - Etudes de cas / Case studies
Plan de cours
Course Plan
Akter, S. and Wamba, S.F., 2016. Big data analytics in E-commerce: a systematic review and agenda
for future research. Electronic Markets, 26(2), pp.173-194.
Batra, R., & Keller, K. L. (2016). Integrating Marketing Communications: New Findings, New
Lessons, and New Ideas. Journal of Marketing, 80(6), 122-145. doi:10.1509/jm.15.0419
Christopher, M., & Ryals, L. J. (2014). The Supply Chain Becomes the Demand Chain. Journal of
Business Logistics, 35(1), 29-35. doi:10.1111/jbl.12037
Day, G. S. (2011). Closing the Marketing Capabilities Gap. Journal of Marketing, 75(4), 183-195.
Erevelles, S., Fukawa, N., & Swayne, L. (2016). Big Data consumer analytics and the transformation
of marketing. Journal of Business Research, 69(2), 897-904. doi:10.1016/j.jbusres.2015.07.001
Fan, S. K., Lau, R. Y. K., & Zhao, J. L. (2015). Demystifying Big Data Analytics for Business Intelligence
Through the Lens of Marketing Mix. Big Data Research, 2(1), 28-32. doi:10.1016/j.bdr.2015.02.006
Hewett, K., Rand, W., Rust, R. T., & van Heerde, H. J. (2016). Brand Buzz in the Echoverse. Journal
of Marketing, 80(3), 1-24. doi:10.1509/jm.15.0033
Hofacker, C. F., Malthouse, E. C., & Sultan, F. (2016). Big Data and consumer behavior: imminent
opportunities. Journal of Consumer Marketing, 33(2), 89-97. doi:10.1108/jcm-04-2015-1399
Kozinets, R. V., de Valck, K., Wojnicki, A. C., & Wilner, S. J. S. (2010). Networked Narratives:
Understanding Word-of-Mouth Marketing in Online Communities. Journal of Marketing, 74(2), 71-
Bibliographie 89.
Kumar, A., Bezawada, R., Rishika, R., Janakiraman, R., & Kannan, P. K. (2016). From Social to Sale:
References
The Effects of Firm-Generated Content in Social Media on Customer Behavior. Journal of
Marketing, 80(1), 7-25. doi:10.1509/jm.14.0249
Kumar, V. (2015). Evolution of Marketing as a Discipline: What Has Happened and What to Look
Out For. Journal of Marketing, 79(1), 1-9.
Lamberton, C., & Stephen, A. T. (2016). A Thematic Exploration of Digital, Social Media, and Mobile
Marketing: Research Evolution from 2000 to 2015 and an Agenda for Future Inquiry. Journal of
Marketing, 80(6), 146-172. doi:10.1509/jm.15.0415
Lemon, K. N., & Verhoef, P. C. (2016). Understanding Customer Experience Throughout the
Customer Journey. Journal of Marketing, 80(6), 69-96. doi:10.1509/jm.15.0420
Lu, X. H., Ba, S. L., Huang, L. H., & Feng, Y. (2013). Promotional Marketing or Word-of-Mouth?
Evidence from Online Restaurant Reviews. Information Systems Research, 24(3), 596-612.
doi:10.1287/isre.1120.0454
Nam, H., & Kannan, P. K. (2014). The Informational Value of Social Tagging Networks. Journal of
Marketing, 78(4), 21-40.
Rust, R. T., & Huang, M. H. (2014). The Service Revolution and the Transformation of Marketing
Science. Marketing Science, 33(2), 206-221. doi:10.1287/mksc.2013.0836
Sanders, N. R. (2016). How to Use Big Data to Drive Your Supply Chain. California Management
Review, 58(3), 26-48. doi:10.1525/cmr.2016.58.3.26

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Schulze, C., Scholer, L., & Skiera, B. (2014). Not All Fun and Games: Viral Marketing for Utilitarian
Products. Journal of Marketing, 78(1), 1-19.
Tirunillai, S., & Tellis, G. J. (2014). Mining Marketing Meaning from Online Chatter: Strategic Brand
Analysis of Big Data Using Latent Dirichlet Allocation. Journal of Marketing Research, 51(4), 463-
479. doi:10.1509/jmr.12.0106
Wamba, S.F., Akter, S., Edwards, A., Chopin, G. and Gnanzou, D., 2015. How big datacan make big
impact: Findings from a systematic review and a longitudinal case study. International Journal of
Production Economics, 165, pp.234-246.
Wedel, M., & Kannan, P. K. (2016). Marketing Analytics for Data-Rich Environments. Journal of
Marketing, 80(6), 97-121. doi:10.1509/jm.15.0413
TEXT
Chaffey, D. and Ellis-Chadwick, F. (2016) Digital Marketing: Strategy, Implementation and Practice
(6e), Pearson Education.
Site(s) web / Web
sites

Modalités de délivrance du cours (par campus si différent)


Course delivery modes (per campus if different)
Nombre CM Durée CM Amphi Nombre TD / Durée TD (en Autres (Distance Préciser les spécificités de programmation
Amphi / (en heures) / Number of heures) / Tutorial learning, etc…) (en (TD journée, cadencement spécifique des
Number of Lecture duration Tutorial class duration (in heures) / Other (in séances) / Specify if full-day tutorial
Lectures (in hours) classes hours) hours) class, different schedules
Campus Suzhou
6 3 0 0 0

- 155 - SKE-FOR-0142-01
STRATEGY & BUSINESS MODELS
Code du cours
Titre du cours
Course Code
Course title
MSC.TRCM2.STCOR.
STRATEGY & BUSINESS MODELS
0001
Crédits Période d'enseignement Année Académique
Credits Teaching period Academic Year
3 spring 2018/2019
Travail en Charge totale de
Face à Face Distanciel Travail personnel
équipe Evaluation travail
Contact hours Distance learning Personal work
Charge de travail Team work Total workload
Student workload
18 0 4 24 2 42

Programme
International Business
Program
Départements
Dept. Management of projects, Information Systems and Supply Chains
Department
Module -
Type de cours
core
Course type
Campus Lille
Course open to
Lille /Spring
students in exchange
Langue
d'enseignement Anglais / English
Teaching language
Responsable du cours
BRUSSET Xavier
Course leader
Pré-Requis
n/a
Prerequisite

Belo Horizonte

Lille
Nom des intervenants
par campus
Paris
Instructor(s) names by
campus Sophia
Suzhou
Raleigh
Other

In this course, students will be able to get a better understanding of the big upheavals that supply
Descriptif du cours
/ chains and business models are witnessing today. The impact of the new technologies such as
Course description Blockchain technology, Internet of Things, Artificial Intelligence, Collaborative economy, Big Data
on supply chains will be looked into. Examples of existing or yet to come business models will be
- 156 - SKE-FOR-0142-01
studied. Case studies complete the course.
Thémes
/
Topics
A l’issue de la formation, vous serez capable de / As a result of this module, you will be able to:
Connaissances / Knowledge and Understanding (subject specific)
Understand a business model and strategic impact
Understand how a business model generates value
Learn how to structure and present a new business model

Résultats
Aptitudes cognitives / Cognitive skills
d’apprentissage
/
Intended Learning
Outcomes and Skills
Attitudes / Key transferable skills

Ethical and social understanding

Indiquer les learning objectives auxquels contribue le cours (en se basant sur le curriculum mapping du
programme) / Indicate which learning objectives the course contributes to (based on the program
curriculum mapping)

Contribution aux LO4.2 : To apply theories and key concepts in the field of the
objectifs management of knowledge assets, technological progress and
pédagogiques du innovation : LG4 : Graduates should be able to manage in the
programme / global knowledge economy
Contribution to LO5.2 : To assess a business issue and formulate solutions in a
learning objectives specialized discipline : LG5 : Graduates should be able to think
critically and to assess business issues in a specialized discipline
Cours soumis à évaluation dans le cadre de l’Assurance of
Non / No
Learning pour l’année en cours ?
Evaluation finale (DS)
100%
Final examination
(Précisez la nature pour l'évaluation finale / Explain type for final examination)
Etude de cas - Case study

Autre, précisez / Other, precise:


Evaluation des
étudiants
Contrôle continu
Student Assessment 0%
Continuous Assessment
préciser nature / Explain type
QCM - Quizz: 0 %
Etude de cas - Case study: 100 %
Présentation orale - Presentation: 0 % Nb midterms : 0
Rapport écrit / Dissertation - Report / Dissertation: 0 %
Participation - Class participation: 0 %

- 157 - SKE-FOR-0142-01
Examen intermédiaires - Mid-term examination: 0 %
Autre - Others: 0 %

Format de cours / Course format


Méthodes
TD / Tutorials
d’enseignement
Activités d’apprentissage / Learning activities
Teaching Methods
Etudes de cas / Case studies
Session 1: What is a Business Model ?
Plan de cours Session 2: Disruptive strategies
Course Plan Session 3: Transforming a business model
Session 4: Project: a new business in SC
Supply chains and new business models, a literature review, R. Delafenestre & X. Brusset
Bibliographie
References

Site(s) web / Web


sites

Modalités de délivrance du cours (par campus si différent)


