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ARTICLE IN PRESS

Int. J. Production Economics 122 (2009) 161–175

Contents lists available at ScienceDirect

Int. J. Production Economics


journal homepage: www.elsevier.com/locate/ijpe

E-Procurement adoption in the Southcoast SMEs


Angappa Gunasekaran a,, Ronald E. McGaughey b, Eric W.T. Ngai c, Bharatendra K. Rai a
a
Department of Decision and Information Sciences, Charlton College of Business, University of Massachusetts – Dartmouth, 285 Old Westport Road,
North Dartmouth, MA 02747-2300, USA
b
Department of Management Information Systems, University of Central Arkansas, Conway, AR 72035-0001, USA
c
Department of Management and Marketing, The Hong Kong Polytechnic University, Hong Hum, Kowloon, Hong Kong, China

a r t i c l e in fo abstract

Available online 31 May 2009 E-Commerce is expected to play a major role in the 21st century global market. Of the
Keywords: various E-commerce models (B2B, B2C, B2E and B2G), B2B has been particularly
E-Procurement adoption successful, due to adoption of standardized processes for document exchange (like EDI),
E-Commerce shipping, tracking, delivery and payment among supply chain partners. One element of
Purchasing B2B is E-procurement. E-procurement focuses on acquisition of resources, especially
Benefits and barriers MRO items, and increasingly materials and components. Some analysts believe that
Empirical analysis enormous cost savings and increased effectiveness can be achieved through the
Framework utilization of E-procurement. E-procurement utilizes electronic purchase procedures
implemented through Internet communication and Web based buying tools. Studies in
the literature report on the adoption of E-procurement in different countries and
industries. This study focuses on the current status of E-procurement in small and
medium sized enterprises (SMEs) located in the Southcoast of Massachusetts. The main
objective of this research is to understand the current state of E-procurement in SMEs
and to examine those things that influence E-procurement adoption. A questionnaire-
based survey was employed for data collection. A conceptual model was developed to
describe/explain the adoption of E-procurement and a framework is proposed for the
successful adoption of E-procurement on the Southcoast of Massachusetts.
& 2009 Elsevier B.V. All rights reserved.

1. Introduction vendors; however, the technology is beginning to catch on


with some SMEs, largely because of the emphasis on
Global market opportunities have encouraged compa- supply chain management in domestic and international
nies to go global. In a global enterprise environment, operations. This study focuses on the current state of
companies have to utilize the various B2B information E-procurement in SMEs in order to identify opportunities
technologies/systems such as EDI, Internet, WWW, ERP and challenges.
and E-procurement to standardize and automate business According to Albrecht et al. (2005), companies have
processes. E-procurement has become an indispensable adopted E-procurement systems to purchase indirect
tool for automating procurement in a physically distrib- materials for operations, sales, maintenance and admin-
uted enterprise environment. E-procurement is important istration, including things like office supplies, computer
not only for global operations, but also for domestic equipment, cleaning solvents, and office furniture.
operations. E-procurement in small and medium enter- E-procurement systems facilitate direct links with suppli-
prises has not received much attention by researchers or ers of goods, thereby reducing the paperwork and over-
head associated with the buying process and shortening
the purchasing cycle. One of the major limitations of
 Corresponding author. Tel.: +1 508 999 9187; fax: +1 508 999 8646. proprietary E-procurement systems (a particular vendor’s
E-mail address: agunasekaran@umassd.edu (A. Gunasekaran). system) is that they are closed systems and cannot

0925-5273/$ - see front matter & 2009 Elsevier B.V. All rights reserved.
doi:10.1016/j.ijpe.2009.05.013
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162 A. Gunasekaran et al. / Int. J. Production Economics 122 (2009) 161–175

