Beruflich Dokumente
Kultur Dokumente
Section: 02
Submitted to:
Lecturer
Department of Management
Submitted by:
Members:
Name: ID:
1. Mahfuza Akter Shahinoor 1431035030
2. Sumaiya Ahmed 1431210030
3. Anzeer Binte Mustafiz 1431225030
4. Aniul Haq Abir 1511497030
5. Reesana Sifat 1511694630
6. Muhtasim Mosharraf 1512215030
Lecturer,
Department of Management
School of Business & Economics (SBE)
North South University
Bashundhara, Dhaka.
Subject: Submission of Group Project
Dear Sir,
With due respect, we are the undersigned students of BBA have been assigned to prepare a report on
Design a Effective Training & Development Program in HSBC Bank. Under the course: HRM370.
We have tried to prepare this report according to the instruction you have given us.
Though we are the learning curve this report has enabled us to gain insight in the core fact of
‘Leadership Style and Training & Development’. So it has become an interesting experience. Thank
you for your support and consideration. Without your support and inspiration this report would have
been an incomplete one. Thank you again to give us the opportunity to present what we have learned
from this course through working on this report.
Lastly, we hope that you will find this report satisfactory. Your kind review, advice and comment on
this report are highly appreciated.
Sincerely,
Name: ID:
1. Mahfuza Akter Shahinoor 1431035030
2. Sumaiya Ahmed 1431210030
3. Anzeer Binte Mustafiz 1431225030
4. Aniul Haq Abir 1511497030
5. Reesana Sifat 1511694630
6. Muhtasim Mosharraf 1512215030
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Acknowledgement
First of all I would like to thank our honorable faculty Arif Shahjahan Bhuiyan (Sba1), sir you how
have guided us throughout the whole process and without whom this would have not been possible.
My heartiest appreciation to all the members of HSBC Bank, Department of Human Resources
Management, who have given their valuable time and participate to our survey research. Without
I also like to thank my group members without their dedication and brain storming this report could
not be done.
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Executive Summery
The Hong Kong and Shanghai Bank Limited (HSBC) have started their journey in Bangladesh 1996
and their first branch was at Dhaka. It is one of the successful international banks in Bangladesh. In
Bangladesh it has good market reputation and position. This report mainly based on ‘Designing a
New Effective Training Program for HSBC Bank”. Based on our survey, practical knowledge and
experience we have made this report. We have taken interview of a HR Manager and so employees
from Human Resource Department of HSBC Bank Corporate Branch,, Tejgaon, and Dhaka. We
have also collected information from various sources like HSBC website,
Training and development is one of the most significant areas in every company. The HR
Department of HSBC Bank maintains a structured and organized training structure to train their
employees to develop their working knowledge and various kinds of skills that not only help them in
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Table of Content
o HSBC Profile 7
o Mission 8
o Vision 8
o HSBC Organogram 9
3. Communication System in HSBC 11
o Methodology 16
o Training Methods 17
o Training Methods 19
7. HSBC Bangladesh Training Process for New Employees 20
(Officer)
8. Manager’s Recommendation towards Future Learners 21
9. Skills Needed for the Future Training Manager 22
10. Conclusion 23
11. Bibliography 24
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Introduction:
Training refers to a planned effort by a company to facilitate learning of job-related competencies,
knowledge, skills and behaviors by employees (Raymond A. Noe). In other words, training is a
procedure for helping employees to improvement and achievement both for organization and
themselves. The goal of training is for employees to master the knowledge, skills and behaviors
emphasized in training and apply them to their day to day activities. The same goal is established by
the HR of HSBC Bank to develop the skills of its employees so that they can be master in banking.
Training can provide knowledge and skills to perform more effectively and make the employees
arrange to meet the changes of the future. Training focuses on the development of organization and
as well as individual employees. Training helps them to know and learn about their work goals so
that the employees can give their best services to the customers.
As training needs a huge amount of time and money of an organization so the organization should be
very careful while designing training programs. Especially for a bank it's very important to develop a
right training method and deliver to their employees.
HSBC put tremendous effort on their training department to train their employees best. Training is a
continuous process for the employees of HSBC Bank. To support this assessment HSBC Bank has its
own training center in Motijheel, Dhaka.
The training includes all traditional, modern methods, behavioral and cultural training as HSBC is an
international organization. HSBC also includes and modified according to employees skills and
ability.