Course delivery modes (per campus if different)
Nombre CM Durée CM Amphi Nombre TD / Durée TD (en Autres (Distance Préciser les spécificités de programmation
Amphi / (en heures) / Number of heures) / Tutorial learning, etc…) (en (TD journée, cadencement spécifique des
Number of Lecture duration Tutorial class duration (in heures) / Other (in séances) / Specify if full-day tutorial
Lectures (in hours) classes hours) hours) class, different schedules
Campus LILLE
0 0 4 3 0

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US PERSPECTIVES ON BUSINESS LAW
Code du cours
Titre du cours
Course Code
Course title
MSC.IBNM2.LTCOR.0
US PERSPECTIVES ON BUSINESS LAW
002
Crédits Période d'enseignement Année Académique
Credits Teaching period Academic Year
6 spring 2018/2019
Travail en Charge totale de
Face à Face Distanciel Travail personnel
équipe Evaluation travail
Contact hours Distance learning Personal work
Charge de travail Team work Total workload
Student workload
39 0 10 78 3 130

Programme
International Business
Program
Départements
Dept. Management, Law and Organization
Department
Module -
Type de cours
core
Course type
Campus Raleigh
Course open to
Raleigh /Spring
students in exchange
Langue
d'enseignement Anglais / English
Teaching language
Responsable du cours
AMMAR Oussama
Course leader
Pré-Requis
none
Prerequisite

Belo Horizonte

Lille
Nom des intervenants
par campus
Paris
Instructor(s) names by
campus Sophia
Suzhou
Raleigh SCHANTZ Stéphanie
Other

Rules of law govern many aspects of business. This US business law course will explore legal
Descriptif du cours
/ concepts and reasoning that the student can apply in real-world situations. An understanding of
Course description the fundamental legal issues will provide a framework for making sound business decisions and
facilitate US and international commercial transactions that are encountered in the everyday
- 159 - SKE-FOR-0142-01
business community.
1. Critical Thinking and Legal Reasoning
2. Introduction to Law and the Legal Environment of Business
3. The American Legal System
4. Alternative Tools of Dispute Resolution
5. Constitutional Principles
6. White-Collar Crime and the Business Community
7. The International Legal Environment of Business
Thémes
8. The Law of Contracts and Sales
/
Topics
9. The Law of Torts
10. Product and Service Liability Law
11. Law of Property Real and Personal
12. Intellectual Property
13. Law and Business Associations
14. The Employment Relationship and Immigration Laws
15. Employment Discrimination
16. Antitrust Laws
A l’issue de la formation, vous serez capable de / As a result of this module, you will be able to:
Connaissances / Knowledge and Understanding (subject specific)
The central goal of this course is to prepare students for many of the legal issues they will face in
their business careers. Students will better understand how the legal system functions and how it
can impact business decisions. This broadens the perspective a students facing legal-related
business issues. The student will learn the legal process, the most important substantive business
legal principles, and the government regulatory process.

Aptitudes cognitives / Cognitive skills


Résultats
d’apprentissage The student will be able to:
/ Identify the complexities of the US legal system and its processes.
Intended Learning Recognize common legal problems facing business.
Outcomes and Skills Communicate effectively when discussing US regulatory processes and issues

Attitudes / Key transferable skills


Be able to act as a professional when engaging in business activities ; include legal backgrounds in
your management strategy

Ethical and social understanding


Act with knowledge and understanding of legal norms and requirements

Indiquer les learning objectives auxquels contribue le cours (en se basant sur le curriculum mapping du
programme) / Indicate which learning objectives the course contributes to (based on the program
Contribution aux curriculum mapping)
objectifs LO1.1 : To recognize potential ethical dilemmas : 10;#LG1 :
pédagogiques du Graduates should behave as responsible managers in order to
programme / deliver sustainable performance in complex environments
Contribution to LO1.2 : To select the best course of action to follow in order to
learning objectives
behave as responsible managers : 10;#LG1 : Graduates should
behave as responsible managers in order to deliver sustainable
performance in complex environments

- 160 - SKE-FOR-0142-01
LO2.1 : To contribute substantively to the product of a group
and demonstrate leadership skills : 15;#LG2 : Graduates should
be able to work effectively in a multicultural team
LO3.1 : To produce clear, well organized verbal presentations :
21;#LG3 : Graduates should be able to communicate in an
international environment
LO3.2 : To produce clear, well organized written communication
: 21;#LG3 : Graduates should be able to communicate in an
international environment
LO5.2 : To assess a business issue and formulate solutions in a
specialized discipline : 25;#LG5 : Graduates should be able to
think critically and to assess business issues in a specialized
discipline
Cours soumis à évaluation dans le cadre de l’Assurance of
Non / No
Learning pour l’année en cours ?
Evaluation finale (DS)
60%
Final examination
(Précisez la nature pour l'évaluation finale / Explain type for final examination)
Présentation orale - Presentation, Participation - Class participation, Examen intermédiaires - Mid-
term examination

Autre, précisez / Other, precise:


Evaluation des
étudiants Contrôle continu
40%
Student Assessment Continuous Assessment
préciser nature / Explain type
QCM - Quizz: 0 %
Etude de cas - Case study: 20 %
Présentation orale - Presentation: 20 %
Rapport écrit / Dissertation - Report / Dissertation: 0 % Nb midterms : 1
Participation - Class participation: 20 %
Examen intermédiaires - Mid-term examination: 40 %
Autre - Others: 0 %
Format de cours / Course format
Méthodes
Cours magistral / Lecture
d’enseignement
Activités d’apprentissage / Learning activities
Teaching Methods
Jeu d'entreprise / Business game - Etudes de cas / Case studies - Personal guided study
Plan de cours
Course Plan

Bibliographie
References

Site(s) web / Web


sites

- 161 - SKE-FOR-0142-01
Modalités de délivrance du cours (par campus si différent)
Course delivery modes (per campus if different)
Nombre CM Durée CM Amphi Nombre TD / Durée TD (en Autres (Distance Préciser les spécificités de programmation
Amphi / (en heures) / Number of heures) / Tutorial learning, etc…) (en (TD journée, cadencement spécifique des
Number of Lecture duration Tutorial class duration (in heures) / Other (in séances) / Specify if full-day tutorial
Lectures (in hours) classes hours) hours) class, different schedules
Campus Raleigh
13 3 0 0 0

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BRAZILIAN INTERNATIONAL MARKETS
Code du cours
Titre du cours
Course Code
Course title
MSC.IBBM2.MKELE.0
BRAZILIAN INTERNATIONAL MARKETS
098
Crédits Période d'enseignement Année Académique
Credits Teaching period Academic Year
3 spring 2018/2019
Travail en Charge totale de
Face à Face Distanciel Travail personnel
équipe Evaluation travail
Contact hours Distance learning Personal work
Charge de travail Team work Total workload
Student workload
18 0 5 36 1 60

Programme
International Business
Program
Départements
Dept. Marketing
Department
Module -
Type de cours
elective
Course type
Campus Belo Horizonte
Course open to
Belo /Spring
students in exchange
Langue
d'enseignement Anglais / English
Teaching language
Responsable du cours
POULINGUE Genevieve
Course leader
Pré-Requis
Not required (N/R).
Prerequisite
PORTELA LIMA FERNANDES Bruno
Belo Horizonte

Lille
Nom des intervenants
par campus
Paris
Instructor(s) names by
campus Sophia
Suzhou
Raleigh
Other

For the last several years, businesses have turned eagerly to Brazil as one of the most promising of
Descriptif du cours
/ the emerging markets. With some 160 million people and the 11th largest economy in the world,
Course description Brazil offers tantalizing opportunity. Many companies are rushing to invest here, but they are often
surprised and stymied by the complex socio-economic and cultural conditions. This course will help
- 163 - SKE-FOR-0142-01
students understand how to succeed amidst the unique challenges of marketing in Brazil.
Thémes None.
/
Topics
A l’issue de la formation, vous serez capable de / As a result of this module, you will be able to:
Connaissances / Knowledge and Understanding (subject specific)
None.

Aptitudes cognitives / Cognitive skills


Résultats
d’apprentissage None.
/
Intended Learning Attitudes / Key transferable skills
Outcomes and Skills
None.

Ethical and social understanding


None.