support automated searches and comparisons across all Moreover, it requires the understanding—costs and
vendors. Other systems, such as vertical and horizontal benefits in particular—and support of all, particularly
industry portals, do support those capabilities. top management and owners. Reunis et al. (2004) focus
Muffatto and Payaro (2004) define E-business on the inter-organizational spread of EP adoption from
as a system wherein Internet technology is employed one actor to another. Based on an exploratory study with
to streamline the business processes of a company to large Dutch purchasing organizations, they have identified
improve productivity and efficiency. This communication nine types of influences on actor-to-actor dissemination:
system is for better integration of suppliers, buyers and perceived advantage, communication, demonstration, en-
customers. Peleg et al. (2002) see the emergence of forcement, training, involvement, risk reduction, reward,
E-procurement as a powerful vehicle for achieving cost and disposition.
reduction and productivity improvement. According to Recently a number of empirical studies on E-procure-
Rajkumar (2001), E-procurement is capable of integrating ment adoption have been published. For example, Baten-
multiple supplier catalogs into a single buyer-managed burg (2007) explores country differences in adoption
view of the catalog. This system will enable purchasing of E-procurement. Based on an empirical study of
personnel to review product purchase profiles and in turn E-procurement adoption among European firms, this
facilitate supplier negotiations. Also, it will automate most author observes that firms from countries with low
purchasing processes (Kheng and Al-Hawamdeh, 2002). uncertainty avoidance such as Germany and the UK are
Moon (2005) and Bendoly and Schoenherr (2005) the early adopters of E-procurement, while countries
discussed some of the major benefits of E-procurement. more reluctant to change, such as Spain and France, have
Those benefits include: (1) reduced transaction costs, lower adoption rates. Garrido et al. (2008) analyze how
(2) faster ordering, (3) wider range of vendor choices, the intensity of Internet use in the procurement process
(4) streamlined procurement processes, (5) better control impacts firms from organizational and economical points
over procurement spending and employee compliance, (6) of view. The organizational perspectives include firm size,
access to more alternative buyers, (7) less paperwork and participation, number of hierarchical levels and functional
duplication of tasks, and (8) reengineered procurement areas, and the economic consequences include efficiency
workflows. and effectiveness in the purchasing function. Vaidya-
Gunasekaran and Ngai (2008) studied the adoption of nathan and Devaraj (2008) studied the impact of order
E-procurement in Hong Kong, and developed a model for procedures of buyers and information flow between
the adoption of E-procurement. They set forth a frame- suppliers and buyers on the quality of supplier logistics
work for E-procurement adoption/implementation. Hardy fulfillment process. These studies are not focused on
and Williams (2008) discuss the implications of social and E-procurement adoption in SMEs.
technical actors on how E-procurement constitutes and is The current state of E-procurement in SMEs has been
constrained by a homogeneous network of human and studied very little, yet SMEs play an important role in the
technical actors in E-procurement policy implementa- global economy and in supply chains. We have examined
tions. They also explain how actions are constrained and the status of E-procurement in SMEs operating on the
enabled through the use of E-procurement in diverse Southcoast of Massachusetts, and report our findings in
institutional contexts and how they evolve and change this manuscript. The organization of this manuscript is as
over time and in different locations. The impact of follows: section one provided an introduction. Section 2
resource perceptions, electronic systems and enterprise presents various definitions of E-procurement. E-procure-
size on the involvement of small and medium sized ment readiness, adoption, and use issues of are discussed
enterprises in public procurement is studied by Karjalainen in Section 3. Section 4 discusses the research objectives
and Kemppainen (2008). They found that perceived lack of and methodology. The data analysis and empirical find-
resources, especially in legal expertise and administration, ings are reported in Section 5. Section 6 synthesizes
and the lack of electronic systems in order processing findings and presents a framework for the adoption of
and invoicing, are associated with low involvement E-commerce in SMEs. Finally, Section 7 concludes the
of SMEs. Nurmilaakso (2008) explores how organiza- paper.
tional and technological factors explain the adoption of
E-business functions in 4570 European companies and the
migration from EDI-based to XML-based E-business 2. What is E-procurement<
frameworks in 329 European companies.
Traditional procurement systems have long suffered E-procurement refers to the use of integrated informa-
from inefficient processes, lack of prompt information, tion technology systems for procurement functions,
and excessive complexity resulting in wasted time and including sourcing, negotiation, ordering, receipt and
money. E-procurement can possibly solve these problems post-purchase review (Croom and Brandon-Jones, 2007).
by streamlining processes, providing timely information, Increasingly firms are keen on using online E-auctions for
and improving coordination and collaboration, thus their purchases. The major reasons for this are: (i) cost
leading to cost savings and reduced procurement cycle cutting, (ii) real-time bidding and response, (iii) transpar-
times (Tatsis et al., 2006). For SMEs’ the potential benefits ency of the process, (iv) reduced cycle time, and
of E-procurement should be an important motivator in the (v) increased geographical outreach (Yu et al., 2008).
adoption of E-procurement, but setting up an E-procure- E-procurement provides opportunities to access purchas-
ment system can require capital expenditures and skill. ing networks for suppliers and buyers, expands the
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selection of products, and makes information more easily ling costs, and enhancing information exchange within
obtainable. E-procurement links a vast network of and across organization boundaries’’.
businesses, and makes searching and contacting much
more convenient. Companies use E-procurement to
3. A theoretical framework for the adoption of E-
reduce original procurement cost through relatively
procurement in SMEs
recent developments like the reverse auction. E-procure-
ment can help firms increase efficiency, improve contract
E-procurement adoption poses a great many challenges
compliance, reduce cycle time, minimize human error,
for small to medium sized companies. One serious
and achieve better supply chain management (Yu et al.,
impediment to adoption is the lack of awareness of
2008). Lo et al. (2008) integrated a typical management
E-procurement and its implications for organizational
information system development procedure with that of
performance. A theoretical framework for E-procurement
an E-fashion multi-agent system. The proposed system
adoption suggested by Gunasekaran and Ngai (2008) was
integrates different information technologies to make its
based on an empirical study conducted in Hong Kong.
behavior more intelligent and to catch more useful
That framework has been modified herein to fit SMEs
information from customers. Ganeshan et al. (2009)
(see Fig. 1), based on the literature, and on this study of a
provide an exploratory model that helps a procurement
regional sample of SMEs. The original framework high-
manager determine the right combination of options and
lighted the importance of E-procurement, E-procurement
spot markets that will minimize the total expected cost of
adoption issues, and critical success factors for E-procure-
procurement over two time periods.
ment adoption, including: financial support, system
Almost all of the E-procurement definitions in the
interoperability, communication system standards, top
literature suggest that it is an automated purchasing
management support and commitment, understanding
process, employing information technologies such as EDI,
company priorities, and suitable security systems.
the Internet and WWW. More definitions follow. Tatsis
The model proposed herein highlights what are believed
et al. (2006) define E-procurement as, ‘‘the integration,
to be major influences (based on the literature and
management, automation, optimization and enablement
data collected) on E-procurement adoption, and serves
of an organization’s procurement process, using electronic
as a basis for identifying areas for future research
tools and technologies, and web-based applications’’.
as well as areas that should be of interest to SME
According to Alaniz and Roberts (1999), ‘‘E-procurement
managers and owners considering, implementing, or
refers to Internet solutions that facilitate corporate
using E-procurement.
purchasing’’. According to Morris et al. (2000),
‘‘E-procurement is a series of steps—from the formula-
tion of the corporate purchasing strategy to the actual 3.1. Current status and readiness of companies for E-
implementation of an Internet-based purchasing system’’. procurement
The Aberdeen Group (2001) defines E-procurement as,
‘‘the creation of private web-based procurement markets The success of E-procurement adoption depends upon
that automate communications, transactions, and colla- technological, behavioral and organizational factors.
boration between supply chain partners. It is about Moon (2005) argues that organizations that are large,
enhancing collaboration, streamlining processes, control- managerially innovative, and have strong centralized

Current Status and


Readiness of Perceived Benefits of
Company for E- E-Procurement
Procurement

Perceived Barriers to Adoption of E- Critical Success


E-Procurement Procurement in Factors in E-
Implementation SMEs Procurement

Perceived Future
Organizational
Performance with E-
Procurement

Fig. 1. Theoretical framework for the adoption of E-procurement in SMEs.


