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Mixed-Scanning: A "Third" Approach to Decision-Making

Author(s): Amitai Etzioni


Source: Public Administration Review, Vol. 27, No. 5 (Dec., 1967), pp. 385-392
Published by: Blackwell Publishing on behalf of the American Society for Public Administration
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385

A "Third"
Mixed-Scanning: Approach
To Decision-Making
By AMITAI ETZIONI
Columbia University

> A rationalistic approach to decision-making


requires greater resources than decision-makers
command. The incremental strategy, which takes
into account the limited capacity of actors, fosters
decisions which neglect basic societal innovations.
IN THE CONCEPTof social decision-making, Mixed-scanning reduces the unrealistic aspects of
rationalism by limiting the details required in
vague commitments of a normative and fundamental decisions and helps to overcome the
political nature are translated into specific conservative slant of incrementalism by exploring
commitments to one or more specific courses longer-run alternatives. (Incremental decisions tend
of action. Since decision-making includes an to imply fundamental ones, anyway.) The mixed-
element of choice, it is the most deliberate scanning model makes this dualism explicit by
combining (a) high-order, fundamental policy-
and voluntaristic aspect of social conduct. As making processes which set basic directions and
such, it raises the question: To what extent (b) incremental ones which prepare for fundamen-
can social actors decide what their course will tal decisions and work them out after they have
been reached. Mixed-scanning has two further
be, and to what extent are they compelled to
follow a course set by forces beyond their con- advantages over incrementalism: It provides a
strategy for evaluation and it does not include
trol? Three conceptions of decision-making hidden structural assumptions. The flexibility of
are considered here with assumptions that give the different scanning levels makes mixed-scanning
a useful strategy for decision-making in environ-
varying weights to the conscious choice of the ments of varying stability and by actors with vary-
decision-makers.
Rationalistic models tend to posit a high ing control and consensus-building capacities.

degree of control over the decision-making


situation on the part of the decision-maker. The Rationalistic Approach
The incrementalist approach presents an al-
ternative model, referred to as the art of "mud- Rationalistic models are widely held con-
dling through," which assumes much less com- ceptions about how decisions are and ought
mand over the environment. Finally, the ar- to be made. An actor becomes aware of a prob-
ticle outlines a third approach to social de- lem, posits a goal, carefully weighs alternative
cision-making which, in combining elements means, and chooses among them according to
of both earlier approaches, is neither as utopi- his estimates of their respective merit, with
an in its assumptions as the first model nor reference to the state of affairs he prefers. In-
as conservative as the second. For reasons crementalists' criticism of this approach focuses
which will become evident, this third approach on the disparity between the requirements of
is referred to as mixed-scanning. the model and the capacities of decision-mak-
ers.1 Social decision-making centers, it is
-Editors Note: In working on this article, Professor 1 See David
Braybrooke and Charles E. Lindblom, A
Etzioni benefited from a Social Science Research Coun- Strategy of Decision (New York: Free Press, 1963), pp.
cil fellowship for 1967-1968. A much more detailed 48-50 and pp. 111-143; Charles E. Lindblom, The In-
discussion of societal decision-making is included in telligence of Democracy (New York: Free Press, 1965),
chapters 11 and 12 of the author's The Active Society: pp. 137-139. See also Jerome S. Bruner, Jacqueline J.
A Theory of Societal and Political Processes, to be Goodnow, and George A. Austin, A Study of Thinking
published by The Free Press early in 1968. (New York: John Wiley, 1956) chapters 4-5.