Indiquer les learning objectives auxquels contribue le cours (en se basant sur le curriculum mapping du
programme) / Indicate which learning objectives the course contributes to (based on the program
curriculum mapping)
Contribution aux LO5.1 : To analyze and apply advanced concepts in a specialized
objectifs discipline : LG5 : Graduates should be able to think critically and
pédagogiques du
to assess business issues in a specialized discipline
programme /
Contribution to
LO5.2 : To assess a business issue and formulate solutions in a
learning objectives specialized discipline : LG5 : Graduates should be able to think
critically and to assess business issues in a specialized discipline
Cours soumis à évaluation dans le cadre de l’Assurance of
Non / No
Learning pour l’année en cours ?
Evaluation finale (DS)
40%
Final examination
(Précisez la nature pour l'évaluation finale / Explain type for final examination)
QCM - Quizz, Etude de cas - Case study, Présentation orale - Presentation, Examen intermédiaires -
Mid-term examination

Autre, précisez / Other, precise:


Evaluation des
étudiants Contrôle continu
60%
Student Assessment Continuous Assessment
préciser nature / Explain type
QCM - Quizz: 0 %
Etude de cas - Case study: 20 %
Présentation orale - Presentation: 20 %
Rapport écrit / Dissertation - Report / Dissertation: 0 % Nb midterms : 1
Participation - Class participation: 20 %
Examen intermédiaires - Mid-term examination: 20 %
Autre - Others: 20 %

- 164 - SKE-FOR-0142-01
Format de cours / Course format
Méthodes Cours magistral / Lecture
d’enseignement Activités d’apprentissage / Learning activities
Teaching Methods Cours interactifs / Interactive lectures - Projet / Project-based learning - Etudes de cas / Case
studies - Personal guided study - Devoirs / Assignments
Plan de cours None.
Course Plan

Bibliographie
References

Site(s) web / Web


sites

Modalités de délivrance du cours (par campus si différent)


Course delivery modes (per campus if different)
Nombre CM Durée CM Amphi Nombre TD / Durée TD (en Autres (Distance Préciser les spécificités de programmation
Amphi / (en heures) / Number of heures) / Tutorial learning, etc…) (en (TD journée, cadencement spécifique des
Number of Lecture duration Tutorial class duration (in heures) / Other (in séances) / Specify if full-day tutorial
Lectures (in hours) classes hours) hours) class, different schedules
Campus Belo
6 3 0 0 0

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BUSINESS MODEL INNOVATION FOR ESTABLISHED FIRMS
Code du cours
Titre du cours
Course Code
Course title
MSC.IBUM2.STELE.0
BUSINESS MODEL INNOVATION FOR ESTABLISHED FIRMS
060
Crédits Période d'enseignement Année Académique
Credits Teaching period Academic Year
2 spring 2018/2019
Travail en Charge totale de
Face à Face Distanciel Travail personnel
équipe Evaluation travail
Contact hours Distance learning Personal work
Charge de travail Team work Total workload
Student workload
13 0 3 26 1 43

Programme
International Business
Program
Départements
Dept. Stratégy, Entrepreneurship and Economics
Department
Module -
Type de cours
elective
Course type
Campus Raleigh
Course open to
Raleigh /Spring
students in exchange
Langue
d'enseignement
Teaching language
Responsable du cours
AMMAR Oussama
Course leader
Pré-Requis
n/a
Prerequisite

Belo Horizonte

Lille
Nom des intervenants
par campus
Paris
Instructor(s) names by
campus Sophia
Suzhou
Raleigh
Other

Business Model innovation represents a significant opportunity for established firms, as


Descriptif du cours
/ demonstrated by the considerable success of Apple. As the same time, established firms in
Course description industries as diverse as airlines, media and banking are seeing their market invaded by new and
disruptive Business Models. The success of invaders such as EasyJet, Netflix and ING Direct in
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capturing market share has encouraged established corporation to respond by adopting new
business models along with their established ones. It's about playing two games at once. This
situation is challenging because of risk of conflicts between the two models.
Main questions to answer:
- Should companies adopt a second Business Model in their main market? When and How?
- Responding to a disruption by adopting a second Business Model in the same market, could it be
an effective strategy?
Thémes
/
Topics
A l’issue de la formation, vous serez capable de / As a result of this module, you will be able to:
Connaissances / Knowledge and Understanding (subject specific)

Aptitudes cognitives / Cognitive skills


Résultats
d’apprentissage
/
Intended Learning Attitudes / Key transferable skills
Outcomes and Skills

Ethical and social understanding

Indiquer les learning objectives auxquels contribue le cours (en se basant sur le curriculum mapping du
Contribution aux
programme) / Indicate which learning objectives the course contributes to (based on the program
objectifs
curriculum mapping)
pédagogiques du
programme /
Contribution to
Cours soumis à évaluation dans le cadre de l’Assurance of
learning objectives Non / No
Learning pour l’année en cours ?
Evaluation finale (DS)
0%
Final examination
(Précisez la nature pour l'évaluation finale / Explain type for final examination)

Autre, précisez / Other, precise:

Evaluation des Contrôle continu


étudiants 0%
Continuous Assessment
Student Assessment
préciser nature / Explain type
QCM - Quizz: 0 %
Etude de cas - Case study: 0 %
Présentation orale - Presentation: 0 %
Rapport écrit / Dissertation - Report / Dissertation: 0 % Nb midterms : 0
Participation - Class participation: 0 %
Examen intermédiaires - Mid-term examination: 0 %
Autre - Others: 0 %

- 167 - SKE-FOR-0142-01
Format de cours / Course format
Méthodes
Cours magistral / Lecture - TD / Tutorials
d’enseignement
Activités d’apprentissage / Learning activities
Teaching Methods
Cours interactifs / Interactive lectures - Etudes de cas / Case studies
Plan de cours
Course Plan

Bibliographie
References

Site(s) web / Web


sites

Modalités de délivrance du cours (par campus si différent)


Course delivery modes (per campus if different)
Nombre CM Durée CM Amphi Nombre TD / Durée TD (en Autres (Distance Préciser les spécificités de programmation
Amphi / (en heures) / Number of heures) / Tutorial learning, etc…) (en (TD journée, cadencement spécifique des
Number of Lecture duration Tutorial class duration (in heures) / Other (in séances) / Specify if full-day tutorial
Lectures (in hours) classes hours) hours) class, different schedules
Campus
0 0 0 0 0

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COMPANY FAILURE AND RENEWAL IN CHINA
Code du cours
Titre du cours
Course Code
Course title
MSC.IBUM2.STELE.0
COMPANY FAILURE AND RENEWAL IN CHINA
059
Crédits Période d'enseignement Année Académique
Credits Teaching period Academic Year
3 spring 2018/2019
Travail en Charge totale de
Face à Face Distanciel Travail personnel
équipe Evaluation travail
Contact hours Distance learning Personal work
Charge de travail Team work Total workload
Student workload
18 0 4 36 2 60

Programme
International Business
Program
Départements
Dept. Stratégy, Entrepreneurship and Economics
Department
Module -
Type de cours
elective
Course type
Campus Suzhou
Course open to
Suzhou /Spring
students in exchange
Langue
d'enseignement Anglais / English
Teaching language
Responsable du cours
LIN Hua
Course leader
Pré-Requis
n/a
Prerequisite

Belo Horizonte

Lille
Nom des intervenants
par campus
Paris
Instructor(s) names by
campus Sophia
Suzhou
Raleigh
Other

This course aims to equip students with the knowledge and skills to diagnose why organizations
Descriptif du cours
/ experience crises and what might be done to identify problems, to avoid potential failure, and to
Course description transform the organization to enable it to succeed in the future. Particular focus will be placed on
Chinese companies many of which have attracted world-wide attention for adopting new business
- 169 - SKE-FOR-0142-01
models and innovative operations. The course will also examine symptoms as well as the causes of
company failure by introducing to students the techniques that may be used to identify the onset
of difficulties as early as possible, based on the assumption that successful turnaround strategies
will more likely be achieved if problems are recognized early. The experiences of Chinese
companies will form the backdrop against which the universality of such a phenomenon will be
tested.
Thémes
/
Topics
A l’issue de la formation, vous serez capable de / As a result of this module, you will be able to:
Connaissances / Knowledge and Understanding (subject specific)
The main objective is to learn from the experience of others, particularly from past failures and
successful turnaround examples.

Résultats Aptitudes cognitives / Cognitive skills


d’apprentissage
/
Intended Learning
Outcomes and Skills Attitudes / Key transferable skills

Ethical and social understanding

Indiquer les learning objectives auxquels contribue le cours (en se basant sur le curriculum mapping du
Contribution aux
programme) / Indicate which learning objectives the course contributes to (based on the program
objectifs
pédagogiques du curriculum mapping)
programme /
Contribution to
Cours soumis à évaluation dans le cadre de l’Assurance of
learning objectives Non / No
Learning pour l’année en cours ?
Evaluation finale (DS)
50%
Final examination
(Précisez la nature pour l'évaluation finale / Explain type for final examination)
Etude de cas - Case study

Autre, précisez / Other, precise:

Evaluation des Contrôle continu


étudiants 50%
Continuous Assessment
Student Assessment
préciser nature / Explain type
QCM - Quizz: 0 %
Etude de cas - Case study: 0 %
Présentation orale - Presentation: 60 %
Rapport écrit / Dissertation - Report / Dissertation: 0 % Nb midterms : 0
Participation - Class participation: 40 %
Examen intermédiaires - Mid-term examination: 0 %
Autre - Others: 0 %

- 170 - SKE-FOR-0142-01
Format de cours / Course format
Méthodes
TD / Tutorials
d’enseignement
Activités d’apprentissage / Learning activities
Teaching Methods
Etudes de cas / Case studies - Devoirs / Assignments
Plan de cours
Course Plan

Bibliographie
References

Site(s) web / Web


sites

Modalités de délivrance du cours (par campus si différent)


Course delivery modes (per campus if different)
Nombre CM Durée CM Amphi Nombre TD / Durée TD (en Autres (Distance Préciser les spécificités de programmation
Amphi / (en heures) / Number of heures) / Tutorial learning, etc…) (en (TD journée, cadencement spécifique des
Number of Lecture duration Tutorial class duration (in heures) / Other (in séances) / Specify if full-day tutorial
Lectures (in hours) classes hours) hours) class, different schedules
Campus Suzhou
0 0 6 3 0
Campus
0 0 0 0 0

