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GIBS B SCHOOL, BANGALORE

PGDM / MBA SYLLABUS


BANGALORE Batch 2019-21

PGDM - Post Graduate Diploma In Management


PGDM Program is approved by AICTE, Ministry of HRD & Government of India. The
program is a set of discrete terms of study, industry immersion and applied research
that takes students through a developmental journey from inexperienced fresher
to corporate-ready manager. PGDM offers Dual Specializations to make student
multi-industry ready. The programme is indoctrinated to give the conceptual skills,
communication skills, business and management skills with a focus on developing
business leaders and change agents who should be ready to take the leadership
roles after the completion of the programme. The programme is specifically
designed with the drive and ambition to move into management and leadership
roles. We offer a new approach to the development of corporate and community
leaders by developing individual leadership and personal capabilities, and by
teaching you how to manage, lead and transform organizations in a unique way.

Specializations:
Ÿ Human Resource Management
Ÿ Marketing
Ÿ Finance
Ÿ Information Technology ( IT )
Ÿ International Business ( IB )
Ÿ Retailing & Supply Chain Management

Semester - 1

Course Code Description

PGDM 1.1 Principles and Practices of Business Management


PGDM 1.2 Organizational Behavior
PGDM 1.3 Managerial Environment
PGDM 1.4 Corporate Communication
PGDM 1.5 Managerial Accounting
PGDM 1.6 Managerial Economics
PGDM 1.7 Statistics for Management
PGDM 1.8 Introduction to Entrepreneurship
PGDM 1.9 Management Information System
PGDM 1.10 VAP -1 Personality Development Program(C2C)
PGDM 1.11 VAP - 2 Microsoft Excel
PGDM 1.12 VAP - 3Digital Marketing
PGDM 1.13 VAP - 4 Project Management
PGDM 1.14 VAP - 5 Heartfulness Enabled Leadership Mastery
PGDM 1.15 SME (All Subjects)
SEMESTER II

Course Code Description

PGDM 2.1 Marketing Management


PGDM 2.2 Human Resource Management
PGDM 2.3 Corporate Finance
PGDM 2.4 Applied Operations Research
PGDM 2.5 Legal aspects of Business
PGDM 2.6 Operations Management
PGDM 2.7 Innovation & Research Methodology
PGDM 2.8 Entrepreneurship – I
PGDM 2.9 International Business
PGDM 2.10 Summer Internship
PGDM 2.11 VAP- 6 Six Sigma
PGDM 2.12 VAP - 7 Personality Development Program(C2C)
PGDM 2.13 VAP - 8 Life skills and innovation
PGDM 2.14 International Tour
PGDM 2.15 SME (All Subjects)

SEMESTER III

Course Code Description

PGDM 3.1 Artificial Intelligence & Machine Learning


PGDM 3.2 Business Analytics
PGDM 3.3 Elective – I
PGDM 3.4 Elective – II
PGDM 3.5 Elective – III
PGDM 3.6 Elective – IV
PGDM 3.7 Elective – V
PGDM 3.8 Summer Internship Viva-Voce
PGDM 3.9 VAP - 9 SAP
PGDM 3.10 VAP - 10 Personality Development Program(C2C)
SEMESTER IV

Course Code Description

PGDM 4.1 Strategic Management


PGDM 4.2 Elective – I
PGDM 4.3 Elective – II
PGDM 4.4 Elective – III
PGDM 4.5 Elective – IV
PGDM 4.6 Elective – V
PGDM 4.7 VAP - 11 Personality Development Program(C2C)
PGDM 4.8 Project (Dissertation) and Viva Voce

MBA-BANGALORE UNIVERSITY:
MBA Program is affiliated to Bangalore University. Bangalore University, or
BU, is a public state university is located in Bengaluru in the state of
Karnataka, India. The university is a part of the Association of Indian
Universities (AIU), Association of Commonwealth Universities (ACU) and
affiliated by University Grants Commission (UGC). Bangalore University is
accredited by NAAC under the new grading system with a grade A.

Specializations:
Ÿ Finance
Ÿ Marketing
Ÿ Human Resource Management
Ÿ Health Care Management
Ÿ Banking Finance & Insurance (BFIS)
Ÿ Startups & SMEs

SEMESTER I

Course Code Description

MBA 1.1 Economics for Managers


MBA 1.2 Organizational Behaviour
MBA 1.3 Accounting for Managers
MBA 1.4 Statistics for Management
MBA 1.5 Marketing for Customer Value
MBA 1.6 Business and Industry
MBA 1.7 Communication Skills
SEMESTER II

Course Code Description

MBA 2.1 Technology for Management


MBA 2.2 Management Research Methods
MBA 2.3 Entrepreneurship and Ethics
MBA 2.4 Human Capital Management
MBA 2.5 Financial Management
MBA 2.6 Quantitative Techniques and Operations Research
MBA 2.7 Innovation Management

SEMESTER III

Course Code Description

CORE SUBJECTS
MBA 3.1 Strategic Management & Corporate
MBA 3.2 Projects And Operations Management
MBA 3.3 Elective Subjects
MBA 3.4 Finance
MBA 3.5 Marketing
MBA 3.6 Human Resources
MBA 3.7 Health Care Management
MBA 3.8 Banking Finance And Insurance
MBA 3.9 Startups And SMEs
OPEN ELECTIVES

Management Perspectives

Project Work For 4 Weeks

SEMESTER IV

Course Code Description

CORE SUBJECTS

MBA 4.1 International Business Dynamics


ELECTIVE PAPERS

MBA 4.2 FINANCE

MBA 4.2.1 Investment Analysis and Management

MBA 4.2.2 International Financial Management

MBA 4.2.3 Risk Management and Derivatives


SEMESTER IV

Course Code Description

ELECTIVE PAPERS
MBA 4.3 MARKETING
4.3.1 Strategic Brand Management
4.3.2 International Marketing Strategy
4.3.3 Digital Marketing
MBA 4.4 HUMAN RESOURCE MANAGEMENT
4.4.1 STRATEGIC HRM
4.4.2 INTERNATIONAL HRM
4.4.3 TALENT AND KNOWLEDGE MANAGEMENT
MBA 4.5 HEALTH CARE MANAGEMENT
4.5.1 Basic Management Aspects of Health Care
4.5.2 Strategic Management In Health Care Settings
4.5.3 Management Of Hospital Services
4.6 BANKING FINANCE AND INSURANCE (BFIS)
MBA 4.6.1 Banking Technology And Management
MBA 4.6.2 International Financial Management
MBA 4.6.3 Risk Management for Banks & Insurance Companies
MBA 4.7 STARTUPS AND SMEs

MBA 4.7.1 Technology & Innovation

MBA 4.7.2 Internationalization of SMEs

MBA 4.7.3 Management of Startups

GOOD LUCK !!!


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