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• Documentation:
•
https://docs.microsoft.com/en-us/azure/blockchain-workbench/
• Github Samples:
https://github.com/Azure-Samples/blockchain/
Blockchain establishes a secure, shared
source of truth
Data is stored in a ledger—
a record of every transaction
EFFICIENCY TRANSFORMATION
Business benefits provided by blockchain networks
and smart contracts
Blockchain can bring greater transparency, security, and efficiency in our current business processes eliminating
inefficiencies. It can enable new business models based on distributed marketplaces and technology
Eliminates Intermediaries
1 Allows industries to redefine or create new business models.
Asset tracking Loyalty tracking Claims management Audit compliance Licensing and ID Personalized
medicine
Real-time auction for Product provenance Securitized Bond issuance Land registry
supplier contracts debt/Property Records sharing
Logistics Trade finance Benefits distribution
payments
Supply chain management Compliance
Loan syndication Aid tracking
transparency Digital rewards Fraud detection Pharmaceutical
Post trade settlement Military security
Dynamic Automated provenance
P2P selling
commodities pricing underwriting Global payments Voting
Ticket purchases Derivatives trading Copyrights
KYC/AML Justice system
administration
EFFICIENCY TRANSFORMATION
Characteristic Example
A shared repository of information is Ledger that stores financial assets in which an owner and owned assets are tracked and
Shared repository
used by multiple parties shared with other internal/external parties (e.g. regulators and other geographical units)
Multiple parties within a trade finance arrangement (e.g. importer, exporter, issuing bank,
A level of mistrust exists between entities
Minimal trust receiving bank, correspondent banks and customs) that do not “trust” each other and,
that generate transactions therefore, institute layer of verification and impose collateral requirements.
Interaction or dependency between A situation in which Alice needs to send funds to Bob, then Bob needs to send funds to
Transaction dependencies transactions is created by different Charlie. Bob’s transaction is dependent on Alice’s transaction, and one cannot verify Bob’s
entities. transaction without checking Alice’s first.
Good Intentions for Enterprise Blockchain
1. There MUST be more than a few legally separated parties that intend to
collaborate for reasons that will persist beyond the “honeymoon” stage
2. Parties must intend to control their own part of the infrastructure and
prevent any other party having administrative control over the system or
business rules
3. Parties must intend to achieve true tamper resistance of the data which
means they can assure no one colluded to tamper with ledger or business
rules
Consortium Woodgrove
6 Financial
Department
Investment
Location 2 Contoso
B consortium
Bank
c
Bank A
Public
blockchain Blockchain
Consortium
Bank 1 Person B
Northwind
Department Insurance c
A
Location 3 Traders
Northwind
Bank 6
Traders
Bank b
Location 4
• Many, unknown participants • Known participants from one + orgs • Known participants from multiple orgs
• Writes by all participants • Write permissions centralized • Writes require consensus of n participants
• Reads by all participants • Reads may be public or restricted • Reads may be public or restricted
• Consensus by Proof of Work • Multiple algorithms for consensus • Multiple algorithms for consensus
Blockchain is only a part of the whole system
Example: Blockchain in Supply chain
Why isn’t everyone using Blockchain right now?
Blockchain ledgers by themselves are incomplete
network applications
Blockchain with Microsoft
Blockchain with Microsoft Azure
Choose the ledger technology that meets your
needs
Deploy in the topology of your choice
App Builder
Horizontal SaaS & Adapters
1st Party
apps and workflows
3rd
Workflow Design &
Orchestration Party
…….
Coordinate with
Middleware
Fully managed
Ledger Core
enterprise ledgers
Distributed
Ledger A Ledger B Ledger C Ledger D
Ledger E
?
Enterprise ledgers
1 2 3
Identity Data
& Key
Enterprise
Integration
Platform
Off-Chain
Storage
Monitoring
& Security
3rd Party
Services
Auto-generate starter apps
Management (ML/BI)
Workflow/user admin
“We combined 3M DoubleTrust tamper-evident labels with Azure Blockchain to create a label-as-a-service
supply chain solution that can help identify counterfeits, protect business performance, and save lives.”
— Oscar Naim, PhD, Lead Software Architecture Specialist, 3M
Motivation
10%-30% of drugs sold in developing countries are counterfeits.
80% of the counterfeit drugs consumed in the US come from
overseas.
Prescription drug market is estimated at $900 billion worldwide.
The global market for counterfeit drugs is $200 billion dollars.
The global market for counterfeit products is $460 billion dollars.
Eli Lilly invested $110 million into stamping unique codes on every
drug package.
More than 30% of counterfeit drugs do not contain any active
ingredients.