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CROSS CULTURAL COMMUNICATION AND LEADERSHIP
Code du cours
Titre du cours
Course Code
Course title
MSC.IBUM2.STELE.0
CROSS CULTURAL COMMUNICATION AND LEADERSHIP
061
Crédits Période d'enseignement Année Académique
Credits Teaching period Academic Year
3 spring 2018/2019
Travail en Charge totale de
Face à Face Distanciel Travail personnel
équipe Evaluation travail
Contact hours Distance learning Personal work
Charge de travail Team work Total workload
Student workload
18 0 3 3 2 26

Programme
International Business
Program
Départements
Dept. Stratégy, Entrepreneurship and Economics
Department
Module -
Type de cours
elective
Course type
Campus Suzhou
Course open to
Suzhou /Spring
students in exchange
Langue
d'enseignement Anglais / English
Teaching language
Responsable du cours
LIN Hua
Course leader
Pré-Requis
The participants should have read the reference and texts in CSI (Course Study Information).
Prerequisite

Belo Horizonte

Lille
Nom des intervenants
par campus
Paris
Instructor(s) names by
campus Sophia
Suzhou
Raleigh
Other

In todays professional life, everyone is dealing with leadership at all levels. But the understanding,
Descriptif du cours
/ the process, as well as the outcome are different. Leadership is not, in todays fast moving business
Course description environment, just motivating yourself and your team to perform as well as your KPIs require.
Further considerations on new elements and factors, such as CSR, and corporate governance, legal
- 172 - SKE-FOR-0142-01
compliance and cross cultural factors come into account.
Execution is the implementation of management and shareholders strategy. Why are there so
many conflicts between bosses and the executives? Why the execution is often so difficult and
even painful? How shall we do to succeed our leadership?
Introduction and warming up
Leadership: theory & practice
Thémes
Execution: opportunities & challenges
/
Topics
Cross management theories and best practices 1/2
Cross management theories and best practices 2/2
Roadmap to success
A l’issue de la formation, vous serez capable de / As a result of this module, you will be able to:
Connaissances / Knowledge and Understanding (subject specific)

Aptitudes cognitives / Cognitive skills


Résultats
d’apprentissage
/
Intended Learning Attitudes / Key transferable skills
Outcomes and Skills

Ethical and social understanding

Indiquer les learning objectives auxquels contribue le cours (en se basant sur le curriculum mapping du
Contribution aux
programme) / Indicate which learning objectives the course contributes to (based on the program
objectifs
curriculum mapping)
pédagogiques du
programme /
Contribution to
Cours soumis à évaluation dans le cadre de l’Assurance of
learning objectives Non / No
Learning pour l’année en cours ?
Evaluation finale (DS)
70%
Final examination
(Précisez la nature pour l'évaluation finale / Explain type for final examination)

Autre, précisez / Other, precise:

Evaluation des Contrôle continu


étudiants 30%
Continuous Assessment
Student Assessment
préciser nature / Explain type
QCM - Quizz: 0 %
Etude de cas - Case study: 0 %
Présentation orale - Presentation: 0 %
Rapport écrit / Dissertation - Report / Dissertation: 0 % Nb midterms : 0
Participation - Class participation: 85 %
Examen intermédiaires - Mid-term examination: 0 %
Autre - Others: 15 %

- 173 - SKE-FOR-0142-01
Format de cours / Course format
Méthodes Cours magistral / Lecture - TD / Tutorials
d’enseignement Activités d’apprentissage / Learning activities
Teaching Methods Cours interactifs / Interactive lectures - Projet / Project-based learning - Etudes de cas / Case
studies - Devoirs / Assignments
Session 1
1. Getting to know the course and the participants
2. Case studies
3. Leadership & leaders
Session 2
1. Who are the leaders? Why do we need leaders?
2. Managers vs leaders
3. Case studies
Session 3
1. Leaders & success
2. Execution difficult, difficult to execute
Plan de cours 3. In-class discussion
Course Plan Session 4
1. Succeed the execution: source & legitimacy
2. Who is the real boss? Corporate governance & legal compliance
3. Empowerment: by upgrading your team, you will be upgraded
Session 5
1. Cross cultural theories: Why are we different? Are we better?
2. Communication is power
3. Life is all about negotiation
Session 6
1. Be leader: team building & empower leadership
2. Case studies
3. Wrap-up
- Michael Watkins (2003), The first 90 days, Critical success strategies for new leaders at all levels,
Harvard Business School Press, Boston, Massachusetts, USA
- Holfstede, Geert (2010), Cultures and Organizations, Software of the mind (3rd edition), New
York, NY, McGraw Hill
- House et al (2005), Culture, leadership and organizations: the GLOBAL study of 62 societies. New
Bibliographie York, NY, Sage Publications
References - Hampden-Turner & Trompenaars (2000), Building cross cultural competence, New York, Wiley
- Lewis, Richard D (1999), When cultures collide: managing successfully across cultures. London,
Nicolas Brealey Publishing
- Lewis, Richard D (2003), The culture imperative: global trends in 21th century, Yarmouth, ME
- Walter Isaacson (2011), Steve Jobs, Simon & Schuster, New York
- David R. Hawkins (2014), Power vs. Force. Hay House, Inc. Publications
Site(s) web / Web
sites

Modalités de délivrance du cours (par campus si différent)


Course delivery modes (per campus if different)
Nombre CM Durée CM Amphi Nombre TD / Durée TD (en Autres (Distance Préciser les spécificités de programmation
Amphi / (en heures) / Number of heures) / Tutorial learning, etc…) (en (TD journée, cadencement spécifique des
Number of Lecture duration Tutorial class duration (in heures) / Other (in séances) / Specify if full-day tutorial

- 174 - SKE-FOR-0142-01
Lectures (in hours) classes hours) hours) class, different schedules
Campus Suzhou
0 0 6 3 0

- 175 - SKE-FOR-0142-01
CROSS-CULTURAL MANAGEMENT IN LATIN AMERICA
Code du cours
Titre du cours
Course Code
Course title
MSC.IBBM2.MLELE.0
CROSS-CULTURAL MANAGEMENT IN LATIN AMERICA
027
Crédits Période d'enseignement Année Académique
Credits Teaching period Academic Year
3 spring 2018/2019
Travail en Charge totale de
Face à Face Distanciel Travail personnel
équipe Evaluation travail
Contact hours Distance learning Personal work
Charge de travail Team work Total workload
Student workload
18 0 5 36 1 60

Programme
International Business
Program
Départements
Dept. Management, Law and Organization
Department
Module -
Type de cours
elective
Course type
Campus Belo Horizonte
Course open to
Belo /Spring
students in exchange
Langue
d'enseignement Anglais / English
Teaching language
Responsable du cours
POULINGUE Genevieve
Course leader
Pré-Requis
Not required (N/R).
Prerequisite
Livia BARAKAT
Belo Horizonte

Lille
Nom des intervenants
par campus
Paris
Instructor(s) names by
campus Sophia
Suzhou
Raleigh
Other

This course is designed to provide students with a real understanding of the internationalization
Descriptif du cours
/ process and business culture of different countries, in particular Brazil. Students will learn firsthand
Course description the challenges and opportunities faced by managers from Brazilian multinationals. Students will
also participate in discussions with Brazilian business leaders.
- 176 - SKE-FOR-0142-01
This course will be given in partnership with FDC´s postgraduate program.
Therefore, there will be Brazilian students in class.
Globalization and internationalization.
Cultural differences and their impact on organizational strategy and management.
Thémes Brazilian cultural traits and business environment.
/ International structures and configurations.
Topics Global coordination and integration mechanisms.
Product and service adaptation to new markets.
Knowledge transfer and innovation in multinational corporations.
A l’issue de la formation, vous serez capable de / As a result of this module, you will be able to:
Connaissances / Knowledge and Understanding (subject specific)
To reflect upon the challenges of the increasing internationalization of companies of different sizes
and industries.
To analyze how cultural differences among countries and Brazilian cultural traits affect competitive
strategies and organizational management.
To discuss cases of Brazilian companies in internationalization process and cases of foreign
companies operating in Brazil in regards to the challenges of intercultural management.
Résultats
d’apprentissage
/ Aptitudes cognitives / Cognitive skills
Intended Learning
Outcomes and Skills

Attitudes / Key transferable skills

Ethical and social understanding

Indiquer les learning objectives auxquels contribue le cours (en se basant sur le curriculum mapping du
programme) / Indicate which learning objectives the course contributes to (based on the program
curriculum mapping)
LO1.1 : To recognize potential ethical dilemmas : 10;#LG1 :
Graduates should behave as responsible managers in order to
deliver sustainable performance in complex environments
Contribution aux LO2.2 : To recognize and use positively the various dimensions
objectifs of diversity : 15;#LG2 : Graduates should be able to work
pédagogiques du
effectively in a multicultural team
programme /
Contribution to
LO4.1 : To analyze globalization and evaluate its effects on
learning objectives business : 23;#LG4 : Graduates should be able to manage in the
global knowledge economy
LO4.3 : To benchmark existing knowledge and apply it to finding
new solutions to problems : 23;#LG4 : Graduates should be able
to manage in the global knowledge economy
Cours soumis à évaluation dans le cadre de l’Assurance of
Non / No
Learning pour l’année en cours ?
Evaluation des Evaluation finale (DS)
65%
étudiants Final examination
Student Assessment (Précisez la nature pour l'évaluation finale / Explain type for final examination)

- 177 - SKE-FOR-0142-01
Rapport écrit / Dissertation - Report / Dissertation, Participation - Class participation, Autre -
Others

