ANALYSIS AND INTERPRETATION

Table No. 1 Showing the distribution of Respondents o the basis of Occupation

Occupation Respondents In Percentage

House Wife 4 8
Student 32 64
Self Employed 4 8
Govt. Employed 2 4
Private Employed 8 16
Others 0 0
Total 50 100%

Occupation

0 House Wife
4
16 8 Student
8
64 Self Employed
Govt. Employed
Private Employed
Others

Source field Survey :

The above Graph shows the distribution on the basis of Occupation, Totally
there are 50 respondents, in which House wife 4(8%), Student 32 (64%), Self Employed
4 (8%), Govt. Employed 2 (4%), Private Employed * (16%) others P.S 0 (0%)
respondents.

Therefore the majority of the student respondents are using SIM’s.

Table No. 2 Showing the distribution of respondent on the basis of Qualification.

Occupation Respondents In Percentage

Below SSLC 4 8
PUC 4 8
Graduation 38 76
Post Graduation 4 8
Others 0 0
Total 50 100%

Source Field Survey :

Qualificaiton
0

8 8 8
Below SSLC
PUC
Graduation

76 Post Graduation
Others

The above Graph shows the distribution on the basis of qualification. Totally
there are 50, Respondents in which below SSLC 4 (8%) PUC 4 (8%) graduation 38
(76%), Post Graduation 4 (8%) respondents.

There for the majority of the Graduation respondents are using SIM’s.
Table No. 3 Showing the classification the respondents on the basis of having
Watch

Watch Respondents In Percentage

Yes 50 100
No 0 0
Total 50 100%

50

40
Yes
30
No
No
20

10
Yes
0

Source Field Survey :

The above Graph shows the classification on the basis of having a mobile,
Totally there are 50 respondents in which 50 (100%) respondents of having Watch and
0(0%) are non users.

Therefore all the respondents are using mobile.

Table No. 4 Showing the classification of respondents on the basis of mobile
connection.
Watch Collection Respondents In Percentage
Connection
Titan Watch 40 80
Fossil 2 4
Citizen 4 8
Rolex 0 8
Other 4 0
Total 50 100%

Watch Connection

4 8 8 Titan Watch
Fossil
Citizen
80
Rolex
Other

Source Field Survey :

The above Graph shows the distribution on the basis of mobile connection,
Totally there are 50 respondents in which TITAN WATCH 40 (80%) Fossil 2 (4%), other
4 (8%) Citizen 4 (8%), Rolex 0 (0%) respondents.

Therefore the majority of the TITAN WATCH respondents are having mobile
connection.
 Table No. 5 Showing the distribution of respondents on the basis of Service.

Having Mobile Respondents In Percentage

Automatic Watch 40 100
Mechanical Watch 0 0
Total 50 100%

Having Mobile

100

80

60
Having Mobile
40

20

Prepaid
Post Paid

Source Field Survey :

The above Graph shows the distribution on the basis of Service, Totally there are
40 respondents in which Automatic Watch40 (100%) Mechanical Watch (o) (0%).

There for the majority of the prepaid respondents are having Service.
 Table No.6 Showing the distribution of respondents on the basis of (feature)
prefer to buy a SIM.

Prefer to Buy a SIM Respondents In Percentage

Good Look 14 35
Low Price 14 35
Brand 2 5
Advance Features 10 25
Total 50 100%

Service

Good Network
35 20
Low Price
15
Brand
30
Advance Features

Source of survey :

The above table shows the distribution on the basis of service, totally there are
50 respondents in which Good network 14 ( 35%) Low price 14 (35%) Brand 2 (5% )
Advance features 10(25%)

Therefore the majority of good network respondents are prefer to Automatic

Watch
 Table No.7 Showing the distribution of respondents on the basis of Service of
TITAN WATCH.

SERVICE Respondents In Percentage

New Customer 8 20
6 Months 6 15
1 Year 12 30
More than one year 14 35
Total 40 100%

Prefer to Buy

20
35
New Customer
15
6 Months

1 Year
30
More then 1 Year

Source field survey :

The above table shows the distribution on the basis of service of TITAN WATCH,
totally there are 40 respondents in which new customer 8 (20%) 6 months 6(15% )
1year 12(30 %) more than one year 14 (35%) respondents.

Therefore the majority of the more than 1year respondents are having service of
TITAN WATCH
 Table No.8 Showing the distribution of respondents on the basis of Service of
Network Service of TITAN WATCH.

Network Service Respondents In Percentage

Very Satisfied 0 0
Satisfied 34 85
Neutral 6 15
Dissatisfied 0 0
Total 50 100%

Service

00

15 Very Satisfied
Satisfied
Neutral

85 Dissatisfied

Source field survey

The above table shows the distribution on the basis of service of TITAN WATCH,
totally there are 50respondents in which very satisfied 0 (0%) satisfied 34(85% )
neutral 6(15%) dissatisfied 0 (0%) respondents.

Therefore the majority of the satisfied respondents are having network service of
TITAN WATCH
Table No.9 Showing the distribution of respondents on the basis of
Service value for money

Service Respondents In Percentage

Excellent 10 25
Good 16 40
Fare 14 35
Poor 0 0
Total 50 100%

Service

25
35
Excellent
Good
Fare
40 Poor

Source field survey

The above table shows the distribution on the basis of service for money , totally
there are 50respondents in which Excellent 10 (25%) good 16(40% ) fare 14(35%)
poor 0 (0%) respondents

Therefore the majority of the good respondents are having service.

