REPORT

ON

WORKER’S SATISFACTION

(Submitted in the fulfillment for the award of BBA )

SUBMITTED BY:-

DIKSHA

Roll No: 1443106

University Roll No :

(SESSION: 2016-17)

GOVT. COLLEGE FOR WOMEN

ROHTAK
1
DECLARATION
I undersigned as student of BBA 6THsemester declare that I have done the project on
“WORKER’S SATISFACTION OF TATA MOTORS” in partial fulfillment of BBA Program-
during academic year-2016-17. All the data represented in this project is true & correct to the
best of my knowledge & belief.
I also declare that this project report is my own preparation and not copied from anywhere else.

Date

DIKSHA

2
 ACKNOWLEDEMENT
There are a very few students who get such a wonderful teachers and seniors in their Lifetime
who consider the success of their followers as their own success. Fortunately, I am also that
lucky student who has a great assistance not only from the college and teachers but also from the
company.

I would like to thank Mr. Ashok Dalal the head of Rohtak Branch for providing an opportunity
to work with such an esteemed and successful organization as TATA MOTORS LTD.

I am grateful to Mrs. Mamta(H.R. Manager), who extended his whole-hearted and Unreserved
help to me throughout this project and enabled me to give project its Present shape.

I would also like to thanks o all TATA team who gave me an understanding support from the
project has been assigned to me.

I am thankful to my faculty supervisor Mrs. KAVITA BATRA for supporting me and guiding
me throughout the project.

3
EXECUTIVE SUMMARY

Today’s there is great rush of workers in every organization. To compete and survive in the
competitive atmosphere one has to be aware about the worker’s satisfaction level in the
organization. This is the main force behind choice of this topic, the main objective of this study
is that to get knowledge about the worker’s satisfaction level whether the worker’s are satisfied
with the organization or not. TATA MOTORS LTD. is performing in various sectors. Today its
operations are organised into two business lines-TATA MOTORS and Engineering. But this
research is limited only in TATA MOTORS Department. This research will reveal the
information towards the management of the company, working conditions in the
organization,welfare activities,or quality improvement programmes within the organization, or
worker’s attitude towards the organization.

This research is primary data based survey, in this research there is a questionnaire which was
used for collecting data through worker’s whether they are satisfied with in the organization or
not. Research design used for this project is Descriptive research design. Descriptive research
design are those in which the problem is defined from survey. In this research information is
collected from the worker’s with the help of questionnaire.

The project report includes:

PROFILE OF THE COMPANY:

The profile of the company are included in short in the report TATA MOTORS LTD.
performing in various sectors. TATA INTERNATIONAL set up integrated TATA MOTORS &
TATA MOTORS products business at DEWAS in the state of MADHYA PRADESH in central
India, in the year 1975. It is situated on a 100-acre site in the midst of sylvan surroundings and is
amongst the top three skin tanneries in the world. The SWOT ANALYSIS of the company is
also included in the report. The project also includes different TATA MOTORS products of the
company.

4
FINDINGS:
Management must take some initiative in order to improve the working environment, safety
arrangements programme, quality of the food provided in the canteen. Supervisors must given
full attention towards all the worker’s in the organization. That’s why they feel pride being a part
of the TATA MOTORS LTD.
Most of the worker’s feel pride being a part of the organization. They are also satisfied with the
working environment and other facilities in the organization. But some of them are not satisfied
with the working conditions, welfare activities, quality improvement programme or other
facilities within organization.

SUGGESTIONS:
Management must take some initiative in order to improve the working environment, safety
arrangements programme, quality of the food provided in the canteen. Supervisors must given
full attention towards all the worker’s in the organization. That’s why they feel pride being a part
of the TATA MOTORS LTD.
Some limitations may be there in a study of this nature because some confidential data may
create problems for the company in future. I have tried my best to explain the concepts.

5
CONTENTS

EXECUTIVE SUMMARY

1. INTRODUCTION
 TATA MOTORS
 BACKGROUND
 OPERATIONS OF TATA MOTORS
 JOINT VENTURES
 PRODUCTS OF TATA MOTORS

2. COMPANY OUTLINES
 MANAGEMENT LEVELS
 MANAGEMENT OF TATA MOTORS

3. ABOUT COMPANY
 PRODUCTS & SERVICES
 SWOT ANALYSIS
4. ABOUT TOPIC

 INTRODUCTION
 BENEFITS
 RESEARCH METHODOLOGY
 OBJECTIVES OF THE STUDY
 DATA ANALYSIS AND INTERPRETATION
 FINDINGS FOR TATA MOTORS

6
 SUGGESTIONS
 QUESTIONNAIRE
 BIBLIOGRAPHY

7
TATA MOTORS
Tata Motors Limited (formerly TELCO, short for Tata Engineering and Locomotive Company)
is an Indian multinationalautomotive manufacturing company headquartered in Mumbai,
Maharashtra, India, and a subsidiary of the Tata Group. Its products include passenger cars,
trucks, vans, coaches, buses, construction equipment and military vehicles. It is the world's 5th-
largest motor vehicle manufacturing company, fourth-largest truck manufacturer, and second-
largest bus manufacturer by volume.

Tata Motors has auto manufacturing and assembly plants in Jamshedpur, Pantnagar, Lucknow,
SanandDharwad,and Pune in India, as well as in Argentina, South Africa, Thailand, and the
United Kingdom. It has research and development centres in Pune, Jamshedpur, Lucknow, and
Dharwad, India and in South Korea, Spain, and the United Kingdom. Tata Motors' principal
subsidiaries purchased the British premium car maker Jaguar Land Rover (the maker of Jaguar,
Land Rover, and Range Rover cars) and the South Korean commercial vehicle manufacturer
Tata Daewoo. Tata Motors has a bus-manufacturing joint venture with Marcopolo S.A. (Tata
Marcopolo), a construction-equipment manufacturing joint venture with Hitachi (Tata Hitachi
Construction Machinery), and a joint venture with Fiat Chrysler which manufactures automotive
components and Fiat Chrysler and Tata branded vehicles.

Founded in 1945 as a manufacturer of locomotives, the company manufactured its first

commercial vehicle in 1954 in a collaboration with Daimler-Benz AG, which ended in 1969.
Tata Motors entered the passenger vehicle market in 1991 with the launch of the Tata Sierra,
becoming the first Indian manufacturer to achieve the capability of developing a competitive
indigenous automobile.In 1998, Tata launched the first fully indigenous Indian passenger car, the
Indica, and in 2008 launched the Tata Nano, the world's cheapest car. Tata Motors acquired the
South Korean truck manufacturer Daewoo Commercial Vehicles Company in 2004 and
purchased Jaguar Land Rover from Ford in 2008.

Tata Motors is listed on the (BSE) Bombay Stock Exchange, where it is a constituent of the BSE
SENSEX index, the National Stock Exchange of India, and the New York Stock Exchange. The
company is ranked 226th on the Fortune Global 500 list of the world's biggest corporations as of
2016.

