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Companies that make their


employees happier
Great benefits and incentives to succeed matter more than money

OPEN gives y
grow your b

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By Jacquelyn Smith

updated 9/6/2011 7:20:44 AM ET Print Font:

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Fat paychecks, light workloads and endless vacation days


don’t necessarily add up to happy employees. In fact, the
happiest employees in the U.S. credit their bliss to first-rate
employee incentives, ample benefits, career advancement
programs and great work-life balance. The companies that
have been the most dedicated to cultivating and advancing
these things in the past year have seen employee happiness
soar.

Spenc er Platt / Getty Images


The jobs site CareerBliss.com just announced the winners
According to the jobs site CareerBliss.com , Target is the em ployer w ith the greatest
of this year’s Leap Awards, which honor the companies jum p in em ployee happiness over last year.
that have made the biggest strides to improve employee
happiness year-over-year. CareerBliss evaluated more than 250,000 company reviews and ratings it received
from employees nationwide to determine the top 50 deserving companies. To qualify for the list, each
company had to have at least 50 reviews.

“The Leap Awards are important because they highlight change in our workforce,” says CareerBliss’s chief
executive, Heidi Golledge. “Recognizing companies that have made great leaps to improve employee
happiness in the areas of work-life balance, career advancement programs, benefits and senior management
is a pivotal part of creating happy, long-lasting work environments.”

CareerBliss asked the respondents to evaluate the key factors that contributed to work happiness, including
work-life balance, one’s relationship with the boss and co-workers, the work environment, job resources,
compensation, growth opportunities, company culture, company reputation, daily tasks and job autonomy.

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Forbes.com slideshow: Companies doing the most to make their employees happier

Each respondent valued each of these things on a 1-to-5 scale, and indicated how important each was to their
overall happiness at work. These numbers were combined to find an average rating of overall employee
happiness for each company. These averages were compared to last year’s numbers to find which companies
had improved the most.

The employer with the greatest jump in employee happiness year over year: Target. The second-largest U.S.
discount retailer saw a 12 percent leap from last year. “Across all factors CareerBliss monitored, Target
demonstrated strong, positive employee feedback in every field, with the strongest employee happiness in
senior management and compensation,” says CareerBliss chief technology officer Matt Miller. “As a large
retailer, Target suffered layoffs in 2009 and a slow 2010, which impacted the level of overall employee
happiness. Fortunately, Target is rebounding now and keeping its employees happy.”

Other big-box retailers that Advertise

made the list include Wal-Mart


(No. 5), Macy’s (No. 6), and
Home Depot (No. 8). Discount
giant Wal-Mart saw an 8.8
percent increase in employee
happiness from last year, while
Macy’s saw an 8.5 percent
change. Trailing close behind,
the home-improvement
retailer Home Depot saw its
employee happiness jump 8
percent.

“Every employer who receives a Leap Award should take pride in their workplace happiness initiatives,” says
Golledge. “Even though we are coming out of a recession, it is good to see companies putting their efforts into

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providing a great environment for their employees. These efforts in workplace happiness will ensure that their
employees will be around for years to come, as happiness breeds loyalty.”

Among financial services companies, American Express, Wachovia, Fidelity Investments, Merrill Lynch and
Bank of America made the cut, all earning spots in the top 20. American Express, the New Y ork-based
company best known for its credit card business, had a 10.4 percent leap in employee happiness, putting it at
No. 2. Wachovia (No. 3) employees were 9.2 percent happier, while Fidelity (No. 10), Merrill Lynch (No. 13)
and Bank of America (No. 16) saw employee happiness rise 7 percent, 6.4 percent and 6.1 percent,
respectively.

“We find each year that work-life balance is a key factor in determining employee happiness,” says Golledge.
“Employees want to know that they can balance their career with their family and personal life. Often this
reigns over things like salary. Having programs that allow managers to offer employees flexibility can be a
key component in creating a happy work environment. In addition, we see career advancement programs
have a big impact on overall employee happiness. Often employees will take a job for a lower salary, if the
company provides a comprehensive program and mentorship programs which will help grow their career.
Employees want to learn, develop and sustain a successful career path.”

Workplace happiness is the core of CareerBliss’ mission, Miller says. “From both ends of the spectrum, an
individual’s happiness at work will create happiness throughout all areas of their life, and likewise a company
with a happy, motivated workforce will see exceptional results in its products and services.”

More from Forbes.com

The best big cities for jobs


The most outrageous workplace luxuries
America's most dangerous jobs
10 steps to boost your 401(k)
10 steps to happiness at work

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© 2012 Forbes .com

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Mortgage type Today +/- Chart Home equity type Today +/- Chart Savings type Today +/- Chart
30 yr fixed mtg 3.67% $30K HELOC FICO 5.17% Money market account 0.24%
15 yr fixed mtg 2.82% $30K home equity loan FICO 4.48% $10K Money market account 0.23%
30 yr fixed jumbo mtg 4.13% $75K home equity loan FICO 4.09% 6 month CD 0.34%

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Auto type Today +/- Chart Card type Today +/- Last Week
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