SOCIAL INITIATIVES UNDERTAKEN BY LODHA GROUP

SUBMITTED IN PARTIAL FULFILMENT OF THE REQUIREMENTS

FOR
MASTER OF MANAGEMENT STUDIES (MMS)
2017 – 2019

SUBMITTED BY
YASH PRASHANT CHAVAN
ROLL NO.: M-17-11

PROJECT GUIDE
BEENA NARAYAN

IES MANAGEMENT COLLEGE AND RESEARCH CENTRE

BANDRA (W), MUMBAI
 IES Management College and Research Centre
Bandra (W), Mumbai

Declaration

I hereby declare that this report, submitted in partial fulfillment of the requirement for the
award of Master of Management Studies (MMS), to IES Management College and
Research Centre is my original work and not used anywhere for award of any degree or
diploma or fellowship or for similar titles or prizes.

I further certify that without any objection or condition, subject to the permission of the
company where I did my management project, I grant the rights to IES Management
College and Research Centre to publish any part of the project, if they deem fit in
journals/Magazines and newspapers etc without my permission.

Place: Mumbai _______________________

Date: 28/06/2019 Signature
Yash Prashant Chavan
Master of Management Studies (MMS) M-17-11

i
 IES Management College and Research Centre,
Mumbai

Certificate from the Guide

This is to certify that the project titled TO STUDY VARIOUS SOCIAL
INITIATIVES TAKEN BY LODHA GROUP has been submitted in partial
fulfilment for the award of Master of Management Studies (MMS), 2017 – 2019 of
IES Management College and Research Centre, is a result of the bonafide project
work carried out by Mr. / Ms. Yash Prashant Chavan under the supervision and
guidance of Beena Narayan.
No part of this report has been submitted for the award of any other degree, diploma,
fellowship or other similar titles or prizes. The work has also not been published in
any journals/ Magazines.

--------------------------------------------------------- ----------------------------------------------------------
Guide: Beena Narayan Director: Dr. Dinesh D. Harsolekar
Place: Mumbai Place: Mumbai
Date: 28/06/2019 Date:

ii
Table of Contents
Executive Summary _____________________________________________________ 1
1. Chapter 1 __________________________________________________________ 2
1.1. Introduction to the Industry ____________________________________________ 2
Introduction to corporate social responsibility ___________________________________ 2
1.1. Introduction to the Project _____________________________________________ 5
2. Chapter 2 _________________________________________________________ 20
2.1. Literature Review ___________________________________________________ 20
3. Chapter 3 _________________________________________________________ 23
3.1. Research Methodology________________________________________________ 23
Secondary research was used for this project. Data was collected from various sources such
as articles published at indiacsr and also from Lodha Groups official website ________ 23
3.2. Scope and Limitations ________________________________________________ 23
4. Chapter 4 _________________________________________________________ 24
4.1. Data Analysis & Findings _____________________________________________ 24
5. Chapter 5 _________________________________________________________ 27
5.1. Conclusions _________________________________________________________ 27
6. References ________________________________________________________ 29
7. ___________________________________________________________________ 29

iii
 Executive Summary

The project aims at analysing the contribution by Lodha Group towards environment
and society; to understand various means available that can help the company to
minimize the social issues faced by the society. Lodha Group – one of the key player
in real estate industry, to contribute back to the society. LODHA Foundation
implements developmental initiatives in Mumbai and rural areas in Kalyan-Dombivli
region. The foundation aims to improve the lives of people by making financial
investments in corporate social initiatives that provide both short and long term
benefits to individuals and society at large.

The research methodology adopted for this project is secondary research and this
research caters to all the stakeholders of Lodha Group, to aid them in making
important investment or operational decisions. Because of various constraints such
as time and cost, the information mentioned in the project are mainly taken from
public available domain

1
 1. Chapter 1
1.1. Introduction to the Industry

Introduction to corporate social responsibility

Need of CSR?

