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Media- communication tools that give - It was ushered in by the invention of the
information. telegraph in 1844.
Information- knowledge or data gathered - The electronic media have kept people
through experiences or research. informed about events across the globe without
leaving the comfort of their own homes.
Technology Literacy- refers to the ability of
knowing how to use technology, its tools or Information Age
networks to find, create, evaluate, or use
information. -Information age, also known as the Digital Age,
Computer Age, or the New Media Age, refers to
Information Literacy - refers to the ability to a period of history wherein it is described as an
know when information is required. This also economy based on the computerization of
pertains to the ability to find, analyze, evaluate, information improved from the Industrial
communicate and use information effectively in Revolution brought through industrialization.
different formats.
Traditional Media- are those forms in the
Media Literacy - refers to reading, analyzing, earliest periods, specific characteristics that
evaluating and producing communication in they have and functionalities that they offer
different media forms
New Media- The experience here is more
Prehistoric Period interactive. The audiences are more involved
and are able to send feedback simultaneously
-Prehistoric technology refers to the technology and new media integrates all those aspects of
that exists before recorded history.
the traditional media.
-Anything that predates the first written Print Media- refers to materials that are printed
accounts of history is prehistoric, including
earlier technologies Broadcast Media- through radio or television
People As Media- these are media users who Clean and minimalist look to the text. Arial,
are make use media sources and messages to Helvetica, Tahoma, Verdana, Calibri
provide information to people with limited
SLAB SERIF
access to media and information or lower-end For solid and heavy look on text. Rockwell, Playbill,
users.
Media and Information Literacy Reviewer
c. Value – refers to the lightness or darkness in
Script a design.
Imitates handwriting and calligraphy. Edwardian, Vladimir,
Kuntsler, d. Texture – the way a platform feels or
supposed to feel.
Decorative
e. Color – determined by its hue (name of
Caters a wide variety of emotion or theme. Chiller, color), intensity (purity of the hue), and value
Jokerman, Curlz MT, (lightness or darkness of hue).
b. Shape – refers to a form of an object that g. Rhythm – a consistent movement within the
stands out. Shape may also be organic. elements. Like in dancing, the movement of
Media and Information Literacy Reviewer
objects will seem to be in sync or like the beat 2. Waterfall – refers to a state where the
of music. second audio starts with full volume just as the
first audio fades out. This is commonly used in
h. Perspective – refers to objects made in a
radio programs for song or voice transition.
two-dimensional area to seem realistic.
3. Sound Effects - any sound other than music
AUDIO -refers to a sound made or created by or dialogue.
various platforms.
4. Music - refers to sounds that are made
Audio Information and Media refers to vocally, sometimes combined with instrumental
instruments, applications, programs, etc. that
sounds, to create harmony that is performed or
teachers and/or students use to convey new composed to express thoughts, feelings, or
information to help learn the uses, assessment, emotion, for artistic, ceremonial,
and production of sound. entertainment, or religious purposes.
4. Sound clips/effects – refers to sounds that is Motion Media Formats, Types and Sources
synthetically produced to make an effect in a
composition or presentation. 1. Animations - animated GIFs(Graphic
Interchange Format), Flash, Shockwave,
5. Audio Podcast – a recording of a story or a Dynamic HTML
radio program, typically released or can be
downloaded in series or episodes. 2. Video formats/Video Codecs - motion media
use large resources. Codecs compresses and
ELEMENTS OF SOUND DESIGN– the objects or decompresses video files. Examples are H.26N
things that we have to work with
series, Quicktime, DivX, MPG, MP4
1. Dialogue - speech, conversation, voice-over.
Media and Information Literacy Reviewer
3. According to purpose: education, players to interact or play with a large group of
entertainment, advertising players, usually the player creates a character
and typically based in a virtual world.
4. According to source: personal, social media,
media companies 6. Interactive websites – refers to websites that
allows people to interact such as pools, surveys,
5. According to audience: private or public; or exams and exercises for online training.
directed or general
7. Virtual reality and immersive environments
– refers to simulation applications that the user
Interactive Media refers to a communication can interact with. Games that is played on the
technique wherein the program depends on the VRBox is an example of this.
user’s input to display the output. Common 8. Social media - websites or online services
examples of Interactive Media are video games where users (actual people) are the creators
and websites.
and consumers of the content, and where social
Interactivity Refers to the communication interactions (commenting, liking, posting,
between humans and computer programs or talking) are the main features of content.
software. Examples are Facebook, Twitter, Instagram,
Snapchat, Vine, etc. Relate this topic to their
DIFFERENT PLATFORMS OF INTERACTIVE output in the previous activity.
MEDIA