Name:
Roll No
Rajagiri College of Social Sciences (Autonomous)
Fourth Semester MBA Degree Examination - March 2018
Code: 1853 f Max. Marks: 60
Sub: (S4CC23) Strategic Management Duration: 31frs
SECTION A
Answer any FIVE questions.
(Bach question carries 3 marks)
[5X3~ 15]
1 How can a company create competitive advantage by innovating?
2. Write short note on inorganic growth with examples.
3 Describe the ways in which technical standards can emerge.
4 What is a value chain? With examples
5 Write short notes on Competitive advantage
6 Explain Vertical diversification
7 What Kind of strueture, controls, and culture would you would be likely to find in a
high-tech company?
SECTION B
Answer any FIVE questions.
(Bach question carries 5 marks)
8 Explain a business model and its linkage to the four generic competitive strategies.
What are the different elements of strategic implementation? Explain.
10 Define vertical integration and discuss the main advantages and disadvantages of using
this corporate-level strategy.
11 _ Discuss the advantages of a functional structure and why and when more complex
restructuring may be necessary
12 How is internet affecting the economies across the globe?
13 Identify and discuss the three building blocks of organizational structure,
14 E-tailing is goin to be the next sunrise sector - Explain why/why not?
SECTION C
Answer any TWO questions.
(Each question carries 10 marks)
[2X 10 = 20]
15 _ Discuss Porter's generic strategies of cost leadership, differentiation, and focus.
16 Discuss the main aspects of a non-profit entity's strategic plan
17 Explain in detail the McKinsey 7s framework and its relevance in strategy implementation?
Ilustrate with examples.