Martin Willis

WORK EXPERIENCE

Branding + Marketing Intern

Otherwise Incorporated | Chicago, IL
January 2019 - March 2019
Managed social media account for ONE Wheeling Town Center, including drafting and scheduling social media
posts and engaging with other accounts to increase followers
Created blog content for 1000M using WordPress
Created social media analytics reports and made recommendations based on performance
Assisted in media planning by reaching out to media outlets and compiling media kits and rates

Client Advisor
Moncler | Chicago, IL
November 2018 - January 2019
Managed stock room to increase organization
Processed shipment in an efficient manner
Sold outerwear and accessories using product knowledge and a positive attitude

Men's Buying Intern

PacSun | Anaheim, CA
June 2018 - August 2018
Created daily sales reports by using business intelligence software to pull data into Excel
Analyzed sales data using metrics such as APS, COMP, IMU, WOH
Managed samples and assisted in product development for Back To School and Holiday assortment meetings
presented to senior buyers
Entered PO’s for new merchandise using Tradestone merchandising software
Compiled trend research and competitor research for reports sent to senior buyers
Presented a final presentation to senior leaders and executives on methods for discovering emerging brands

Sales Associate
Nordstrom | Oak Brook, IL
August 2016 - May 2018
Engaged customers to sell men’s clothing and outerwear
Offered styling tips and alterations advice
Met daily sales goals and enrolled customers in Nordstrom Rewards programs

EDUCATION RELEVANT COURSEWORK CONTACT:

Bachelor of Arts in Marketing
Minor in Fashion Business
Columbia College Chicago,
Class of 2019
Made Dean's List for 4 consecutive
semesters
3.6 GPA
Created a concept and business plan for a
men’s streetwear boutique, using Excel and mart.w@icloud.com
retail math in practical applications (708)528-6972
Created an integrated marketing campaign portfolium.com/martinwillis1
for fashion label Fear Of God
Ad campaign project developing a new
targeting strategy for Macy’s department
stores
Performed external and internal social media
audits using Google Analytics and Twitter
Analytics