© 2017 3M CONFIDENTIAL
Blockchain in Action | Pharmaceutical authenticity
Manufacturer Carrier 1
Prescription processor
The drugs originate from the The product is securely
The drugs packaged according to the
pharmaceutical manufacturer shipped with QR codes
appropriate dosage and sealed with 3M
verifying transfers at each
DoubelTrust, multilayer QR code labels
step
Warehouse
The product is again verified and stored in
the appropriate, secure environment
Carrier 2
Carrier 2 scan confirms receipt of
Retail store
1000 authentic bottles with
100 bottles are rejected before shelving
verified QR codes
due to incorrect QR codes
We’re not only going to get economic results, but hopefully we can transform and save lives at the same time.
It’s the most exciting and valuable project I’ve worked on in my 40 years with the company. It’s a really big thing.
— Ben Deefholts: Senior Research Engineer
Blockchain in action | Real-time grain tracking
Harvest Granary
Carrier 1
The grains are harvested and 25% of grains are found The grains are stored per
The product is securely shipped and
assessed for contaminants. The to have toxins and are manufacturer’s regulations
handled per manufacturer’s
remaining grains are then rejected. and compliance standards
regulations and compliance standards
packaged for shipment.
Miller
Food processors The grains are milled and must be handled
Transform the grains into per manufacturer’s regulations and
packaged goods for compliance standards
A
consumption per
manufacturer’s Retail store
regulations and Rejects the pasta products sent by food processor
compliance standards A due to poor handling procedures
B
SHARED LEDGER
Smart contract Harvest Granary Miller Food processors Retail store
Carriers
created • 25% of grains
• Grains
• Grains • Grains A: Pasta products A: Rejected – non-
Grain needs to be have toxins stored milled B: Bread products compliant handling
delivered
harvested and shipped. • 75% of grains • Compliant • Compliant C: Rice products B: Accepted
• Compliant
are shipped handling handling C: Accepted
handling
XBOX | Blockchain for royalty payments
“We are developing an ecosystem within the gaming industry that connects developers and publishers to game
performance. Providing near real-time access to data greatly improves the process’ effectiveness and insights that lead to
a more enriching experience for the partners.”
— Tim Stuart, Chief Financial Officer of Xbox
Blockchain in action | Manage royalty payments
SHARED LEDGER DATA
Content
Developer
CONTRACT CREATED
Media Sale: July 13th • Game Purchased • Customer Age
• Publisher ID • Customer Gender
Media Licensing
Video game $59.99
Purchase • Price • Location
$
Movie $12.99 Quantity
$ CONTRACT VISIBILITY
Song $3.99 Quantity
XBOX Platform
• Top Grossing Content • Publisher Demand
XBOX PAYS • Publisher Royalty • Net Revenue
ROYALTIES Content Publishers $ Marketing
Gain visibility into sales data
and royalty revenue,
CONTENT PUBLISHER A VISIBILITY
XBOX Platform enabling them to make
Consumers purchase digital content near real time decisions. Publisher C
• Customer ID
through the XBOX platform. The data $ Publisher B
then is written to the shared ledger. • Content•Dev ID
Customer ID
$ Publisher A
This automatically makes royalty data • Licensing• IDContent Dev ID
• Customer ID
visible to the XBOX publishers. Distribution • Marketing ID
• Licensing• ID
Content Dev ID
• Distributor ID
• Marketing ID
• Licensing ID
• Content•Provider ID
Distributor ID
• Marketing ID
• Content•Provider ID ID
Distributor
Content
Provider • Content Provider ID
Moog | Improve provenance tracking for critical items
Physical part
Each part is equipped with a unique
Schematic update Notification QR code enabling customer access to
Manufacturer updates design Digital twin informs customer that physical the digital schematic
to improve performance 010011 part is nearing its operational limit
Digital twin
In the cloud, the digital twin runs real-time
analytics to monitor the physical part’s status
Customer query Installation
Customer queries the most updated Customer uses the schematics to confidently 3D
schematics in the secure, blockchain print the perfect part form anywhere in the world
ledger using the QR code
SHARED LEDGER
Digital schematic Unique QR code Manufacturer updates Critical replacement
• Part #1560-01-505-8009 • Part #1560-01-505-8009 • Part #1560-01-505-8010 • Part #1560-01-505-8010
• Material: Titanium • Product ID #12.645.23 010011 • Material: Titanium • Product ID #12.645.24
• 3.12mm x 4.33mm • Digital Twin ID #12.645.23 • 3.13mm x 4.34mm • Material: Titanium
• Unique QR code link • 3.13mm x 4.34mm
Singapore Airlines | Expand customer loyalty
“This groundbreaking development in which we will be using blockchain technology to ‘digitalise’ KrisFlyer miles is a
demonstration of the investment we are making to significantly enhance the digital side of our business for the benefit
of our customers”
— Goh Choon Phong, Chief Executive Officer of Singapore Airlines
Blockchain in Action | Partner network management
Armed with a single version of the truth across the supply chain, Nigerian lenders and suppliers can
identify and build relationships with high performing entrepreneurs. That will help empower people to
create more jobs, more wealth, and a more prosperous Africa.