PUBLIC ADMINISTRATION
REVIEW / DECEMBER1967
386 PUBLIC ADMINISTRATION REVIEW

pointed out, frequently do not have a specific, open system of variables, a world in which all
agreed upon set of values that could provide consequences cannot be surveyed.3 A decision-
the criteria for evaluating alternatives. Values, maker, attempting to adhere to the tenets of
rather, are fluid and are affected by, as well a rationalistic model, will become frustrated,
as affect, the decisions made. Moreover, in ac- exhaust his resources without coming to a de-
tual practice, the rationalistic assumption that cision, and remain without an effective deci-
values and facts, means and ends, can be clear- sion-making model to guide him. Rationalistic
ly distinguished seems inapplicable: models are thus rejected as being at once un-
realistic and undesirable.
. . . Public controversy . .. has surrounded the pro-
posal to construct a branch of the Cook County Hos-
pital on the South Side in or near the Negro area. The Incrementalist Approach
Several questions of policy are involved in the matter,
but the ones which have caused one of the few public
debates of an issue in the Negro community concern A less demanding model of decision-making
whether, or to what extent, building such a branch has been outlined in the strategy of "dis-
would result in an all-Negro or "Jim Crow" hospital jointed incrementalism" advanced by Charles
and whether such a hospital is desirable as a means of E. Lindblom and others.4 Disjointed incre-
providing added medical facilities for Negro patients. mentalism seeks to adapt decision-making stra-
Involved are both an issue of fact (whether the hos-
pital would be segregated, intentionally or uninten- tegies to the limited cognitive capacities of
tionally, as a result of the characterof the neighbor- decision-makers and to reduce the scope and
hood in which it would be located) and an issue of cost of information collection and computa-
value (whether even an all-Negro hospital would be tion. Lindblom summarized the six primary
preferableto no hospital at all in the area). In reality, 5
however, the factions have aligned themselves in such requirements of the model in this way:
a way and the debate has proceeded in such a manner 1. Rather than attempting a comprehensive
that the fact issue and the value issue have been
collapsed into the single question of whether to survey and evaluation of all alternatives,
build or not to build. Those in favor of the proposal the decision-maker focuses only on those
will argue that the facts do not bear out the charge of policies which differ incrementally from
"Jim Crowism"-"the proposed site . . . is not con- existing policies.
sidered to be placed in a segregated area for the ex-
clusive use of one racial or minority group"; or "no 2. Only a relatively small number of policy
responsibleofficialswould try to develop a new hospital alternatives are considered.
to further segregation";or "establishinga branch hos- 3. For each policy alternative, only a re-
pital for the . . . more adequate care of the indigent stricted number of "important" conse-
patient load, from the facts thus presented, does not
represent Jim Crowism." At the same time, these pro- quences are evaluated.
ponents argue that whatever the facts, the factual issue 4. The problem confronting the decision-
is secondaryto the overridingconsiderationthat "there maker is continually redefined: Incremen-
is a here-and-now need for more hospital beds . . .
talism allows for countless ends-means
Integrationmay be the long-run goal, but in the short- and means-ends adjustments which, in ef-
run we need more facilities."2
fect, make the problem more manage-
In addition, information about consequences able.
is, at best, fractional. Decision-makers have 5. Thus, there is no one decision or "right"
neither the assets nor the time to collect the
information required for rational choice.
3 See review of A Strategy of Decision by Kenneth J.
While knowledge technology, especially com-
Arrow in Political Science Quarterly, Vol. 79 (1964),
puters, does aid in the collection and process- p. 585. See also Herbert A. Simon, Models of Man
ing of information, it cannot provide for the (New York: Wiley, 1957),p. 198, and Aaron Wildavsky,
computation required by the rationalist model. The Politics of the Budgetary Process (Boston: Little,
(This holds even for chess playing, let alone Brown and Co., 1964), pp. 147-152.
' Charles E. Lindblom, "The Science of
"real-life" decisions.) Finally, rather than be- 'Muddling
Through'," Public Administration Review, Vol. 19
ing confronted with a limited universe of (1959), pp. 79-99;Robert A. Dahl and CharlesE. Lind-
relevant consequences, decision-makers face an blom, Politics, Economics and Welfare (New York:
Harper and Brothers, 1953); Strategy of Decision, op.
cit.; and The Intelligence of Democracy, op. cit.
