QUARTERLY MARKETING BUDGET

YEARS 1
CATEGORY
TOTAL EXPENSES % OF TOTAL
National Marketing $ - 0%
Banner Ads 0%

Local Marketing $ 2,000.00 11%

Newspaper $ 400.00 20%
In-Store Marketing $ 600.00 30%
POP 0%
Banner Ads $ 1,000.00 50%
Public Relations $ 1,500.00 10%
Public Events 0%
Sponsorships 0%
Press Releases $ 1,000.00 70%
Webinars 0%
Conferences 0%
Client Events $ 500.00 30%
0%
Content Marketing $ 1,200.00 6%
Sponsored Content 0%
Landing Page 0%
White Papers / ebooks $ 1,200.00 100%

Social Media $ 600.00 3%

Twitter $ 100.00 17%
Facebook $ 100.00 17%
Pinterest $ 100.00 17%
Instagram $ 100.00 17%
Google+ $ 100.00 17%
LinkedIn $ 100.00 17%
Online $ 3,800.00 20%
Blog $ 800.00 30%
Website $ 1,000.00 20%
Mobile App $ 2,000.00 50%
Mobile Alerts 0%
Email Newsletter 0%

Advertising $ 3,350.00 18%

Online $ 2,500.00 75%
Print $ 850.00 25%
Outdoor 0%
Radio 0%
Television 0%
0%
0%
Web $ 2,500.00 13%
Development $ 2,500.00 100%
Pay-Per-Click Marketing 0%
SEO 0%
0%
0%
Market Research $ 800.00 4%
Surveys $ 800.00 100%
Impact Studies 0%
0%
Sales Campaigns $ 2,000.00 11%
Campaign A $ 2,000.00 100%
Campaign B 0%
Campaign C 0%
Campaign D 0%
Campaign E 0%
0%
Other $ 835.00 4%
Premiums $ 780.00 93%
Corporate Branding 0%
Business Cards $ 55.00 7%
Signage 0%
0%
0%
TOTALS $ 18,585.00 100%
 YEARS 2 YEARS 3
TOTAL EXPENSES % OF TOTAL TOTAL EXPENSES % OF TOTAL
$ - 0% $ - 0%
0% 0%

$ 1,800.00 9% $ 1,600.00 7%
$ 600.00 33% $ 600.00 37%
$ 400.00 23% $ 300.00 19%
0% $ 300.00 19%
$ 800.00 44% $ 400.00 25%
$ 1,800.00 9% $ 3,100.00 13%
0% $ 1,000.00 30%
0% 0%
$ 1,300.00 80% $ 1,600.00 60%
0% 0%
0% 0%
$ 500.00 20% $ 500.00 10%
0% 0%
$ 1,200.00 6% $ 1,200.00 5%
0% 0%
0% 0%
$ 1,200.00 100% $ 1,200.00 100%

$ 600.00 3% $ 600.00 3%
$ 100.00 17% $ 100.00 17%
$ 100.00 17% $ 100.00 17%
$ 100.00 17% $ 100.00 17%
$ 100.00 17% $ 100.00 17%
$ 100.00 17% $ 100.00 17%
$ 100.00 17% $ 100.00 17%
$ 2,600.00 12% $ 2,500.00 10%
$ 800.00 31% $ 800.00 32%
$ 800.00 31% $ 800.00 32%
$ 1,000.00 38% $ 900.00 36%
0% 0%
0% 0%

$ 3,350.00 16% $ 3,350.00 14%

$ 2,500.00 75% $ 2,500.00 75%
$ 850.00 25% $ 850.00 25%
0% 0%
0% 0%
0% 0%
0% 0%
0% 0%
$ 2,500.00 12% $ 2,500.00 10%
$ 2,500.00 100% $ 2,500.00 100%
0% 0%
0% 0%
0% 0%
0% 0%
$ 800.00 4% $ 800.00 3%
$ 800.00 100% $ 800.00 100%
0% 0%
0% 0%
$ 5,200.00 23% $ 7,900.00 32%
0% $ 2,000.00 25%
$ 5,200.00 100% 0%
0% 0%
0% $ 5,900.00 75%
0% 0%
0% 0%
$ 1,200.00 6% $ 835.00 3%
0% $ 780.00 93%
$ 1,200.00 100% 0%
0% $ 55.00 7%
0% 0%
0% 0%
0% 0%
$ 21,050.00 100% $ 24,385.00 100%
 YEARS 4
TOTAL EXPENSES % OF TOTAL
$ - 0%
0%
$ -
$ -
$ 2,100.00 8%
$ 800.00 38%
$ 300.00 14%
$ 1,000.00 48%
0%
$ 3,500.00 14%
$ 1,000.00 30%
0%
$ 2,000.00 60%
0%
0%
$ 500.00 10%
0%
$ 1,200.00 5%
0%
0%
$ 1,200.00 100%

$ 600.00 2%
$ 100.00 17%
$ 100.00 17%
$ 100.00 17%
$ 100.00 17%
$ 100.00 17%
$ 100.00 17%
$ 2,500.00 10%
$ 800.00 32%
$ 900.00 36%
$ 800.00 32%
0%
0%

$ 3,350.00 13%
$ 2,500.00 75%
$ 850.00 25%
0%
0%
0%
0%
0%
$ 2,500.00 10%
$ 2,500.00 100%
0%
0%
0%
0%
$ 800.00 4%
$ 800.00 100%
0%
0%
$ 5,900.00 23%
0%
0%
0%
0%
$ 5,900.00 100%
0%
$ 2,710.00 11%
0%
0%
$ 110.00 4%
$ 2,600.00 96%
0%
0%
$ 25,160.00 100%