Autre, précisez / Other, precise: Data Analysis

Contrôle continu
35%
Continuous Assessment
préciser nature / Explain type
QCM - Quizz: 0 %
Etude de cas - Case study: 34 %
Présentation orale - Presentation: 0 %
Rapport écrit / Dissertation - Report / Dissertation: 0 % Nb midterms : 0
Participation - Class participation: 9 %
Examen intermédiaires - Mid-term examination: 0 %
Autre - Others: 57 %
Format de cours / Course format
Méthodes
Cours magistral / Lecture
d’enseignement
Activités d’apprentissage / Learning activities
Teaching Methods
Cours interactifs / Interactive lectures
Plan de cours None.
Course Plan
Basic references:
BARTLETT, C. A.; GHOSHAL, S. Managing across borders: the transnational solution. 2nd. ed.
Boston, Mass.: Harvard Business Scholl Press, 1998.
BRESMAN, H., BIRKINSHAW, J., & NOBEL, R. 2010. Knowledge transfer in international acquisitions.
Journal of International Business Studies(1): 5.
CASANOVA, L. 2009. Global Latinas: Latin America's emerging multinationals/ Lourdes Casanova:
New York: Palgrave Macmillan, 2009.
GABRICH, R., ALVIM, F. M., BARAKAT, L., & CRETOIU, S. L. 2015.
Organizational Alignment in Internationalization. In AIB (Ed.), Academy of International Business
Latin American Chapter Annual Meeting. Santiago, Chile: AIB.
FORTEZA, J.; RAMSEY, J.; ALVIM, F.; MICHELONI JR, J. Um modelo de criação de valor internacional.
Revista DOM, Nova Lima, nº 10, Novembro, 2009, p. 26-34.
Bibliographie GHEMAWAT, P. 2001. Distance Still Matters: The Hard Reality of Global Expansion.
HOUSE, R., HANGES, P. J., JAVIDAN, M., DORFMAN, P., & Gupta, V. 2004. Culture, leadership, and
References
organization: The GLOBE study of 62 societies. London: Sage Publications.
MOTTA, Fernando C. Prestes; CALDAS, Miguel Pinto (Org.). Cultura organizacional e cultura
brasileira. São Paulo: Atlas, 2007.
Additional references:
DOZ, Y. L., WILLIAMSON, P. J., & SANTOS, J. 2001. From global to metanational: how companies
win in the knowledge economy/ Yves Doz; José Santos; Peter Williamson: Boston: HBSP, 2001.
DUNNING, J. H. 1998. Location and the Multinational Enterprise: A Neglected Factor?: 45:
Academy of International Business and Georgetown University School of Business.
HOFSTEDE, Geert. Culturas e organizações: compreender a nossa programação mental. Lisboa:
Sílabo, 2003.
GHOSHAL, S., & BARTLETT, C. 1988. Creation, Adoption and Diffusion of Innovations by Subsidiaries
of Multinational Corporations. Journal of International Business Studies, 19: 22.
RAMAMURTI, R.; SINGH, J. Emerging multinationals in emerging markets. Cambridge University

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Press. Cambridge, 2009.

Site(s) web / Web


sites

Modalités de délivrance du cours (par campus si différent)


Course delivery modes (per campus if different)
Nombre CM Durée CM Amphi Nombre TD / Durée TD (en Autres (Distance Préciser les spécificités de programmation
Amphi / (en heures) / Number of heures) / Tutorial learning, etc…) (en (TD journée, cadencement spécifique des
Number of Lecture duration Tutorial class duration (in heures) / Other (in séances) / Specify if full-day tutorial
Lectures (in hours) classes hours) hours) class, different schedules
Campus Belo
6 3 0 0 0

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GLOBAL CLUSTER OF INNOVATION
Code du cours
Titre du cours
Course Code
Course title
MSC.IBBM2.STELE.00
GLOBAL CLUSTER OF INNOVATION
52
Crédits Période d'enseignement Année Académique
Credits Teaching period Academic Year
3 spring 2018/2019
Travail en Charge totale de
Face à Face Distanciel Travail personnel
équipe Evaluation travail
Contact hours Distance learning Personal work
Charge de travail Team work Total workload
Student workload
18 0 5 36 1 60

Programme
International Business
Program
Départements
Dept. Stratégy, Entrepreneurship and Economics
Department
Module -
Type de cours
elective
Course type
Campus Belo Horizonte
Course open to
Belo /Spring
students in exchange
Langue
d'enseignement Anglais / English
Teaching language
Responsable du cours
POULINGUE Genevieve
Course leader
Pré-Requis
Not required (N/R).
Prerequisite
BARCELLOS Erika
Belo Horizonte

Lille
Nom des intervenants
par campus
Paris
Instructor(s) names by
campus Sophia
Suzhou
Raleigh
Other

Clusters of innovation are significant drivers of value creation and function as models for economic
Descriptif du cours
expansion in both developed and developing countries.
/
Course description
In this course, we explores the key attributes of these innovation hubs using case studies from
Latin america.
- 180 - SKE-FOR-0142-01
Thémes None.
/
Topics
A l’issue de la formation, vous serez capable de / As a result of this module, you will be able to:
Connaissances / Knowledge and Understanding (subject specific)

Aptitudes cognitives / Cognitive skills


Résultats
d’apprentissage
/
Intended Learning Attitudes / Key transferable skills
Outcomes and Skills

Ethical and social understanding

Indiquer les learning objectives auxquels contribue le cours (en se basant sur le curriculum mapping du
programme) / Indicate which learning objectives the course contributes to (based on the program
curriculum mapping)

Contribution aux LO5.1 : To analyze and apply advanced concepts in a specialized


objectifs discipline : 25;#LG5 : Graduates should be able to think critically
pédagogiques du and to assess business issues in a specialized discipline
programme / LO5.2 : To assess a business issue and formulate solutions in a
Contribution to specialized discipline : 25;#LG5 : Graduates should be able to
learning objectives think critically and to assess business issues in a specialized
discipline
Cours soumis à évaluation dans le cadre de l’Assurance of
Non / No
Learning pour l’année en cours ?
Evaluation finale (DS)
0%
Final examination
(Précisez la nature pour l'évaluation finale / Explain type for final examination)
QCM - Quizz

Autre, précisez / Other, precise:

Evaluation des Contrôle continu


étudiants 0%
Continuous Assessment
Student Assessment
préciser nature / Explain type
QCM - Quizz: 0 %
Etude de cas - Case study: 0 %
Présentation orale - Presentation: 0 %
Rapport écrit / Dissertation - Report / Dissertation: 0 % Nb midterms : 0
Participation - Class participation: 0 %
Examen intermédiaires - Mid-term examination: 0 %
Autre - Others: 0 %
Méthodes Format de cours / Course format

- 181 - SKE-FOR-0142-01
d’enseignement Cours magistral / Lecture
Teaching Methods Activités d’apprentissage / Learning activities

Plan de cours None.


Course Plan

Bibliographie
References

Site(s) web / Web


sites

Modalités de délivrance du cours (par campus si différent)


Course delivery modes (per campus if different)
Nombre CM Durée CM Amphi Nombre TD / Durée TD (en Autres (Distance Préciser les spécificités de programmation
Amphi / (en heures) / Number of heures) / Tutorial learning, etc…) (en (TD journée, cadencement spécifique des
Number of Lecture duration Tutorial class duration (in heures) / Other (in séances) / Specify if full-day tutorial
Lectures (in hours) classes hours) hours) class, different schedules
Campus Belo
6 3 0 0 0

- 182 - SKE-FOR-0142-01
INTERNATIONAL BUSINESS DEVELOPMENT STRATEGIES FOR INNOVATIVE TECHNOLOGY COMPANIES
Code du cours Titre du cours
Course Code Course title
MSC.IBUM2.STELE.0 INTERNATIONAL BUSINESS DEVELOPMENT STRATEGIES FOR INNOVATIVE TECHNOLOGY
062 COMPANIES
Crédits Période d'enseignement Année Académique
Credits Teaching period Academic Year
2 spring 2018/2019
Travail en Charge totale de
Face à Face Distanciel Travail personnel
équipe Evaluation travail
Contact hours Distance learning Personal work
Charge de travail Team work Total workload
Student workload
13 0 3 26 1 43

Programme
International Business
Program
Départements
Dept. Stratégy, Entrepreneurship and Economics
Department
Module -
Type de cours
elective
Course type
Campus Raleigh
Course open to
students in exchange
Langue
d'enseignement Anglais / English
Teaching language
Responsable du cours
AMMAR Oussama
Course leader
Pré-Requis
n/a
Prerequisite

Belo Horizonte

Lille
Nom des intervenants
par campus
Paris
Instructor(s) names by
campus Sophia
Suzhou
Raleigh
Other