HSBC Profile:
“The Hong Kong and Shanghai Bank" was founded by Scotsman Sir Thomas Sutherland in the then
British colony of Hong Kong on 3 March 1865 and in Shanghai a month later, benefiting from the
start of trading into China, including opium trading. It was formally incorporated as "The Hong
Kong and Shanghai Banking Corporation" by an Ordinance of the Legislative Council of Hong Kong
on 14 August 1866. In 1980, HSBC acquired a 51% shareholding in US-based Marine Midland
Bank, which it extended to full ownership in 1987. On 6 October 1989, it was renamed by the
Legislative Council, by an amendment to its governing ordinance originally made in 1929, "The
Hong Kong and Shanghai Banking Corporation Limited", and became registered as a regulated bank
with the then Banking Commissioner of the Government of Hong Kong.
HSBC is one of the world’s largest banking and financial services organizations. They serve around
38 million customers through four global businesses: Retail Banking and Wealth Management,
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Commercial Banking, Global Banking and Markets, and Global Private Banking. Their network
covers 67 countries and territories in Europe, Asia, the Middle East and Africa, North America and
Latin America.
HSBC opened its first branch in Bangladesh in 1996. It offers a range of financial services in
Bangladesh including commercial banking, consumer banking, global liquidity and cash
management, trade services, treasury, and custody and clearing.
Mission:
Intend to meet the needs of their clients and enhance their profitability by creating corporate
culture
Want to provide high quality financial services to strengthen the well being and success of
individual, industries and business communities
Want to extend highest quality of services, which attracts the customers to choose them first
Vision:
They aspire to be one of the world's great specialist banking groups, driven by commitment to their
core philosophies and values.
The organization’s objective is to be the world’s leading and most respected international bank. They
help small and large companies grow domestically and internationally, and are developing wealth
management services and investing in retail banking in markets where they can achieve profitable
scale.
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We have developed a long-term strategy that reflects our purpose and enables us to capture value
from our international network.
Increasing connectivity and global flows of trade, finance and data are key drivers of
GDP growth
Emerging market economies are expected to be twice the size of developed economies
by 2050
The global middle class is expected to grow by more than two billion people from 2017
to 2030, driven by growth in Asia’s middle class
Significant investment in renewable energy is needed to tackle climate change
HSBC Organogram:
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The important advantage of functional structures is that they give managers greater control of
organization activities. In HSBC, every department has reports to the CEO, COO or a manger of a
particular department. Five departments report to the COO (Chief Operating Officer), who is the
second most powerful individual at HSBC. The five departments are:
The manager, corporate banking, is responsible for the following three departments:
These departments are called the “Small” departments, due to smaller workforce.
All the departments follow the previously mentioned flat structure. That is, there are managers,
supervisors, staff officers and assistant officers in almost all the departments. Corporate banking and
PFS—these two departments have their own workforce. There are certain divisions within some
departments, as well, e.g. HTV is divided into HTV Import and HTV Export.
HSBC provides the wide range of support to improve the skills and helps to achieve the career goal
of the employee. The manager takes the initiative to achieve these purposes by giving feedback and
support to assist. From the outset, employee will be able to enhance their own professional networks
with clients and colleagues around the world. They may also have the opportunity to develop their
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skills and gain experience in another country through one of our international assignments, which
typically range in length from three months to three years. HSBC International Management
Programmers offers highly talented employees the chance to pursue an internationally mobile career
in a variety of roles and locations.
Manager will assist employee to identify potential opportunities and the capabilities that will need to
be effective in employee role. As part of the HSBC performance review process, they will work with
them to set clear career development goals and provide feedback and support to assist employee in
achieving them. At the same time, people will be encouraged to take responsibility for driving own
personal development.
Addition to, employee will have access to a mixture of formal and informal development
opportunities, including on-the-job coaching and mentoring in addition to instructor-led workshops
and e-learning.
Following survey results shows the satisfaction from their experiences from the Training Team from
the HSBC
HSBC
Internal External
HSBC believes that their primary competitive advantages come from their employees. It is the
employees ability to provide a superior customer experience to their customers, that sets their apart
from other financial services companies. In the ever changing financial service industry, all of the
employees must continuously upgrade their skills and knowledge in order to main this competitive
advantage.
The goal of HSBC is to attract, retain and motivate the very best employees.
And to do that the employees need necessary training and development program so that the company
can keep the best employees in their organization.
HSBC supports their employees training, development and business education through the following:
Internal Training Programs: Internal training is the process from which the employees
achieve the skills to perform their jobs and is an essential part of any successful business.