 Table No.10 Showing the distribution of respondents on the basis of Service
department of TITAN WATCH.

Service Respondents In Percentage

Warranty 4 10
Damage Protection 22 55
Replace the Watch 0 0
Replace Battery 14 35
Total 50 100%

Service

35 10 Warranty
Damage Protection

55 Replace the Watch

Replace Battery
0

Source field survey

The above table shows the distribution on the basis of service department of TITAN
WATCH , totally there are 40 respondents in which Warranty 4 (10%) Damage
Protection 22 (55% ) information of Replace the Watch ’s 0(0%) Replace Battery14
(35%) respondents

Therefore the majority of the activation /deactivation respondents are having

service department of TITAN WATCH
Table No.11 Showing the distribution of respondents on the basis of most recent
experience with TITAN WATCH.

Satisfied with the Respondents In Percentage

customer care service

Very satisfied 6 15
Neutral 0 0
Very dissatisfied 0 0
Satisfied 34 85
Dissatisfied 0 00
Total 40 100

Satisfied with the customer care

service

0 15 00 Very satisfied
Neutral
85 Very dissatisfied
Satisfied
Dissatisfied

Source field survey

The above table shows the distribution on the basis of satisfied with the customer
care, totally there are 40 respondents in which very satisfied 6 (15%) neutral 0 (0% )
very dissatisfied 0(0%) satisfied 34 (85%) dissatisfied 0(0%) respondents.

Therefore the majority of the satisfied respondents are satisfied with the customer
care
 Table No.12 Showing the distribution of respondents on the basis of Queries
resolved
Queries resolved Respondents In Percentage
Very satisfied 0 0
Satisfied 30 75
Neutral 10 25
Dissatisfied 0 0
Total 40 100%

80
Very satisfied
60
Satisfied

40 Neutral

Neutral Dissatisfied
20

0 Very satisfied

Source field survey

The above table shows the distribution on the basis of queries resolved, totally
there are 40 respondents in which very satisfied 0(0%) satisfied 30(75%) neutral 10
(25%) dissatisfied 0(0%) respondents.

Therefore the majority of the satisfied respondents are satisfied with the customer
care
 Table No.13 Showing the distribution of respondents on the basis of customer
service representative was very courteous.

Very courteous Respondents In Percentage

Strongly disagree 4 10
Some what disagree 18 45
Neutral 12 30
Some what agree 6 15
Total 40 100%

Very Courteous

15 10
Strongly disagree

30 Some what disagree

45
Neutral
Some what agree

Source field survey

The above table shows the distribution on the basis of customer service
representative was very courteous , totally there are 40 respondents in which strongly
disagree 4(10%)some what disagree 18(45%) neutral 12 (30%) some what agree
(15%) respondents.

Therefore the majority of the respondents are some what disagree

 Table No.14 Showing the distribution of respondents on the basis of
advertisement of TITAN WATCH

Advertisement of Respondents In Percentage

TITAN WATCH
Yes 40 100
No 0 0
Total 40 100%

100
90
80
70
60 Yes
50 No
40 No
30
20
10
Yes
0

Yes

Source field survey

The above table shows the distribution on the basis of advertisement of TITAN
WATCH, totally there are 40 respondents in which yes 40(100%) no 0(0%)
respondents.

Therefore the majority of the respondents are seen advertisement of TITAN

WATCH.
 Table No.15 Showing the distribution of respondents on the basis of
advertisement of media

Media Respondents In Percentage

TV 40 100
Newspaper 0 0
Magazine 0 0
journal 0 0
Other 0 0
Total 40 100%

Sales

100
80
60
40
20
Sales
0

Source field survey

The above table shows the distribution on the basis of Media , totally there are 40
respondents in which TV 40(100%) news paper 0(0%) magzine0 (0%) journal 0 (0%)
other p s 0(0) respondents.

Therefore the majority respondents are watching advertisement of TITAN WATCH

by TV
 Table No.16 Showing the distribution of respondents on the basis of opinion
regarding advertisement of TITAN WATCH

Opinion Respondents In Percentage

Attractive 24 60
Entertainment 8 20
Informative 6 15
No impact 2 5
Total 40 100%

Opinion

5
15
Attractive
20 60 Entertainment
Informative
No impact

Source field survey

The above table shows the distribution on the basis of opinion , totally there are
40 respondents in which attractive 24(60%) entertainment 8(20%) informative 6 (15%)
no impact 2( 5% ) respondents.

Therefore the majority of the TITAN WATCH customers are attractive

 Table No.17 Showing the distribution of respondents on the basis of MNP offer
MNP offer Respondents In Percentage
Yes 40 83
No 8 17
Total 48 100%

83
90

80

70

60
Yes
50 No
40

30
17
20

10

Source field survey

The above table shows the distribution on the basis of MNP offer, totally there are
48 respondents in which yes 40(83%) no 8(17%) respondents.

Therefore the majority of the TITAN WATCH customers are having MNP offer
 Table No.18 Showing the distribution of respondents on the basis of purchase
new watch
Purchase new Watch Respondents In Percentage
Yes 40 83
No 8 17
Total 48 100%

90 83

80
70
60 Yes
50 17
No
40
30 No
20
10
Yes
0

Source field survey

The above table shows the distribution on the basis purchase new SIM, totally
there are 48 respondents in which yes 40(83%) no 8(17%) respondents.

Therefore the majority of the TITAN WATCH customers are purchase newWatcj