The voluntary compliance of social and ecological responsibility of

companies is called Corporate Social Responsibility (CSR). Corporate
social responsibility is basically a concept whereby companies decide
voluntarily to contribute to a better society and a cleaner environment.
Corporate social responsibility is represented by the contributions
undertaken by companies to society through its business activities and
its social investment.
Movement aimed at encouraging companies to be more aware of the
impact of their business on the rest of society, including their own
stakeholders and the environment. CSR is a concept with many
definitions and practices. The way it is understood and implemented
differs greatly for each company and country. Moreover, CSR is a very
broad concept that addresses many and various topics such as human
rights, corporate governance, health and safety, environmental effects,
working conditions and contribution to economic development.
Whatever the definition is, the purpose of CSR is to drive change
towards sustainability. Although some companies may achieve
remarkable efforts with unique CSR initiatives, it is difficult to be on the
forefront on all aspects of CSR. Considering this, the example below
provides good practices on one aspect of CSR – environmental
sustainability.

2
For instance, Unilever is a multinational corporation, in the food and
beverage sector, with a comprehensive CSR strategy. The company has
been ranked ‘Food Industry leader’ in the Dow Jones Sustainability
World Indexes for the 11 consecutive years and ranked 7th in the
‘Global 100 Most Sustainable Corporations in the World’.
One of the major and unique initiatives is the ‘sustainable tea’
programme. On a partnership-based model with the Rainforest Alliance
(an NGO), Unilever aims to source all of its Lipton and PG Tips tea bags
from Rainforest Alliance Certified™ farms by 2015. The Rainfores
Alliance Certification offers farms a way to differentiate their products
as being socially, economically and environmentally sustainable. ss

3
CSR contribution towards sustainable development

Over the last years an increasing number of companies worldwide

started promoting their Corporate Social Responsibility strategies
because the customers, the public and the investors expect them to act
sustainable as well as responsible. In most cases CSR is a result of a
variety of social, environmental and economic pressures.

The Term Corporate Social Responsibility is imprecise and its

application differs. CSR can not only refer to the compliance of human
right standards, labor and social security arrangements, but also to the
fight against climate change, sustainable management of natural
resources and consumer protection. The concept of Corporate Social
Responsibility was first mentioned 1953 in the publication ‗Social
Responsibilities of the Businessman‘ by William J. Bowen. However,
the term CSR became only popular in the 1990s, when the German
Betapharm, a generic pharmaceutical company decided to implement
CSR. The generic market is characterized by an interchangeability of
products. In 1997 a halt in sales growth led the company to the
realization that in the generic drugs market companies could not
differentiate on price or quality. This was the prelude for the company to
adopt CSR as an expression of the company‘s values and as a part of its
corporate strategies. By using strategic and social commitment for
families with chronically ill children.

4
 1.1. Introduction to the Project

Defining Corporate Social Responsibility

Corporate social responsibility (CSR) plays a major role in developing

the economy of a country. It can be defined as the way in which a
company manages various business entities to produce an impact on the
society. Companies with high

Business organizations that have high corporate social responsibility

standards can attract staff thereby reducing employee turnover and cost
of recruitment. What is the importance of corporate social
responsibility? Anyone can give a clear answer to this question.
Companies voluntarily contribute a large sum of money to make a better
society and a clean environment. Corporate social responsibility is a
process in which all companies come together as one and take part in the
welfare of the society. Many organizations conduct campaigns to create
awareness among corporate, civic bodies, and government bodies about
the importance of corporate social responsibility. Many national and
multinational firms are booming in various developing countries. But at
the same time, these countries suffer social challenges such as poverty,
corruption, population growth, etc. Therefore, it is important for all
companies to strive together and adapt corporate social responsibility
standards to make the society better than before. An organization can
exhibit a better image in the society if it cares for its employees and
involve them in social activities. The responsibilities of an organization
may range from providing small donations to executing bigger projects
for the welfare of the society. Many business houses around the world
show their commitment to corporate social responsibility.

