Course Handbook

BA (Hons)
Airline and Airport Management

AY2016-2017

The London College of Hospitality and Tourism

Version No 01 © UWL 2016

BA (Hons) Airline and Airport Management

Course Handbook

Contents

Page No.
Section 1 Key Information
1.1 Welcome to the Course 3
1.2 Overview of the Course 3
1.3 Sources of Help and Support 4
1.4 Facts and Figures 4
1.5 Your Responsibilities 5

Section 2 Structure and Content

2.1 Introduction 7
2.2 Award Title, Exit Points and Progression 7
2.3 Course Philosophy, Aims and Objectives 8
2.4 Course Outline 10
2.5 Course Summary 16

Section 3 Learning, Teaching and Assessment

3.1 Learning and Teaching Approaches 21
3.2 Assessment 23
3.3 UWL Graduate Attributes 25

Section 4 Quality Management and Enhancement

4.1 Course Management 27
4.2 Student Evaluation 27
4.3 Course Committee/Board 27
4.4 If You Have An Issue 28

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 Section

1
Key Information
1.1 Welcome to the Course

Welcome to University of West London and, in particular, to the BA (Hons) in

Airline and Airport Management. We hope your time with us will be challenging
and enjoyable.

This handbook complements the University Student Handbook and provides

you with the essential information specific to your course of study. You should
read this information carefully and keep the handbook as a reference
throughout your course.

 Section 1 gives you an overview of the course and the support

mechanisms that are in place to help you with your studies. It also
outlines our expectations of your responsibilities as a student

 Section 2 gives you some specific information about the course, the
course structure and the content of the course and an overview of each
of the modules

 Section 3 focuses on the teaching and learning methodologies for the

course and the assessment patterns employed

 Section 4 gives you an overview of our quality assurance systems and

the input that students can have in the development and enhancement
of their course.

You should also make sure that you read the relevant sections of the
University Handbook which could affect you. The general sections on such
matters as plagiarism, student conduct, appeals and so on should be read to
ensure you are aware of University Policies.

1.2 Overview of the Course

This handbook contains information based on a Course Specification formally

approved by the University. The relevant sections of the specification, for
example, the course’s aims, module content, learning outcomes, teaching and
learning methods, assessment requirements, are incorporated into the
handbook. The full Course Specification is available from the Course Leader.

For information regarding the University Regulations, Policies and Procedures,

please see the current Student Handbook, Academic Regulations and the

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UWL website. The regulations applying to a student will be those in place for
the academic year of their enrolment.

1.3 Sources of Help and Support

Essential support for students on the BA (Hons) in Airline and Airport

Management is available from the academic and administrative staff assigned
to the course. Key contact details are as follows:

Course Leader: John Flett

Location: WK.01.002
Email: John.Flett@uwl.ac.uk

Administrative contact: Tajinder Sidhu

Location: School Office Heartspace
Email: Tajinder.Sidhu@ uwl.ac.uk
Telephone: 0208 231 2225

Subject Librarian: James Concannon

Location: Paul Hamlyn Library
E-mail address: James.Concannon@uwl.ac.uk

As well as the Course Leader, you may also contact your personal tutor for both
academic and personal issues. You may also access Student Services if you
require further help and an outline of the assistance they can provide is at:

http://www.uwl.ac.uk/students/current-students/student-handbook

1.4 Facts and Figures

Teaching and Learning Data

Percentage of students’ study time: Level 4 Level 5 Level 6
Scheduled teaching and learning time 25% 24% 21%
Guided independent study time 75% 76% 79%
Time on placement 0% 100% 0%

Assessment
Percentage of final marks assessed by: Level 4 Level 5 Level 6
Exam 8% 25% 18%
Coursework 90% 54% 45%
Practical 2% 21% 37%

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NB: These numbers are derived from the most recent data available from
Unistats, and should be regarded as estimates only. Figures are based on an
anticipated pattern of module choices during students’ time on the course, and
may be subject to changes which are outside the control of the course team.

1.5 Your Responsibilities

For a full description of your entitlements and responsibilities please consult the
Student Handbook. You should particularly consider the Academic Regulations,
which provide the framework for your degree and the Student Code of Conduct:
http://www.uwl.ac.uk/about-us/policies-and-regulations

The course team and other University departments will always contact
students via your student email address. So please ensure that you check
your University email account regularly.

Attendance/punctuality:

You should attend all classes. If, by exception, you are unable to attend
a session for work or health reasons, you must inform the course
administrator or module leader.

Please make every effort to attend your teaching sessions on time. It is very
disruptive for your fellow students and the lecturer if you arrive once the
teaching session has started.

You should do any homework or tasks set. These are to help you with your
learning and to develop your skills and, therefore, are intended to benefit you
and your studies.

