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DO’S AND

DON’TS
O F D AT A L I T E R A C Y
Data literacy is the ability to read, work with, analyze, and argue with data. And
it’s an imperative for your business to stay ahead in today’s analytics economy.
Discover what you should – and shouldn’t – do to become a master of data literacy.

DO DON’T
DEVELOP A WAIT FOR
CURIOUS MIND INSPIRATION
Take the initiative to find out The key to success within
what’s driving certain trends. data and analytics is curiosity.
Dig deeper to uncover a more And you’ll never get the full
complete understanding of picture if you’re just looking
your data. Always ask “Why?” at the surface.

DO DON’T
BECOME A ASSUME
DATA SKEPTIC ANYTHING
Dig into the results. Dig into Data analytics is a science,
the numbers, the connections, but that doesn’t mean your
the sources – and ensure the results will always be right the
analysis was done properly. first time. If you don’t question
your analysis, you could miss
out on valuable insights.

DO DON’T
FOSTER A THINK IT WILL
DATA-DRIVEN HAPPEN ON
CULTURE ITS OWN
Encourage analytics usage People won’t embrace data
by providing opportunities if the organization doesn’t
for employees to learn about emphasize its importance.
data literacy and by using Creating a culture where
the vocabulary in everyday data literacy can flourish
communications. starts at the top.

DO DON’T
SEEK HELP GO IT ALONE
FROM EXPERTS Improving your skills on your
Establish a strong network own time is critical, but don’t
of data literate mentors and underestimate the wealth of
peers. Set up one-on-one data knowledge from people
meetings, and learn about in your own organization. If
their roles, their skills, and you don’t reach out, you
how you can follow in could miss out.
their footsteps.

DO DON’T
READ, READ, AND BE CARELESS
READ SOME MORE It’s imperative to transfer
Take the time to study learned concepts into
data literacy, analytics, tangible work, but be
and data skills to improve thoughtful. Start by
your analytical thinking. practicing your skills with
And make sure that what data that’s already been
you’re reading is recent, analyzed, so you aren’t
so you aren’t studying shooting in the dark.
old news.

DO DON’T
BE BOLD BE AFRAID
As you continually practice TO FAIL
your new data skills, get The fear of failure can
creative. Try new ideas and cripple your creativity, your
experiment. Sometimes you’ll confidence, and your
succeed, and sometimes performance. Don’t hold
you’ll fail – but you’ll learn yourself back when it
from every opportunity. comes to trying new data
literacy skills.

There’s no better time to master data literacy.


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