5
What is the Business associations that have high corporate social
obligation measures can pull in staff consequently decreasing worker
turnover and cost of enrollment. What is the significance of corporate
social obligation? Anybody can give an unmistakable response to this
inquiry. Organizations intentionally contribute a huge entirety of cash to
make a superior society and a spotless situation. Corporate social
obligation is a procedure in which all organizations meet up as one and
partake in the welfare of the general public. Numerous associations lead
battles to make mindfulness among corporate, community bodies, and
government bodies about the significance of corporate social duty.
Numerous national and global firms are blasting in different creating
nations. And yet, these nations endure social difficulties, for example,
neediness, defilement, populace development, and so on. In this manner,
it is imperative for all organizations to endeavour together and adjust
corporate social duty gauges to improve the general public than
previously. An association can show a superior picture in the general
public in the event that it thinks about its representatives and include
them in social exercises. The duties of an association may extend from
giving little gifts to executing greater undertakings for the welfare of the
general public. Numerous business houses the world over demonstrate
their pledge to corporate social obligation. Importance of corporate
social responsibility?

6
The answer lies in two things:

1) organizations understanding their role in developing a society and

2) awareness among business houses, corporate bodies, and the people.

Versatile,

profitable, and dynamic businesses are the driving forces that build the
economy of the country. We must remember that the growth of a
country purely depends on the growth of the society and the people in
the society.

Innovative organizations that understand the value of CSR work to

create a corporate culture in which each employee is committed to doing
his or her part to improve the environment. According to Forrester
Research , effective CSR and sustainability practices within large
companies have been shown to contribute to a profit increase up to 35
percent.

7
There are proven methodologies that demonstrate ROI benefits to CSR.
A partial summary of such strategies has been outlined below and reflect
best practices in the implementation of successful CSR programs
designed to drive improved operational performance and net positive
ROI.

Improving Operational Efficiency

Maybe the most grounded and best reported contention for drawing in
workers in natural practices is the association between CSR contribution
and expanded operational productivity. Forefront workers are frequently
in the best position to recognize wasteful aspects and propose
enhancements. Instructing representatives on CSR can improve
productivity by supporting more prominent effectiveness through less
waste, water and vitality utilization.

Innovation

Representative instruction is additionally a wellspring of advancement

and reserve funds coming about because of the improvement of new
item and administration lines just as new innovations, materials or
procedures that diminish water, vitality use or hurtful materials.Business
Becost of workspaces through utilization of reused furniture while
changing too low use lighting (which gives eco-accommodating
workplaces), to name a few.Government endowments and motivating
forces regularly further supplement and reward endeavors to create and
execute fruitful reasonable tasks and upkeep programs. Almost the
majority of the focuses required for LEED

8
Affirmation (40 points) can be accomplished through the vitality and
environment class (35 points). It is by a long shot the biggest class inside
the rating framework, and accentuates the blend of vitality execution and
sustainable power source, which has demonstrated can bring down
expenses by up to 50percent in the primary year alone. It is broadly
acknowledged that green structure inhabitants are more beneficial and
significantly more gainful in their work. With a normal of 90 percent of
Americans investing a greater amount of their energy inside, green
structures frequently have better indoor air quality and lighting, among
other key points of interest Measuring the effect of CSR in
accomplishing social and ecological objectives can be troublesome,
however is ending up progressively normal if not expected inside
partnerships, regularly as a factor of CSR. Normally in business, what
gets estimated gets oversaw, and as long as the correct measurements
framework is made and information is followed precisely, practically
any ecological CSR activity can yield positive outcomes. There seems to
be a direct correlation between the implementation of effective green
programs and design of green buildings to improved office worker
productivity and employee morale, while driving efficiencies and
reduced consumption. Innovative, forward-thinking companies have
learned that they must be fully committed to strategic initiatives that are
directly tied to their business‘ core competencies (or those of clients,
employees, etc.). The advantages of doing so through an effective CSR
program, such as building brand recognition, realizing increased sales
and fostering trust with employees and community, can be achieved as a
win-win in almost all situations. With committed leadership and a
strategic approach most companies can find a substantial ROI benefit in
CSR.

9
Supply Chain Management

Teaching representatives on supportability rehearses all through the store

network can prompt more noteworthy efficiencies and help assemble
joint effort to meet maintainability, quality and different objectives. It
can likewise fortify connections between an organization and its
providers by adjusting esteems and destinations. Business Benefit:
Financial Responsibility We are seeing an extraordinary dimension of
government projects and activities intended to drive corporate basic
leadership inside business sectors that incorporate assembling,
development, and so forth., to put resources into executing viable and
quantifiable green structure plan, development, tasks, and upkeep
arrangements.