Example: mentoring, coaching etc.
Seminars, Workshop, and locally tailor made training on variety of topics are offered
directly by HSBC Training and Development Depart at HSBC office in Asia and also at
group Training and Management Development Center at Bricketwood, UK.
Distance Learning: Distance learning is a way of learning remotely without being in
regular face-to-face contact with an instructor.
E-Learning: Web based and multimedia self-study programs available through their
Internet and Multimedia Learning Centers located in their HSBC office.
Resident Management Trainee Program (RMT Program): The Resident Management Trainee
Program (RMT) aims to select a group of high potential executive trainees and provide them training
and development opportunities. The RMT Program gives the potential executives effective and
systematic training to everyone.
SWOT Analysis:
Strengths:
Experienced trainers
Provides and maintain standard level trainings to the employees
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Obtaining feedback from learners, most of which is very positive
Strong board support for learning
Good communication of new employees
Weaknesses:
Opportunities:
Threats:
Internal training adds extra burden to company administration. The company must
accommodate suitable training facilities and training materials as well as select
suitable candidates for the training. This may be difficult to execute in addition to
being inefficient in comparison to outsourcing.
Distance Learning: Distance learning is a way of learning remotely without being in regular
face-to-face contact with an instructor.
Advantages:
The main advantage of distance learning is that it allows to fit employees learning
around their work and home life.
Less costly.
Disadvantage:
Justified the analysis and found some results and want to suggest some training programs as future
needs.
Workshop: Workshop is a type of interactive training where participants carry out a number
of training activities rather than passively listen to a lecture or presentation.
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Two types of workshop exist:
A general workshop is put on for a mixed audience,
A closed workshop is tailored towards meeting the training needs of a specific
group.[1]
Business games: Business game refers to simulation games that are used as an educational
tool for teaching business. Business games may be carried out for various businesses training
such as: general management, finance, organizational behavior, human resources etc.
Require trainees to gather information, analyze it, and make decisions
Primarily used for management skill development
Mimic the competitive nature of business
Designed to demonstrate understanding or application of knowledge, skill, or
behavior
Provides several alternative courses of action
Rules limit participant behavior
Every bank tries to improve its personnel quality through providing seminars, trainings and invites
experts for workshops etc. We have tilled this paper as “Training Process of HSBC Bank
Bangladesh” to know how the bank conduct their training methods and develop their employee to
perform better.
Methodology:
The methodologies we have used in such a way where achieving the above mentioned objectives
become clear and precise.
Primary data Sources: Consultation of related book and publications &Personal remark.
Secondary Data Sources: Internet
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Training Process of HSBC Bank:
Training Methods:
HSBC believes their primary competitive advantage comes from their employees. So we will
provide a superior customer experience to their customer that sets it apart from other financial
services companies. HSBC’s goal is to attract, retain and motivate the very best, and to do that it
supports training, development, and business education through the following:
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Internal Training Program: Internal Training Programmed such as Seminars, workshops
and locally tailor made training on a variety of topics will be offered directly by HSBC
Training and Development Department.
External Courses: External courses are Job related courses, seminars, workshops and
conferences developed.
Distance Learning: Distance learning is Web-based and multimedia self-study programs
will be developed through our Intranet and multimedia Learning Centers located in our
HSBC offices.
Resident Management Trainee Program (RMT Program): The Resident Management
Trainee program (RMT) aims to select a group of high potential executive trainees and
provide them training and development opportunities.
Some key steps of applying learning principles in the workplace are as follows:
Formalize training and development plans: For a learning culture to be ingrained, it
should be mandatory for all individuals in the organization.
Give recognition to learning: Employees who have successfully learned new skills
and abilities should be recognized and encourage others to follow suit.
Get feedback: Sessions and polls should regularly be done to evaluate the benefits of
training and development, as well as to determine whether the training investment is
well spent.
Promote from within: One of the advantages of training is having employees who are
ready for a bigger role. Announce an internal job posting to encourage employees to
gain knowledge.
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HSBC’s Training Process:
The training process include following five Steps:
1. Needs Assessment Procedure
2. .Ensuring employee’s readiness for training
3. Creating a learning environment
4. Transfer of Training at HSBC
5. Evaluating Training Programs
Ensuring Transfer of
employee’s Training at
readiness for HSBC
training
Needs
Assessment Creating a Evaluating
Procedure at learning Training
HSBC environment Programs
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learning elevates an individual as a worker and as a person, it opens opportunities for the
establishment to transform continuously for the better.
