FMCG WORLD MARKET SHARE ANALYSIS

$288.0mn Worldwide Fast Moving Consumer Goods are products that are sold quickly and at low cost like soft
drinks, tooth paste, chocolates etc. FMCG companies have a huge market to target. But,
$68.9mn

$77.2mn
Accelerate

Grow
often companies face different challenges in different countries to capture true market
$141.9mn Catch-up value.
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An FMCG company has

generated total revenue of $288
million. And, UK has the highest $24.7mn Product 7
share, $87.9 million, among all
$12.9mn Accelerate
the countries. Two biggest $5.9mn Grow
growing economies have $5.9mn Catch-up
Worldwide:
$288 mn
contributed, $65.6M and $46.6
million only.

$46.6mn India

$7.5mn Accelerate

$9.3mn Grow

$29.7mn Catch-up

Worldwide:
Out of India’s $46.6 million, $288 mn
‘stores’ have bought $17.5
million, ‘direct sales’ about $15.6
Product 7 has collected $24.7mn in total. And, Company has fairly
million and ‘partners’ helped
succeeded in capturing UK’s and Japan's market. But, has failed to
them gain $13.4 M. India’s
dominate in emerging economies.
market is so vast that companies
often fail to penetrate. Also ,
Worldwide:
$288 mn frequently face challenges with
India’s distribution network.