10
Much of the time, fortunately usage of economical activities can drive
expanded productivity through decreases in vitality utilization, execution
of structure support philosophies that are regularly cost impartial, and
diminishing the expense of workspaces through utilization of reused
furniture while changing too low use lighting (which gives eco-
accommodating workplaces), to give some examples. Government
sponsorships and motivating forces frequently further supplement and
reward endeavors to create and actualize effective practical tasks and
upkeep programs. About the majority of the focuses required for LEED
Certification (40) can be accomplished through the vitality and climate
classification (35 points). It is by a long shot the biggest classification
inside the rating framework, and accentuates the blend of vitality
execution and sustainable power source, which has indicated can bring
down expenses by up to 50percent in the primary year alone. It is
broadly acknowledged that green structure tenants are more beneficial
and significantly more profitable in their work. With a normal of 90
percent of Americans investing a greater amount of their energy inside,
green structures frequently have better indoor air quality and lighting,
among other key focal points Measuring the effect of CSR in
accomplishing social and natural objectives can be troublesome, yet is
winding up progressively normal if not expected inside partnerships,
regularly as a factor of CSR. Commonly in business, what gets estimated
gets oversaw, and as long as the correct measurements framework is
made and information is followed precisely, practically any natural CSR
activity can yield positive outcomes. There is by all accounts an
immediate connection between's the usage of viable green projects and
structure of green structures to improved office laborer profitability and
worker spirit, while driving efficiencies and diminished utilization.
Inventive, ground breaking organizations have discovered that they

11
should be completely dedicated to vital activities that are
straightforwardly attached to their business' center capabilities (or those
of customers, workers, and so forth.). The upsides of doing as such
through a powerful CSR program, for example, building brand
acknowledgment, acknowledging expanded deals and cultivating trust
with representatives and network, can be accomplished as a success win
in practically all circumstances. With submitted administration and a key
methodology most organizations can locate a significant ROI advantage
in CSR.

12
Social Initiatives undertaken by Lodha Group

Preamble

National standard (India) Limited (“the Company”), being part of Lodha

Group has adopted the Policy on Corporate Social Responsibility (CSR),
applicable to the Lodha Group of Companies and its subsidiaries.

Lodha Group strives to be a socially responsible company and strongly

believes in development which is beneficial for the society at large. The
Group shall carry out the CSR activities where it has its major business
presence

The objective of this Policy is to set guiding principles for carrying out
Corporate Social Responsibility (CSR) activities and also to set up
process of implementation and monitoring of the CSR activities to be
undertaken by Lodha Group.

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Scope and Implementation of CSR :

The Lodha Group shall implement the CSR activities / programmes as a

combined effort between Group Companies, in such a manner, that their
individual CSR Committees will be in a position to report separately on
CSR activities / programmes in accordance with Section 135 of
Companies Act 2013 and notified rules.

All CSR projects/activities will be over and above the normal course of
the Company’s business and will be implemented through the Company
personnel or the Company’s group entities or external implementing
agencies/ specialized NGOs as permissible under the applicable
provisions of the Companies Act, 2013

14
CSR Committee:

Pursuant to the provisions of Section 135 of the Act, the Members of

CSR Committee shall be appointed by the Board of Directors of the
Company. Members of the CSR Committee shall meet, at mutually
decided time, as and when required by sending notice or e-mails in order
to perform, decide and monitor the implementation of this CSR Policy.

The quorum of CSR Committee shall be two members or one third of

the total strength whichever is higher.