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offices are more likely to adopt E-procurement systems. auctions, E-MRO, Web-based enterprise resource plan-
He also highlights two important areas that influence ning, and E-collaboration were highlighted in their work.
successful E-procurement adoption: (1) behavioral issues Liao et al. (2003) highlight behavioral and infrastructure
and (2) the procurement process. Thus, one can reason- barriers to the implementation of E-procurement. Besides
ably conclude that an organization’s readiness in terms lack of top management support, behavioral barriers
of its people, its procurement process, and its technology include purchasing personnel receiving improper benefits
will influence the E-procurement adoption success (Knudsen, from favored companies, false floor prices, and informa-
2003). tion leaks, while infrastructure barriers include lack of
expertise and the necessary technology.
3.2. Perceived benefits of E-procurement
3.4. Critical success factors for E-procurement in SMEs
The level of understanding of the benefits of
E-procurement in a company will influence adoption. E-procurement critical success factors are those things
For example, if no one is aware of the benefits of that are essential to successful adoption and use of E-
E-procurement (not only financial, but also non-financial), procurement in SMEs. While SMEs tend to be flexible and
there is little incentive to adopt E-procurement. An innovative, they often have limited capital and limited
understanding of the benefits of E-procurement indicates expertise with new methods and technologies. Consider-
the level of managerial and technological expertise and ing these characteristics, appropriate strategies, tactics
awareness of new technologies, including E-procurement. and operational policies need to be developed for the
Roche (2001) suggested that real-time information, a adoption of E-procurement in SMEs. The business scope of
seamless procurement process, and supply chain integra- SMEs in terms of volume of business, product-mix, nature
tion are benefits of adopting E-procurement. Some of the of the products manufactured/services provided, and
benefits that could be derived from the implementation their role in supply chains will influence the need for
of E-procurement include improved relationships with E-procurement as well as critical success factors. Fu et al.
vendors, effective and timely order fulfillment, improved (2004) highlighted some of the general critical success
purchasing effectiveness, improved service, better prices factors for the adoption of E-procurement including:
from key suppliers, reduced inventory-carrying costs, and feasible measures, step-by-step transformation, promo-
shorter order cycle time (Panayiotou et al., 2004). Many tion incentives, government support, commitment of top
companies see E-procurement simply as the use of IT for management, and system operation and maintenance
exchanging information with suppliers, but fail to see mechanisms. Reddick (2004) proposed an E-government
other strategic and tactical benefits. This lack of under- growth model as a way of modeling the development
standing could discourage the adoption of E-procurement. of E-procurement. He highlighted the importance of good
According to Attaran (2001) the benefits can be grouped procurement management and IT capability in successful
under three categories: (1) strategic, including organiza- E-procurement adoption.
tional changes and market advantage; (2) high leverage
opportunities, such as improved relationships with existing
3.5. Perceived organizational performance
suppliers and exploring relationships with new suppliers;
and E-procurement
and (3) operational advantages, like more efficient purchas-
ing. It should be noted that perceived benefits would likely
The successful adoption of E-procurement in SMEs
influence management expectations regarding future per-
depends upon the understanding and support of the top
formance attributable to E-procurement. Boyle et al. (2008)
management. Attaran (2001) noted that strategic, tactical
argue that E-intermediation will reduce the supply chain
and operational advantages can accrue from E-procure-
environmental uncertainty.
ment. The extent to which SME owners and managers
actually believe E-procurement can positively impact
3.3. Perceived barriers to E-procurement future performance will influence their predisposition
toward adoption. It is thus important that they be aware
Barriers such as the lack of capital, lack of expertise of the potential impact of E-procurement on their
and technical skills, lack of technologies and tools, organizations short- and long-term performance in areas
resistance to change, and lack of top management support such as cost of production/services and competitiveness.
will delay adoption of E-procurement, and influence They must also recognize the role of E-procurement in
E-procurement performance post implementation. Hawking strategic alliances with buyers and suppliers. SMEs tend to
et al. (2004) identified barriers to the adoption of be focused on short-term financial performance measures,
E-procurement as follows: (a) security of transactions, but not long-term strategic performance measures. Such
(b) lack of supplier E-procurement solutions, (c) high cost an orientation is not desirable given the current business
of technology, (d) lack of a legal framework, (e) lack of environment characterized by virtual supply chains, out-
technical expertise, (f) lack of E-procurement knowledge, sourcing, Internet-enabled supply chain management, and
(g) no real business benefits identified, (h) lack of data enterprise resource planning. Non-financial performance
exchange standards, and (i) lack of business relationships and performance measures are likewise important at all
with suppliers. The importance of E-procurement tools levels. Wamba et al. (2008) provide some insights into
such as E-sourcing, E-tendering, E-informing, E-reverse radio frequency identification (RFID) technology and the
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A. Gunasekaran et al. / Int. J. Production Economics 122 (2009) 161–175 165

electronic product code (EPC) network and investigate


their impacts on B2B E-commerce. RFID has a huge impact
on market share, return on investment, innovation,
inventory turnover, cost and quality.