Most strategies fail, not because they are poor strategies, but because they are poorly executed! In
Descriptif du cours
/ order to achieve their missions and visions, todays leaders must translate their organizational
Course description strategy into a comprehensive set of operational targets and goals. They must accurately measure
and monitor progress and align the entire organization in pursuit of the strategic objectives.
- 183 - SKE-FOR-0142-01
In this course, working with a company such as Uber, H&M, or TripAdvisor, you will have the
opportunity to deepen your understanding on how to effectively execute strategy, measure
performance and manage change within the organization, with the Balanced Scorecard and
Strategy Map through lectures, exercises, case studies, simulations, and group discussions.
The Balanced Scorecard has become the dominant management approach for strategy execution
worldwide as business and government organizations have recognized the power of the Balanced
Scorecard (BSC) to deliver higher performance and outstanding results. The BSC adds strategic
non-financial performance measures to traditional financial metrics to give managers and
executives a more 'balanced' view to proactively drive organizational performance. It transforms
an organizations strategic plan from a passive document into the "marching orders" for the
organization on a daily basis. The BSC and the Strategy Map provide frameworks that develop and
communicate key performance measurements (KPIs) enabling management and employees to
identify and do what should be done and measured. It enables executives to engage the
organization to truly execute the strategy.
Thémes
/
Topics
A l’issue de la formation, vous serez capable de / As a result of this module, you will be able to:
Connaissances / Knowledge and Understanding (subject specific)

Aptitudes cognitives / Cognitive skills


Résultats
d’apprentissage
/
Intended Learning Attitudes / Key transferable skills
Outcomes and Skills

Ethical and social understanding

Indiquer les learning objectives auxquels contribue le cours (en se basant sur le curriculum mapping du
programme) / Indicate which learning objectives the course contributes to (based on the program
curriculum mapping)
LO1.1 : To recognize potential ethical dilemmas : LG1 :
Graduates should behave as responsible managers in order to
deliver sustainable performance in complex environments
LO1.2 : To select the best course of action to follow in order to
Contribution aux
behave as responsible managers : LG1 : Graduates should
objectifs
pédagogiques du behave as responsible managers in order to deliver sustainable
programme / performance in complex environments
Contribution to LO2.1 : To contribute substantively to the product of a group
learning objectives and demonstrate leadership skills : LG2 : Graduates should be
able to work effectively in a multicultural team
LO2.2 : To recognize and use positively the various dimensions
of diversity : LG2 : Graduates should be able to work effectively
in a multicultural team
LO3.1 : To produce clear, well organized verbal presentations :
LG3 : Graduates should be able to communicate in an
international environment
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LO3.2 : To produce clear, well organized written communication
: LG3 : Graduates should be able to communicate in an
international environment
LO4.1 : To analyze globalization and evaluate its effects on
business : LG4 : Graduates should be able to manage in the
global knowledge economy
LO4.2 : To apply theories and key concepts in the field of the
management of knowledge assets, technological progress and
innovation : LG4 : Graduates should be able to manage in the
global knowledge economy
LO5.1 : To analyze and apply advanced concepts in a specialized
discipline : LG5 : Graduates should be able to think critically and
to assess business issues in a specialized discipline
LO5.2 : To assess a business issue and formulate solutions in a
specialized discipline : LG5 : Graduates should be able to think
critically and to assess business issues in a specialized discipline
LO4.3 : To benchmark existing knowledge and apply it to finding
new solutions to problems : LG4 : Graduates should be able to
manage in the global knowledge economy
Cours soumis à évaluation dans le cadre de l’Assurance of
Non / No
Learning pour l’année en cours ?
Evaluation finale (DS)
50%
Final examination
(Précisez la nature pour l'évaluation finale / Explain type for final examination)
Etude de cas - Case study, Présentation orale - Presentation, Participation - Class participation

Autre, précisez / Other, precise:

Evaluation des Contrôle continu


étudiants 50%
Continuous Assessment
Student Assessment
préciser nature / Explain type
QCM - Quizz: 0 %
Etude de cas - Case study: 0 %
Présentation orale - Presentation: 0 %
Rapport écrit / Dissertation - Report / Dissertation: 0 % Nb midterms : 0
Participation - Class participation: 0 %
Examen intermédiaires - Mid-term examination: 0 %
Autre - Others: 100 %
Format de cours / Course format
Méthodes
d’enseignement Activités d’apprentissage / Learning activities
Teaching Methods Cours interactifs / Interactive lectures - Jeu d'entreprise / Business game - Etudes de cas / Case
studies - Devoirs / Assignments
Plan de cours
Course Plan

- 185 - SKE-FOR-0142-01
Bibliographie
References

Site(s) web / Web


sites

Modalités de délivrance du cours (par campus si différent)


Course delivery modes (per campus if different)
Nombre CM Durée CM Amphi Nombre TD / Durée TD (en Autres (Distance Préciser les spécificités de programmation
Amphi / (en heures) / Number of heures) / Tutorial learning, etc…) (en (TD journée, cadencement spécifique des
Number of Lecture duration Tutorial class duration (in heures) / Other (in séances) / Specify if full-day tutorial
Lectures (in hours) classes hours) hours) class, different schedules
Campus Raleigh
6 3 0 0 0

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INTERNATIONAL CORPORATE GOVERNANCE
Code du cours
Titre du cours
Course Code
Course title
MSC.IBUM2.STELE.0
INTERNATIONAL CORPORATE GOVERNANCE
063
Crédits Période d'enseignement Année Académique
Credits Teaching period Academic Year
18 spring 2018/2019
Travail en Charge totale de
Face à Face Distanciel Travail personnel
équipe Evaluation travail
Contact hours Distance learning Personal work
Charge de travail Team work Total workload
Student workload
0 0 0 0 0 0

Programme
International Business
Program
Départements
Dept. Stratégy, Entrepreneurship and Economics
Department
Module -
Type de cours
elective
Course type
Campus Paris
Course open to
Paris /Spring
students in exchange
Langue
d'enseignement Anglais / English
Teaching language
Responsable du cours
BARRAQUIER Anne
Course leader
Pré-Requis
TBD
Prerequisite

Belo Horizonte

Lille
Nom des intervenants
par campus
Paris
Instructor(s) names by
campus Sophia
Suzhou
Raleigh
Other

Descriptif du cours TBD


/
Course description
Thémes
- 187 - SKE-FOR-0142-01
/
Topics
A l’issue de la formation, vous serez capable de / As a result of this module, you will be able to:
Connaissances / Knowledge and Understanding (subject specific)

Aptitudes cognitives / Cognitive skills


Résultats
d’apprentissage
/
Intended Learning Attitudes / Key transferable skills
Outcomes and Skills

Ethical and social understanding

Indiquer les learning objectives auxquels contribue le cours (en se basant sur le curriculum mapping du
Contribution aux
programme) / Indicate which learning objectives the course contributes to (based on the program
objectifs
curriculum mapping)
pédagogiques du
programme /
Contribution to
Cours soumis à évaluation dans le cadre de l’Assurance of
learning objectives Non / No
Learning pour l’année en cours ?
Evaluation finale (DS)
0%
Final examination
(Précisez la nature pour l'évaluation finale / Explain type for final examination)

Autre, précisez / Other, precise:

Evaluation des Contrôle continu


étudiants 0%
Continuous Assessment
Student Assessment
préciser nature / Explain type
QCM - Quizz: 0 %
Etude de cas - Case study: 0 %
Présentation orale - Presentation: 0 %
Rapport écrit / Dissertation - Report / Dissertation: 0 % Nb midterms : 0
Participation - Class participation: 0 %
Examen intermédiaires - Mid-term examination: 0 %
Autre - Others: 0 %
Format de cours / Course format
Méthodes
d’enseignement
Activités d’apprentissage / Learning activities
Teaching Methods

Plan de cours
Course Plan

- 188 - SKE-FOR-0142-01
Bibliographie
References

Site(s) web / Web


sites

Modalités de délivrance du cours (par campus si différent)


Course delivery modes (per campus if different)
Nombre CM Durée CM Amphi Nombre TD / Durée TD (en Autres (Distance Préciser les spécificités de programmation
Amphi / (en heures) / Number of heures) / Tutorial learning, etc…) (en (TD journée, cadencement spécifique des
Number of Lecture duration Tutorial class duration (in heures) / Other (in séances) / Specify if full-day tutorial
Lectures (in hours) classes hours) hours) class, different schedules
Campus
0 0 0 0 0

- 189 - SKE-FOR-0142-01
NEGOCIATION PRACTICE
Code du cours
Titre du cours
Course Code
Course title
MSC.IBNM2.STELE.0
NEGOCIATION PRACTICE
047
Crédits Période d'enseignement Année Académique
Credits Teaching period Academic Year
3 spring 2018/2019
Travail en Charge totale de
Face à Face Distanciel Travail personnel
équipe Evaluation travail
Contact hours Distance learning Personal work
Charge de travail Team work Total workload
Student workload
18 0 5 36 1 60

Programme
International Business
Program
Départements
Dept. Marketing
Department
Module -
Type de cours
elective
Course type
Campus Paris, Raleigh, Suzhou
Course open to
Paris /Spring;#Raleigh /Spring;#Suzhou /Spring
students in exchange
Langue
d'enseignement Anglais / English
Teaching language
Responsable du cours
AMMAR Oussama
Course leader
Pré-Requis
None
Prerequisite

Belo Horizonte

Lille
Nom des intervenants
par campus
Paris HENARD David H.
Instructor(s) names by
campus Sophia
Suzhou HUEBNER Kalle Gerriet
Raleigh HENARD David H.
Other

This course is designed to provide students with both a conceptual and practical understanding of
Descriptif du cours
/ interpersonal relationship: communication techniques serving as successful negotiation. Class
Course description sessions are highly interactive and require the active engagement of each student in order to learn
the multiple facets of negotiation. Course content includes the fundamentals of negotiation, based
- 190 - SKE-FOR-0142-01
upon a highly effective methodology (from preparation to closing the deal) used by professionals
all over the world. It encompasses the whole process of developing a fruitful discussion that
eventually leads to an agreement. Practise is the key word, and filmed role plays are used as the
most effective tool to understand and learn these techniques. Students will participate in one-to-
one, one-to-several, with the complexity of negotiations increasing as the course progresses. This
course is designed in an executive education format; as such, there are no formal presentations.
Thémes Interpersonal relationship management
/ Body language & the importance of feelings
Topics Negociation techniques :8 Rules to manage a successful negociation
A l’issue de la formation, vous serez capable de / As a result of this module, you will be able to:
Connaissances / Knowledge and Understanding (subject specific)
At the conclusion of this course, students will be able to immediately apply the skills covered in the
course. Students can expect improvement in their preparation ability for future negotiation
encounters as successful outcomes typically follow thorough pre-planning. Students will be adept
at negotiation tactics for single and multi-party negotiations. Students will understand the
differences between distributive and integrative bargaining and be able to elevate the level of
future negotiations in order to maximize the total utility of negotiation outcomes. Students will be
aware and capable of avoiding the common traps of unsuccessful negotiations.
Résultats
d’apprentissage
Aptitudes cognitives / Cognitive skills
/
Intended Learning The student is expected to understand the cognitive process underlying an efficient management
Outcomes and Skills of interpersonal relationships leading to a win-win negotiation.