'
James Q. Wilson, Negro Politics (New York: Free 6 Lindblom, The Intelligence of Democracy, op. cit.,
Press, 1960),p. 189. pp. 144-148.
MIXED-SCANNING 387
solution but a "never-ending series of at- underprivileged and politically unorganized
tacks" on the issues at hand through se- would be underrepresented.
rial analyses and evaluation. Secondly, incrementalism would tend to ne-
6. As such, incremental decision-making is glect basic societal innovations, as it focuses
described as remedial, geared more to the on the short run and seeks no more than lim-
alleviation of present, concrete social im- ited variations from past policies. While an
perfections than to the promotion of fu- accumulation of small steps could lead to a
ture social goals. significant change, there is nothing in this
approach to guide the accumulation; the steps
Morphological Assumptions of the may be circular-leading back to where they
Incremental Approach started, or dispersed-leading in many direc-
tions at once but leading nowhere. Boulding
Beyond a model and a strategy of decision- comments that, according to this approach,
making, disjointed incrementalism also posits "we do stagger through history like a drunk
a structure model; it is presented as the typi- putting one disjointed incremental foot after
cal decision-making process of pluralistic so- another." 6
cieties, as contrasted with the master planning In addition, incrementalists seem to under-
of totalitarian societies. Influenced by the free estimate their impact on the decision-makers.
competition model of economics, incremen- As Dror put it, "Although Lindblom's thesis
talists reject the notion that policies can be includes a number of reservations, these are
guided in terms of central institutions of a so- insufficient to alter its main impact as an ideo-
ciety expressing the collective "good." Policies, logical reinforcement of the pro-inertia and
rather, are the outcome of a give-and-take anti-innovation forces." 7
among numerous societal "partisans." The
measure of a good decision is the decision- A Conceptual and Empirical Critique
makers' agreement about it. Poor decisions are of Incrementalism
those which exclude actors capable of affecting
the projected course of action; decisions of this Incrementalist strategy clearly recognizes
one subset of situations to which it does not
type tend to be blocked or modified later.
Partisan "mutual-adjustment" is held to pro- apply-namely, "large" or fundamental deci-
vide for a measure of coordination of deci- sions,8 such as a declaration of war. While
sions among a multiplicity of decision-makers incremental decisions greatly outnumber fun-
damental ones, the latter's significance for so-
and, in effect, to compensate on the societal
level for the inadequacies of the individual in- cietal decision-making is not commensurate
cremental decision-maker and for the society's with their number; it is thus a mistake to rele-
gate nonincremental decisions to the category
inability to make decisions effectively from one of exceptions. Moreover, it is often the funda-
center. Incremental decision-making is claimed
to be both a realistic account of how the Amer- mental decisions which set the context for the
ican polity and other modern democracies de- numerous incremental ones. Although funda-
cide and the most effective approach to so- mental decisions are frequently "prepared" by
cietal decision-making, i.e., both a descriptive incremental ones in order that the final de-
and a normative model. cision will initiate a less abrupt change, these
decisions may still be considered relatively
fundamental. The incremental steps which
A Critique of the Incremental Approach
follow cannot be understood without them,
as a Normative Model
and the preceding steps are useless unless they
Decisions by consent among partisans with- lead to fundamental decisions.
out a societywide regulatory center and guid- eKenneth E. Boulding in a review of A Strategy
ing institutions should not be viewed as the of Decision in the American Sociological Review, Vol.
preferred approach to decision-making. In the 29 (1964), p. 931.
first place, decisions so reached would, of ne- 7Yehezkel Dror, "Muddling Through-'Science' or
Inertia?" Public Administration Review, Vol. 24 (1964),
cessity, reflect the interests of the most power- p. 155.
ful, since partisans invariably differ in their 8 Braybrooke and Lindblom, A
Strategy of Decision,
respective power positions; demands of the op. cit., pp. 66-69.