8
Type Public

BSE: 500570 (BSE SENSEX

Constituent)
Traded as
NSE: TATAMOTORS
NYSE: TTM

Industry Automotive

Founded 1945

Headquarters Mumbai, Maharashtra, India

Area served Worldwide

Keypeople Cyrus P. Mistry (2012–present) ,

Automobiles , Commercial Vehicles
, Coaches

9
BACKGROUND
Established in 1945, Tata Motors' presence indeed cuts across the length and breadth of India.
Over 4 million Tata vehicles ply on Indian roads, since the first rolled out in 1954. The
company's manufacturing base is spread across India - Jamshedpur (Jharkhand) in the east, Pune
(Maharashtra) in the west, and in the north in Lucknow (Uttar Pradesh) and Pantnagar
(Uttarakhand). A new plant is being set up in Singur (close to Kolkata in West Bengal) to
manufacture the company's small car. The nation-wide dealership, sales, services and spare parts
network comprises over 2,000 touch points. The company also has a strong auto finance
operation, TML Financial Services Limited, supporting customers to purchase Tata Motors
vehicles.

Tata Motors, the first company from India's engineering sector to be listed in the New York
Stock Exchange (September 2004), has also emerged as an international automobile company. In
2004, it acquired the Daewoo Commercial Vehicles Company, Korea's second largest truck
maker. The rechristened Tata Daewoo Commercial Vehicles Company has launched several new
products in the Korean market, while also exporting these products to several international
markets. Today two-thirds of heavy commercial vehicle exports out of South Korea are from
Tata Daewoo. In 2005, Tata Motors acquired a 21% stake in Hispano Carrocera, a reputed
Spanish bus and coach manufacturer, with an option to acquire the remaining stake as well.
Hispano's presence is being expanded in other markets. In 2006, it formed a joint venture with
the Brazil-based Marcopolo, a global leader in body-building for buses and coaches to
manufacture fully-built buses and coaches for India and select international markets. Tata Motors
also entered into a joint venture in 2006 with Thonburi Automotive Assembly Plant

Company of Thailand to manufacture and market the company's pickup vehicles in Thailand. In
2006, Tata Motors and Fiat Auto formed an industrial joint venture at Ranjangaon (near Pune in
Maharashtra, India) to produce both Fiat and Tata cars and Fiat powertrains for the Indian and
overseas markets; Tata Motors already distributes and markets Fiat branded cars in India. In
2007, Tata Motors and Fiat Auto entered into an agreement for a Tata license to build a pick-up
vehicle bearing the Fiat nameplate at Fiat Group Automobiles' Plant at Córdoba, Argentina. The
pick-up will be sold in South and Central America and select European markets.

10
On 26 January 2014, the Managing Director Karl Slym was found dead. He fell from the 22nd
floor to the fourth floor of the Shangri-La Hotel in Bangkok, where he was to attend a meeting of
Tata Motors Thailand.

On 2 November 2015, Tata Motors announced Lionel Messi as global brand ambassador at New
Delhi, to promote and endorse passenger vehicles globally.

OPERATIONS

Tata Motors has vehicle assembly operations in India, the United Kingdom, South Korea,
Thailand, Spain and South Africa. It plans to establish plants in Turkey, Indonesia, and Eastern
Europe.

TATA MOTORS CARS

The Tata Pr1ma

Tata Motors Cars is a division of Tata Motors which produces passenger cars under the Tata
Motors marque. Tata Motors is among the top four passenger vehicle brands in India with
products in the compact, midsize car, and utility vehicle segments. The company's manufacturing
base in India is spread across Jamshedpur (Jharkhand), Pune (Maharashtra), Lucknow (Uttar
Pradesh), Pantnagar (Uttarakhand), Dharwad (Karnataka) and Sanand (Gujarat). Tata's
dealership, sales, service, and spare parts network comprises over 3,500 touch points. Tata
Motors has more than 250 dealerships in more than 195 cities across 27 states and four Union
Territories of India. It has the third-largest sales and service network after Maruti Suzuki and
Hyundai.

Tata LPT Trucks made at overseas plants. Tata also has franchisee/joint venture assembly
operations in Kenya, Bangladesh, Ukraine, Russia, and Senegal. Tata has dealerships in 26
countries across 4 continents. Tata is present in many countries, it has managed to create a large
consumer base in the Indian Subcontinent, namely India, Bangladesh, Bhutan, Sri Lanka and
Nepal. Tata is also present in Italy,Spain, Poland, Romania, Turkey, Chile, South Africa, Oman,
Kuwait, Qatar, Saudi Arabia, United Arab Emirates, Bahrain, Iraq, Syria and Australia.

11
TATA DAEWOO

Tata Daewoo (officially Tata Daewoo Commercial Vehicle Company and formerly Daewoo
Commercial Vehicle Company) is a commercial vehicle manufacturer headquartered in Gunsan,
Jeollabuk-do, South Korea, and a wholly owned subsidiary of Tata Motors. It is the second-
largest heavy commercial vehicle manufacturer in South Korea and was acquired by Tata Motors
in 2004. The principal reasons behind the acquisition were to reduce Tata's dependence on the
Indian commercial vehicle market (which was responsible for around 94% of its sales in the
MHCV segment and around 84% in the light commercial vehicle segment) and expand its
product portfolio by leveraging on Daewoo's strengths in the heavy-tonnage sector.

Tata Motors has jointly worked with Tata Daewoo to develop trucks such as Novus and World
Truck and buses including GloBus and StarBus. In 2012, Tata began developing a new line to
manufacture competitive and fuel-efficient commercial vehicles to face the competition posed by
the entry of international brands such as Mercedes-Benz, Volvo, and Navistar into the Indian
market.

TATA HISPANO

Tata Hispano Motors Carrocera, S.A. was a bus and coach manufacturer based in Zaragoza,
Aragon, Spain, and a wholly owned subsidiary of Tata Motors. Tata Hispano has plants in
Zaragoza, Spain, and Casablanca, Morocco. Tata Motors first acquired a 21% stake in Hispano
Carrocera SA in 2005,and purchased the remaining 79% for an undisclosed sum in 2009, making
it a fully owned subsidiary, subsequently renamed Tata Hispano. In 2013, Tata Hispano ceased
production at its Zaragoza plant.

JAGUAR LAND ROVER

Jaguar Land Rover PLC is a British premium automaker headquartered in Whitley, Coventry,
United Kingdom, and has been a wholly owned subsidiary of Tata Motors since June 2008, when
it was acquired from Ford Motor Company. Its principal activity is the development,

12
manufacture and sale of Jaguar Cars luxury and sports cars and Land Rover premium four-
wheel-drive vehicles. It also owns the currently dormant Daimler, Lanchester, and Rover brands.

Jaguar Land Rover has two design centres and three assembly plants in the UK. Under Tata
ownership, Jaguar Land Rover has launched new vehicles including the Range Rover Evoque,
Jaguar F-Type, the Jaguar XF, the Jaguar XJ (X351) the second-generation Range Rover Sport,
the fourth-generation Land Rover Discovery, and the Range Rover (L405).

TML DRIVELINES

TML Drivelines Ltd. is a wholly owned subsidiary of Tata Motors engaged in the manufacture of
gear boxes and axles for heavy and medium commercial vehicles. It has production facilities at
Jamshedpur and Lucknow. TML Forge division is also a recent acquisition of TML Drivelines.
TML Drivelines was formed through the merger of HV Transmission and HV Axles.