15
Scope of CSR Committee:

1. Formulate and recommend to the Board, a Corporate Social

Responsibility Policy;

2. Finalise and approve the amount of expenditure to be incurred on the

activities to be undertaken for Corporate Social Responsibility and for
this purpose approve the annual plans and budgets;

3. Ensure that the company spends towards Corporate Social

Responsibility, in every financial year, amount as may be prescribed by
the Corporate Social Responsibility Policy of the Company or as may be
stipulated under any legislation;

4. Ensure that the activities as are included in Corporate Social

Responsibility Policy of the company are undertaken by the company;

Any other matter as the CSR Committee may deem appropriate after the
approval of the Board of Directors or as may be directed by the Board
from time to time.

16
The Company may undertake the below activities under the ambit
of CSR :

1. Eradicating hunger, poverty and malnutrition, promoting health care

including preventive health care and sanitation and making available
safe drinking water;

2. Promoting education, hosting events, performances in pure arts

including special education and employment enhancing vocational skills
especially among children, women and the differently abled and
livelihood enhancement projects;

3. Promoting gender equality, empowering women, setting up homes

and hostels for women and orphans; day care centers and such other
facilities and measures for reducing inequalities faced by socially and
economically backward groups;

4. Ensuring environmental sustainability, ecological balance, protection

of flora and fauna and conservation of natural resources;

5. Protection of national heritage, art and culture; setting up public

libraries; promotion and development of traditional arts and handicrafts;
6. Contributions to the Prime Minister's National Relief Fund or any
other fund set up by the Central Government for socio-economic
development and relief and welfare of the Scheduled Castes, the
Scheduled Tribes, other backward classes, minorities and women;

7. Contributions or funds provided to technology incubators located

within academic institutions which are approved by the Central
Government;

8. Rural development projects;

17
The Company may contribute to other areas of interest as permitted
under Schedule VII of the Act & update the above list as per Section 135
and Schedule VII of the Act as amended from time to time.

18
Budget:

A particular spending will be distributed for CSR exercises alongwith

the anticipated arrangement on a yearly premise. The sum and the
anticipated arrangement will be endorsed by the Board on the suggestion
of the CSR Committee. Any surplus emerging as well as extra income
produced out of CSR

Exercises attempted by the Company will not frame some portion of the
business benefit of the Company and same will be spent for undertaking
any CSR Activities as it were

Disclosure of CSR activities:

The Company’s involvement in the CSR projects and/or activities and

details of work executed and progress made will be communicated
through its annual reports and other modes as may be required from time
to time.

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 2. Chapter 2
2.1. Literature Review

There is an immense load on chiefs and their specific relationship to pass

on increasingly broad societal characteristics, despite dejection and
feebleness, the response against globalization, weariness of ozone and
uncertainty of colossal associations. For instance Shell's negative impact
on condition and human right encroachment in Nigeria in 1980's and
1990's obtained a move thinking on CSR. The examination coordinated
on surveying the common impact of the solid age and its assortment
between bond plants was driven using Life Cycle Impact Assessment.
Abiotic weariness, a risky barometrical deviation, aging and marine eco
harmful quality was the four recognized impacts. (C. Chen, 2010)

An examination was coordinated to research the impacts of combining

neighbourhood air quality improvement and biological co-benefits into
the air technique and alleviation development assessment of the solid
part in China. Neighbourhood air quality can benefit by diminishing
ozone hurting substance radiations, which along these lines cuts down
decrease costs and strengthens the cost-feasibility of mitigation
progressions.

The inspiration driving this paper is to recognize the present status of

environmental disclosure practices in Indian focus fragment
associations. The examination shows that the element of disclosure of
environmental information moves transversely over ventures similarly as
associations and the information revealed in the yearly reports is seen to
be more emotional than quantitative.

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Social Responsibility is inborn element of Indian Culture-The idea of
"Good Governance and Responsibility of Business" in present time
named as Corporate Social Responsibility isn't new for a standout
amongst the most old Indian Culture.

CSR activities are imperative with regards to business morals. Amid the
most recent 57 years, a few discoveries have grabbed the eye of CSR
experts and researchers. These incorporate investigations which
recommended that CSR exercises give a "protection like" insurance
when negative occasions occur; that CSR exercises impact deals
development, yet additionally impact the work and venture spaces; and
that organizations with higher CSR evaluations may have a feasible
upper hand established in human capital as they draw in more and
preferable workers over firms with lower CSR appraisals. Subsequently,
so as to seek after practical advancement, and accomplish a decent
notoriety in this aggressive market, organizations are distributing their
CSR exposures and CSR reports.