388 PUBLIC ADMINISTRATION REVIEW
Thus, while the incrementalists hold that For example, after Congress set up a national
decision-making involves a choice between the space agency in 1958 and consented to back
two kinds of decision-making models, it should President Kennedy's space goals, it made "in-
be noted that (a) most incremental decisions cremental" additional commitments for sev-
specify or anticipate fundamental decisions, eral years. Initially, however, a fundamental
and (b) the cumulative value of the incre- decision had been made. Congress in 1958,
mental decisions is greatly affected by the re- drawing on past experiences and on an under-
lated fundamental decisions. standing of the dynamics of incremental proc-
Thus, it is not enough to show, as Fenno esses, could not have been unaware that once
did, that Congress makes primarily marginal a fundamental commitment is made it is diffi-
changes in the federal budget (a comparison cult to reverse it. While the initial space
of one year's budget for a federal agency with budget was relatively small, the very act of
that of the preceding year showed on many setting up a space agency amounted to sub-
occasions only a 10 per cent difference9), or scribing to additional budget increments in
that for long periods the defense budget does future years.13
not change much in terms of its percentage of Incrementalists argue that incremental de-
the federal budget, or that the federal budget cisions tend to be remedial; small steps are
changes little each year in terms of its percent- taken in the "right" direction, or, when it
age of the Gross National Product.10 These is evident the direction is "wrong," the course
incremental changes are often the unfolding is altered. But if the decision-maker evaluates
of trends initiated at critical turning points his incremental decisions and small steps,
at which fundamental decisions were made. which he must do if he is to decide whether or
The American defense budget jumped at the not the direction is right, his judgment will be
beginning of the Korean War in 1950 from greatly affected by the evaluative criteria he
5 per cent of the GNP to 10.3 per cent in 1951. applies. Here, again, we have to go outside the
The fact that it stayed at about this level, incrementalist model to ascertain the ways in
ranging between 9 and 11.3 per cent of the which these criteria are set.
GNP after the war ended (1954-1960), did re- Thus, while actors make both kinds of de-
flect incremental decisions, but these were cisions, the number and role of fundamental
made within the context of the decision to decisions are significantly greater than incre-
engage in the Korean War.11 Fenno's own mentalists state, and when the fundamental
figures show almost an equal number of ones are missing, incremental decision-making
changes above the 20 per cent level as below amounts to drifting-action without direction.
it; seven changes represented an increase of A more active approach to societal decision-
100 per cent or more and 24 changes increased making requires two sets of mechanisms: (a)
50 per cent or more.12 high-order, fundamental policy-making proc-
It is clear that, while Congress or other so- esses which set basic directions and (b) incre-
cietal decision-making bodies do make some mental processes which prepare for fundamen-
cumulative incremental decisions without fac- tal decisions and work them out after they
ing the fundamental one implied, many other have been reached. This is provided by mixed-
decisions which appear to be a series of incre- scanning.
mental ones are, in effect, the implementation
or elaboration of a fundamental decision.
The Mixed-Scanning Approach
9 Richard Fenno,
Jr., The Power of the Purse (Bos- Mixed-scanning provides both a realistic
ton: Little, Brown and Co., 1966), pp. 266ff. See also
Otto A. Davis, M. A. H. Dempster, and Aaron Wildav- description of the strategy used by actors in a
sky, "A Theory of the Budgetary Process," American
Political Science Review, Vol. 60 (1966), esp. pp. 18 For an
example involving the Supreme Court's
530-531. decision on desegregation, see Martin Shapiro, "Stabil-
o1Samuel P. Huntington, quoted by Nelson E. Polsby, ity and Change in Judicial Decision-Making: Incre-
Congress and the Presidency (Englewood Cliffs, N. J.: mentalism or Stare Decisis," Law in Transition Quar-
Prentice-Hall, 1964), p. 86. terly, Vol. 2 (1965), pp. 134-157. See also a commentary
1 Ibid.
by Bruce L. R. Smith, American Political Science Re-
12
Fenno, The Power of the Purse, loc. cit. view, Vol. 61 (1967), esp. p. 151.
