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SUSANNE POHL

EXPERIENCE
INSIGHT DIGITAL MARKETING Chicago, IL
Content Strategist, Founder 2018 – Present
 Manage social media accounts and analyze key data to drive engagement across Instagram and Facebook.
 Conduct client presentations monthly with business owner, evaluate key metrics, social media
performance, and strategies.
 Communicate verbally and written with clients and customers, including email, messaging and social
media comments.
 Collaborate with senior level account managers at Digital Marketing Masterclass to gain advice, insights,
and strategy ideas to enhance client projects.
 Train staff on best practices for content creation including written promotions, photos, videos, and ad
copy.
COMPUTER SYSTEMS INSTITUTE Chicago, IL
Business Career Program Adjunct Instructor 2017 – Present
 Organize, plan, lead courses such as Introduction to Excel, Microsoft Word, and Digital Marketing, for
classes of 50+ international students.
 Collaborate with Dean, Program Leaders, and Instructors to ensure successful lesson plan implementation
and development.
 Coordinate and facilitate monthly class field trips to enrich classroom learning with real world context.
 Train peers on best practices of Cengage Learning Technology and record student data to track progress.
SHANGHAI STARRIVER BILINGUAL SCHOOL Shanghai, China
English and Spanish Teacher 2015 – 2016
 Taught Honors English and basic Spanish courses for 6th – 8th grade, class sizes 30+ students.
 Led development of Common Core curriculum and organized literacy mentorship program.
NANHAI MIDDLE EXPERIMENTAL SCHOOL Foshan, China
English and Spanish Teacher 2014 – 2015
 Instructed Cambridge English and basic Spanish courses to 50+ students in a public, rural school.
 Advised faculty and parents about students and curriculum, as 8th grade advisor, to encourage higher
student achievement.
EDUCATION
UDACITY Chicago, IL
• Marketing Fundamentals, Content Strategy, Social Media Marketing, Social Media Advertising 2018
Search Engine Optimization, Display Advertising, E-mail Marketing, Google Analytics
MICHIGAN STATE UNIVERSITY East Lansing, MI
Partial Master’s - 24 credits 2013 – 2014
• Teaching Certification– Spanish and English as a Second Language, fluent in Spanish
MICHIGAN STATE UNIVERSITY East Lansing, MI
Bachelor of Arts in Spanish and Education, Minored in ESL 2009 – 2013
• Semester Study Abroad Spain
• Program Leader for Volunteer Group, Students Today Leaders Forever
• Member of College of Arts and Letters Student Advisory Board
SKILLS AND INTERESTS
• THE SECOND CITY, Storytelling
• iO THEATER, Year-Long Improvisation Program

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