TATA TECHNOLOGIES

Tata Technologies Limited (TTL) is an 86.91%-owned subsidiary of Tata Motors which

provides design, engineering, and business process outsourcing services to the automotive
industry. It is headquartered in Pune (Hinjewadi) and also has operations in Detroit, London, and
Thailand. Its clients include Ford, General Motors, Honda, and Toyota.

The British engineering and design services company Incat International, which specialises in
engineering and design services and product lifecycle management in the automotive.

EUROPEAN TECHNICAL CENTRE

The Tata Motors European Technical Centre (TMETC) is an automotive design, engineering,
and research company based at Warwick Manufacturing Group (WMG) on the campus of the
University of Warwick in the United Kingdom. It was established in 2005 and is a wholly owned
subsidiary of Tata Motors. It was the joint developer of the World Truck.

13
In September 2013, it was announced that a new National Automotive Innovation Campus would
be built at WMG at Warwick's main campus at a cost of £100 million. The initiative will be a
partnership between Tata Motors, the university, and Jaguar Land Rover, with £30 million in
funding coming from Tata Motors.

14
JOINT VENTURES

TATA MARCOPOLO

Tata Marcopolo is a bus-manufacturing joint venture between Tata Motors (51%) and the Brazil-
based Marcopolo S.A. (49%). The joint venture manufactures and assembles fully built buses
and coaches targeted at developing mass rapid transportation systems. It uses technology and
expertise in chassis and aggregates from Tata Motors, and know-how in processes and systems
for bodybuilding and bus body design from Marcopolo. Tata Marcopolo has launched a low-
floor city bus which is widely used by Chandigarh, Kolkata, Chennai, Coimbatore, Delhi,
Hyderabad, Mumbai, Lucknow, Pune, Agra, Kochi, Trivandrum, and Bengaluru transport
corporations. Its manufacturing facility is based in Dharwad.

FIAT TATA

Fiat-Tata is an India-based joint venture between Tata and Fiat Automobiles which produces Fiat
and Tata branded passenger cars, as well as engines and transmissions. Tata Motors has gained
access to Fiat's diesel engine and transmission technology through the joint venture.

The two companies formerly also had a distribution joint venture through which Fiat products
were sold in India through joint Tata-Fiat dealerships. This distribution arrangement was ended
in March 2013; Fiats have since been distributed in India by Fiat Automobiles India Limited, a
wholly owned subsidiary of Fiat.

TATA HITACHI CONSTRUCTION MACHINERY

Tata Hitachi Construction Machinery is a joint venture between Tata Motors and Hitachi which
manufactures excavators and other construction equipment. It was previously known as Telcon
Construction Solutions.

15
 PRODUCTS OF TATA MOTORS
For details of Tata Motors passenger cars, see Tata Motors Cars. For details of Land Rover
products, see Land Rover. For details of Jaguar products, see Jaguar Cars.

Cars charm one and all be it a new or a used one.

They are in many colors, many varieties and models
of cars on sale. The craze for cars never seems to
end. In fact the car market is swamped with all
segment of cars viz. sports cars, big cars, small cars
and many others. Even in developing countries like
India, the car market has witnessed tremendous
growth in the recent years. As a result the
competition among the car manufacturer is also
increasingand they are finding innovative ways of capturing the market. While Maruti Suzuki
India Ltd. has been selling the largest volume of private cars in India for quite some time now,
Tata motors has bedazzled the world with the launch of Nano the cheapest car.Various
multinational car companies are also selling diverse models of cars in India.

Used car market is also growing at a parallel speed. Even big car companies themselves are now
buying the used cars and reselling them. Another notable development is the rising popularity of
the rental cars in India. This is due mainly to the influx of population from smaller towns to the
big cities and expansion of the business community. Car rental agencies have also emerged in
large numbers to target the car crazy generation.

The easy availability of car loans, financiers have also contributed a lot in the boom of the
automobile industry in India. Go for the car of your choice without worrying much for the
maintenance tips of cars, insurance, financiers and other car related issues.

16
SPORTS UTILITY VEHICLES

The origin of the sports utility vehicles (SUVs) can

be traced back to the usage of military jeeps in the
aftermath of the World War II period. On account
of their off-road capabilities, the SUVs gradually
became popular especially in the rural areas of US
and Europe and big automobile majors sensed a
growing business opportunity. Starting off with the Toyota Land Cruiser , Land Rover made
their mark on the global automobile market as the sports utility vehicles.

In terms of design and aesthetics, the sports utility vehicles do vary but broadly could be
described as non-commercial passenger vehicles built with a body on frame chassis as is seen in
many trucks. Known popularly as the "off road vehicle" or "four wheel drive", the SUVs
progressively have undergone transformation in design and components for light weight and fuel
with its variants of Tata Sumo and Tata Safari while Mahindra & Mahindra launched offers a
range of choices today. While the country is witness to all kinds of car, the sports utility vehicles
Voyager, Bolero and Scorpio.

Toyota the global auto major from Japan came hard with its own SUVs like Prado, Qualis and
Innova. Hindustan Motors in association with its foreign partners launched Pajero while the
Korean auto giant Hyundai launched Terracan efficiency have been incorporated into the
contemporary sports utility vehicles. No wonder thus that SUVs are increasingly being used for
recreational and sporting purposes too.

The Indian automobile market in the last few years too has undergone significant transformation.
From a few outdated passenger car and truck models to boast of, the car market has grown big
and too have made a mark in the Indian automobile scene. While Tata Motors and Mahindra &
Mahindra are the major domestic car makers with a range of sports utility vehicles, Maruti as the
leading Indian car maker was the one to start off with its Maruti Gypsy. Soon Tata Motors came
up and Tuscon. In the context of continuously increasing demand for the SUVs in India, both the
domestic and foreign car makers are putting their efforts in launching newer and varied form of
SUVs.

17
COMMERCIAL VEHICLES

The rapid growth that marked the commercial automobiles' sector after independence can be, to a
great degree, seen as a fruition of Nehru's far sighted vision of an industrialized nation and the
subsequent exodus of masses to the cities. Today, India's commercial vehicles sector is one of
the rapidly growing industries in the country.

The output of commercial vehicles in India has shot up to 2.8 times between the years 1998 to
2004; the figure is significant in the light of the fact that the growth in passenger cars has been
only 2.2 times between the same period. Some of the automobile companies that are operating in
the commercial vehicles sector in India are-

Ashok Leyland - One of the first automobile companies in India, Ashok Leyland was born when
Mr. Raghunandan Saran responded affirmatively to Nehru overtures to enter the vacant
automobile sector in 1948. Since then the company has seen manytie-ups with
reputedinternational companies and built up a formidable reputation in the country. Ashok
Leyland dominates the commercial vehicles sector in India with as many as 375,000 vehicles
battling on the Indian roads.

18
Force Motors - Force Motors Ltd founded in 1958 as Bajaj Tempo Ltd. is a manufacturer of
three wheelers , multi utility and cross country vehicles, light commercial vehicles, tractors and
now heavy commercial vehicles.

Eicher - Eicher takes great pride in its commercial vehicles that are touted as low priced as well
strong. Eicher has a range of Buses, Truck and Chassis.