The London College of Hospitality and Tourism Class Lateness Policy:

It is expected that students will arrive punctually for their classes.

Lateness is unacceptable and students should not join their class once it
has started unless given permission to do so by their tutor. Late entry to
a class is always at the discretion of the tutor. Students may prefer to wait
until a break is given rather than attempting to join the class late and risk
disrupting both the tutor and their classmates. If a student has an on-going
problem with arriving on time for any class then they should speak with their
course leader.

The purpose of this policy is to create a quality learning environment for

students and it responds to feedback received from students themselves. The
policy prepares students for employment, including the work placement, where
feedback from employers highlights staff punctuality as an essential
requirement.

ALL students are required to swipe into class using the university Student
Attendance Monitoring (SAM) system. This will be explained to you how to use

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but is your responsibility to do within the time frame. Failure to swipe in within
the time frame will result in an absence being flagged and possible disciplinary
action for multiple absences.

Meeting Deadlines/Time Management:

Assignments must be handed in on time. Deadlines are outlined in the Module

Study Guides (MSG) and on assignment briefs. Please see the University
Regulations as given in the Student Handbook Supplement for submission
requirements.

If allocated to a group for a task you should:

• Note down the names, telephone numbers and email addresses of your
colleagues. If you need to contact them, you will have the information
you need.
• Keep a university diary. Make use of it to note down when you are
meeting, the purpose of the meeting, who will be present etc.

Additional support:
Should you require any additional support you must notify your tutor so that
suitable arrangements can be made. Study skills support will be available if
required and it is your responsibility to ensure you attend any sessions to
make the best of the opportunities available to you.

Whilst the University and the course team will provide you every support so
that you are successful in your studies, you are expected to take responsibility
for your learning and to conduct yourself in a manner which will optimise your
academic performance. The following should be considered when evaluating
an effective student:
• Evidence of good planning, time management and organisation skills
• An ability to critically evaluate own performance and develop strategies
for improvement
• Consideration for others and the ability to work well as part of a group
or in a team
• Good attendance and punctuality
All other regulations pertaining to conduct and behaviour are included in the
University Student Handbook.

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 Section

2
Structure and Content
2.1 Introduction

The BA (Hons) Airline and Airport Management degree is an ideal course to

equip supervisory or junior management staff operating in the Airline and
Airport industry with the opportunity of learning formally about the contribution
of this essential function in a variety of business and industry sectors. Course
content includes modules specific to commercial aviation as well as
contextualised business management units. In addition, the course
encourages the development of intellectual and management skills in the
areas of business and personal development. It provides the successful
candidate with a formal higher education management qualification from which
they can progress.
2.2 Award title, Exit Points and Progression

On successful completion of the course, you will be awarded a Bachelor in Arts with
Honours in Airline and Airport Management. This is made up of the following
academic credits:

Level 4: 120 credits

Level 5: 120 credits
Level 6: 120 credits

Exit points:
Students achieving 20 credits will receive a Lifelong Learning (intermediate)
Certificate.

Students achieving 40 credits will receive a Lifelong Learning (Advanced)

Certificate.

Those students who achieve six modules (120 credits), but do not complete the full
12 module programme will be awarded a Certificate of Higher Education.

Students leaving at the end of year 1 will be awarded appropriately based on the
number of credits achieved.

Progression: Successful achievement of the Degree (with a grade of 2(ii) or

higher) will entitle you to progress to Level 7 of the aviation or tourism courses
where you can study for a Post Graduate Diploma or Master’s Degree.

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2.3 Course Philosophy, Aims and Outcomes

Within the context of Airline and Airport Management the aim has been to
produce a contextually specific programme of management education. The
award seeks to develop an appreciation of the structure, complexity and
international nature of airline and airport management whilst examining the
importance of commercial aviation as a socio-political and economic
phenomenon. In developing a degree of technical knowledge about Airline and
Airport Management and its operating characteristics the course seeks to
reflect current developments in aviation as an academic discipline. The need
to produce a qualification that is recognised by industry and allows for
transferability and mobility between different sectors of the economy has also
been another key underlying principle.

Course Aims:

The BA (Hons) in Airline and Airport Management course aims to take a

vocational perspective setting the study of commercial aviation alongside that
of business management and is available with or without a Placement Year.

The course seeks to prepare students from a variety of educational

backgrounds to enter a range of different managerial positions in the
commercial aviation industry. These are identified both in the public and the
private sectors.

All the courses aim to do following as appropriate to the level of study:

• Widen perspectives through breadth, depth and relevance of subject
coverage.
• Develop intellectual skills of analysis, evaluation and interpretation, of
problem solving and critical thinking.
• Develop subject practical skills and evolve skilled, reflective practitioners
with employment capability.
• Develop transferable skills including effective communication, teamwork,
independent learning and management of learning.