4. Research methodology

The study employed a cross-sectional field study


survey method, using self-administered questionnaires
mailed to key informants in 250 randomly selected
companies operating on the Southcoast of Massachusetts.
The respondents were promised anonymity and informed
that only aggregate information on participants would
be made public. A self-addressed, stamped envelope
was provided for return of questionnaires directly to the
authors. It was not the authors’ intention in this study to
concentrate on any particular industry. Thirty-nine usable Fig. 3. Respondent company’s profile—location.

surveys, 15.6%, were returned. Data analysis was carried


out using Excel. The companies certainly would be considered SMEs, by
Basic demographic data was gathered on respondents all accepted definitions of SME.
who are involved with purchasing activities in their Fig. 3 shows that 57% of the companies restricted their
companies. The following is a summary of that demo- business to Massachusetts, 35% had operations in Massa-
graphic data. None of the respondents were under chusetts as well as in other states, and only 8% were
25 years of age, 88% were over 40, and 12% were between international in scope. Most, one could say, were local
25 and 40. 47.5% of the respondents had bachelor’s businesses, a characteristic common among SMEs.
degrees, 22.5% had graduate degrees, and 30% had Fig. 4 describes the sample in terms of industry and
a Post-Secondary Certificate/Diploma. Some 77.5% of the highlights the diversity of the respondents. Most were
respondents had over 14 years of work experience, 7.5% manufacturing firms, but many other industries were
had 11–14 years of experience, 10% had 7–10 years represented. It is noteworthy that the service sector is well
of experience, 5% had 3–6 years of experience, and none represented.
had o3 years of experience. These statistics suggest that Fig. 5 shows that 95% of the companies currently use
the respondents were generally well-educated, experi- the Internet. This, as other statistics will show, does not
enced, procurement professionals, and the age data necessarily mean that they are using it for E-procurement.
suggest of a relatively high level of maturity. It does, however, demonstrate a potential for Internet use
in E-procurement.
5. Survey results
5.1. Current status and readiness of companies
In this section, the survey data and subsequent analysis
for E-procurement implementation
are discussed with the objective of examining the
readiness of the targeted SMEs for E-procurement in the
In this section, we examine indicants of E-procurement
context of the proposed framework. First, some basic
status and preparedness among the SMEs studied.
demographics are explored; then, data relating to the
Fig. 6 indicates that 72.5% of the total respondents have
model are examined.
their own websites, but provides no details about how
Fig. 2 shows that 23 companies, had o50 employees,
they are used. That is addressed in Fig. 7.
12 companies had between 50 and 199 employees, and
Fig. 7 provides important information about how the
4 companies had between 200 and 499 employees.
companies use their Websites. Most use their Websites to
provide information about their companies (39.4%) and
their products and services (36.6%). Only 15.5% support
online ordering of their products by customers, and very
few support online payment (1.4%). An examination of the
remaining uses, and their associated percentages, shows
in essence that these companies do very little more with
their Websites than they could do with a hard-copy
catalog. In short, the Websites are used primarily to
disseminate information, but not nearly so much so for
transactions—actually selling online.
Fig. 8 provides information about the number
of employees involved in procurement. Note that 88%
of the companies have a very small staff involved in
Fig. 2. Respondent company’s profile—number of employees. procurement (1–5 people). Only 6% have staffs of 6–10
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166 A. Gunasekaran et al. / Int. J. Production Economics 122 (2009) 161–175

Fig. 4. Respondent company’s profile—industry sector.

Fig. 5. Use of the Internet.

Fig. 7. Information on website.

Fig. 6. Company’s website.

Fig. 8. Employees in Procurement and Purchasing Department.

people, and similarly 6% of the companies between 10 and


15 people working in the procurement. None had more
than 15 employees involved in procurement. In hindsight, portant). Most regard it as unimportant or simply do not
it would have been helpful to know the dollar volume know if it is important or not. These statistics would seem
of their annual purchases, in order to ascribe some level of to suggest that many of these companies, or at least the
importance to purchasing/procurement. Staff size pro- respondents who filled out the surveys, may not be aware
vides only a partial view of the significance of procure- of the potential value of the Internet in procurement, or
ment in these companies. current trends among larger companies—it is hot!
Fig. 9 highlights the perceived importance of the Fig. 10 shows a solid understanding of the importance
Internet in procurement. Only 33% of respondents per- of procurement and the extent to which procurement
ceive it to be important (extremely important or im- practices and policies are formalized, but that most of the
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A. Gunasekaran et al. / Int. J. Production Economics 122 (2009) 161–175 167

responding SMEs did not have a purchasing/procurement 5.2. Perceived benefits of E-procurement
department. The person, or persons, who handle procure-
ment, likely have other duties also. It is not unusual in This section reports on the perceived benefits of
smaller companies for employees to ‘‘wear many hats’’ implementing E-procurement. Survey respondents were
(fill more than one organizational role). asked to rate the extent to which the various E-procure-
ment benefits reported in the literature have been realized
in their companies.
Other data presented shows that E-procurement is not
particularly prevalent among survey participants, and
Table 1 shows that the companies, by and large, are not
reaping the benefits of E-procurement. It may be that
they simply have not recognized the potential benefits
and moved to take full advantage of E-procurement. It is
noteworthy that benefits have been realized to the
greatest extent in relationships with partners and suppli-
ers, in customer service levels and satisfaction, and in
Fig. 9. Importance of the Internet in procurement. utilization of staff. Given the growing importance of

Fig. 10. Procurement/Purchasing Department.

Table 1
Implementing E-procurement system—benefits realized.