MIXED-SCANNING 389

large variety of fields and the strategy for ef- will be left uncovered) and a highly detailed
fective actors to follow. Let us first illustrate level (so that the option selected can be ex-
this approach in a simple situation and then plored as fully as is feasible).
explore its societal dimensions. Assume we are The decision on how the investment of as-
about to set up a worldwide weather observa- sets and time it to be allocated among the
tion system using weather satellites. The ra- levels of scanning is, in fact, part of the strate-
tionalistic approach would seek an exhaustive gy. The actual amount of assets and time
survey of weather conditions by using cameras spent depends on the total amount available
capable of detailed observations and by sched- and on experimentation with various inter-
uling reviews of the entire sky as often as pos- level combinations. Also, the amount spent
sible. This would yield an avalanche of de- is best changed over time. Effective decision-
tails, costly to analyze and likely to overwhelm making requires that sporadically, or at set
our action capacities (e.g., "seeding" cloud intervals, investment in encompassing (high-
formations that could develop into hurricanes coverage) scanning be increased to check for
or bring rain to arid areas). Incrementalism far removed but "obvious" dangers and to
would focus on those areas in which similar search for better lines of approach. Annual
patterns developed in the recent past and, per- budget reviews and the State of the Union
haps, on a few nearby regions; it would thus messages provide, in principle, such occasions.
ignore all formations which might deserve at- An increase in investment of this type is also
tention if they arose in unexpected areas. effective when the actor realizes that the en-
A mixed-scanning strategy would include vironment radically changes or when he sees
elements of both approaches by employing that the early chain of increments brings no
two cameras: a broad-angle camera that would improvement in the situation or brings even
cover all parts of the sky but not in great de- a "worsening." If, at this point, the actor de-
tail, and a second one which would zero in on cides to drop the course of action, the effec-
those areas revealed by the first camera to re- tiveness of his decision-making is reduced,
quire a more in-depth examination. While since, through some high-coverage scanning,
mixed-scanning might miss areas in which only he may discover that a continuation of the
a detailed camera could reveal trouble, it is less "loss" is about to lead to a solution. (An ob-
likely than incrementalism to miss obvious vious example is the selling of a declining
trouble spots in unfamiliar areas. stock if a further review reveals that the cor-
From an abstract viewpoint mixed-scan- poration is expected to improve its earning
ning provides a particular procedure for the next year, after several years of decline.) Real-
collection of information (e.g., the surveying ity cannot be assumed to be structured in
or "scanning" of weather conditions), a strate- straight lines where each step towards a goal
gy about the allocation of resources (e.g., leads directly to another and where the ac-
"seeding"), and-we shall see-guidelines for cumulation of small steps in effect solves the
the relations between the two. The strategy problem. Often what from an incremental
combines a detailed ("rationalistic") exami- viewpoint is a step away from the goal ("wor-
nation of some sectors-which, unlike the ex- sening") may from a broader perspective be a
haustive examination of the entire area, is step in the right direction, as when the tem-
feasible-with a "truncated" review of other perature of a patient is allowed to rise because
sectors. The relative investment in the two this will hasten his recovery. Thus mixed-
kinds of scanning-full detail and truncated- scanning not only combines various levels of
as well as in the very act of scanning, depends scanning but also provides a set of criteria for
on how costly it would be to miss, for example, situations in which one level or another is to
one hurricane; the cost of additional scanning; be emphasized.