Learning Outcomes:

By the end of the course a successful student will have:

Level 4

• Outline the organisational structure of the international airline and airport

industry

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• Assess the breadth, diversity, complexity and international nature of the
aviation industry
• Explain airline and airport terminology and operating characteristics
• Apply an appropriate range of business, management and industry specific
skills to a series of problems facing the aviation industry
• Collect data relating to airlines and airports
• Analyse accounting and statistical information relating to airline and airport
management
• Explain the economic contribution of the aviation and tourism industry to
the service economy
• Investigate the inter-relationship between geography and aviation
• Explain how individual differences and group processes influence
organisational behavior within the aviation industry
• Explain topical issues of concern in the field of airline and airport
management
• Apply a flexible, adaptable and professional attitude towards learning and
the work environment
• Develop a learning style congruent with the demands of vocational and
academic study.
• Communicate effectively and appropriately in a clear concise manner using
a variety of methods
• Work independently in a variety of situations

Level 5

• Explain and challenge the theoretical basis of civil air transport as an

academic discipline
• Create, present, research and interpret information clearly and concisely
using relevant mediums
• Identify the key political institutions and processes that influence decision-
making within the airline and airport industry
• Recognise the legal environment within which the civil aviation industry
operates and its implications for tourists as consumers
• Question and debate a range of developing operational characteristics and
associated strategies in the airline and airport industry
• Establish, execute and evaluate work placement goals and collaborate
constructively with others to perform in a work placement environment
• Apply theoretical knowledge to a practical work situation
• Evaluate elements of consumer behavior and consider their implications for
airline and airport marketing and market strategies
• Apply a range of marketing and market research techniques appropriate to
understanding customer needs and expectations.
• Explain how capital and financial control systems are required to facilitate
the success of airline and airport management operations
• Make informed decisions in the allocation of financial resources
• Examine the contribution of the personnel function to a workplace
organisation
• Evaluate personnel requirements and the effectiveness of personnel
policies within any given chosen airline or airport organisation

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• Evidence a reflective approach to managing self within the working
environment of the aviation industry
• Use a range of management skills tools and techniques that can be used to
control motivate and train aviation staff
• Reflect on their own and other’s functioning in order to improve academic
and other vocational practice

Level 6

• Critically evaluate and debate the concept of civil air transport policy,
planning and strategy
• Examine and argue the need for airport planning and associated policy and
strategy
• Outline and assess the major stakeholders in the airport planning and
policy making process
• Examine the operational framework for establishing airport planning and
accompanying policy
• Conceptualise, investigate and articulate key issues and trends within the
airline and airport industry.
• Analyse and appraise a range of airport planning case studies in order to
assess the success/failure of policy initiatives
• Recognise the importance of a sustainable approach to airport planning
and development policy
• Demonstrate the ability to produce a research proposal and conduct a
major piece of research
• Enhance understanding of the aviation industry and of workplace
supervision and management through choosing thematic options
appropriate to their prescribed field of study
• Engage confidently in communication with others reporting on information
clearly, autonomously and competently.
• Display competence in a range of research skills.
• Communicate research findings
• Demonstrate a range of effective transferable skills and competencies
appropriate to the work environment that provide a foundation for lifelong
learning.

2.4 Course Outline

BA (Hons) in Airline and Airport Management can be studied on a part-time as

well as a full-time basis. Full-time students will study six modules per year.
Part-time students are required to study four. It is normal practice to ‘group’ the
teaching of these modules into 2-3 days of the week for Full time students.

The academic year is divided into two semesters, each being a maximum of
14 weeks in duration. It is normal for the majority of these weeks to be devoted
to teaching with some weeks allocated for the completion and handing in of

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assessments and module evaluation and review.

The allocation of modules to semesters is outlined in Tables A and B for

September starters and C and D for February intake. These indicate that in
normal circumstances it will take:
• Three years to complete the BA (Hons) without Placement on a full-time
basis;
• Four years to complete the BA (Hons) with Placement on a full-time
basis (including one year work placement);
• Four and a half years studying part-time without Placement;
• Five and a half years studying part-time (including one year work
placement).

Please note that whilst the modules taught will not change, the semesters in
which they are taught may change. Students will be advised of any changes
prior to the commencement of semesters.

Options:

Which options run is based on demand and staff availability. If there is

insufficient demand for a particular option then unfortunately that option will not
run and you will have to choose another. Similarly if there is no specialist staff
member available then we shall not be able to offer the module.