Benefits from implementing E- Have not been Some what Just begun to be Realized 4 Fully 5 Average
procurement system realized 1 realized 2 realized 3 rating

Better utilization of staff 9 7 5 5 3 2.5


Efficiencies increment 10 6 6 5 1 2.3
Help to achieve SCM 10 4 8 4 2 2.4
Improved existing markets 10 4 10 3 0 2.2
Improved relationships with 6 6 9 4 3 2.7
partners and suppliers
Increased customer service 7 4 9 3 3 2.7
levels
Increased customer satisfaction 7 8 6 3 3 2.5
Increases market share 10 7 5 2 2 2.2
Reduction in inventory levels 14 4 3 3 3 2.1
Reduction in non-contractual 12 6 6 3 1 2.1
buying
Reduction in operational tasks 11 7 7 2 1 2.1
Reduction in processing time 9 7 9 1 2 2.3
Reduction in transactional 9 5 9 4 1 2.4
costs
Support environmental issues 13 5 8 1 0 1.9
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supply chain management, this is encouraging, and may Since in the aggregate, none of the barriers were rated
actually provide further incentive to implement and use very highly, it leads one to wonder if maybe the reason
E-procurement. why many of the companies chose not to implement
E-procurement was more the lack of understanding of
what it can do for them—one must remember that the
5.3. Barriers to E-procurement implementation benefits have yet to be realized to a great extent in most
of these companies (see Table 1)—rather than barriers
This section examines perceived barriers E-procure- preventing them from utilizing E-procurement.
ment implementation. Respondents were asked to in- Responses to a question regarding the desirability
dicate the extent to which they agreed or disagreed (on a of implementing E-procurement indicated that 83% of
5 point scale—from strongly agree to strongly disagree) the respondents did not believe it was desirable. Fig. 11
that the items were barriers to E-procurement implemen- shows the reasons respondents were not very keen on
tation. Table 2 summarizes responses. E-procurement, and the items contained therein reinforce
The most important barrier to E-procurement imple- the barriers in Table 2. In essence, a reason for not
mentation was that E-procurement ‘‘was not the top implementing E-procurement is a barrier. One is tempted
initiative or priority of the company’’. Fear of change, and to call these ‘‘excuses’’ for not implementing E-procure-
immature technology, tied for second, and security ment, and some were quite popular, like customers are
concerns and insufficient financial support were tied for satisfied with the current practices (23%), no perceived
third. All of these five items rated higher than 3, but the advantages (21%), and inadequate knowledge (19%).
highest was only 3.3. No other item had a ranking as high There were other reasons, but they were popular to
as uncertain (3.0), suggesting that they are not perceived a lesser extent. The data obtained from responses to
to be particularly important barriers by most respondents. another survey question indicated that only 29% of the

Table 2
Implementing E-procurement system—barriers.

Barriers Strongly disagree Disagree Uncertain Agree Strongly agree Average


1 2 3 4 5 rating

Fear to change into a new system 4 2 9 6 5 3.2


Immaturity of technology 4 4 7 9 4 3.2
Incompatibility with ERP systems 5 6 9 3 5 2.9
Insufficient financial support 2 3 14 7 1 3.1
Lack of interoperability and standards with traditional 5 5 8 6 3 2.9
communication
Lack of skill and knowledge in E-procurement 5 4 4 8 6 3.2
Lack of top management support and commitment 7 8 6 6 0 2.4
Not the top initiative or priority of the company 3 6 6 5 8 3.3
Security concerns 5 2 9 7 4 3.1

Fig. 11. Reasons for not implementing E-procurement system.


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respondents were planning to setup an E-procurement the organizational structure was fourth (3.3), and four
system whereas 71% were not. Given the growing number were tied for a rating of fifth, including: centralized
of Websites (horizontal and vertical portals in particular) control and management of E-procurement initiative,
that have evolved to support B2B E-commerce, there communication between participants, content manage-
appears to be some need for better educating SME owners ment, and information system specialists with Internet
and managers about E-procurement and what it can do for skills. No other item had a rating above the threshold
them. rating of 3.0 (uncertain).

5.4. Critical success factors for implementing E-procurement 5.5. Perceived future organizational performance with
system E-procurement implementation

Survey respondents were asked to rate the extent to Respondents were asked to provide their perspective
which they perceived numerous items to be critical on what the impact of E-procurement would be on an
success factors for the implementation of E-procurement. organization if implemented—anticipated results. Their
Table 3 summarizes the responses. responses were recorded, again using a 5-point scale.
The ratings suggests that the most important factor in Those responses and are summarized in Table 4.
E-procurement implementation is top management in- Many respondents seem to believe that E-procurement
volvement and support (rating of 3.7), which is not could have a positive impact on their organizations. The
surprising because many studies have arrived at the same two impacts they thought most likely were improvements
conclusion—technology initiatives must have top man- in long-term organizational performance and costs (both
agement involvement and support. Second in importance had ratings of 3.6). Next, they expected organizational
was streamlined approvals and workflow (3.5). Third was competitiveness to be improved (3.5) and last, they
close collaboration with suppliers (3.4), which certainly expected benefits to accrue in short-term organizational
makes sense since they are on the other end of the performance, and in strategic alliances and networking
procurement process. Clear accountability for buying in (each with a rating of 3.3). Taken together, ratings of these

Table 3
Implementing E-procurement system—success factors.