and the amount of time it would take. In the exploration of mixed-scanning, it
Scanning may be divided into more than is essential to differentiate fundamental deci-
two levels; there can be several levels with sions from incremental ones. Fundamental de-
varying degrees of detail and coverage, though cisions are made by exploring the main al-
it seems most effective to include an all-en- ternatives the actor sees in view of his concep-
compassing level (so that no major option tion of his goals, but-unlike what rationalism
390 PUBLIC ADMINISTRATION REVIEW
would indicate-details and specifications are goals (e.g., teaching, therapy, and research in
omitted so that an overview is feasible. Incre- a university hospital), the actor can still com-
mental decisions are made but within the con- pare projects in terms of the extent to which
texts set by fundamental decisions (and fun- they realize each primary goal. He can estab-
damental reviews). Thus, each of the two ele- lish that project X is good for research but
ments in mixed-scanning helps to reduce the not for teaching while project Y is very good
effects of the particular shortcomings of the for teaching but not as good for research, etc.,
other; incrementalism reduces the unrealistic without having to raise the additional difficul-
aspects of rationalism by limiting the details ties of combining the effectiveness measures
required in fundamental decisions, and con- into one numerical index. In effect, he pro-
textuating rationalism helps to overcome the ceeds as if they had identical weights.
conservative slant of incrementalism by ex- Finally, an informal scaling of values is not
ploring longer-run alternatives. Together, em- as difficult as the incrementalists imagine.
pirical tests and comparative study of decision- Most actors are able to rank their goals to
makers would show that these elements make some extent (e.g., faculty is more concerned
for a third approach which is at once more about the quality of research than the quality
realistic and more effective than its compo- of teaching).
nents. One of the most imaginative attempts to evaluate the
Can Decisions Be Evaluated? effectiveness of programs with hard-to-assess objectives
is a method devised by David Osborn, Deputy Assistant
The preceding discussion assumes that both Secretary of State for Educational and Cultural Af-
the observer and the actor have a capacity to fairs.... Osborn recommends a scheme of cross-multi-
evaluate decision-making strategies and to de- plying the costs of the activities with a number repre-
termine which is the more effective. Incre- senting the rank of its objectives on a scale. For in-
stance, the exchange of Fulbright professors may
mentalists, however, argue that since values contribute to "cultural prestige and mutual respect,"
cannot be scaled and summarized, "good" de- "educational development," and gaining "entree,"
cisions cannot be defined and, hence, evalua- which might be given scale numbers such as 8, 6, and
tion is not possible. In contrast, it is reason- 5, respectively. These numbers are then multiplied
able to expect that the decision-makers, as with the costs of the program, and the resulting figure
is in turn multiplied with an ingenious figure called a
well as the observers, can summarize their
"country number." The latter is an attempt to get a
values and rank them, at least in an ordinal rough measure of the importance to the U.S. of the
scale. countries with which we have cultural relations. It is
For example, many societal projects have arrived at by putting together in complicated ways
one primary goal such as increasing birth con- certain key data, weighed to reflect cultural and edu-
cational matters, such as the country's population,
trol, economically desalting sea water, or re- Gross National Product, number of college students,
ducing price inflation by one-half over a two- rate of illiteracy, and so forth. The resulting numbers
year period. Other goals which are also served are then revised in the light of working experience,
are secondary, e.g., increasing the country's as when, because of its high per capita income, a cer-
R & D sector by investing in desalting. The tain tiny middle-eastern country turns out to be more
important to the U.S. than a large eastern European
actor, hence, may deal with the degree to one. At this point, country numbers are revised on the
which the primary goal was realized and make basis of judgment and experience, as are other num-
this the central evaluative measure for a bers at other points. But those who make such revisions
have a basic framework to start with, a set of numbers
"good" policy, while noting its effects on sec-
arranged on the basis of many factors, rather than
ondary goals. When he compares projects in
these terms, he, in effect, weighs the primary single arbitrary guesses.1'

goal as several times as important as all the Thus, in evaluation as in decision-making it-
secondary goals combined. This procedure self, while full detailed rationalism may well
amounts to saying, "As I care very much about be impossible, truncated reviews are feasible,
one goal and little about the others, if the and this approach may be expected to be more
project does not serve the first goal, it is no effective in terms of the actors' goals than
good and I do not have to worry about meas- "muddling through."
uring and totaling up whatever other gains it 1"Virginia Held, "PPBS Comes to Washington," The
may be providing for my secondary values." Public Interest, No. 4 (Summer 1966), pp. 102-115,
When there are two or even three primary quotation from pp. 112-113.