Tata Motors - The first Indian company to come up with an indigenous car, Tata Motors'
credentials goes further. In the commercial vehicles sector, Tata Motors manufactures Luxury
Buses, Trucks and Tractors.
Volvo - One of the latest entrant into the commercial vehicles sector in India, Volvo is the largest
producers of heavy trucks in the world.

Mahindra and Mahindra - manufactures extremely durable buses, trucks, and three wheelers.
Mahindra and Mahindra gives a clear priority to vehicles that are meant tosurvive rugged use.

19
COMPANY OUTLINES

Tata Motors Limited is India's largest automobile company, with revenues of Rs. 32,426 crores
(USD 7.2 billion) in 2006-07. It is the leader by far in commercial vehicles in each segment, and
the second largest in the passenger vehicles market with winning products in the compact,
midsize car and utility vehicle segments. The company is the world's fifth largest medium and
heavy commercial vehicle manufacturer, and the world's second largest medium and heavy bus
manufacturer.

Established in 1945, Tata Motors' presence indeed cuts across the length and breadth of India.
Over 4 million Tata vehicles ply on Indian roads, since the first rolled out in 1954. The
company's manufacturing base is spread across India - Jamshedpur (Jharkhand) in the east, Pune
(Maharashtra) in the west, and in the north in Lucknow (Uttar Pradesh) and Pantnagar
(Uttarakhand). A new plant is being set up in Singur (close to Kolkata in West Bengal) to
manufacture the company's small car. The nation-wide dealership, sales, services and spare parts
network comprises over 2,000 touch points. The company also has a strong auto finance
operation, TML Financial Services Limited, supporting customers to purchase Tata Motors
vehicles.

Tata Motors, the first company from India's engineering sector to be listed in the New York
Stock Exchange (September 2004), has also emerged as an international automobile company. In
2004, it acquired the Daewoo Commercial Vehicles Company, Korea's second largest truck
maker. The rechristened Tata Daewoo Commercial Vehicles Company has launched several new
products in the Korean market, while also exporting these products to several international
markets. Today two-thirds of heavy commercial vehicle exports out of South Korea are from
Tata Daewoo. In 2005, Tata Motors acquired a 21% stake in Hispano Carrocera, a reputed
Spanish bus and coach manufacturer, with an option to acquire the remaining stake as well.
Hispano's presence is being expanded in other markets. In 2006, it formed a joint venture with
the Brazil-based Marcopolo, a global leader in body-building for buses and coaches to
manufacture fully-built buses and coaches for India and select international markets. Tata Motors
also entered into a joint venture in 2006 with Thonburi Automotive Assembly Plant

20
Company of Thailand to manufacture and market the company's pickup vehicles in Thailand. In
2006, Tata Motors and Fiat Auto formed an industrial joint venture at Ranjangaon (near Pune in
Maharashtra, India) to produce both Fiat and Tata cars and Fiat powertrains for the Indian and
overseas markets; Tata Motors already distributes and markets Fiat branded cars in India. In
2007, Tata Motors and Fiat Auto entered into an agreement for a Tata license to build a pick-up
vehicle bearing the Fiat nameplate at Fiat Group Automobiles' Plant at Córdoba, Argentina. The
pick-up will be sold in South and Central America and select European markets.

These linkages will further extend Tata Motors' international footprint, established through
exports since 1961. While currently about 18% of its revenues are from international business,
the company's objective is to expand its international business, both through organic and
inorganic growth routes. The company's commercial and passenger vehicles are already being
marketed in several countries in Europe, Africa, the Middle East, Australia, South East Asia and
South Asia. It has assembly operations in Malaysia, Kenya, Bangladesh, Ukraine, Russia and
Senegal.

The foundation of the company’s growth is a deep understanding of economic stimuli and
customer needs, and the ability to translate them into customer-desired offerings through leading
edge R&D. The R&D establishment includes a team of 1400 scientists and engineers. The
company's Engineering Research Centre was established in 1966, and has facilities in Pune,
Jamshedpur and Lucknow. The ERC has enabled pioneering technologies and products. It was
Tata Motors, which developed the first indigenously developed Light Commercial Vehicle,
India's first Sports Utility Vehicle and, in 1998, the Tata Indica, India's first fully indigenous
passenger car. Within two years of launch, Tata Indica became India's largest selling car in its
segment. The ERC in Pune, among whose facilities are India's only certified crash-test facility
and hemi-anechoic chamber for testing of noise and vibration, has received several awards from
the Government of India. Some of the more prominent amongst them are the National Award for
Research and Development Efforts in Industry in the Mechanical Engineering Industries sector
in 1999, the National Award for Successful Commercialisation of Indigenous Technology by an
Industrial Concern in 2000, and the CSIR Diamond Jubilee Technology Award in 2004.

The company set up the Tata Motors European Technical Centre (TMETC) in 2005 in the UK.
TMETC is engaged in design engineering and development of products, supporting Tata Motors'

21
skill sets. Tata Daewoo Commercial Vehicle Company and Hispano Carrocera also have R&D
establishments at Gunsan in South Korea and Zaragoza in Spain.

The pace of new product development has quickened through an organisation-wide structured
New Product Introduction (NPI) process. The process with its formal structure for introducing
new vehicles in the market, brings in greater discipline in project execution. The NPI process
helped Tata Motors create a new segment, in 2005, by launching the Tata Ace, India’s first
indigenously developed mini-truck. The years to come will see the introduction of several other
innovative vehicles, all rooted in emerging customer needs. Besides product development, R&D
is also focussing on environment-friendly technologies in emissions and alternative fuels.

Through its subsidiaries, the company is engaged in engineering and automotive solutions,
construction equipment manufacturing, automotive vehicle components manufacturing and
supply chain activities, machine tools and factory automation solutions, high-precision tooling
and plastic and electronic components for automotive and computer applications, and automotive
retailing and service operations.

True to the tradition of the Tata Group, Tata Motors is committed in letter and spirit to Corporate
Social Responsibility. It is a signatory to the United Nations Global Compact, and is engaged in
community and social initiatives on labour and environment standards in compliance with the
principles of the Global Compact. In accordance with this, it plays an active role in community
development, serving rural communities adjacent to its manufacturing locations.

With the foundation of its rich heritage, Tata Motors today is etching a refulgent future.

22
23
 MANUFACTURING

Tata Motors owes its leading position in the Indian automobile industry to its strong focus on
indigenisation. This focus has driven the Company to set up world-class manufacturing units
with state-of-the-art technology. Every stage of product evolution-design, development,
manufacturing, assembly and quality control, is carried out meticulously. Our manufacturing
plants are situated at Jamshedpur in the East, Pune in the West and Lucknow in the North.