Success factors Strongly disagree 1 Disagree 2 Uncertain 3 Agree 4 Strongly agree 5 Average rating

Centralized control and management of E-procurement initiatives 3 1 11 5 3 3.2


Communication between participants 4 1 7 10 2 3.2
Clear and achievable implementation phase 6 1 9 7 1 2.8
Clear accountability for buying in organizational structure 3 2 6 10 3 3.3
Close collaboration with suppliers 3 1 8 7 5 3.4
Content management 4 0 10 6 3 3.2
Information systems specialists with internet skills 4 1 9 5 4 3.2
Involvement of stakeholders 5 4 6 6 2 2.8
Streamlined approvals and workflow 2 4 3 13 4 3.5
The use of prototype 3 5 12 3 0 2.7
Top management involvement and support 2 0 8 9 6 3.7

Table 4
Performance with successful E-procurement implementation.

Performance with successful E-procurement implementation Strongly disagree 1 Disagree 2 Uncertain 3 Agree 4 Strongly agree 5 Average rating

Short-term organizational performance 5 2 6 14 3 3.3


Long-term organizational performance 4 0 5 14 6 3.6
Improve cost performance in organization 3 2 5 14 5 3.6
Organizational competitiveness 3 0 8 13 4 3.5
Strategic alliance and networking 5 0 11 7 5 3.3

Table 5
Opinion after E-procurement implementation.

Opinion after E-procurement implementation Strongly disagree 1 Disagree 2 Uncertain 3 Agree 4 Strongly agree 5 Average rating

Organization achieved process efficiency 3 2 8 10 2 3.2


Organization achieved process effectiveness 3 2 9 9 2 3.2
Organization’s revenue increases after E-proc. adoption 2 4 12 4 2 3.0
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170 A. Gunasekaran et al. / Int. J. Production Economics 122 (2009) 161–175

performance improvements suggest that most respon- about the extent to which the telephone (or cell phone)
dents recognize that E-procurement has strategic value was used, the authors own experience suggests that it is
(long term, cost, and competitiveness benefits), but not by probably used more than other electronic means. That
a wide margin (note that the average rating on each was said, we can glean from Table 7 that FAX and E-mail are
less than 4 which represents ‘‘agreement’’ that the item is most often-used electronic procurement technology (even
important). In sum, one can hardly assert that respon- for them, not that much—4 denotes ‘‘to a great extent,’’
dents see a strong link between E-procurement and and both were rated o4), with the Internet/E-commerce
success in the areas of interest. playing a less significant role, and the remaining items
When asked about the improvements or benefits used infrequently. E-mail and FAX have been around for
experienced in their own companies from E-procurement quite some time, though not as long as the telephone
implementation, survey respondents provided these re- and they are simple to use—familiarity and convenience
sponses (see Table 5). Ratings suggest that efficiency and are likely the reasons why they are more often used than
effectiveness were improved (tied with rating of 3.2), and the others vehicles for procurement. None of the respon-
that revenue increased (ranked only a 3.0). None of these dents were under 25 and most, 88% of them, were over 40.
ratings are very high, and it stands to reason, given That could help explain the tendency to FAX, and why
the level of E-procurement use indicated by the survey more used FAX to a great extent or used it always. FAX is
(see Tables 1 and 2). These low ratings may simply be a the oldest, cheapest (in terms of initial investment as
reflection on the extent to which the companies are using it requires no computer), and most easily accessible of the
E-procurement. Note the high number of uncertain E-procurement technologies mentioned.
responses on all three items. Note also the fairly high Table 7 shows that the same seven E-procurement
number of Agree responses for the efficiency and effec- tools did not support sales to customers to a very great
tiveness items. The affirmative responses may be from extent. The same two, FAX and E-mail were most used,
companies using it to a greater extent. The uncertain with all others used even less to interact with customers
responses, and the few disagrees and strongly disagrees than with suppliers. In short, these SMEs are not utilizing
likely come from respondents representing companies 21st century electronic commerce technologies nearly as
that were using E-procurement very little. much as their larger competitors.
Survey questions were asked to quantify respondents
5.6. E-procurement use E-procurement practices more precisely than the scales
denoting frequency of use of E-procurement technology.
This section reports user responses to questions Fig. 12 shows the relative importance of various models
regarding E-procurement use in their respective compa- for E-commerce. The B2B procurement portal was most
nies. The responses paint a reasonable picture of the popular with 41% of respondents using it, while 25% used
extent to which the companies were involved in EDI. Nearly two-thirds of respondents used these two,
E-procurement at the time of the study. while the other 5 were used to a much lesser extent.
Table 6 reveals much about the use of computer related When describing their E-procurement system (see
technology for E-procurement. While we did not ask Fig. 13) almost half the companies say that they developed

Table 6
Technologies to support E-procurement (supplier).

Technologies Never 1 To a little extent 2 To some extent 3 To a great extent 4 Always 5 Average rating

E-Commerce 8 8 11 7 3 2.7
E-mail 7 4 10 10 8 3.2
EDI 16 5 3 3 2 2.0
ERP 13 5 3 6 0 2.1
FAX 8 4 4 14 6 3.2
Internet 10 5 8 6 5 2.7
Intranet 18 5 6 4 1 2.0

Table 7
Technologies to support E-procurement (customer).

Technologies Never 1 To a little extent 2 To some extent 3 To a great extent 4 Always 5 Average rating

E-Commerce 15 6 6 5 3 2.3
E-mail 8 4 8 6 9 3.1
EDI 17 3 4 3 1 1.9
ERP 15 3 5 1 2 1.9
FAX 9 2 5 13 6 3.1
Internet 11 6 6 7 5 2.7
Intranet 21 1 5 2 2 1.8
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A. Gunasekaran et al. / Int. J. Production Economics 122 (2009) 161–175 171

Fig. 12. E-commerce model used for E-procurement.

the purchasing practices reported by the BuyIT Best


Practice Network.

