Monday 11/1 Tuesday 11/2 Wednesday 11/3 Thursday 11/4 Friday 11/5

Cereal Box Project Cereal Box Project Cereal Box Project Cereal Box Project
The Apprentice

Business Smarts Activity Business Smarts Activity Business Smarts Activity Business Smarts Activity Business Smarts Activity
The Apprentice Cereal Box Project – Cereal Box Project – Cereal Box Project – Cereal Box Project –
commercials commercials commercials commercials

DAILY AGENDA DAILY AGENDA DAILY AGENDA DAILY AGENDA DAILY AGENDA
The Apprentice Finish The Apprentice Cereal Box Project Cereal Box Project The 4Ps – wks
 Team Name Edmodo discussion  Activity 1: Identify  Activity 3: Create a
 Project Manager and describe the new cold cereal Cereal Box
 Task Cereal Box Project marketing mix -  Activity 4: Develop a Lecture and discussion
 Teamwork  Team Name SmartArt PP of slogan, logo, and
 Marketing Strategies  Team Wiki Page Marketing Mix – upload brand name, and Cereal Box Plan – wks
images to wiki company name for the
Cereal Box Project  Activity 2: Description cereal Complete ALL Cereal Box
 Overview of the Target Market –  Activity 5: Create the Project Activities
 Activity 1: Identify 3 Paragraph Answers, front and back of the
and describe the Brainstorm specific cereal box
marketing mix target market habits,
 Activity 2: Description lifestyle, etc. – use on
of the Target Market wiki

Quiz of the Day Quiz of the Day Quiz of the Day Quiz of the Day Quiz of the Day
NA Edmodo: Edmodo: Edmodo: Edmodo:
 Summarize team  What did your team  What did your team  What did your team
goals. accomplish today? accomplish today? accomplish today?
 What did your team  Cereal critique  Cereal critique  Cereal critique
accomplish today?

Homework Homework Homework Homework Homework

NA Finish activities not Finish activities not Finish activities not Finish activities not
completed in class completed in class completed in class completed in class
Monday 11/8 Tuesday 11/9 Wednesday 11/10 Thursday 11/11 Friday 11/12

Marketing- Marketing- Marketing- Marketing- Cereal Box Project

Information Information Information Information
Management Management Management Management

Business Smarts Activity Business Smarts Activity Business Smarts Activity Business Smarts Activity Business Smarts Activity
MIM - Surveys Cereal Box Project – Cereal Box Project – Cereal Box Project – Cereal Box Project –
commercials commercials commercials commercials

DAILY AGENDA DAILY AGENDA DAILY AGENDA DAILY AGENDA DAILY AGENDA
Read Chapter 05 MIM Marketing-Information Cereal Box Google Form Battle of the Bands Finish cereal box project
Create a summary post Management discussion Discussion – opinions design
and personal paragraph Cereal Box Design  Front
reflection Open Ended vs. Close  Front Embed Google Form onto  Back
 Reaching for Data Ended Questions  Back wiki page  2 side flaps
 Careers in Marketing  2 Side Panels
Research How to create a Google Take cereal project Library Trip to use
 Steps in Marketing Form surveys for colleagues document camera
Research
 The Human Factor Create a customer survey Review summary Complete Chapter 05
 Collection of Data for cereal box (using responses and data Intermission questions (6)
 Data-Driven Decisions Google Form) Write out question and
Finish cereal box design sentence answer
Complete Chapter 05 and structure
Assessment, page 138: 1- The Apprentice
13

Quiz of the Day Quiz of the Day Quiz of the Day Quiz of the Day Quiz of the Day
NA NA NA NA NA

Homework Homework Homework Homework Homework

Finish activities not Finish activities not Finish activities not Finish activities not Finish activities not
completed in class completed in class completed in class completed in class completed in class
Monday 11/15 Tuesday 11/16 Wednesday 11/17 Thursday 11/18 Friday 11/19

Supply and Demand Pricing Strategies Pricing Strategies Market Conditions Pricing & Promotion

Business Smarts Activity Business Smarts Activity Business Smarts Activity Business Smarts Activity Business Smarts Activity
Winning Strategies: Supply and Demand clip Think Critically Chapter 09 Quizlet Chapter 09 Quizlet Review
Cereal Stars page 241: 3&4 for 5 minutes
page 231: 1-3

DAILY AGENDA DAILY AGENDA DAILY AGENDA DAILY AGENDA DAILY AGENDA
Opening Act, page 232 9.2 Pricing Strategies Answer Pricing Strategies LEQs Review Put all items on top of
Edmodo Pages 237-241 LEQs (GD) tables – no resources
9.1 Supply and Demand Read aloud – discussion Edmodo Polls and Think allowed, close out of all
Pages 232-236 The Apprentice Critically review computer programs
Read aloud – discussion The Apprentice Which pricing strategies except ExamView
Which pricing strategies are the teams using? Cereal Box Pricing
Answer Supply & Demand are the teams using? Activity Chapter 09 The Economics
LEQs Mr. Trump’s Postcard of Supply and Demand –
Pricing strategies Promotion Project Quiz
 Chapter 10 Sports and True/False
Opening Act, page 237 Entertainment Multiple Choice
Read 9.3 Market
9.2 Pricing Strategies Promotions Matching
Conditions, pages 242-247
Pages 237-241  Chapter 11 EV Password: economics
Read aloud – discussion Answer Market Conditions Promotional Planning
LEQs (GD) Finish Promotion Project
The Apprentice Think Critically, page 247:  Chapter 10 Sports and
Which pricing strategy are 3&4 Entertainment
the teams using? Promotions
 Chapter 11
Promotional Planning