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Table A: Full Time BA (Hons) Airline and Airport Course Timetable –
September*

Level 4 Semester 1 Introduction to Airline and Airport Management

Principles of Management and Leadership
Academic Development and Employability

Semester 2 Aviation Travel Geography

Introduction to Accounting and Finance
The Aviation Experience

Level 5 Semester 1 Sales and Marketing

Aviation Law for managers
Human Resources Management

Semester 2 Airline and Airport Operations Management

Research Methods for Managers
(+ 1 option)
Human Factors in Aviation (Option)
Air Cargo Operations (Option)

One Year WORK PLACEMENT (if applicable)

Level 6 Semester 1 Strategic Airport Planning and Development

Air Route Planning
(+ 1 option)
Governance of Aviation (Option)
Sustainable Aviation (Option)

Semester 2 Aviation Policy and Strategy

Contemporary Issues in Aviation
Service Industries Dissertation / Business Project

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Table B: Part Time BA (Hons) Airline and Airport Course Timetable –
September*

Level 4 Semester 1 Introduction to Airline and Airport Management

Academic Development and Employability

The Aviation Experience

Semester 2 Principles of Management and Leadership

Semester 3 Aviation Travel Geography

Introduction to Accounting and Finance

Level 5 Semester 1 Sales and Marketing

Aviation Law for managers

Semester 2 Human Resource Management

Airline and Airport Operations Management

Semester 3 Research Methods for Managers

(+ 1 option)
Human Factors in Aviation (Option)
Air Cargo Operations (Option)

One Year WORK PLACEMENT (if applicable)

Level 6 Semester 1 Strategic Airport Planning and Development

(+ 1 option)
Governance of Aviation (Option)
Sustainable Aviation (Option)

Semester 2 Aviation Policy and Strategy

Air Route Planning

Semester 3 Contemporary Issues in Aviation

Service Industries Dissertation

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Table C: Full Time BA (Hons) Airline and Airport Course Timetable –
February*

Level 4 Semester 1 Aviation Travel Geography

Introduction to Accounting and Finance
The Aviation Experience

Semester 2 Introduction to Airline and Airport Management

Principles of Management and Leadership
Academic Development and Employability

Level 5 Semester 1 Airline and Airport Operations Management

Research Methods for Managers
(+ 1 option)
Human Factors in Aviation (Option)
Air Cargo Operations (Option)

Semester 2 Sales and Marketing

Aviation Law for Managers
Human Resource Management

One Year WORK PLACEMENT (if applicable)

Level 6 Semester 1 Airline and Airport Policy and Strategy

Contemporary Issues in Aviation
Service Industries Dissertation / Business Project

Semester 2 Strategic Airport Planning and Development

Air Route Planning
(+ 1 option)
Governance of Aviation (Option)
Sustainable Aviation (Option)

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Table D: Part Time BA (Hons) Airline and Airport Course Timetable –
January*

Level 4 Semester 1 The Aviation Experience

Principles of management and leadership

Semester 2 Introduction to Airline and Airport Management

Academic development and employability

Semester 3 Aviation Travel Geography

Introduction to accounting and finance

Level 5 Semester 1 Human Resource Management

Airline and Airport Operations Management

Semester 2 Sales and Marketing

Aviation Law for managers

Research methods for managers

Semester 3 (+ 1 option)
Human Factors in Aviation (Option)
Air Cargo Operations (Option)

One Year WORK PLACEMENT (if applicable)

Level 6 Semester 1 Aviation Policy and Strategy

Air Route Planning

Semester 2 Strategic Airport Planning and Development

(+ 1 option)
Governance of Aviation (Option)
Sustainable Aviation (Option)

Semester 3 Contemporary Issues in Aviation

Service Industries Dissertation

*Please Note: Modules per semester indicative only and subject to change

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2.5 Course Summary

You will receive full information for each of the modules within the BA (Hons)
Airline and Airport Management on commencement of a new module. This
information is contained within detailed Module Study Guides (MSG).
However, summaries of each of the modules is produced below which will give
you an indication of how each fits to form the complete course. All modules
are contextualised to the airline and airport sector.

Level 4

Introduction to Airline and Airport Management

This module aims to provide students with a basic understanding of the
structure, nature and operating characteristics of the airline and airport
industry. It will examine the key developments and component sectors that
have helped shape the international aviation industry. Linked into these
developments students will examine the roles and responsibilities of the major
organisations associated with airline and airport operations and management.

Aviation Travel Geography

This module aims to explore the inter-relationship between aviation,
geography and tourism. The module will focus on the location of key gateway
airports in Europe and worldwide together with an insight to the terminology
associated with airport operations. Students will also develop knowledge of
the basic principles of aviation meteorology. The module continues by
providing an overview of the European region and provides an insight about
the geographical character that comprises the setting for tourism.