6. The current state of E-procurement in SMEs studied

In this section, the results of the surveys are used in the


context of the proposed E-procurement implementation
success framework to assess the state of/potential for
successful E-procurement implementation in the SMEs
studied.

6.1. The current status and readiness of companies


for E-procurement adoption
Fig. 13. Using E-procurement system.

In terms of technology, the majority of the companies


have Internet access, but for the most part, the Internet is
their E-procurement capability in-house, while a third used for acquiring or providing information much more so
outsource their E-procurement needs. A few (6%) used than for actual support of transactions. This falls within the
both in-house solutions and outsourcing. Touchnet and domain of what we call E-business (electronic support of
E-procurement solution systems were used by very few of business processes), but not more narrowly within the
the companies. domain of E-commerce. Most respondents indicated that
Respondents were asked about their E-business prac- they understood the purchasing and supply strategy of their
tices (includes E-commerce and more) (Fig. 14) and a organizations, and that their companies had organizational
myriad of E-business practices were noted. Electronic conventions, like structured and documented purchasing
ordering actually played a relatively small role compared and order handling procedures, in place to formalize the
to other practices that involved electronic information procurement processes. It is noteworthy that few had
exchange of some sort. purchasing/procurement departments per se, and that the
According to BuyIT Best Practice Network, October vast majority of the companies had only 1 to 5 employees
2002 edition ‘Indirect’ goods and services spending involved in procurement/purchasing. Given their small size,
presents a huge opportunity. Benchmarks show that on that seemed reasonable and is probably not a ‘‘readiness’’
average 36% of organizations’ external spending is on concern. Respondents were pretty evenly split on Internet
indirect goods and services, including office equipment, importance to procurement, with about a third perceiving it
stationery, printing, repair and maintenance supplies, IT to be important, slightly less than a third perceiving it to be
resources, travel, contract staff, consultants and contrac- unimportant, and a slightly more than a third undecided
tors. Fig. 15 shows the kinds of products survey respon- about its importance. In terms of readiness, it would seem
dents purchased via the Internet. Office supplies and as though organizations had what they needed to engage
maintenance items accounted for nearly 80% of Internet in E-procurement, on a basic level, since not much more
purchases. Raw materials accounted for 14% of Internet is required than Internet access. A readiness concern is
purchases, and other assorted purchases accounted for the noteworthy in that, while Internet access was available in
balance, each accounting for a very small percent of most companies, only about a third of the respondents felt
Internet purchases. These findings seem consistent with it was important in procurement.
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172 A. Gunasekaran et al. / Int. J. Production Economics 122 (2009) 161–175

Fig. 14. Use of E-procurement system.

Fig. 15. Products purchase through Internet.

6.2. The perceived benefits of E-procurement cluded the following (listed by importance ranking): not a
top management initiative or priority, fear of change to a
Survey responses showed that the companies were new system, immaturity of the technology, lack of skills
apparently just starting to realize the benefits of and knowledge in E-procurement, insufficient financial
E-procurement. The average ratings showed that some support, and security concerns. These were the only items
benefits were realized to a greater extent than others, and with a rank higher than 3 which represents ‘‘uncertainty’’
in particular the greatest benefits had been realized in regarding the extent to which item is a barrier. While the
improved relations with suppliers, increased customer benefits were not perceived to be great (section 6.2),
service, increased customer satisfaction, better staff neither do respondents ascribe much importance to
utilization, reduced costs, greater efficiency, and improved barriers, suggesting that the barriers may not be the most
supply chain management. Other benefits were achieved important reason for not adopting E-procurement. As with
to a lesser extent. Given that the highest rating of all was perceived benefits, the lack of certainty about barriers
only 2.7, somewhere between ‘‘somewhat realized’’ (2) could be attributable to the lack of experience with
and ‘‘just begun to be realized’’ (3), it is safe to say that the E-procurement. Recall that 83% did not perceive imple-
surveyed companies were not reaping significant benefits mentation of E-procurement as necessary, largely because
from E-procurement, and as other tables and figures in customers were satisfied with current practices, they did
Section 5.6 show, it is likely because they simply are not not see significant advantages in E-procurement, and they
using E-procurement to a great extent. It seems reason- lacked adequate knowledge, resources, and funds for
able to conclude that the respondents do not perceive the E-procurement implementation. It would seem then that
benefits to E-procurement to be great, because of their perhaps the greatest barrier to implementation is a lack of
reported experience with E-procurement. enthusiasm!

6.3. Barriers to E-procurement implementation 6.4. CSFs of E-procurement system implementation

Respondents rated numerous barriers to E-procure- The possible critical success factors for E-procurement
ment implementation. Those rated most important in- implementation were synthesized from case studies and
ARTICLE IN PRESS
A. Gunasekaran et al. / Int. J. Production Economics 122 (2009) 161–175 173