Quiz of the Day Quiz of the Day Quiz of the Day Quiz of the Day Quiz of the Day
Edmodo - Poll Edmodo – Poll Edmodo – Poll Edmodo - Poll NA
Homework Homework Homework Homework Homework
Finish activities not Finish activities not Study SLM, LEQs, Finish activities not
Finish activities not
completed in class completed in class vocabulary and concepts completed in class
completed in class
Study SLM, LEQs, Study SLM, LEQs, Study SLM, LEQs, Chapter 09 Quiz Study SLM, LEQs,
vocabulary and concepts vocabulary and concepts vocabulary and concepts vocabulary and concepts
 Promotional Lessons
10.1 Promoting Sports and Entertainment Alicen Rollins Andy Lisle
10.2 Advertising and Placement Josh Boone Jake Aumen
10.3 Publicity and Sales Promotions Joey Carter Julie O’Connor
11.1 Promotional Plans Alex Luckenbaugh Nick Klecker Mike Forbes
11.2 Sponsorships and Endorsements Michael McKelvey Hope Whitney
11.3 Promotional Events Chanee’ McCleary Mike Weaver Dan Curry

1. Goals
a. Key question
b. Answer question in detail (list or sentence)
2. Terms: define and insert image for example
3. Opening Act
a. Key question
b. Answer question in detail (list or sentence). Provide examples as needed
4. Section Notes
a. For each paragraph complete a summary sentence
b. Include 3 supporting details for each heading (red)
c. Personal reflection – complete sentences
i. How is this important in marketing?
ii. How can your cereal use this information?
5. Intermission Questions
a. Key question
b. Answer question in detail (list or sentence)
6. Encore
a. Understand Marketing Concepts: Create a poll in Edmodo for questions 1&2. Encourage colleagues to take the poll.
b. Think Critically (3&4)
i. Key question
ii. Answer question in detail (list or sentence). Provide examples as needed using visuals images, links, clips, etc.
Monday 11/22 Tuesday 11/23 Tuesday 11/30 Wednesday 12/1 Thursday 12/2

Promotions Promotions Promotions Promotions Marketing Mix

Business Smarts Activity Business Smarts Activity Business Smarts Activity Business Smarts Activity Business Smarts Activity
SSR – Chapter 10 & 11 Promotion Examples Chapter 10 & 11 Quizlet Chapter 10 & 11 Quizlet Chapter 10 & 11 Quizlet
15 mins

DAILY AGENDA DAILY AGENDA DAILY AGENDA DAILY AGENDA DAILY AGENDA
Chapter 10 Sports and Chapter 10 and 11 Chapter 11 Promotional Promotion Cereal Box Project –
Entertainment Promotions Google Presentation Planning complete checklist and
1. Magazine
EV password: promotions Answer questions in detail EV password: sponsorship organize
Advertisement
WebQuest Notes The Apprentice Promotion – Magazine 2. Radio Script Marketing Mix
 Use of all material and Lecture and discussion Advertisement Google Voice  Product
wiki pages  Teamwork 3. Television Commercial  Price
 Spelling does count  Management  Place
 Short Answer and  Marketing  Promotion
Essay are to be  Reflections
answered using Cereal Box Presentations -
complete sentences Rehearsal

Quiz of the Day Quiz of the Day Quiz of the Day Quiz of the Day Quiz of the Day
NA NA Edmodo – What did your Edmodo – What do you
group accomplish today? think is the most
important type of
promotion for your cereal?
Why?

Homework Homework Homework Homework Homework

Friday 12/3 Monday 12/6 Tuesday 12/7

Cereal Box Cereal Box Cereal Box -

Evaluation
Business Smarts Activity Business Smarts Activity Business Smarts Activity
NA NA NA

DAILY AGENDA DAILY AGENDA DAILY AGENDA

Cereal Box Project – Wiki Organize wiki page – Cereal Box presentations
Page Order checklist order Listen to Sales Pitch,
15 mins Radio Script, and preview
Scribd Account actual Cereal Box (pass
Write, Edit, Proof, and around) – discuss as
Document Names – edit, Embed 2 minute script necessary
revise, proofread, use 15 minutes 20 minutes
specific instructions
Record 2 minute scripts Presentation Order
Upload: embed code from Google Voice: 1. Horn
Scribd document, Edit (717) 759-0268 2. Kerosene
Wiki Page – Widget – Other 5 mins 3. KlecKelvey Co.
HTML – Paste 4. Victory
Cereal Box Project
Order and Titles (H1) Wiki Page Reviews Complete Cereal Box
should be correct 10 mins Project – Evaluation Form
on Cereal Site
Begin written 2 minute Cereal Box Presentations
sales pitch GV: 2 minute script Answers should be written
1 minute summary using complete sentence
Total = 25 mins structure. Sentence
structure should use
proper spelling and
grammar. Provide
concrete examples and
details.
20-30 minute survey
 Chapter 04 Hit a Home
Run with Customers – Blog

Create a summary post

and personal paragraph
reflection.
 Category: Chapter 04
 Tag: username
 Title: Red Headings
(see below) – 4 total

Title - Posts
1. The marketing
Concept, page 92-93
2. Increased Sports and
Entertainment
Options, page 93-95
3. Understand Buyer
Behavior, page 97-100
4. Gather Information,
page 100-101

Answer Understand
Marketing Concepts using
Edmodo Poll

Quiz of the Day Quiz of the Day Quiz of the Day

NA NA NA
Homework Homework Homework
Finish ALL activities not NA Anything that was not
complete in class finished in class. You
should have 4 blog entries
completed with Edmodo
polls