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Mayumi Miyasato

CREATIVE COMMUNICATIONS

C O N T A C T W O R K E X P E R I E N C E

(323) 774-7327
CITY OF SANTA CLARITA • 2015-PRESENT
Communications Specialist
mayumiyacreative@gmail.com

MAYUMIYA.WEEBLY.COM Crafts, manages and delivers multiple public marketing strategies and

campaigns in support of City of Santa Clarita programs and initiatives

E D U C A T I O N for the 225,000+ residents in Santa Clarita.

Manages and produces quarterly employee e-newsletter.


CALIFORNIA STATE
Brainstorms and executes engaging social media stories, articles, press
UNIVERSITY NORTHIDGE
releases, advertisements, speeches and videos.

B.A. in Cinema & Television Provides expertise communication and outreach support, oversees

Arts - Multimedia Production multiple social media handles, and updates web content for a variety of

departments and divisions including but not limited to: Arts & Events,

Transit, Libraries, Public Safety, Emergency Services, Community Centers,


S K I L L S
Neighborhood Services, Parks and Recreation and Public Works.
Writing/Storytelling Organizes special events such as groundbreakings, ribbon-cutting

Community Outreach ceremonies, press conferences and luncheons.

Emergency Communications Supports the City Manager, Assistant City Manager and the Santa

Clarita City Council by preparing presentations and speeches, writing


Event Planning
articles and video scripts on their behalf, and producing additional
Microsoft Office
collaterals as needed.

Apple iWork
Social Media Management THE WALT DISNEY COMPANY • 2012-2015
Communications Specialist
Hootsuite
Canva Led the design and development of employee marketing packages as

well as HR employee communications, which included promotional


Basic HTML
posters, digital signage, intranet articles, emails, FAQs and promotional
Basic Video/Photo Editing
videos.

English/Spanish Created multimedia communications programs and campaigns to

successfully launch employee services, bolster brands, and increase

employee adoption.
A C C O L A D E S
Managed mass communications to audiences of 90k+ employees through

2018 SCV 40 Under Forty graphic designed emails, digital/printed newsletters, videos, and robust

Recipient internal social media tools.

Former Executive Board Served as a consultant and subject matter expert to the Chief

Member at Domestic Information Officer and Senior Leadership Team.

Violence Center
Leadership Academy DREAMWORKS ANIMATION SKG • 2012
Coordinator
Graduate
Executed special projects for various divisions including the Animation
Provided Mutual Aid to
Technology Strategic Alliance Development Team, International Consumer
Santa Rosa during the Tubbs
Products and Creative Services Group.
Fire in 2017
Projects varied from coordinating promotional videos, creating keynote

presentations for executives and responding to marketing requests.