Social motive

The social commitment perspective on CSR ought to be the

establishment of future research. Following Bowen's (1953) book,
Carroll (1979) distinguishes the CSR pyramid, which incorporates four
phases of CSR improvement: financial, legitimate, moral, and generous
commitments. Further, Carroll (1979) contends that "these four
classifications are neither fundamentally unrelated, nor are they expected
to depict a continuum with monetary worries toward one side and social
worries on the other" (p. 499). Specifically, monetary duty speaks to

21
those organizations should give merchandise and enterprises that the
general public needs and offer them at a benefit have told:

• Legal duty implies that organizations ought to obey societal laws

and guidelines.

• Ethical duty can be depicted as societal desires for business far

beyond legitimate prerequisite.

• Philanthropic duty shows, these jobs are simply deliberate, and the
choice to accept them is guided just by a business' longing to take part in
social jobs not ordered, not required by law, and not even commonly
expected of organizations in a moral sense.

Henceforth, this CSR pyramid encapsulates the four dimensions of

social duties that society anticipates that organizations should do.
(Srivastava, 2017)

Stakeholder-Relation

Hypothesis of Stakeholder is additionally giving another stage to the

improvement of CSR topic. As per Maignan and Ferrell (2004), there are
two primary inspirations of hierarchical CSR exercises concerning
partner relations:
1. The Instrumental Approach: As organizations depend on partners
for their nonstop help or giving assets (Barney 1991), administrators
need to think about the cases and needs from partners.
2. The Moral Perspective Approach: Donaldson and Preston (1995)
contend that "all people or gatherings with authentic interests taking an
interest in an endeavour do as such to acquire benefits and there is no by
all appearances need of one lot of interests or advantages over another"
(Srivastava, 2017)

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 3. Chapter 3

3.1. Research Methodology

Secondary research was used for this project. Data was collected
from various sources such as articles published at indiacsr and
also from Oldham Groups official website

3.2. Scope and Limitations

• This project is confined to Lodha Group Pvt Limited only
and does not take into account any other companies operating in
the same domain.

• The views on sustainability and CSR measures taken are for

Lodha Group only and are not concerned with other peer’s.

Due to various time and cost constraints, the project was

prepared by referring to annual reports and CSR reports from
various websites

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 4. Chapter 4

3.1. Data Analysis & Findings

Health

LODHA Foundation has various initiatives to provide health services to

the community and improve their health status.
 Mobile health clinics offering medical check-ups
 Health camps in schools to identify and help children with
health issues

Education

To improve the educational status of the students and adults LODHA

Foundation has devised many need based programmes.
 LODHA Scholarship Programme provide financial support to
meritorious students. The foundation supports two
Schools based in Nallasopara and Dombivili which provide
education to children at nominal fees.
 Girls’ education programme to promote education of girls
from secondary to undergraduate level.
 Distribution of academic books to students of class I to XII
belonging to government aided and private schools is done
annually.
 Dedicated mobile libraries
 Study centre providing good space and environment for
students from lower income group
 Spoken English classes for youths, housewives and school
children
 Career guidance camps for youths
 IT, gadget training programme for citizens in older age group
 Educational tour to inspire youth (LODHA Grouo, 2019)

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Livelihood

LODHA Foundation has initiative that aims to promote self-employment

and improve income of the families.
 Employment Linkage Programme to help the youths in the
age group of 18-35 years to prepare for interviews and seek
suitable employment.
 Vocational training programmes for women to provide them
with employment opportunities.
 Training centre that provide hardware and mobile repair
training with a view to generate self-employment
opportunities.
 Self-help groups formed for women, to encourage the habit
of saving.
 Support in the form of monthly grocery essentials is offered
to women between ages of 45-65 years, especially widows
and destitute. (LODHA Grouo, 2019)

Events

LODHA Foundation organise various events around the year to

celebrate various occasions.
 ‘Shreshtha Bharat Day’ to commemorate the 50th anniversary
of the song ‘Ae mere watan ke logon’ sung by Lata Mangeshkar,
was organised in collaboration with Shahid Gaurav Samiti on
27th January, 2014. It saw participation from more than
100,000 people.
 Active support to Mumbai marathon, participation of LODHA
associates. Week long Malabar Hill Mahotsav organised every
year to promote sports, culture and arts.
 Celebration of Ganesh festival
 Flag hosting event on Republic Day and Independence Day.

