GUJARAT TECHNOLOGICAL UNIVERSITY

Chandkheda, Ahmedabad
Affiliated

K.J.INSTITUTE
OF
ENGINEERING & TECHNOLOGY,
Savli-391770
(MECHANICAL BRANCH)

BUSINESS MODEL CANVAS REPORT ON

Design and Development

Of
Centrifugal Oil Cleaner Machine

For B.E. 8th semester

Submitted by:
Group:
SR NO. NAME OF THE STUDENT ENROLLMENT NO
1 GOHIL DIGVIJAYSINH M. 150640119018
2 GOHIL KULDIPSINH S. 150640119019
3 PATEL AKSHAYUMAR V. 150640119038
4 PATEL HEETKUMAR A. 150640119041

(Faculty Guide)
Mr.Mitesh Patel

(Head of the Department)

Mr.Bhavin Pandya

Academic Year:
(2018-2019)
 K.J.INSTUTUTE
OF
ENGINEERING & TECHNOLOGY

Department of Mechanical Engineering

2018-2019

CERTIFICATE

This is certify that the BUSINESS MODEL CANVAS report entitled “Design and
Development of Centrifugal Oil Cleaner Machine” has been carried out by
GOHIL DIGVIJAYSINH (150640119018), GOHIL KULDIPSINH
(150640119019), PATEL AKSHAYKUMAR(150640119038) and PATEL
HEETKUMAR (150640119041) under my guidance in fulfillment of the B.E. in
Mechanical Engineering (8th semester) of the Gujarat Technological University,
Ahmedabad during the academic year 2018-2019.

Guided by: Head of the Department

Mitesh Patel Mr. Bhavin Pandya
 INDEX
Title Page No.

1. Business Model Canvas 1

2. CANVAS ELEMENTS: 2

2.1 Value Propositions 2

2.2 Customer Segments 2

2.3 Customer Relationships 3

2.4 Channels 3

2.5 Key Partnerships 4

2.6 Key Activities 4

2.7 Key Resources 5

Revenue 5

Cost Structure 6
 Business Model Canvas

The Business Model Canvas is a pictorial representation of your creative process of envisioning
one or more prototype models in a process of transformation or development of a high-level
characterization of your firm/business.
The Business Model Canvas is a strategic management and lean startup template for
developing new or documenting existing business models. It is a visual chart with elements
describing a firm's or product's value proposition, infrastructure, customers, and finances. It
assists firms in aligning their activities by illustrating potential trade-offs.

Business Model Canvas:

1
CANVAS ELEMENTS:
2.1 Value Proposition:
The collection of products and services a business offers to meet the needs of its
customers. A company's value proposition is what distinguishes itself from its
competitors. The value proposition provides value through various elements such
as newness, performance, customization, "getting the job done", design,
brand/status, price, cost reduction, risk reduction, accessibility, and
convenience/usability.

project name has many values satisfied like:

write points of our project

1. Economic
2. Higher output
3. Reduce investment
4. High efficiency

2.2 Customer Segments:

To build an effective business model, a company must identify which customers
it tries to serve. Various sets of customers can be segmented based on the different
needs and attributes to ensure appropriate implementation of corporate strategy
meets the characteristics of selected group of clients.
Customer points:
1. Small workshop
2. Medium workshop
3. Large workshop
4. Residential
5. Commercial

2
2.3 Customer Relationships
To ensure the survival and success of any businesses, companies must identify
the type of relationship they want to create with their customer segments.
Customer Relationship:
1. Regular checkup
2. Mail
3. SMS
4. Call

2.4 Channels:
A company can deliver its value proposition to its targeted customers through
different channels. Effective channels will distribute a company’s value
proposition in ways that are fast, efficient and cost effective. An organization can
reach its clients either through its own channels (store front), partner channels
(major distributors), or a combination of both.

Channels points:
1. RAW MATERIAL VENDOR
2. FABRICATOR
3. CUSTOMERS
4. SARVICE MAN

3
2.5 Key Partnerships
In order to optimize operations and reduce risks of a business model, organization
usually cultivate buyer-supplier relationships so they can focus on their core
activity. Complementary business alliances also can be considered through joint
ventures, strategic alliances between competitors or non-competitors.

Key Partners:
1. K J INSTITUTE OF ENGINEERING AND TECHNOLOGY
2. Mr. MITESH L. PATEL
3. WORKSHOP
4. SUPPLIERS
2.6 Key Activities
The most important activities in executing a company's value proposition. An
example for the pen manufacturer, would be creating an efficient supply chain
to drive down costs.
1. Design
2. Calculations
3. Drawing
4. Purchasing
5. Manufacturing
6. Assembly
7. Testing

4
 2.7 Key Resources
Resources the main inputs that your company uses to create its value proposition,
service its customer segment and deliver the product to the customer.
Resources are used :
1. Supplier
2. Books
3. Machine
4. Money

 Revenue:
Revenue Streams
The way a company makes income from each customer segment. Several ways
to generate a revenue stream:
Revenue= cost - income
 Asset Sale – (the most common type) Selling ownership rights to a physical
good. e.g. retail corporations
Revenue:
In accounting, revenue is the income that a business has from its normal
business activities, usually from the sale of goods and services to customers.
Revenue is also referred to as sales or turnover. Some companies receive
revenue from interest, royalties, or other fees. Revenue may refer to business
income in general, or it may refer to the amount, in a monetary unit, earned
during a period of time, as in "Last year, Company X had revenue of $42
million". Profits or net income generally imply total revenue minus total
expenses in a given period
5
Cost Structure:
Cost structure refers to the types and relative proportions of fixed and variable
costs that a business incurs. The concept can be defined in smaller units, such as
by product, service, product line, customer, division, or geographic region. Cost
structure is used as a tool to determine prices, if you are using a cost-based pricing
strategy, as well as to highlight areas in which costs might potentially be reduced
or at least subjected to better control. Thus, the cost structure concept is a
management accounting concept; it has no applicability to financial accounting.
A knowledge of the capacity levels associated with the existing fixed cost
structure can also allow a business to increase its profits by lowering prices
sufficiently to maximize the utilization of a fixed cost item. For example, if a
company has spent 100,000 on a high-capacity automated machine and it is
currently only being utilized 10% of the time, a reasonable action would be to
obtain more work to increase the amount of cash earned from that machine, even
at prices that might normally be considered low.

1. Survey
2. Research
3. Development
4. Components purchasing
5. Manufacturing