MIXED-SCANNING 391
Morphological Factors power to implement his decisions may do bet-
ter to rely less on encompassing scanning; even
The structures within which interactions if remote outcomes are anticipated, he will be
among actors take place become more signifi- able to do little about them. More generally,
cant the more we recognize that the bases of the greater a unit's control capacities the more
decisions neither are nor can be a fully or-
encompassing scanning it can undertake, and
dered set of values and an exhaustive exami- the more such scanning, the more effective its
nation of reality. In part, the strategy followed
decision-making. This points to an interesting
is determined neither by values nor by infor-
paradox: The developing nations, with much
mation but by the positions of and power re- lower control capacities than the modern ones,
lations among the decision-makers. For ex- tend to favor much more planning, although
ample, the extent to which one element of they may have to make do with a relatively
mixed-scanning is stressed as against the other high degree of incrementalism. Yet moder
is affected by the relationship between higher
pluralistic societies-which are much more
and lower organizational ranks. In some situa- able to scan and, at least in some dimensions,
tions, the higher in rank, concerned only with are much more able to control-tend to plan
the overall picture, are impatient with details, less.
while lower ranks-especially experts-are
Two different factors are involved which
more likely to focus on details. In other situa-
tions, the higher ranks, to avoid facing the highlight the difference in this regard among
modem societies. While all have a higher ca-
overall picture, seek to bury themselves, their
administration, and the public in details. pacity to scan and some control advantages
as compared to nonmodern societies, they
Next, the environment should be taken into differ sharply in their capacity to build con-
account. For instance, a highly incremental
sensus. Democracies must accept a relatively
approach would perhaps be adequate if the
situation were more stable and the decisions high degree of incrementalism (though not as
made were effective from the start. This ap- high as developing nations) because of their
greater need to gain support for new decisions
proach is expected to be less appropriate when from many and conflicting subsocieties, a need
conditions are rapidly changing and when the
which reduces their capacity to follow a long-
initial course was wrong. Thus, there seems to
run plan. It is easier to reach consensus under
be no one effective decision-making strategy in
noncrisis situations, on increments similar to
the abstract, apart from the societal environ-
ment into which it is introduced. Mixed- existing policies, than to gain support for a
new policy. However, the role of crises is sig-
scanning is flexible; changes in the relative in- nificant; in relatively less passive democracies,
vestment in scanning in general as well as
crises serve to build consensus for major
among the various levels of scanning permit
it to adapt to the specific situation. For exam- changes of direction which are overdue (e.g.,
desegregation).
ple, more encompassing scanning is called for
when the environment is more malleable. Totalitarian societies, more centralist and
Another major consideration here is the ca- relying on powers which are less dependent
on consensus, can plan more but they tend to
pacities of the actor. This is illustrated with
regard to interagency relations by the follow- overshoot the mark. Unlike democracies which
ing statement: ". . . the State Department was first seek to build up a consensus and then
hopelessly behind. Its cryptographic equip- proceed, often doing less than necessary later
ment was obsolescent, which slowed communi- than necessary, totalitarian societies, lacking
cations, and it had no central situation room the capacity for consensus-building or even
at all." 15 The author goes on to show how as for assessing the various resistances, usually try
a consequence the State Department was less for too much too early. They are then forced
able to act than was the Defense Department. to adjust their plans after initiation, with the
An actor with a low capacity to mobilize revised policies often scaled down and involv-
16 Roger Hilsman, To Move a Nation: The Politics
ing more "consensus" than the original one.
While totalitarian gross misplanning consti-
of Foreign Policy in the Administration of John F.
