ASSIGNMENT

Course Code : MS - 93
Course Title : Management of New and Small Enterprises
Assignment Code : MS-93/TMA/SEM - I /2019
Coverage : All Blocks

Note : Attempt all the questions and submit this assignment on or before 30th April,
2019 to the coordinator of your study center.

1. What are the support needs required for making the business environment conducive
for the development of MSMEs?

2. How does the company make decision regarding its final product/service design?

3. Describe a Company. Explain the characteristics of a company.

4. Describe market segmentation. How is market segmented on the basis of many

defining variables?

5. Explain whether family business is a viable proposition in the present times?

6. Write short notes on any two of the following:-

(a) Entrepreneurial competencies
(b) Marketing Orientation
(c) Working capital computation.