JAMSHEDPUR

Established in1945, the Jamshedpur unit was the company's first unit and is spread over an area
of 822 acres. It consists of 4 major divisions - Truck Factory, Engine Factory, Cab & Cowl
Factories, and the Novus. The Truck Division boasts of two assembly lines. The main assembly
line, measuring 180m in length has 20 work stations with a vehicle rolling out every 8 mins. The
other line is dedicated to special purpose vehicles and for meeting the requirements of the Indian
Army. The Cab, Cowl & Novus Factory is equipped with state- of- art facilities like Centralized
Paint Shop and Automated painting set up, Robot painting, BIW Fabrication of day & sleeper
cabs for trucks, Articulates ( Tractor/ Trailer), BIW Fabrication of Cowls for buses, and other
miscellaneous applications.
24
As one of the most modern forging set-ups in the country, the Forge Division is equipped with a
semi-automated forging line with 40,000 mkg Beche Hammer and state-of-the-art presses from
Kurimoto of Japan. It produces critical forgings like crankshafts, front axle beams and steering
parts for the automobile plant. The new forging line, installed in April 1984, has the capacity to
forge front axle beams at 90 sec per piece and crankshafts at 120 sec per piece. Mechanical
presses help produce a variety of heavy forgings. The sophisticated FIDIA digit 165 CC Graphite
Milling Machine links shop floor machines to the design workstation. The Forge has been
certified as ISO 9002 and QS 9000 by the BVQI.

PUNE

The Pune unit is spread over 2 geographical regions- Pimpri (800 acres) and Chinchwad (130
acres). It was established in 1966 and has a Production Engineering Division, which has one of
the most versatile tool making facilities in the Indian sub-continent. It houses a Vehicle
manufacturing complex which is one of the most integrated automotive manufacturing centers
in the country producing a large variety of individual items and aggregates. It is engaged in the
design and manufacture of sophisticated press tools, jigs, fixtures, gauges, metal pattern and
special tools, as well as models for the development of new ranges of automobile products. Its
capabilities have enabled Tata Motors to introduce new products and improve existing ones
without resorting to imports of dies or fixtures.

Over the years, this division has developed expertise in design and manufacture of automated
dies, fixtures and welding equipment. Its large design group is fully conversant with state-of-
the-art CAD facilities and manufacturing facilities comprising of light and heavy CNC machine
shops, jigs boring room, plastic template shop, wood pattern and model pattern shop, five axis
precision machine tools and laser control machines. To cope with such a diverse range, four
assembly lines have been established, one each for MCVs and HCVs, LCVs, Utility vehicles
and one for Passenger Cars (Indica and Indigo).

25
LUCKNOW

Tata Motors Lucknow is one of the youngest production facilities among all the Tata Motors
locations and was established in 1992 to meet the demand for Commercial Vehicles in the
Indian market. The state of art plant is strongly backed by an Engineering Research Centre and
Service set-up to support with latest technology and cater to the complexities of automobile
manufacturing. Fully Built Vehicle business, which is one of the fast growing areas of our
business, is also established in Lucknow plant, rolls out commercial vehicles and is specialized
in the designing and manufacturing of a range of modern buses which includes Low-floor,
Ultra Low-floor, CNG & RE Buses. The Lucknow facility also specializes in manufacturing
HCBS (High capacity Bus System) buses.

UTTARAKHAND

The company has set up a plant for its mini-truck, Ace, at Pant Nagar in Uttarakhand. The plant
will begin commercial production during the course of the year. This is the company's fourth
plant, after Jamshedpur (commercial vehicles), Pune (commercial vehicles and passenger
vehicles) and Lucknow (commercial vehicles).

The company is investing about Rs.1000 crores in the plant. Vendors for the vehicle will make
additional investments to set up their plants in the vendor park adjoining the plant. The
operation will generate about 7500 direct and indirect jobs in the plant, among vendors and
service providers in the area.

26
RESEARCH & DEVELOPMENT

Research provides the much-needed inspiration for the birth of new ideas, which in turn breathes
new life into products. World-class automotive research and development are key factors that
contribute to the leadership of the Company.

ENGINEERING RESEARCH CENTRE

The Research Centre at Jamshedpur regularly upgrades components and aggregates. A well-
equipped torture track enables rigorous and exhaustive testing of modifications before they are
used as regular fitments.

The Engineering Research Centre in Pune was setup in 1966 and is among the finest in the
country. It has been honored with two prestigious awards - 'The DSIR National Award for
R&D Effort in Industry - 1999' and 'National Award for Successful Commercialization of
Indigenous Technology by an Industrial Concern – 2000.

27
FACILITIES

 TEST BEDS

Tata Motors has 24 engine test beds for engine development. These are fully automated with
computerized data acquisition and logging. They are used to test performance, endurance,
and durability. They are also used in development of components and other engine
aggregates.

 CHASSIS DYNAMOMETER EMISSION LAB

The ERC has a specialized AVL Zollner Chassis Dynamometer with a 508mm-twin roller
for checking the emission levels of chassis. It is certified by UTAC, TUV, INTA and
ARAI. With a 125 kw generator, it can cater to the maximum vehicle speed of 210 km/h.
Inertia simulation ranges from 567kg to 3000 kg.

 INSTRUMENTATION LIBRARY

The 'Instrumentation Laboratory' at ERC Engines is equipped with a range of instruments to

assist engine development. These include data acquisition systems, air flow meters, blow-by
meters, smoke meters, oil consumption meters, incometer & topometer, piston profile tester,
FIP test rig, Swirl test rig, and many other support equipments to cater to routine engine
development activities.

 REDUCING EMISSIONS

A specialized laboratory has been set up to measure levels of emission of vehicles using
petrol, diesel or CNG. This laboratory helps Tata Motors achieve fuel consumption
efficiencies that would conform to international standards, under varying driving cycles. It
stands testimony to Tata Motors commitment to help bring down levels of atmospheric
pollution caused by vehicular exhaust.

28
  TEST TRACKS

High-speed tracks are specialized tracks for testing endurance of cars and commercial vehicles.
The Tata Motors torture tracks and high-speed tracks in Jamshedpur and Pune are the only one
of their kind in the country. The torture track has 4 segments. Each segment affords a different
type and level of stress testing for the vehicle chassis and aggregates. The tracks subject the
chassis to shock, twisting, and bending loads. 1000 cycles on this torture track are
equivalent to approximately one and a half lakh kms of running on regular roads. It thus
provides a valid test of chassis and vehicle durability.

 SAFETY

Tata Motors ERC is the only high-tech facility in India to evaluate the degree of passenger
safety in the event of any high-speed impact. Through a special crash test facility. Different
types of accidents are simulated; the results analyzed, and put to use in the development of a
vehicle that satisfies stringent international safety norms.

 DESIGNING AND STYLING

The CAD centre is equipped with 53 state-of-the-art CAD stations and the latest software. The
CAD centre is a vital organ of ERC's Cab Design Section.
CAD designing involves development of vehicle specifications, styling interiors and exteriors,
reviewing the styling from the engineering and aesthetic points of view, virtual prototyping to
check for design acceptability and feasibility of manufacture.

29
CORPORATE SOCIAL RESPONSIBILITY

Tata Motors believes in technology for tomorrow. Its products stand testimony to this.
Company’s annual expenditure on R&D is approximately 2% of our turnover. It has also set up
two in-house Engineering Research Centers that house India's only Certified Crash Test
Facility. It ensures that its products are environmentally sound in a variety of ways. These
include reducing hazardous materials in vehicle components, developing extended life
lubricants, fluids and using ozone-friendly refrigerants. Tata Motors has been making conscious
effort in the implementation of several environmentally sensitive technologies in manufacturing
processes. The Company uses some of the world's most advanced equipment for emission check
and control.