Attitudes / Key transferable skills


The student is expected to develop active listening, versatility with regard to different negotiation
contexts, ability to generate willingness to buy and reciprocity from the other party

Ethical and social understanding

Indiquer les learning objectives auxquels contribue le cours (en se basant sur le curriculum mapping du
programme) / Indicate which learning objectives the course contributes to (based on the program
curriculum mapping)

Contribution aux LO3.1 : To produce clear, well organized verbal presentations :


objectifs 21;#LG3 : Graduates should be able to communicate in an
pédagogiques du international environment
programme / LO5.2 : To assess a business issue and formulate solutions in a
Contribution to specialized discipline : 25;#LG5 : Graduates should be able to
learning objectives think critically and to assess business issues in a specialized
discipline
Cours soumis à évaluation dans le cadre de l’Assurance of
Non / No
Learning pour l’année en cours ?
Evaluation finale (DS)
50%
Evaluation des Final examination
étudiants (Précisez la nature pour l'évaluation finale / Explain type for final examination)
Student Assessment Etude de cas - Case study, Participation - Class participation

- 191 - SKE-FOR-0142-01
Autre, précisez / Other, precise: 50% face 2 face negociation

Contrôle continu
50%
Continuous Assessment
préciser nature / Explain type
QCM - Quizz: 0 %
Etude de cas - Case study: 0 %
Présentation orale - Presentation: 50 %
Rapport écrit / Dissertation - Report / Dissertation: 0 % Nb midterms : 0
Participation - Class participation: 50 %
Examen intermédiaires - Mid-term examination: 0 %
Autre - Others: 0 %
Format de cours / Course format
Méthodes
Cours magistral / Lecture
d’enseignement
Activités d’apprentissage / Learning activities
Teaching Methods
Cours interactifs / Interactive lectures - Etudes de cas / Case studies
Session 1
1. Course objectives, structure and evaluation
2. Interpersonal relationships: A new perspective
3. Pre-requisites for a good negotiation
4. Practice
Session 2
1. Conditions for a good start
2. Managing body language
3. Practice
Plan de cours
Session 3
1. Make the other work
Course Plan
2. Listen to your feelings
3. Practice
Session 4
1. Negotiation techniques: Write
2. Negotiation techniques: The right argumentation
3. Negotiation techniques: Keep control
4. Negotiation techniques: Conclude
5. Practice
Session 5
Full negotiation runs
The MInd and Heart of the Negotiator, Leigh L. Thompson (reference; not required)
Bibliographie
References

Site(s) web / Web http://davidhenard.com


sites

Modalités de délivrance du cours (par campus si différent)


Course delivery modes (per campus if different)
Nombre CM Durée CM Amphi Nombre TD / Durée TD (en Autres (Distance Préciser les spécificités de programmation
- 192 - SKE-FOR-0142-01
Amphi / (en heures) / Number of heures) / Tutorial learning, etc…) (en (TD journée, cadencement spécifique des
Number of Lecture duration Tutorial class duration (in heures) / Other (in séances) / Specify if full-day tutorial
Lectures (in hours) classes hours) hours) class, different schedules
Campus Paris
0 0 6 3 0
Campus Raleigh
0 0 6 3 0
Campus Suzhou
0 0 6 3 0

- 193 - SKE-FOR-0142-01
RESEARCH METHOD
Code du cours
Titre du cours
Course Code
Course title
MSC.IBUM2.STELE.0
RESEARCH METHOD
058
Crédits Période d'enseignement Année Académique
Credits Teaching period Academic Year
3 spring 2018/2019
Travail en Charge totale de
Face à Face Distanciel Travail personnel
équipe Evaluation travail
Contact hours Distance learning Personal work
Charge de travail Team work Total workload
Student workload
18 0 5 36 1 60

Programme
International Business
Program
Départements
Dept. Management, Law and Organization
Department
Module -
Type de cours
elective
Course type
Campus Belo Horizonte, Paris, Raleigh
Course open to
Paris /Spring
students in exchange
Langue
d'enseignement
Teaching language
Responsable du cours
RICHEBE Nathalie
Course leader
Pré-Requis
n/a
Prerequisite
LEAL JAMIL (FDC) George
Belo Horizonte

Lille
Nom des intervenants
par campus
Paris RICHEBE Nathalie
Instructor(s) names by
campus Sophia
Suzhou
Raleigh AMMAR Oussama
Other

This course provides a comprehensive introduction to research proposal writing. It is designed to


Descriptif du cours
/ help students to identify a study topic, critically analyze published research, formulate inquiry
Course description questions, organize a literature review, and select appropriate (quantitative or qualitative) data
collection method. By the end of the course, students will complete a proposal that includes an
- 194 - SKE-FOR-0142-01
introduction, problem statement, literature review, methods section and references. This course
will also develop students awareness of the ethical principles of research. After a successful
completion of this course, students will convert this proposal into a full research that will include
the following sections: findings, discussion, conclusions, and references.
Thémes
/
Topics
A l’issue de la formation, vous serez capable de / As a result of this module, you will be able to:
Connaissances / Knowledge and Understanding (subject specific)

Aptitudes cognitives / Cognitive skills


Résultats
d’apprentissage
/
Intended Learning Attitudes / Key transferable skills
Outcomes and Skills

Ethical and social understanding

Indiquer les learning objectives auxquels contribue le cours (en se basant sur le curriculum mapping du
Contribution aux
programme) / Indicate which learning objectives the course contributes to (based on the program
objectifs
pédagogiques du curriculum mapping)
programme /
Contribution to
Cours soumis à évaluation dans le cadre de l’Assurance of
learning objectives Non / No
Learning pour l’année en cours ?
Evaluation finale (DS)
0%
Final examination
(Précisez la nature pour l'évaluation finale / Explain type for final examination)

Autre, précisez / Other, precise:

Evaluation des Contrôle continu


étudiants 0%
Continuous Assessment
Student Assessment
préciser nature / Explain type
QCM - Quizz: 0 %
Etude de cas - Case study: 0 %
Présentation orale - Presentation: 0 %
Rapport écrit / Dissertation - Report / Dissertation: 0 % Nb midterms : 0
Participation - Class participation: 0 %
Examen intermédiaires - Mid-term examination: 0 %
Autre - Others: 0 %
Méthodes Format de cours / Course format
d’enseignement

- 195 - SKE-FOR-0142-01
Teaching Methods Activités d’apprentissage / Learning activities

Plan de cours
Course Plan

Bibliographie
References

Site(s) web / Web


sites

Modalités de délivrance du cours (par campus si différent)


Course delivery modes (per campus if different)
Nombre CM Durée CM Amphi Nombre TD / Durée TD (en Autres (Distance Préciser les spécificités de programmation
Amphi / (en heures) / Number of heures) / Tutorial learning, etc…) (en (TD journée, cadencement spécifique des
Number of Lecture duration Tutorial class duration (in heures) / Other (in séances) / Specify if full-day tutorial
Lectures (in hours) classes hours) hours) class, different schedules
Campus Belo Horizonte
6 3 0 0 0
Campus Paris
6 3 0 0 0

- 196 - SKE-FOR-0142-01
RISK AND CRISIS MANAGEMENT FOR GLOBAL BUSINESSES
Code du cours
Titre du cours
Course Code
Course title
MSC.IBRM2.STELE.00
RISK AND CRISIS MANAGEMENT FOR GLOBAL BUSINESSES
54
Crédits Période d'enseignement Année Académique
Credits Teaching period Academic Year
3 spring 2018/2019
Travail en Charge totale de
Face à Face Distanciel Travail personnel
équipe Evaluation travail
Contact hours Distance learning Personal work
Charge de travail Team work Total workload
Student workload
18 0 5 36 1 60

Programme
International Business
Program
Départements
Dept. Management, Law and Organization
Department
Module -
Type de cours
elective
Course type
Campus Paris, Raleigh
Course open to
Paris /Spring;#Raleigh /Spring
students in exchange
Langue
d'enseignement Anglais / English
Teaching language
Responsable du cours
EZZEROUALI Amine
Course leader
Pré-Requis
N/A
Prerequisite