Principles of Management and Leadership

This module aims at providing students with the basic knowledge and
understanding of the key theories, concepts and models in management and
leadership. Effective management is essential to the success of today’s
organisations in the hospitality and tourism industry.
Students with this module will be introduced to principles of management in
terms of management of organisations, people, systems and self for the
delivery of quality of customer service. It also provides students with an
overview of leadership, in order to explore current thinking on leadership with
the use of practical management and leadership tools and approaches.
Finally, the module aims at providing students with the opportunity to develop
awareness of their leadership traits and to develop their own leadership
capabilities.

Academic Development and Employability

The aims of this module are to help students’ research academic sources and
develop critical approach to apply the correct academic writing skills. In
addition, the module aims at helping students develop knowledge and
understanding of employment in the sector as well as to enhance their

16
employability.

The Aviation Experience

This module introduces knowledge and skills to develop your current
understanding of the aviation industry. You will be informed about concepts
and theories related to the aviation industry including The Customer
Experience; Theory of flight; and Safety and Security.
To introduce you to creative methods for learning

Introduction to Accounting and Finance

This module provides a foundation programme of studies in accounting and
statistics in an appropriate industrial context. The role of accounting and
statistics in the decision making process is stressed. The module includes
essential conceptual underpinning as well as practical applications and
encourages an appropriately critical approach.

Level 5

Airline and Airport Operations Management

This module aims to introduce students to a range of skills techniques and
operations practices appropriate to the airline industry. The module will be
multidisciplinary in its perspective drawing upon a range of competencies
developed both in the airline, airport and business core. Students will be
expected to manage the day-to-day running of an airline or airport, including
the management of facilities and staff resources and operations and functions
of airlines and airports.

Human Resource Management

This module aims to enable participants to gain knowledge and understanding
of the activities involved in effective human resource management within the
aviation industry. The module focuses on practices and processes of how
people are managed at work. In addition, it identifies the current trends in
human resources management.

Aviation Law for managers

This module will help students understand the relevance of law to airline and
airport management familiarising students with the law governing certain areas of
aviation. Thereby preparing them to identify instances where legal counsel is
indispensable before any managerial decision is taken.

Sales and Marketing

As a career choice, one of the major attractions of airline and airport
operations is contact with people. This module introduces you to the factors
which influence consumer behaviour in this area, together with the concepts
and principles of marketing management.

Research Methods for managers

This module aims at providing students with broad knowledge and
understanding of the principles and practices in conducting research. It
focuses on the use of a range of different research methods in order to

17
successfully undertake a dissertation or any research project. The module
encompasses the understanding and application of appropriate research
designs, research statistics, the use of the computer for data analyses, and
report writing and presentation.

Level 5 – Option Modules

Human Factors in Aviation

This module will introduce you to the essential knowledge and understanding
required for the management of people in airline and airport organisations.
The module covers key concerns for personnel and developments in the
tourism industry concentrating on the main generic areas of resourcing,
training and development, motivation and reward. These areas will be
considered within the current legal and political environment of the UK.

Air Cargo Operations

Air cargo represents a relatively small percentage by volume of world trade,
but its significance leaps by value. The air cargo industry serves as a key
engine of economic growth and development. It supports trade and
investment, promotes connectivity, and improves efficiency and
competitiveness. The Air Cargo Operations module aims to explain the above
principles to students. Students are expected to understand the complex and
changing issues required to maximize all aspects of the air cargo business and
see all parts of commercial aviation operations.

Placement Year (if applicable)

The Airline and Airport Management Course that you have chosen to follow
will give you the theoretical knowledge and skills you will need to understand
management in the commercial aviation industry. However, there is nothing
comparable to real experience in the airline or airport sector to help you
develop the skills and knowledge you have gained at The London College of
Hospitality and Tourism.

With regards to the suitability of placements, all activities carried out within the
commercial aviation setting are possible sources of relevant experience. Be it
customer-facing front-line or head office roles with airlines and airports, or
positions with aviation supporting businesses such as cargo-handling and
catering suppliers!

The university does not guarantee finding a placement, however the College
have dedicated staff in the university Placement Office who can support you in
your search for a placement role. They will assist with the co-ordination of
placement provision and maintain employer contact. Throughout the year they
invite employers into the university to give presentations about possible
placement opportunities and describe what is involved – but the choice of
experience is yours.

Students who go on a supervised work experience placement will be allocated a

tutor who will support their academic studies and visit them while they are on

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placement.

Level 6

Strategic Airport Planning and Development

Airport Planning and Development is essential for airport managers. Students
as future managers need a strong understanding of the current situation and
local constraints an airport can face. A clear roadmap for the development of
airports and a comprehensive solution for the challenges they face are
necessary. Focusing in those areas, this module will provide students with
thorough understanding of the political, economic, regulatory and
environmental context in which an airport operates. In addition it will enhance
students’ critical thinking and decision making in terms of planning and
development steps. Finally the Airport Planning and Development module will
enhance students’ project management and construction supervision skills.