Kennedy (Garden City, N. Y.: Doubleday & Co., 1967),
tutes a large waste of resources, some initial
p. 27. overplanning and later down-scaling is as
392 PUBLIC ADMINISTRATION REVIEW
much a decision-making strategy as is dis- 2. More effective though not necessarily
jointed incrementalism, and is the one for more numerous means of control than
which totalitarian societies may be best suited. totalitarian societies employ (which new
A society more able to effectively handle knowledge technology and better analy-
its problems (one referred to elsewhere as an sis through the social sciences may make
active society) 16 would require: feasible).
1. A higher capacity to build consensus 3. A mixed-scanning strategy which is not
than even democracies command. as rationalistic as that which the totali-
1Amitai Etzioni, The Active Society: A Theory of tarian societies attempt to pursue and
Societal and Political Processes (New York: Free Press, not as incremental as the strategy de-
1968). mocracies advocate.

in this number search professor in governmental affairs at Princeton


University and for many years was staff assistant,
Office of the Director, U. S. Bureau of the Budget.
(Continued from page ii)
His publications include The Administrative State
(1957), Einfihrung in die Biirokratie (1959), Ameri-
kanische Verwaltung (1963), and Das Dilemma des
Verwaltungsmannes(1965). He is editor of Elements
FRANKLIN P. KILPATRICK is dean of the Program of Public Administration (2nd ed., 1959) and Ver-
of Graduate Studies at the University of Delaware waltung: Eine einfuhrende Darstellung (1965).
and was a senior staff member of the Brookings In-
JOHN D. MILLETT is chancellor of the Ohio Board
stitution from 1959-1967. He received his Ph.D.
from Princeton University. Before joining Brookings, of Regents. From 1953 to 1964 he served as president
of Miami University. Previously, he was a professor
he taught psychology at Princeton and served as
of public administration in the graduate faculty of
director of research at National Analysts, Inc. He is
the author of Human Behavior from the Transactional political science at Columbia University. Mr. Millett
Point of View, editor of Explorations in Transactional served on the staff of the President's Committee on
Administrative Management in 1936, on the staff of
Psychology, and coauthor of The Image of the Federal
Service and Source Book of a Study of Occupational the Committee on Public Administrationof the Social
Values and the Image of the Federal Service. Science Research Council from 1939 to 1941, on the
staff of the National Resources Planning Board from
NORTON LONG is James Gordon Professor of 1941 to 1942, in the War Department from 1942 to
American Community Government and chairman of 1946 and again in 1947, on the staff of the first Hoover
the politics department at Brandeis University. He Commission in 1948, and in the Office of Education
has been an instructor at Queens College and a pro- in 1964. He is the author of a number of books on
fessor at Western Reserve, Michigan State University, public administration and higher education. He was
and Northwestern University. He has served in the president of ASPA in 1960-61 and is currently the
federal government as assistant to the administratorof chairman of the newly created National Academy of
the Office of Price Administration and as assistant ad- Public Administration.
ministrator of the National Housing Administration.
From 1961-63 Professor Long was a staff consultant ALAN H. SCHECHTER is an assistant professor of
to the governor of Illinois. political science at Wellesley College, where he teaches
courses on American politics and constitutional law.
FRITZ MORSTEIN MARX is professor of adminis- He received a B.A. from Amherst and a Ph.D. from
trative science and public law at the Academy of Columbia University. He is the author of Interpreta-
Administrative Sciences (Speyer, Germany) and visit- tion of Ambiguous Documents by International Ad-
ing professor at the Universities of Heidelberg and ministrative Tribunals as well as of a number of
Tiibingen. Prior to accepting his newly established articles in the fields of American politics, constitu-
professorship, he was professor of political science tional law, and international law. At present, he is
and dean of administration at Hunter College of the working on a book entitled Contemporary Constitu-
City University of New York. Earlier he was a re- tional Issues.

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