Beruflich Dokumente
Kultur Dokumente
Executive Summary
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Introduction
Theories of Lock-In
Table 1
Adoption Payoffs
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Technology A 10 11 12 13 14 15 16 17 18 19 20
Technology B 4 7 10 13 16 19 22 25 28 31 34
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Page 7
Beta-VHS
Not only did the market not get stuck on the Beta
path; it was able to make the switch to the slightly bet-
ter VHS path. Although Beta was first, VHS was able to
overtake Beta very quickly. That, of course, is the exact
opposite of what path-dependence theory predicted: that the
first product to reach the market is likely to win the
race even if it is inferior to later rivals.
Predatory Bundling
Putative Dangers
Implications
Notes
1. Susan Garland, "Commentary: Justice vs. Microsoft: Why
It Has a Case," Business Week, November 17, 1997, p. 147.
44. Ibid.
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