PRODUCT AND SERVICE DESIGN STUDIO

We connect past in the present to design future digital experiences.

WHAT WE DO
Twodots will do whatever it takes to get your brand the attention it deserves. We offer you all of
the creative expertise you need in one place, ensuring your product and service is consistent
across all platforms.

Product and Venture Design Usability Testing

Service design
works at the intersection of design,
technology, and strategy to create
the product, service, and brand
experiences that people love. Our
teams address every aspect of design
and implementation - from branding
to interaction design, from
architecture to digital technology,
from business strategy to data
science.
Most new ventures face the same
core challenges, whether they are
launched by a startup team or a
multinational corporation. Resources
are tight, time is of the essence, and
everyone must be aligned as they
step into uncharted territory.
Twodots has a long history of meeting
these challenges, successfully
launching standalone businesses for
industry titans, as well as investing our
capabilities into a portfolio of early
stage companies.
To be usable, a product or service
should be useful, efficient, satisfying,
learnable and accessible. Following
our human-centered design process
and employing people as testing
participants who are representative
of thetarget audience to evalutae the
degree to which a product meets
specific usability criterea.
CLIENTS
021Disrupt 2018 and 2017
021Disrupt is the premier conference showcasing the Pakistani startup ecosystem with the
event drawing numerous international guests, ranging from speakers and thought leaders to
corporates and venture capitalists. On 10th and 11th of November, the port city of Karachi will
transform into the meeting point of the global entrepreneurship community and the best that
the Pakistani tech entrepreneurship space has to offer. The conference promises to be a
must-attend event for anyone who wants their finger on the pulse of technology disruption in
Pakistan.

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KarachiBiennale 2019 and 2017
Karachi Biennale (KB) is the flagship project of the KBT that has been designed to use art as a
vehicle to discover, discuss and respond to Karachi. Its each iteration has a thematic that is
relevant to the host city, in 2017, the first KB, artists were invited to respond to the theme
‘WITNESS’, and in KB19 they will focus on the devastating ‘development footprint’ on ecology.

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Avanza Group
Avanza Group of Companies – an 18 year old technology powerhouse that contributes to a
range of industries with its state-of-the-art products that include advanced channel banking
applications, customer experience management solutions, Blockchain, AI, and Smart City
applications.

Avanza is viewed as a thought-leader in nascent technologies across the region, thus winning
the admiration and confidence of not just customers but also of industry partners such as
Microsoft, Gartner, IBM, regulators and government entities.

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USER EXPERIENCE WEB DESIGNING WEB DEVELOPMENT
Avanza Solutions
Avanza Solutions is a global software solutions provider specializing in e-Business and e-Banking
solutions, Enterprise Application Services, Infrastructure Management and Quality Services.

Avanza serves clients worldwide, through a cross-section of industries, with specific

concentration in the banking, financial, and government setors. Our buniess philosophy is
founded on the importance of relationships and a persistent search for greater
accomplishments.

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USER EXPERIENCE WEB DESIGNING WEB DEVELOPMENT
P@SHA ICT AWARDS
Pakistan Software Houses Association for IT & ITES (P@SHA) is the trade association
representing the Pakistan IT & ITES sector. It was registered in 1993 which also makes it one of
the oldest ICT associations in the region. P@SHA is the only Pakistani entity globally registered
with & recognized by institutions such as the World Information Technology and Services
Alliance (WITSA), ASOCIO (Asian Oceanic Computing Industry Organization) and APICTA (Asia
Pacific ICT Alliance). With over 450 member companies nationwide, P@SHA has been the
voice of the industry, advocating policy initiatives and working towards creating a high growth
sustainable business environment in the country

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USER EXPERIENCE WEB DESIGNING WEB DEVELOPMENT
Talking Point
Talking Point is a boutique marketing, PR, Communications and Digital firm headed by
Fareshteh Aslam who is the CEO of the company. We understand how much image matters and
have the know-how of the way PR works in Pakistan. With a young and imaginative team, we are
the page-turners. Brands start their stories with us and we continue writing exciting chapters.

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USER EXPERIENCE WEB DESIGNING WEB DEVELOPMENT
MandiExpress
MANDIEXPRESS.PK is a Premium Vegetables and Fruits delivery service.Finding good quality
vegetables and fruits should be easy.
We want our customers to leave the selection, negotiation (haggling) and transport of produce
to us and simply enjoy only the highest quality food from the comfort of their homes. At the
same time we want our customers to not have to pay exorbitant amounts for second grade
food and actually pay less than what they would pay at high end grocery stores. Additionally we
provide more variety and every day fresh produce straight from the Sabzi Mandi.

USER EXPERIENCE WEB DESIGNING BRANDING USER INTERACTION

JustBecause
Just Because allows you to make a wishlist for any occasion in your life - wedding, baby shower,
birthdays etc and share it with your loved one with just a click! Not only that, you can make a
wishlist for your best friend, your sibling or even your favorite cousin. Just create a personalized
page, add all the gifts you/they would like and share the list with your friends.

Isn’t this awesome? Also your friends and family will be forever grateful as they don’t have to
spend time discussing gift ideas in various WhatsApp groups!
With Just Because we aim to make gifting fun again. We help you find, list and buy the perfect
gift – no matter how big or small. No more duplicate gifts! No more re-gifting!

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USER EXPERIENCE WEB DESIGNING BRANDING USER INTERACTION WEB DEVELOPMENT
10xC
10xC is a tech startup seed fund. We have pooled money together for an experiment in
Pakistan where we make small investments across a large number of entrepreneurs and provide
advisory support as needed. With nearly 65% of the Pakistani population under the age of 35,
Pakistan's future is ripe with new business opportunities in a digital economy. Technology has
changed our ability to solve problems, whether they represent traditional problems that can be
solved faster with code, or new problems that arise as more technology is adopted. 10xC was
built to invest in those technologies.

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USER EXPERIENCE WEB DESIGNING WEB DEVELOPMENT
Finch
Our mission at Finch is simple: help Australian millennials build financial confidence through
beautiful user experiences and data intelligence. A financial app that meets you exactly where
you’re at in life and grows with you as your priorities and values inevitably change.

To make it a bit of fun, we’re combining data intelligence, behavioural psychology and
gamification to present your financial world in a way you’ve never seen before.

Finance, fun?

It’s about time.

USER EXPERIENCE USER INTERACTION

for further information please contact:

Umair Ali Khatri

Managing Partner
Twodots design studio

+92 304 7514646

umair@twodots.io

3rd Floor, CitiView Building,Naheed

Supermarket Shaheed-e-Millat Road
Karachi, Pakistan