25
Other Initiatives

 LODHA Dham, established in 2013 in 1.5 acres land at Vasai,

close to Mumbai, provides a place for the Jain pilgrims and saints
to stay there for short duration during their pilgrimage.
 LODHA Vatika, established in 2014, in Bhiwandi, near Mumbai –
Nasik Highway provides a resting place for the pilgrims who
travel on foot to Sai Baba temple in Shirdi.
 Cowshed at Bhiwandi, close to Mumbai, provides shelter to 42
cows.
 To fulfil the spiritual and emotional requirements of the Senior
Citizens a day long pilgrimage to different religious locations
within and nearby Mumbai is undertaken.
 Joy of Giving Week the "festival of philanthropy" is celebrated by
engaging associates in LODHA Group to donate for charitable
organizations working for different cause.
 Relief work in form of food provisions for communities affected
by calamities.
 Water harvesting initiatives for drought affected villages
undertaken in collaboration with other corporate partners.
 Self defence programme for girls and women are organised
regularly to train them to overcome any physical assault.
 Focus on sports among youth, support provided to the budding
enthusiasts to shape up their career is cricket and boxing.
 24 x 7 helpline for citizens living in Walkeshwar, Khetwadi,
Tardeo, Girgaum, Gamdevi, Opera House and Malabar Hills in
Mumbai. It provides information and registers civic complaints. It
also helps citizens procure their various identity cards from
government departments. (LODHA Grouo, 2019)

26
 4. Chapter 5
4.1. Conclusions

 The LODHA Group's vision of 'Building a Better Life' extends to

its corporate social responsibility initiative, which aims to create a
better life for its brethren in the society.

 LODHA Foundation implements developmental initiatives in

Mumbai and rural areas in Kalyan-Dombivli region. The
foundation aims to improve the lives of communities by making
need based investments in initiatives that provide both short and
long term benefits to individuals and community at large.

 Focus areas of the foundation are health, education and livelihood

development. It also has initiatives for promotion of art, culture,
religion and patriotism, besides providing civic support services
and relief work during calamities. These programmes are
implemented in collaboration with community level stakeholders.

 Through its various initiatives the foundation is directly impacting

the lives of thousands of individuals and providing them a better
quality of life.
 Lodha Group has taken a large group of measures to guarantee
supportability and have contributed on different fronts like
country advancement, instruction, medicinal services and so forth.
It is through such activities that the organization expands its
commitment with networks and endeavors to have a beneficial
outcome in the lives of individuals.
 Likewise the organization has taken different activities, for
example, expertise upgrade trainings, and medicinal registration.

27
28
 5. References

(n.d.). Retrieved from https://indiacsr.in/lodha-group-launches-startup-investment-fund-

for-real-estate-and-smart-city-technologies/

Financial Times. (n.d.). Retrieved April 10, 2019, from ft.com/lexicom:

http://lexicon.ft.com/Term?term=corporate-social-responsibility--(CSR)

Indiacsr. (2017, January 04). Retrieved April 10, 2019, from Indiacsr.in:
https://indiacsr.in/lodha-group-launches-startup-investment-fund-for-real-estate-
and-smart-city-technologies/

Last Name, F. M. (Year). Article Title. Journal Title, Pages From - To.

Last Name, F. M. (Year). Book Title. City Name: Publisher Name.

LODHA Grouo. (2019, April 15). Retrieved from LOdha GROUP.IN:

https://www.lodhagroup.in/about-us/social-initiatives

NSIL. (n.d.). Retrieved April 10, 2019, from NSIL.Net.in:

http://www.nsil.net.in/pdf/Corporate%20Social%20Responsibility%20Policy.pdf

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