Aviation Policy and Strategy

This module aims to provide a dynamic introduction to the process by which
aviation policy is formulated.

The module takes into account key factors in the political, economic, social
and technological environment which influence aviation policy making. To this
end the module will focus on the influence of aviation organisations e.g. IATA,
CAA, AEA et al, societal values, the role of special interest groups, aspects of
political power and socio-economic global forces of change. A dualistic
framework for the study of how aviation policy is developed will be advanced
focusing both on European civil airlines and airport providers.

The relationship between research and policy making will also be considered.
Here the use of a range of international case studies is used to explore the
methods by which aviation policies can and have been prioritised and the
success or failure of policy initiatives judged.

Contemporary Aviation Issues

This module aims to examine a range of contemporary issues appropriate to
the aviation industry. The module reviews changing operational characteristics
and procedures within the commercial aviation sector and the impact of new
technologies and innovations. The perspectives included are wide ranging and
vary from year to year depending on current and topical themes. The intention
is that by utilising knowledge and analytical skills already acquired, students
will increase their capability to reason from a multi-disciplinary perspective and
will recognise that it is not practical for a manager to view issues in isolation.

Air Route Planning

The aim of this module is to introduce students to route planning and provide
an understanding of the political, economic, regulatory and cultural
environment of both origin and destination airport’s catchment area. Moreover
Route Planning module aims to teach students the design of an airline’s
network and develop their critical and analytical skills in analysing the

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profitability potential.

Service Industries Dissertation

The dissertation is an opportunity for the student to study a topic that is of
personal interest, will develop both their knowledge and skills of that topic and
their research skills, and may be beneficial to their future carer plans. The
student identifies their area of research and develops research questions to be
answered or hypotheses to be tested in the industry context relevant to their
course of study. The dissertation that results from this research will be a
professionally presented piece of work that demonstrates the student’s abilities
in critical thinking and writing and their skills in completing an independent self-
managed piece of research.

Level 6 – Option Modules

Governance of Aviation
This module aims to examine the politics of aviation and tourism within a
European framework. It examines how geo-political decision-making can
influence national and trans-national decisions on the airline, airport and
tourism sector. The module will particularly focus on the role of national
governments and the European Union as legislators and ‘enablers’ of aviation
and tourism. The module concludes by examining EU tourism policy as it
applies to the commercial aviation sector.

Sustainable Aviation Management

The aim of this module is to establish an overview of the principles of
sustainability and sustainable aviation management. It will cover the main
theories in regulating environmental externalities and help the students to
assess and evaluate these policies and initiatives
Finally it aims to create a critical and collaborative learning environment that
will manifest itself in students reflecting on their contribution to corporate social
responsibility and sustainability and taking their place as a responsible global
citizens.

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 Section

3
Learning, Teaching and Assessment
3.1 Learning and Teaching Approaches

The teaching and learning strategy for the BA (Hons) Airline and Airport
Management is largely influenced by the target population for the course in
terms of both students and their likely employers. The range of teaching and
learning strategies is intended to complete a number of principles:
• To encourage participants to develop as independent learners
• To promote an experiential approach to learning through work-based
learning, networking and mentoring thereby providing over links between
learning and work
• To accommodate and develop different preferred learning styles
• To provide access to learning in different environments
• To make learning materials accessible through a variety of media
• The use of continuous formative assessment with a varied diet of
summative assessments
• To encourage participants to engage in the pursuit of life-long learning
• To develop higher level learning skills of analysis, synthesis and
evaluation

The primary aim of the staff’s collective teaching efforts is your development.
Through our teaching and your learning, we aim to develop your knowledge and
understanding and create an awareness of current management issues within
the commercial airline and airport industry. Additionally we hope you will be
equipped with the necessary skills, attitudes and confidence to be successful in
the work environment and in life in general.

To achieve this, you will:

• Experience a relevant, challenging, coherent and up-to-date industry-
specific curriculum.
• Experience a range of delivery styles that address a diverse range of
learning styles.
• Become independent learners through taking responsibility for your
own learning.
• Have access to resources that will help you as learners.
• Receive support from induction to graduation that enhances your
learning.

To support this staff will:

• Provide a curriculum that is current, relevant and underpinned by
current research and professional practice.

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 • Provide a varied diet of teaching and learning methods. These include
the use of lectures, seminars, self-managed personal research
information and communication technology. Other methods will also
be used as appropriate.

Explanation of individual learning approaches is briefly described below:

Study Materials
Study materials provide concepts and underpinning knowledge from which you
can develop skills and ideas. They act as prompt for you to explore ideas in
greater depth. Materials can be both paper-based and online so that you can
refer to them in your own time.

Activities or Tasks
In class or ‘homework’ tasks are set so that you can focus your learning on
developing understanding or practical application of the theories introduced.
Some tasks are designed in preparation for subsequent workshops.