— Eghosa Ojo: Designer Thinker and Head of Innovation at Interswitch
Problem
Inefficiencies in the processing of financial instruments required to fulfill a supply
chain transaction results delays in completing a sales cycle
Bank Guarantee Financial
Legal Prose Agreements
Opportunity
Co-create with actors in a supply chain financing process and bring them onto
an optimized workflow platform that provides visibility and real-time status to
everyone in the ecosystem to drive performance and increase response time.
Corporate Corporate
Customer Solution
(Jimmy Create a blockchain-based product hosted on Azure that will process various
& Sons)
Bank Guarantee supply chain financial instruments for customers. This will be done by digitizing
Smart Contract and optimizing the process from request, approval and re-payment using a azure
workbench resulting in end-to-end transparency.
Approach
Build a distributed ledger solution for the industry to which the Corporates will
Shared Ledger get their vendors to participate, the vendors/corporates will get their banks to
participate.
Timing
Q3 2018 for asset creation from corporate data load, PR target October 2018
go live
Interswitch | Seamless supply chain financing
Corp. Sales Officer
Verifies the customer
with the bank
Bank Manager
Option to contend
the guarantee terms
SHARED LEDGER
Smart contract created Contract updated Contract updated Contract updated Contract updated
• Entrepreneur submits a • Supplier requests • Bank and the • The supplier receives • Entrepreneur
purchase order to a a bank guarantee supplier agree on the guarantee and receives the
supplier guarantee terms fulfills the purchase supplies
Organization Details
Global Partner Development Blockchain
Global OCP Tech , GBBS
Key people :
Key people : Diptendu Samajpati - Global Partner Lead
Venu Vedam - Global Lead Architect venuved@microsoft.com disamajp@microsoft.com
Usha Krishnan - Partner Sales (Americas) Ushapriya.Krishnan@microsoft.com
Mahdi Alirezaie - Global Black Belt (Americas) maalirez@microsoft.com Drive the blockchain business globally across the
Khaled Elbedri - Partner Sales (EMEA) Khaled.Elbedri@microsoft.com partner ecosystem, orchestrating across global and
Abdul Haseeb - Global Black Belt (EMEA) Abdul.Haseeb@microsoft.com local pods to bring in the right people to help in
Deepthi Prasad - Global Black Belt (APAC) Deepthi.Prasad@microsoft.com recruit, build , go –to market and manage Blockchain
global ROB & Sales
Helps in pre-sales engagements for Partner opportunities, provide technical thought leadership –
Architectural design , remove technical road block, speak about Microsoft’s Blockchain platform
Driving Engagement
Rhythm/ Awareness
Industry Global
Engagement Pre sales Technical Funding Partner
Industry events Monthly
Tracking support Support Support Drive
Expertise Webinars Sync
Hashed based
fingerprint Immutable
DiD – Decentralized iD
After graduating from John Hopkins University, Marie received a non-transferable token representing her medical
degree.
The token contains references to a series of off-chain claims that allowed Marie to prove additional characteristics
about her degree (GPA, honors, etc.) to her future employer.
This token is unique to Marie and is not something she could never give away or stake as collateral. Through a
series of skill-based interviews she started her residency at Swedish Medical Center (SMC) which granted her an
SMC non-transferable skill token as well as a starting balance of 800 ⓜ (medcoin).
The SMC skill token has a built-in expiry, requiring its owner to renew it every five years.
This ensured Marie’s medical skill was always up to the hospital’s standards. The ⓜ balance was applied every
day as collateral and was directly affected by the reviews from her patients and co-workers.
By applying her skill with effort, she was able to earn an additional 100 ⓜ over the course of the year.
This additional ⓜ provided peace of mind for Marie since the access control gate at the entrance of the hospital
required each staff member to have an active SMC skill token and a ⓜbalance of at least 700 prior to entry. In
addition, the hospital relies upon both types of tokens to determine promotions. Each new promotion required a
new type of skills test as well as an increase in total ⓜ balance.
Mahdi Alirezaie - maalirez@microsoft.com