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LIFESTYLE

Overwhelming Evidence That Filipinos Spend Way Too

Much Time on Social Media
We Are Social and Hootsuite's report gives an overview of the digital space in the Philippines and around the world

By LORENZO KYLE SUBIDO FOR ENTREPRENEUR.COM.PH | Feb 1, 2018

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On average, Filipino internet users spent three hours and 57 minutes per day on a
social media platform in 2017. While that is slightly less than the 2016 average of four MOST SHARED
hours and 17 minutes, it is still the highest average in the world—a distinction the
Philippines has held for the past three years.

That’s according to Digital in 2018, a series of reports by social media agency We Are
Social and social media management platform Hootsuite published on January 30. The
report provides an overview of the digital landscape of over 230 countries, describing
usage and penetration of internet, mobile data, social media, e-commerce and more.

According to Digital in 2018, 67 million Filipinos were considered internet users in 2017, 1 It's Not Just About the Grades: How
an Unruly Student Became an
representing 63 percent of total population and jumping from 60 million the year before.
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As well, nearly 62 million accessed the internet through their mobile phones in 2017, a
15-percent increase from 54 million mobile internet users the year before. 2 Are Those 'Epal' Billboards on
EDSA Legal?

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While the Philippines topped the list of time spent on social media for the third year in a
row, it fell to second place in terms of total time spent on the internet. On average, #INTHELOOP
Filipino internet users spent nine hours and 29 minutes online per day, an increase from
Say Adios to 2018
eight hours and 59 minutes the year before. However, the Philippines placed second to With Resorts World
internet users in Thailand, who spent around nine hours and 38 minutes online each day. Manila’s Grand
Countdown

We Are Social and Hootsuite also revealed metrics on how fast internet connections were SIX Doors BBQ
Buffet Is Now Open
in the Philippines last year. Internet speeds on fixed or desktop connections averaged at at Uptown
15.2 Mbps, well below the global average of 40.7 Mbps. The same can be said for mobile Bonifacio

internet connections—the Philippines recorded an average mobile connection speed of

13.5 Mbps, whereas the global average was 21.3 Mbps.
CONNECT WITH US
Digital in 2018 is the seventh annual report on internet data and trends published by We
Are Social. This year, the report highlighted that the number of internet users around the
world crossed the four-billion mark, which encompassed about 53 percent of the global
population.

This story originally appeared on Entrepreneur.com.ph.

* Minor edits have been made by the Esquiremag.ph editors.

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About The Author

Lorenzo Kyle Subido for Entrepreneur.com.ph

Lorenzo Kyle Subido is a staff writer for Entrepreneur Philippines.

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