Tata Motors concern is manifested by a dual approach

 Reduction of environmental pollution and regular pollution control drives

 Restoration of ecological balance

Tata Motors has been at the forefront of the Indian automobile industry's anti-pollution efforts by
introducing cleaner engines. It is the first Indian Company to introduce vehicles with Euro norms
well ahead of the mandated dates. Tata Motors’ joint venture with Cummins Engine Company,
USA, in 1992, was a pioneering effort to introduce emission control technology for India.

Tata Motors has set up effluent treatment facilities in its plants, to avoid release of polluted water
into the ecosystem. In Pune, the treated water is conserved in lakes attracting various species of
birds from around the world thus turning the space into a green belt. Tree plantation programs
involving villagers and Tata Motors employees, have turned acres of barren village green. Tata
Motors has planted as many as 80,000 trees in the works and the township and more than 2.4
million trees have been planted in Jamshedpur region. Over half a million trees have been planted
in the Poona region. Tata Motors has directed all its suppliers to package their products in
alternate materials.

30
CORPORATE SUSTANIBILITY

INTEGRATED RURAL DEVELOPMENT

The company has adopted several villages around its manufacturing units at Pune, Jamshedpur
and Lucknow. Integrated Rural Development aims at meeting basic needs in
five broad areas - Health, Education, Water, Environment and Livelihoods.

EMPLOYABILITY

The company is establishing the small car plant at Singur in West Bengal. CS at Singur focuses
on enhancing the employability of the youth and women in the region through training and skill
development. Skills being imparted are attuned to the immediate requirements and future
demands that would be generated with the coming of the ancillaries.

31
QUALITY POLICY

Tata Motors is committed to maximizing customer satisfaction and strives to achieve the goal of
excellence, by continual improvement, through ongoing design and development, manufacture
and sale of reliable, safe, cost-effective, quality products and services of international standards,
using environmentally sustainable technologies, for improving levels of efficiency and
productivity within its plants and ancillaries.

Tata Motors also has commitment towards improving the quality of life of its employees, both
within and outside its plants and offices, through improved work practices and social welfare
schemes.

Our ‘Quality Policy’ underlines our commitment to the manufacture of quality products using
“environmentally sustainable technologies”. The ‘Environmental Policy’ makes specific
commitment to prevention of pollution and management review of the environment management
system.

ENVIRONMENTAL POLICY

TATA Motors reaffirms its commitment to minimize the adverse impacts of its products,
operations and services on the environment.

Towards this end, it shall strive to:

 Establish sound environment objectives and targets & a process of reviewing them.
 Comply with all applications legal / regulatory & other Environment requirement.
 Reduce the emission levels of vehicles in full compliance of the regulatory norms &
proactively work with the industry, Government, other related industries & agencies to
bring in international practices.
 Use of environmentally sustainable technologies & practices for prevention of pollution
and the continual improvement in environment performance.
 Conserve natural resources and energy by minimizing their consumption & “wastage.
 Minimize wastage generation, enhance recovery & recycling of material and develop
Eco-friendly wastage disposal practices.

32
 Building awareness of our work force, customers and vendors on Environment issues.

33
MANAGEMENT LEVELS

To focus effectively on the issues and ensure expedient resolution of diverse matters, the Board
has constituted a set of Committees with specific terms of reference/scope. The Committees
operate as empowered agents of the Board as per their Charter/ terms of reference. Targets set by
them as agreed with the management are reviewed periodically and mid-course corrections are
also carried out. The minutes of the meetings of all Committees of the Board are placed before
the Board for discussions / noting. The relationship between the Board, the Committees and the
senior management functions is illustrated alongside.

34
MANAGEMENT OF TATA MOTORS

BOARD OF DIRECTORS

 Mr. Ratan N Tata (Chairman)

 Mr. N A Soonawala
 Dr. J J Irani
 Mr. V R Mehta
 Mr. R Gopalakrishnan
 Mr. Nusli N Wadia
 Mr. S M Palia
 Dr. R A Mashelkar
 Mr. Ravi Kant
 Mr. P M Telang
SENIOR MANAGEMENT

 Mr. Ravi Kant Managing Director

 Mr. P M Telang Executive Director (Commercial Vehicles)
 Mr. Rajiv Dube President (Passenger Cars)
 Mr. C Ramakrishnan Chief Financial Officer
 Mr. P Y Gurav Vice President (Corporate Finance-Accounts and Taxation)
 Dr. S J Tambe Vice President (Human Resource)
 Mr. Zackria Sait Vice President (Technical Services)
 Mr. A M Mankad Head (Car Plant)
 Mr. S B Borwankar Head (Jamshedpur Plant)
 Mr S Krishnan Vice President (Commercial-PCBU)
 Mr Ravi Pisharody Vice President (Sales & Marketing)
 Mr. H K Sethna Company Secretary

35
 ABOUT COMPANY

PRODUCTS AND SERVICES

 Finished TATA MOTORS
TATA MOTORS & TATA  TATA MOTORS Cars
MOTORS Products  Cars Articles
 TATA MOTORS Cars products

 Castings, Forging and Machined Components

 Rolling Mill Rolls and Refractory
 Pig Iron and Sponge Iron
 Railway Rolling stock and Mini / Micro Hyde
Projects supply
 Aluminum and Mining Industry equipment and
Engineering
spares
 Diesel Genets
 Construction and material handling equipment
 Automotive accessories
 Agro equipment including Tractors
 Bicycles and Bicycle Spare Parts

 Industrial
 Food Additives
 Chloral Alkalis
 Iron Oxide
Chemicals  Pigments
 Solvents
 Maize Derivatives
 Minerals
 Paint Driers

36
  TATA MOTORS manufacture, export, sourcing
Nature of Business and marketing
 Engineering

Year of establishment  1962

 600000 (20 14-2015)

Number of employees

 US$6.7 Billion
Profit

37
SWOT ANALYSIS

SWOT ANALYSIS OF TATA MOTORS INDUSTRY:

STRENGTH

 High Growth

 Ready availability of highly skilled and cheap manpower

 Large raw material base

 Policy initiatives taken by government

 Capability to assimilate new technologies and handle new projects

 Continuous emphasis on product development and design up gradation

WEAKNESS

 Lack of warehousing support from government

 International price fluctuation

 Huge labour force resulting in high labour charges

 Lack of strong presence in global fashion market

 Unawareness of international standards by many players

38
 OPPORTUNITIES

 Rising potential in the domestic market

 Growing fashion consciousness globally

 Use of information technology and decision support to help eliminate the length
of production cycle of different products

 Use of E-Commerce in direct marketing.

THREATS

 Major part of the industry in unorganized

 Limited scope for mobilizing funds through private placements and public issues
(many businesses are family owned)

 Difficulty in obtaining bank loans resulting in high cost of private borrowings

 Stricter internationals standards

 High competition from east European countries and other Asian countries

 Lack of communication facilities and skills

39
INTRODUCTION TO WORKER’S SATISFACTION

Organization is nothing but a group of people whose activities have been planned & coordinated
to meet organization objectives. An organization that exists to produce & services has a good
chance to service & prosper it. It consists of right people.

