Republic of the Philippines

EDUARDO L. JOSON MEMORIAL COLLEGE

Palayan City, Nueva Ecija 3132

ELJMC MEMORIAL COLLEGE

PALAYAN BOUTIQUE: A FEASIBILITY STUDY OF PUTTING UP A BOUTIQUE

IN BRGY. CAIMITO, PALAYAN CITY, NUEVA ECIJA

Presented to:
The Faculty and Staff of the College of Business Education
in Partial Fulfillment of the Requirements to Degree:
Bachelor of Science in Business Administration

By:
Arabel DC. Co
John Robert M. Ramento
Johndell R. De Guzman
Ma. Theresa V. Liwag
Marjorie A. Castillo

First Semester 2018-2019

 APPROVAL SHEET

This bachelor’s project feasibility study entitled

“Palayan Boutique” prepared and submitted by Arabel DC. Co,
John Robert M. Ramento, Johndell R. De Guzman, Ma. Teresa
V. Liwag and Marjorie M. Castillo in partial fulfillment of
requirements to the degree of Bachelor of Science in
Business Administration, major in Human Resource
Development Management, has been examined and is
recommended for acceptance and approval for oral defense.

Elenita M. Dela Cruz

Adviser

Project Feasibility Study Review Panel

Ms. Danica Anie Bie

Chairman

Prof. Grace DC. Cajucom Prof. Cesar V. Mata, CPA

LLB
Member Member

Accepted as final fulfillment of the requirements of the

subject Feasibility Study with Oral Defense.

Prof. Isabel I. Valino

Dean of Business Education
 DEDICATION

We humbly dedicate this feasibility study to the

enhancement Business Education students in making
Feasibility Studies.

The students aim to develop a study that is worthy of

credit as a certificate reference in continuing
implementation of Feasibility Study in Business Education.

We finally dedicate this study to our families, and

beloved professors whose untiring support and assistance
have made possible the fruition of our efforts, To our
friends, relatives, love ones and classmates for their
cooperation while conducting the study.

And most of all, to our great creator our Almighty God

the author of knowledge and wisdom who made this possible.
 ACKNOWLEDGEMENT

First and foremost, praises and thanks to the God, the

Almighty, for His showers of blessings throughout our
research work to complete the research successfully.

We would like to express our deep and sincere

gratitude to our research adviser, Mrs. Elenita M. Dela
Cruz for giving us the opportunity to do research and
providing invaluable guidance throughout this research. Her
dynamism, vision, sincerity and motivation have deeply
inspired us. She has taught us the methodology to carry out
the research and to present the research works as clearly
as possible. It was a great privilege and honor to work and
study under her guidance. We are extremely grateful for
what she has offered us. We would also like to thank her
for her friendship, empathy, and great sense of humor.

We are extremely grateful to our parents for their

love, prayers, caring and sacrifices for educating and
preparing us for our future.

We would like to say thanks to our friends and

research colleagues for their constant encouragement.

To our respected panellists, Ms. Danica Anie Bie , Mr.

Cesar V. Mata and Mrs. Grace DC. Cajucom who gives
suggestions and recommendations for the extravagant
improvement of this study.
 Finally, our thanks to all the people who have
supported us to complete the research work directly or
indirectly.

God Bless us all!

 STUDY ABSTRACT

The purpose of this research is to know the viability

and feasibility of establishing a Boutique in Brgy. Caimito
Palayan City, Nueva Ecija. The researchers choose this
study to satisfy the needs of customers.

In this study it indicates the help of managing in

community, clients, governments, employees and the owner.
It also provides knowledge to all the readers.