Seminars
During the seminars you will have an opportunity to explore and practice the
applications of concepts and underpinning knowledge. You will have the
opportunity to exchange ideas, experiences, discuss and reflect on relevant
issues with other students and your tutors. In order that you maximize your
learning you should come armed with examples, issues for discussion and ideas
to share.

Portfolios
Some of the modules will require you to maintain a portfolio or log of your
activities. A portfolio is an ongoing record of your achievements. It is an
opportunity to reflect and demonstrate what you have achieved to date.

Self-managed Activities
As can be seen from previous sections, there is much for you to do between the
workshops. There are still, however, many other learning and development
opportunities also available to you:
• Networking with other group members
• Undertaking group work – both self-managed and self-selected
• Researching your own topics
• Discussions – informal and formal with colleagues at work

E-Learning
As part of the course you will be able to access a variety of learning materials
via the university’s e-learning system, Blackboard. Your tutors will encourage
you to use and access it for such purposes as:
• Additional learning materials
• General or specific notices or announcement relating to the course as
a whole or to you specific group
• Networking with tutors and other students via the use of facilitated e-
discussions, e-tutorials or the chat-room facilities

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 • Recording development plans, learning contracts and reflective
learning commentaries
• Tracking your personal achievements, marks and feedback

Further information including your personal access codes will be provided

during the induction period.

The Library
In addition to the books and articles listed in the Library, you may find some
interesting materials and references on the internet. The range is vast ranging
from articles, library databases and facilities, magazines and newsgroups. The
staff in the library will be happy to provide you with further guidance and some
initial ‘signposts.

3.2 Assessment

The course assessment strategy aims to:

• Design assessments to drive your learning and meet the course learning
outcomes
• Use diverse types of assessment with explicit, transparent and consistent
marking criteria
• Ensure that assessment is timely and effective in providing evidence of
module/course intended learning outcomes
• Provide consistent, constructive, critical and prompt feedback that is
linked to marking criteria and learning outcomes
• Apply double marking in accordance with the subject group’s double
marking policy
• Use external examiners in accordance with the university and course
agreements
• Allow your reflection on the learning and assessment process

Assignments
You will be required to complete an assignment or research activity (sometimes two)
for each module. The assignments will give you a chance to relate the concepts,
principles and practices to ‘live’ situations allowing you to tack ‘real’ work issues as
part of the course. You will be given guidance on how these assignments should
be developed.

The nature of the assignments will vary. This may include business reports, case
study briefs, and presentations. Some modules will also require you to work in
groups. In the interests of fair practice, most of your assessments will be submitted
anonymously and will be identified by your student ID.

Examinations
Some modules incorporate an examination as part of the assessment course. This
can be daunting for those who have not been studying for some time. Some exams

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use a multiple choice technique, whereas others use case studies and practical
examples for assessment. Please do not worry about the exam process as you will
be given ample help and support in preparation for these assessments.

Work Placement Activity (if applicable)

You will be required to compile a portfolio of assessment evidence to show your

own personal development. This will include

• Personal development plan

• Learning log

• Skills feedback

• Workplace evidence (hours completed)

Assessment Schedule

The assessment schedule will be discussed with you. The course leader will
develop a coherent schedule to provide a balance of activity. You will be advised
of this schedule at the start of your programme. Each Module Study Guide (MSG)
will contain details of the assessment hand out and hand in dates and times.

Work is required to be submitted according to deadlines. If you cannot meet a

deadline an extension is possible but you need to discuss this with either the module
leader or programme leader before the submission date. If you have serious
problems then mitigation can be sought. Details of the procedures for extensions
and mitigation can be found in the Student Handbook and Supplement.

Assessment Submission
You should always keep copies of your assignments and plan for unforeseen
circumstances such as loss of files and corruption of memory devices (such as
memory sticks, cds and even disks).

The majority of assignments are submitted online via Turnitin on Blackboard and
the tutor will explain the procedure for this. Some assignments may be required to
be submitted manually so should be handed in with a front cover sheet which is
available from the School Office in Heartspace. You should complete all sections
of the assignment cover sheet accurately.

In the interests of fair practice, most of your assessments will be submitted

anonymously and will be identified by your student ID.

Assessment Criteria
Assessments will be marked using agreed marking criteria and guidelines. You will
find further details on some of these contained within individual Module Study
Guides (MSG).

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Feedback on Assessments
Once you have submitted an assessment for evaluation and grading, it is important
that you receive feedback as soon as possible to help you improve your work.
Typically, tutors will be able to give feedback on your assessments within 15 working
days from submission. This feedback may be given individually or general
performance discussed during a group session. This will give you some ideas about
your progress in the module and give you the opportunity of reflecting on your
achievements. This may include an indication of grade.