The vast majority of people work to support themselves & their families. But people work for
many other reasons other than economic security e.g. many also work to keep busy & feel useful,
to create & achieve something. They want to gain recognition & achiever status or to test &
stretch their capabilities. To meet these multifarious needs, people & organization join forces.

The biggest challenge to the manager is to make all employees contribute to the success of the
organization in an ethical & socially responsible way. The society well-being, to a large extend
depends on its organization particularly business organization. It is the business organization
which makes goods & service available, provided job, generate wealth & land stability &
security to the people.

To assist employees in achieving their personal goals, at least in so for as these goals enhance the
individual’s contribution to the organization. Personal objective of employees must be met if
workers leave the organization is to be maintained retained & motivated. Otherwise, employee
performance & satisfaction may decline & employee may leave the organization.

Human resource is the important factor of the organization. If this factor is not satisfied or not
work properly then organization cannot achieve their target.

For that purpose employees are of ten asked to supply HCL information about the content of job,
given their familiarity with it. An organization expects accurate information about the job as well
as organization also concerned about the employee’s reaction to having their jobs analyzed. In
order to prevent employee dis-satisfaction uncertainty & anxiety, organization should
communicate the reason for conducting the job analysis & keep the employee informed about
employee satisfaction process.

40
Employees are the most valuable assets of an organization there should be a conscious effort to
realize goals by satisfying needs and aspiration of employees.

Organization must meet their goals by which employees feel satisfied in their work lines due to
the key strength of the company determined by the human power of the organization.

Basically two types of functions performed by HR Manager these are operative & managerial
both functions are helpful to get the employee satisfaction working in the company.

FUNCTION OF HRM

Operation Functions Managerial Functions

WORKER

SATISFACTION

 Wages

 Nature of work

 Promotion Chances

 Supervision

 Work Group

 Working Conditions

41
  High employee satisfaction levels can reduce employee turnover. Dissatisfied employees
tend to perform below their capabilities, result in high turnover of staff and leave their
jobs relatively quickly and are not very likely to recommend the company as an
employer.
 Employee satisfaction research give employees ‘a voice’ and also allow the pinpointing of
problematic areas leading to the raising of staff satisfaction levels, developing and
reviewing of staff management and optimizing corporate communication.
 Issues covered include the current workplace situation, management styles/attitudes,
internal communications, workplace atmosphere, corporate culture/vision and image.

Employee satisfaction research encompasses many different research techniques but the
measurement of satisfaction is only the first step to improving employee satisfaction.

Research done by various researcher shows that satisfied, motivated employees will create
higher customer satisfaction and in turn positively influence organizational performance.
Noticing this trend, many organizations are investing in measuring and quantifying employee’s
opinions and attitudes by incorporating Employees Satisfaction Surveys into their existing HR
and organizational processes.

Benefits of Worker’s Satisfaction:

More Accurate Perspective:

Organization achieve a more accurate view of current policies and a more clear perspective of
issue that are of priority to employees than others, such as benefits versus career development,
versus compensation.

Increased Employee Loyalty:

By quantifying and analyzing employee attitudes and opinions, enterprises can identify problem
areas and solutions to create a supportive work environment encouraging a motivated and loyal
workforce.

42
Training Needs Assessment:

Employees Satisfaction Surveys aid in developing individual goals and career potential. With
more insight into their opinion and attitudes, management can establish professional
development initiatives.

Improved Customer Service:

Because motivated employees are critical to improved organizational initiative, such as

increasing customer satisfaction, enterprises that value had strive for greater employee
satisfaction ultimately create higher customer satisfaction.

A comprehensive employee satisfaction process can be keys to a more a motivated and loyal
workforce leading to increased customer satisfaction and overall profitability for an enterprise.

43
RESEARCH METHODOLOGY

Research Design

Research design for present study was descriptive and exploratory.

Methods of data collection

There are two types of methods for data collection:
 Primary Source
 Secondary Source

1) The questionnaire was formed covered 14 major areas.

2) Sample of 80 workers was taken representing app. 40% of total workers i.e. 200.
3) The workers were interviewed and asked to fill the questionnaire based on stratified
random sampling method.

SAMPLE DESIGN
A sample design is a definite plan for obtaining a sample from given population. It
refers to the techniques or the procedure the researches would adopt in selecting the
items for sample.
SAMPLE SIZE
Here sample size is 80 workers i.e. 40% of total work force of the company who represent the
entire population.
OBJECTIVES OF THE STUDY

 To study worker’s satisfaction level regarding working condition, welfare activities, and
interpersonal relationship and identify areas for improvement and know worker’s overall
satisfaction level.
 To study the how productivity and quality can be improved through satisfaction
 To study worker’s perception regarding the safety arrangements and safety training
programmes.

44
DATA ANALYSIS:

The survey started by choosing a tool, designing the process, compiling the data and interpreting
the result.

DATA ANALYSIS TOOLS:

Table and pie chart were used to analysis data.

Method of data collection and Area Targeted

Data were collected through questionnaire method.

AREA TARGETED:
The following are the targeted areas
1. Goal Clarity
2. Canteen Facility
3. Working Condition
4. Interpersonal Relationship
5. Safety
6. Quality Improvement
7. Supervisor Behavior
8. Welfare Activities
9. Quality Improvement Programs
10. Training and development

45
DATA ANALYSIS & INTERPRETATION

TATA MOTORS DEPARTMENT

Q1. The mission, vision, objectives and core values of my organization are shared and well explained.

PERCENTAGE ALTERNATIVES

89% SATISFIED

0% NEUTRAL

11% DISSATISFIED

0% 11%
SATISFIED

NEUTRAL
89%
DISSATISFIED

From the above data, it is interpreted that 85.45% workers are satisfied , and 10.45% workers are
dissatisfied with the way in which mission , vision , objectives and core values are explained and shared
with them.

46
Q2. I am satisfied with the quality of food and other canteen facilities provided to me.

PERCENTAGE ALTERNATIVES

14.55% SATISFIED

1.81% NEUTRAL

83.63% DISSATISFIED

TOTAL

14.55%
1.81% SATISFIED
NEUTRAL
DISSATISFIED

83.63%

From the above data it is interpreted that 14.55% workers are satisfied, and 83.63% workers are
dissatisfied with the canteen facility provided to them , while 1.81% were neutral.

Q3. Proper lighting, ventilation, sitting and cleanliness facilities are provided to me, while I am on the
job.

PERCENTAGE ALTERNATIVES

76.36% SATISFIED

9.09% NEUTRAL

14.45% DISSATISFIED

47
 14.55%
SATISFIED
9.09%
NEUTRAL
DISSATISFIED
76.36%

From the above data it is interpreted that 76.36% workers are satisfied , and 14.45% are dissatisfied with
the working environment provided to them , while 9.09% are neutral.

Q4. Co-workers value and respect each other as a person , in our organization .

PERCENTAGE ALTERNATIVES

74.54% SATISFIED

3.64% NEUTRAL

21.82% DISSATISFIED

21.82%
SATISFIED
3.64% NEUTRAL
DISSATISFIED
74.54%

48
From the above data it is interpreted that 74.54% workers are satisfied and 21.82% are dissatisfied with
the interpersonal relationship among themselves; while 3.64% were indifferent.