empirical findings from studies of E-procurement adop- and to a much lesser extent raw materials (14%). This is
tion in different regions and countries. Respondents consistent with trends reported in the literature, regard-
ranked them and the following were the most important ing the nature of purchases. With regard to E-procure-
(based on their ranking and above minimum threshold ment use, findings suggest that the respondents in this
of 3—means uncertain): top management involvement survey are using E-procurement much less than was
and support, streamlined approvals and workflow, close expected.
collaboration with suppliers, clear accountability for
buying in the organizational structure, centralized control
and management of E-procurement initiatives, commu- 7. Concluding remarks
nication between participants, content management, and
IS specialists with Internet skills. Note that things that are Given current trends in industry, we expected to
managerial in nature, like leadership, organization, and observe a higher level of E-procurement use among the
control, and things that are behavioral like communica- SMEs studied. Study findings were surprising, in that
tions, were rated higher in importance than technology SMEs, at least this sample of SMEs on the Southcoast of
related concerns. This suggests that good management is Massachusetts, were not embracing E-procurement, even
perceived to be more important than technical issues to though a substantial number of them seem to realize its
successful E-procurement implementation. strategic value and appreciate the potential impact on
organizational performance. Readiness did not seem to be
the primary issue thwarting adoption, as they had the
6.5. Perceived likely and actual impact on organizational
basic infrastructure and organizational conventions in
performance
place to engage in E-procurement. It is noteworthy that
only about a third of the respondents thought E-procure-
Performance improvements in process efficiency and
ment was important. Respondents do not perceive the
effectiveness are indicants of successful adoption of E-
benefits of E-procurement to be significant, most likely
procurement in SMEs (Chang et al., 2004). Respondents
because of their inexperience with it. Were they using it to
ranked expected future improvements and improvements
a greater extent, then they might experience greater
their organizations had realized from E-procurement. In
benefits from its use, but the question is how do you get
terms of future performance, long term organization
them to use it< Recall that 88% of the respondents did not
performance and improved cost were ranked first (tied),
perceive E-procurement implementation to be necessary,
organizational competitiveness ranked second, and stra-
and that the most important barrier was that E-procure-
tegic alliance/ networking and short term performance
ment was not a top management initiative or priority, and
improvement ranked last. Regarding realized benefits,
other barriers like fear of change, lack of financial support,
respondents rated improved process efficiency and effec-
insufficient skills and knowledge, immature technology
tiveness first (tied for first), and increased revenues was
and security concerns were mentioned. Respondents
rated last. Recognizing that the rating scale used 3 for
seemed to understand the factors that would influence
uncertain, 4 for agree and 5 for strongly agree, and that
adoption, but they come into play in planning for and
no perceived future benefit ranked 43.6 or o3.3, and no
during adoption.
realized benefit ranked 43.2 or o3.0, it does put the
In terms of the model, E-procurement use was low
rankings in perspective. Perhaps, since perceived future
among study participants. Why were the firms studied not
benefits were ranked generally higher than benefits
adopting E-procurement to a greater extent< First, study
realized, it demonstrates a guarded optimism among
participants did not see great promise in the advantages
respondents about E-procurements impact on future
offered, because they have little experience with
performance.
E-procurement, and thus had realized few of its advan-
tages. Barriers did not seem really to be thwarting
6.6. E-Procurement use E-procurement per se, but instead seemed better to
explain why there was only lukewarm support for
The most commonly used E-procurement tools are FAX E-procurement. Readiness was not an issue from a
and E-mail—tools that have been around for quite some tangible perspective, but was from a behavioral perspec-
time. This is true not only for transactions with suppliers, tive, in that respondents just did not seem that keen on
but also in selling to customers. When the surveyed adopting E-procurement. While participants did seem to
companies do use more sophisticated network E-procure- recognize potential performance improvements that could
ment models (Internet technology for the most part), they result from E-procurement, those improvements seemed
most often use B2B procurement portals or EDI networks. not to be important enough to respondents to make them
These two models were used by approximately 2/3 s of the really want to adopt E-procurement.
respondents. Other Internet based E-procurement models Were top managers or owners to recognize the value of
are used to a much lesser extent. Respondent procure- E-procurement, and make it a priority, it seems likely that
ment related electronic interactions tended more often to others in their companies would be inclined to make it a
be for information exchange/information gathering, than priority. Additional education for organizational personnel
for electronic ordering (only 20% reported the use of on the advantages of E-procurement, and how to proceed
electronic ordering). Furthermore their purchases tended with E-procurement could strengthen support. Of course
to be MRO items, office supplies and such (total to 88%), adequate funding of E-procurement initiatives would in
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174 A. Gunasekaran et al. / Int. J. Production Economics 122 (2009) 161–175

Table 8 essence amount to management demonstrating support


Recommendations to encourage SME E-procurement adoption. for E-procurement in a tangible way. With greater use of
E-procurement, the advantages might be realized to a
Influences on E- Action agenda
procurement adoption in greater extent, building support for expanded use of
SMEs E-procurement and positive impacts on organizational
performance. Specific recommendations for increasing
Current status and readiness Analyze/examine: the nature of the E-procurement adoption can be seen in Table 8.
of organizations business, need for E-procurement, size of
the company, nature of the market,
If the companies on the Southcoast of Massachusetts
technology levels and skills available for E- are representative of SMEs in the United States, then much
procurement implementation, nature of work remains to be done in bringing about greater use of
Internet and WWW access, leadership 21st century technology in every-day business practices.
needed/available, business growth goals,
This is a fruitful area for future research, and an area
extent of/need for globalization, logistics
support systems important to the global competiveness of American SMEs.
Perceived benefits Promote understanding of: the strategic The increasingly global economy of the 21st century
impact of E-procurement on organizational demands that companies adopt technology that stream-
performance, potential for reduction in lines business processes and secures for them a place in,
costs and prices, impact on business
growth, global market access, wider pool of
not just local, but global supply chains. E-procurement is
potential suppliers, enhanced collaboration not a luxury, but rather a necessity for SME competitive-
with suppliers, improved communication ness and survival in the 21st century.
and information flow, better control of
material flow along the supply chain,
increased customer service and satisfaction
and in turn business growth and new Acknowledgments
opportunities
Perceived barriers Provide financial support through strategic The authors are most grateful to two anonymous
alliances and consortiums; increase the
reviewers for their constructive and helpful comments
awareness of top management in order to
obtain support and commitment for the that helped to improve the presentation of the paper
adoption of E-procurement; provide considerably.
technological support through
consortiums, supply chain partners and
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