Overall grades for the year will be posted to you so it is essential that you ensure
the University has your current address at all times. If you need to re-sit either
course work or final assignment, this will be electronically posted out to you.

Resit Assessments
For academic year 2016-2017 resit assessments will be made available to you via
both Blackboard > Airline and Airport Information> Re-sit Tab ONLY. It is your
responsibility to check whether you have any resits to undertake by visiting the
MyRegistry website and entering your personal
details http://www.uwl.ac.uk/MyRegistry.jsp.

Plagiarism
Plagiarism is a serious breach of student regulations and can lead to failure on a
module or even a course. Please see the University regulations in the Student
Handbook and Supplement. You will be given support to ensure that you are fully
aware of what constitutes a plagiarism issue and how to avoid this.
You will be required to submit all of your text-based assignment work – e.g.
essays, case studies and reports – electronically. Such work will also be marked
online, and your grades and feedback made available to you electronically. Details
of the submission mechanism and assessment dates will be provided via Module
Study Guides (MSG).

3.3 The University of West London Graduate Attributes

In 2011, the University defined the UWL Graduate Attributes as representing a

set of abilities acquired by students during their period of study at UWL that go
beyond simple acquaintance with a subject. They reflect the University’s
approach to education which includes developing graduates who are well
prepared for employment, adopting a definition of ‘employability’ that includes
creative and enterprising attributes, lifelong learning attitudes, and an
awareness of the global context since educational and working experience are
necessarily anchored in the context of the wider world.

Graduate Attributes are embedded in the subject and involve a preparedness

and the confidence to analyse; question; categorise; interpret; see relations;
explain; theorise; and reflect with reference to the broader context.

Graduating at the University of West London means that you will be

developing the following Graduate Attributes and become:

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 • A creative and enterprising professional
• A reflective and critical lifelong learner
• A globally aware individual

Follow the link below for an interactive representation of these attributes:

http://hermes.uwl.ac.uk/grad_attributes/

How will you acquire and record these attributes?

A number of courses record the Graduate Attributes in an e-portfolio. You may
wish to discuss this with your tutors, and your Personal Tutor.

@UWL_LCHT London College of Hospitality

and Tourism

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Section

4
Quality Management and Enhancement
4.1 Course Management

For day-to-day matters, the course will be managed by the Course Leader, whose
role includes:

• Recruitment to the course

• Timetabling
• Co-ordination of resources
• Course Committees and annual monitoring reports

In addition, the course team will meet to monitor the delivery and quality of the
course.

Blackboard facilities and other mechanisms will be used to track student progress
and achievements. A member of the faculty administrative team will also be
available to monitor and record student achievements and provide you with
invaluable administrative and other support.

Quality assurance procedures will follow university-wide guidelines.

4.2 Student Evaluation

Towards the end of each module, you will be asked to compete an evaluation. This
is a very important activity as it helps your module and course leaders develop and
enhance your course. Time should be given in a taught session for you to complete
this quickly and easily. Please make sure you complete all the evaluations as
requested and take advantage of the opportunity to feedback constructively on your
experience of the modules. Specific issues that you would like to address during the
module should be addressed directly to your module or course leader as explained
in section 4.4 below.

4.3 Course Committee/Board

The BA (Hons) Airline and Airport Management Degree has a Course Committee.
This will include the course leader, module leaders, personal tutors, librarian,
administrators as well as student representatives.

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A student representative will be elected from the student group and will sit on
the course committee to give student feedback on issues. Guidance for course
representatives will be made available via the student union.

The Course Committee will meet regularly (at least once per semester) to
discuss the progress of the course through the academic year.

Course Committee/Board meetings will be held on:

Semester 1 Wednesday 16th November 2016 -- 2pm

Semester 2 Wednesday 12th April 2017 – 2pm

The Agenda for these meetings will vary, but will typically include:
• Admissions
• Timetables and schedules of assessments
• Resources
• Course leader report
• Module leader reports
• Personal tutor report
• Student progress and matters
• Outcomes of assessments and assessment committees
• Student feedback
• External examiner reports

Feedback from the Course Committee will also feed into the university quality
systems such as:
• Module leaders’ annual module reports, which inform
• Course leaders; annual monitoring report, which in turn, inform
• Head of School reports

The outcomes of any student issues and the minutes of the Course Committee
meetings will be fed back to you via the student representative or the course leader
and distributed via the course space on Blackboard.

4.4 If you have an issue

If you have an issue with your Course or a particular module, you should raise
this with the module or course leader in the first instance. You could also raise
it with your course representative.

If you are unable to resolve any issues informally with the course or module
leader you may wish to raise an informal complaint with the Head of College.
For information on the procedure you should go to:

http://www.uwl.ac.uk/students/current-students/student-handbook

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