Q5. Various programs like training, education etc. conducted by the company for the personal growth,
quality improvement and productivity improvement are very useful..

PERCENTAGE ALTERNATIVES

90.91% SATISFIED

0.00% NEUTRAL

9.09% DISSATISFIED

9.09%
0.00%
SATISFIED
NEUTRAL
DISSATISFIED

90.91%

From the above data it is interpreted that 90.91% workers are satisfied and 9.09% are dissatisfied with
the conduction of various programs like training, education etc
Q6. I always feel that my life is valued by the company as it gives special emphasis on safety
arrangements and safety training programme.

PERCENTAGE ALTERNATIVES

82.27% SATISFIED

49
 3.63% NEUTRAL

9.09% DISSATISFIED

9.09%
3.63%
SATISFIED
NEUTRAL
DISSATISFIED

87.27%

From the above data it is interpreted that 87.27% workers are satisfied and 9.09% workers are
dissatisfied with the statement that their life is valued by the company. Whereas 3.63% are neutral.

Q7. I feel pride in associating with the organization.

PERCENTAGE ALTERNATIVES

85.45% SATISFIED

1.81% NEUTRAL

12.72% DISSATISFIED

50
 12.72%
1.81%
SATISFIED
NEUTRAL
DISSATISFIED
85.45%

From the above data it is interpreted that 85.45% workers are satisfied and 12.72% workers are
dissatisfied with the statement that they feel pride in associating with the organization while 1.81% are
neutral.
Q8. My supervisor gives attention to my problems and is available to me whenever needed.

PERCENTAGE ALTERNATIVES

81.34% SATISFIED

3.63% NEUTRAL

10.45% DISSATISFIED

3.63% 10.45%
SATISFIED
NEUTRAL
DISSATISFIED

81.34%

51
From the above data it is interpreted that 81.34% workers are satisfied and 10.45% are dissatisfied with
the behaviour of their supervisor; while 3.63% were neutral.

Q9. Various welfare activities of company such as salary advance , loan , home visits, special medical
facilities , society etc. are good .

PERCENTAGE ALTERNATIVES

85.45% SATISFIED

1.81% NEUTRAL

12.72% DISSATISFIED

1.81% 12.72%

SATISFIED
NEUTRAL
DISSATISFIED

85.45%

From the above data it is interpreted that 85.45% workers are satisfied and 12.72% workers are
dissatisfied with the welfare activities of the company; while 1.81% are neutral.
Q10. Various programs conducted for quality improvement like advice , reward policy , quality circle ,
TBEM , etc.; and at present reward and recognition policies like Kaizen , quality circles award policies
are good and profitable for the company.

PERCENTAGE ALTERNATIVES

76.36%

52
 SATISFIED
0%
NEUTRAL
23.64%
DISSATISFIED

23.64%
SATISFIED
0% NEUTRAL
DISSATISFIED
76.36%

From the above data it is interpreted that 76.36% workers are satisfied and 23.64% workers are
dissatisfied with the various programs conducted for quality improvement.

13.95%
2.32%
SATISFIED
NEUTRAL
DISSATISFIED

83.72%

53
FINDINGS FOR TATA MOTORS

 In FWD, company’s mission, vision, objectives, core values and objectives are shared
and explained to the workers. The satisfaction level is high and very few are dissatisfied
with the way in which mission, vision, objectives and core values are shared and
explained.
 Majority of workers (app.84%) are dissatisfied with the canteen facility and the quality of
the food.
 The work conditions are satisfactory in FWD. Approx.77% workers are satisfied with it.
 The workers are quite satisfied with the interpersonal relationship that exists between
them.
 Various programs conducted by company for personal growth , quality improvement and
productivity improvement are satisfactory .
 Safety arrangement and safety training programs are good in the company.
 Being part of the organization, most of the workers feel pride.
 Supervisor gives proper attention to the problems of the workers and always available to
them whenever needed.
 Welfare activities conducted by the company are good.
 Most of the workers are satisfied with the quality improvement programs as well as with
the reward and recognition policies.
 The workers are quite satisfied with the interpersonal relationship that exists between
them.
 Various programs conducted by company for personal growth, quality improvement and
productivity improvement are satisfactory.
 Safety arrangement and safety training programs are good in the company.
Being part of the organization, most of the workers feel pride.

 Supervisor gives proper attention to the problems of the workers and always available to
them whenever needed.
 Welfare activities conducted by the company are good.

54
SUGGESTIONS

 Management must take some initiative in order to improve the quality of the food
provided in the canteen and other canteen facilities.
 More attention must be given to the cleanliness. In some dept. like LGD proper
cleaning does not take place. Workers of FWD have to face the same problem.
 Management must focus their attention on this aspect.
 In LGD some workers think that in reward they must get those things which
are useful for them. Things which they can use in their day today life.
 Workers are not satisfied with the medical facility. Company must take some
initiative for providing better medical facility.

55
 QUESTIONNAIRE

NAME: ………………………………………………………….......................................

AGE:………………………………………………………………………………………

QUALIFICATION:……………………………………………………………………..

Q.1: Are you cleared about the mission, vision and objective of the organization?

(a) yes (b) no

Q.2: Quality of food and canteen facilities are appropriate?

(a) satisfied (b) not satisfied (c) not satisfied

Q.3: Are you satisfied with the lighting, ventilation , sittingand cleanliness with in the
organization?

(a)satisfied (b)neutral (c) not satisfied

Q.4: Are you satisfied with the level of interpersonal relationship with in the organization?

(a) satisfied (b) not satisfied (c)not satisfied

Q;5: Are you satisfied with the quality improvement&productivity Improvement

programmes conducted by the organization?

(a)satisfied (b)neutral (c) dissatisfied

56
Q.6: Are you satisfied with the safety arrangements and safety training programmes with
in the organization?

(a) satisfied (b)neutral (c)dissatisfied

Q.7: Do you feel pride with in the organization?

(a)yes (b)no

Q.8: Supervisor gives attention to your problems?

(a)yes (b)no

Q.9: Are you satisfied with various welfare activities such as:advance salary,home
loans,visits, special medical facilities, society etc?

(a)yes (b)no

Q.10: Are you satisfied with the quality improvement programmes with in the
organization?

(a) yes (b)no

Signature:

57
BIBLIOGRAPHY
 Aswathappa, K.; Organizational Behaviour; 5th Edition, Himalaya Publishing
House, Mumbai, 2000.
 Sikula, Andrew F. and Mckenna, John F.; The Management of Human
Resources- Personnel Text & current issues ; John Wiley and New York ,1989.
 C.B. Gupta; Human Resource Management – Text & cases 1st Edition 1996.
 Tripathi, P.C.; Human Resource Development; 2nd Edition, Sultan Chand & sons,
New Delhi, 1989.
 Organizational Behavior ---Luthans

 Research Methodology ----C R Kothari

WEB ADDRESS
 www.utcecho.com
 www.stpt.usa.edu.com
 www.kaaj.com
 www.tatainternational.com

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