Training Methods:
Training Methods that are practiced at HSBC are following:
On the Job Training: Employee training at the place of work while he or she is doing the
actual job. Usually a professional trainer (or sometimes an experienced employee) serves
as the course instructor using hands-on training often supported by formal classroom
training.
Off the Job Training: Off-the-job training occurs when employees are taken away from
their place of work to be trained. Common methods of off-the-job training include: Day
release (employee takes time off work to attend a local college or training centre. In
HSBC there are these three types of off the job training methods are practiced:
Lecture Method
Conference Method
Role Play Method
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This program is divided into two major parts:
Foundation Level Activities like General Works.
Core and Support Business and Operations Unit Activities, Like: Retail Banking
Sites, Commercial Sites and Global Banking, Internet Banking, Lifestyle Benefits
Departments so on.
As the training program of HSBC bank is Training programs are set from the headquarters. Towards
the learners there are a lot of responsibilities on managers. As leaders are the person who shows
ways to the beginners, they are responsible to motivate & inspire them to participate in necessary
fields.
There are some necessary steps that our leader has declared towards the future learners.
Motivation:
There are some effective ways that our leaders follow to motivate & encourage the future learners of
the organization. Such as providing a compelling reason to participate is a way that the leaders
follow to encourage the fresh learners on a company. They are highly motivated towards a training
program. The future learners are convinced by referring several fruitful reasons to participate &
learn.
Every initiative is evaluated based on value perceptions. All individuals have a unique set of
motivational beliefs that often operate unconsciously. Exposure to new ideas, goals or suggested
process improvements triggers a value appraisal. Our managers evaluate the importance & convince
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the learners to participate & show the Positive evaluations result in engagement towards the
company. Just for the employees to assess training from their perspective leaders makes them
understand how they will benefit from the training.
Participation:
This is one of the common interests between employees and management. Its main objectives are to
bring forth employee commitment && empowerment that. On the contrary in human resource
management of HSBC bank employee participation is more important to make their performance
better. This helps both employee & future learners who are supposed to be the future manager is
equally important to measure their growth & development.
Retention:
Keeping good employees have always been a challenge for the managers. But the managers of
HSBC bank are skilled & well trained that they are doing it quite skillfully. There are some myths
have about what it takes to retain employees, the managers basically follows them & make it easier.
As HSBC bank’s training program has been decided from headquarter so we decided to make some
changes to train the future learners of the bank to train them better. Those changes are-
Internal training:
On the job trainings are seminars, workshops, classroom training and cross training program. The
purpose of cross training program is to have flexibility in the operation. The design of training
program for each employee will be different for an example a cashier is much different than a person
who looks after accounts. Training program will also be designed for two months. The first month
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involved 8 hours classroom session and activities, products knowledge, sales system. Certain job
required off the job training so we will also conduct e learning programs for employees.
External training:
In internal training we added job related courses, group training, management courses and role
playing. These are quite easy & employee will never get bored of neither work nor training.
Conclusion:
As HSBC Bangladesh doesn’t arrange any training program locally for the employees so we are
suggesting them to arrange the training programs discussed above by the local authorities. After
receiving these training programs the employees will be more productive as they can relate their
training with their work and apply it on their ob directly.
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Bibliography
1. https://www.findcourses.co.uk/inspiration/hr-learning-development-articles/advantages-and-
disadvantages-internal-training-10131
2. https://www.thecompleteuniversityguide.co.uk/distance-learning/advantages-and-
disadvantages-%E2%80%93-why-choose-distance-learning/
3. http://www.qcc.cuny.edu/SocialSciences/ppecorino/China-QCC-DE/Advantages-
Disadvantages-DE.html
4. Jolles, Robert L (2005). How to Run Seminars and Workshops (3 ed.). John Wiley & Sons.
pp. 5, 12, 48, 155, 320. ISBN 978-0-471-71587-0. Retrieved 2014-11-23
5. Greco, Marco; Baldissin, Nicola; Nonino, Fabio (2013). "An Exploratory Taxonomy of
Business Games". Simulation & Gaming. 44 (5): 645–682. doi:10.1177/1046878113501464.
Retrieved 4 May 2015.
6. Aldrich, Clark (2004), Simulations and the Future of Learning, San Diego:
Pfeiffer, ISBN 978-0-7879-6962-2 Andlinger, G.
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