Beruflich Dokumente
Kultur Dokumente
BRADY, H (2000) Contributions of Survey Research to Political Science. PS: Political Science and
Politics, , vol. 33, pp. 47-57
Drolet AL, Morrison DG (2001) Do we really need multiple-item measures in service research? J
Serv Res-US 3: 196–204.
GONZALES, Rodrigo Stumpf (2008) Revista de Estudos e Pesquisas sobre as Américas. São Paulo:
Vol. 2, Nº 1, Janeiro-Junho
MOORE, D. S. and McCABE, G. P (2003) Introduction to the Practice of Statistics, W.H. Freeman
and Company.
Rorer LG (1965) The great response-style myth. Psychol Bull 63: 129–156.
Weijters B (2006) Response styles in consumer research. Doctoral dissertation, Ghent University,
Ghent, Belgium.