Belo Horizonte

Lille
Nom des intervenants
par campus
Paris EZZEROUALI Amine
Instructor(s) names by
campus Sophia
Suzhou
Raleigh EZZEROUALI Amine
Other

This course addresses risk and crisis management frameworks for MNCs, focusing on strategic,
Descriptif du cours
/ operational and technological risks through extant theory and case study examples of successful
Course description and failed risk and crisis management strategies. At the end of this course, students are expected
to know what are the main foundations, frameworks and practices of risk and crisis management;
- 197 - SKE-FOR-0142-01
to identify the key challenges in managing risk and crisis within Global businesses; and to be able
to implement effective risk and crisis management strategies and practices.
Thémes Risk management
/ Crisis Management
Topics Complexity and Uncertainty
A l’issue de la formation, vous serez capable de / As a result of this module, you will be able to:
Connaissances / Knowledge and Understanding (subject specific)
-Understand the challenges and the effects of risk & crises on the organization
-Use a risk management framework
-Use a model of managerial action before, during and after crisis

Aptitudes cognitives / Cognitive skills


-Analyse a crisis situation (describe organizational malfunctions, realise a diagnosis and formulate
Résultats solutions)
d’apprentissage -Adopt a proactive reasoning in risk & crisis management
/
Intended Learning
Outcomes and Skills Attitudes / Key transferable skills
-Be more cautious in analysis of risk, urgency and crisis situations
-Adopt proactive decisions while considering organizational, economic and social constraints

Ethical and social understanding


-Implement risk assessment tools and maps
-Implement a process of crisis management
-Recommend frameworks for risk & crisis management

Indiquer les learning objectives auxquels contribue le cours (en se basant sur le curriculum mapping du
programme) / Indicate which learning objectives the course contributes to (based on the program
curriculum mapping)

Contribution aux LO1.1 : To recognize potential ethical dilemmas : LG1 :


objectifs Graduates should behave as responsible managers in order to
pédagogiques du deliver sustainable performance in complex environments
programme / LO1.2 : To select the best course of action to follow in order to
Contribution to behave as responsible managers : LG1 : Graduates should
learning objectives behave as responsible managers in order to deliver sustainable
performance in complex environments
Cours soumis à évaluation dans le cadre de l’Assurance of
Non / No
Learning pour l’année en cours ?
Evaluation finale (DS)
50%
Final examination
(Précisez la nature pour l'évaluation finale / Explain type for final examination)
Evaluation des Etude de cas - Case study
étudiants
Student Assessment Autre, précisez / Other, precise:

Contrôle continu
50%
Continuous Assessment

- 198 - SKE-FOR-0142-01
préciser nature / Explain type
QCM - Quizz: 0 %
Etude de cas - Case study: 100 %
Présentation orale - Presentation: 0 %
Rapport écrit / Dissertation - Report / Dissertation: 0 % Nb midterms : 0
Participation - Class participation: 0 %
Examen intermédiaires - Mid-term examination: 0 %
Autre - Others: 0 %
Format de cours / Course format
Méthodes
TD / Tutorials
d’enseignement
Activités d’apprentissage / Learning activities
Teaching Methods
Etudes de cas / Case studies
In order to achieve the objectives above (understanding risk and crisis management principles,
exploring frameworks and implementing good practices during a crisis simulation), the seminar is
organized in three parts as follows:
In Part 1, students will explore Principles & Fundamentals of Risk & Crisis Management.
In Part 2, students will use & implement frameworks through case studies.
In Part 3, students will work in teams to manage a crisis simulation.
The seminar will be delivered as follows:
Session 1 Introduction To Risk Management
- Complexity, Uncertainty & Risk
- Risk Management fundamentals
- Examples & Case studies
Session 2 Risk Management Frameworks
Plan de cours - Principles and Processes - ISO 31000 framework
Course Plan - Examples & Case studies
Session 3 From Theory to Practice
- Implementing risk assessment
- Exercices and case studies
- Team presentations
Session 4 Introduction To Crisis Management
- Crisis Management Fundamentals
- Crandall et al. (2009) framework
- Examples & Case Studies
Final Session Crisis Simulation
- Teamwork: As a group of junior consultants, the students will deal with a real time crisis during
one day
- Debriefing & conclusion
Crandall, W. R., Parnell, J. A., Spillan, J. E. 2009. Crisis Management in the New Strategy Landscape,
Bibliographie Sage publications.
Regester, M., Larkin, J. 2005. Risk Issues and Crisis Management : A Casebook of Best Practice (3rd
References
Edition), Kogan Page.

Site(s) web / Web


sites

Modalités de délivrance du cours (par campus si différent)


Course delivery modes (per campus if different)
Nombre CM Durée CM Amphi Nombre TD / Durée TD (en Autres (Distance Préciser les spécificités de programmation
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Amphi / (en heures) / Number of heures) / Tutorial learning, etc…) (en (TD journée, cadencement spécifique des
Number of Lecture duration Tutorial class duration (in heures) / Other (in séances) / Specify if full-day tutorial
Lectures (in hours) classes hours) hours) class, different schedules
Campus Paris
6 3 6 3 0
Campus Raleigh
6 3 6 3 0

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FRENCH AS A SECOND LANGUAGE 2
Code du cours
Titre du cours
Course Code
Course title
MSC.TRCM2.LGOPT.
FRENCH AS A SECOND LANGUAGE 2
0009
Crédits Période d'enseignement Année Académique
Credits Teaching period Academic Year
0 spring 2018/2019
Travail en Charge totale de
Face à Face Distanciel Travail personnel
équipe Evaluation travail
Contact hours Distance learning Personal work
Charge de travail Team work Total workload
Student workload
12 0 4 24 0 40

Programme
International Business
Program
Départements
Dept. Languages and Personal Development
Department
Module -
Type de cours
optional
Course type
Campus Paris, Raleigh
Course open to
Paris /Spring;#Raleigh /Spring
students in exchange
Langue
d'enseignement Français / French
Teaching language
Responsable du cours
POMMIER Jean-Paul
Course leader
Pré-Requis
Placement Test
Prerequisite

Belo Horizonte

Lille
Nom des intervenants
par campus
Paris
Instructor(s) names by
campus Sophia TREVIS Isabelle - SORBIER Valérie - FERBER Marc
Suzhou LIU Xi - CHIANALE Nathalie
Raleigh BEN YOUSSEF Azza
Other

There are 4 levels:


Descriptif du cours
/ - A0: complete beginner
Course description - A1: pre-intermediate
- A2-B1: intermediate
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- B2: advanced
Students are asked to take an online placement test whose results will determine which level suits
them best.
They are varied and depend upon the level of the course. They can go from basic phrases for
Thémes concrete
/ situations to routine tasks set in the students' immediate environment or to more abstract topics
Topics dealt
with in spontaneous, interactive ways.
A l’issue de la formation, vous serez capable de / As a result of this module, you will be able to:
Connaissances / Knowledge and Understanding (subject specific)
Depends on level

Aptitudes cognitives / Cognitive skills


Résultats
d’apprentissage N/A
/
Intended Learning Attitudes / Key transferable skills
Outcomes and Skills
N/A

Ethical and social understanding


N/A

Indiquer les learning objectives auxquels contribue le cours (en se basant sur le curriculum mapping du
programme) / Indicate which learning objectives the course contributes to (based on the program
curriculum mapping)
Contribution aux LO3.1 : To produce clear, well organized verbal presentations :
objectifs LG3 : Graduates should be able to communicate in an
pédagogiques du
international environment
programme /
Contribution to
LO3.2 : To produce clear, well organized written communication
learning objectives : LG3 : Graduates should be able to communicate in an
international environment
Cours soumis à évaluation dans le cadre de l’Assurance of
Non / No
Learning pour l’année en cours ?
Evaluation finale (DS)
30%
Final examination
(Précisez la nature pour l'évaluation finale / Explain type for final examination)
QCM - Quizz, Autre - Others
Evaluation des
étudiants Autre, précisez / Other, precise: Vocabulary and grammar exercises or written comprehension and
Student Assessment essay, depending on level

Contrôle continu
70%
Continuous Assessment
préciser nature / Explain type

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QCM - Quizz: 0 %
Etude de cas - Case study: 0 %
Présentation orale - Presentation: 30 %
Rapport écrit / Dissertation - Report / Dissertation: 0 % Nb midterms : 0
Participation - Class participation: 20 %
Examen intermédiaires - Mid-term examination: 0 %
Autre - Others: 50 %
Format de cours / Course format
Méthodes
TD / Tutorials
d’enseignement
Activités d’apprentissage / Learning activities
Teaching Methods
Devoirs / Assignments
Plan de cours Depends on level
Course Plan

Bibliographie
References

Site(s) web / Web


sites

Modalités de délivrance du cours (par campus si différent)


Course delivery modes (per campus if different)
Nombre CM Durée CM Amphi Nombre TD / Durée TD (en Autres (Distance Préciser les spécificités de programmation
Amphi / (en heures) / Number of heures) / Tutorial learning, etc…) (en (TD journée, cadencement spécifique des
Number of Lecture duration Tutorial class duration (in heures) / Other (in séances) / Specify if full-day tutorial
Lectures (in hours) classes hours) hours) class, different schedules
Campus Sophia
0 0 8 1,5 0
Campus Suzhou
0 0 20 2 0
Campus Raleigh
0 0 8 1,5 0

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