This study is recommended for those people who will

put up business related to managing.
 TABLE OF CONTENTS

TITLE PAGE………………………………………………………………………………………………………………i
APPROVAL SHEET……………………………………………………………………………………………………ii
DEDICATION……………………………………………………………………………………………………………iii
ACKNOWLEDGEMENT…………………………………………………………………………………………………iv
FS ABSTRACT………………………………………………………………………………………………………………v

CHAPTER I: INTRODUCTION

Brief History…………………………………………………………………………………………………………1
Statement of the Problem………………………………………………………………………1-3
Objectives…………………………………………………………………………………………………………………3
Significance of the Study……………………………………………………………………3-4
Scope and Limitations………………………………………………………………………………4-5
Methodology………………………………………………………………………………………………………………5
Review of Related Literature…………………………………………………………6-10
Definition of Terms………………………………………………………………………………10-11

CHAPTER II: MARKETING STUDY

Product Description………………………………………………………………………………12-20
Demand…………………………………………………………………………………………………………………………20
Supply…………………………………………………………………………………………………………………………20
Industry Profile………………………………………………………………………………………21-25
Market Share…………………………………………………………………………………………………………25
Marketing Plans…………………………………………………………………………………………30-32
CHAPTER III: TECHNICAL STUDY

Production Process…………………………………………………………………………………………33

Equipment, Machinery, Furniture and Fixture………………34-35

Building……………………………………………………………………………………………………………………36

Location……………………………………………………………………………………………………………………36

Layout/Floor plan……………………………………………………………………………………………37

Capacity/Scheduling………………………………………………………………………………………37

Waste Disposal……………………………………………………………………………………………………38

Utilities and other Operating Costs……………………………………………38

Production Costs………………………………………………………………………………………………38

CHAPTER IV: ORGANIZATION AND MANAGEMENT STUDY

Form of Business Organization……………………………………………………………39

Organizational Structure…………………………………………………………………39-41

Personnel Requirement…………………………………………………………………………………41

Qualifications Standard……………………………………………………………………41-42

Compensation Package……………………………………………………………………………………42

Projected Time Table……………………………………………………………………………………43

CHAPTER V: FINANCIAL STUDY

Major Assumption………………………………………………………………………………………44-47

Income Statement………………………………………………………………………………………………48

Cash Flow…………………………………………………………………………………………………………………49
Balance Sheet………………………………………………………………………………………………………50
Return Of Investment……………………………………………………………………………………51
Payback Period……………………………………………………………………………………………………51

CHAPTER VI: SOCIO-ECONOMIC DESIRABILITY

Customers…………………………………………………………………………………………………………………53
Owners…………………………………………………………………………………………………………………………53
Employees…………………………………………………………………………………………………………………53
Community/Society/Church…………………………………………………………………53-54
Government………………………………………………………………………………………………………………54
Supplier……………………………………………………………………………………………………………………54

CHAPTER VII: FINDINGS, CONCLUSIONS AND RECOMMENDATION

Findings……………………………………………………………………………………………………………………54
Conclusions……………………………………………………………………………………………………54-55
Recommendation……………………………………………………………………………………………………56

LIST OF TABLES

Table 1………………………………………………………………………………………………………………12-20

Table M-1…………………………………………………………………………………………………………26-28
Table M-2…………………………………………………………………………………………………………28-29

Table M-3…………………………………………………………………………………………………………29-30

Table 2………………………………………………………………………………………………………………34-35

Table 3………………………………………………………………………………………………………………………38

Table 4………………………………………………………………………………………………………………………38

Table 5………………………………………………………………………………………………………………40-41

Table 6………………………………………………………………………………………………………………………42

Table 7………………………………………………………………………………………………………………………44

Table 8………………………………………………………………………………………………………………………44

Table 9………………………………………………………………………………………………………………44-45

Table 10…………………………………………………………………………………………………………………45

Table 11……………………………………………………………………………………………………………………45

Table 12……………………………………………………………………………………………………………………46

Table 13……………………………………………………………………………………………………………………46

Table 14……………………………………………………………………………………………………………………46

Table 15……………………………………………………………………………………………………………………46

Table 16………………………………….………………………………………………………………………………47

Table 17……………………………………………………………………………………………………………………47
 LIST OF FIGURES

Figure 1……………………………………………………………………………………………………………………25

Figure 2……………………………………………………………………………………………………………………33

Figure 3……………………………………………………………………………………………………………………36

Figure 4……………………………………………………………………………………………………………………37

Figure 5……………………………………………………………………………………………………………………39

Figure 6……………………………………………………………………………………………………………………43