Samantha Stevens

6 TwentyFourth Street Unit 104

Toronto, On M8V3N4
647-505-0858
stevens.m.samantha@gmail.com
Skills and Qualifications
• Received specific training from the University of Guelph-Humber in event management,
marketing communications and media relations.
• Sharp thinking and creative skills in developing achievable and rational strategies and tactics for
a corporate brand product or client.
• Comprehensive in writing promotional marketing material for consumer products and special
events.
• Engages in online social media platforms in tweeting, blogging and LinkedIn status about the
recent consumer products within the multimedia industry and marketing communications.
• Proficient in Microsoft Office, Excel,Powerpoint

Education
University of Guelph-Humber Toronto, ON
University of Guelph
Honours Bachelor of Mass Communications Anticipated completion May 2011
Humber Institute of Technology and Advanced Learning
Diploma in Media Studies
Specialization in Public Relations

Employment
Eye Communications Toronto,ON
Marketing and Promotions Intern April 2010 - December 2010
• Create and Write the monthly Guide issue promotional content for publication distribution to
highlight upcoming events in Greater Toronto Area
• Assist in online content promotion on the EYE Weekly website by uploading weekly contests
for autographed CD’s, concert tickets, and blockbuster film premiers.
• Initiates onsite event execution as EYE Weekly as the lead sponsor in local events such as
The Fringe Festival, Word on the Street and ScotiaBank BuskerFest Festival, and responsible
to distribute promotional material to the marketing manager. ‘

University of Guelph-Humber Toronto, ON

Research Support Peer September 2010-Present
• Help undergraduate students with basic academic research skills.
• Assist students in how to analyze and detect credible research material, show students how
to access multiple online databases within their particular field.
• Knowledge of online databases to research peer-reviewed academic journals and scholarly
books to investigate research topics.

Samantha Stevens 647-505-0858! 1

 Samantha Stevens
6 TwentyFourth Street Unit 104
Toronto, On M8V3N4
647-505-0858
stevens.m.samantha@gmail.com
University of Guelph-Humber Toronto,ON
Executive Vice-Chair, Media Networking Event January2010-March 2010
• Successfully hosted networking event for 175 students to meet 12 media industry
professionals
• Implemented Critical Path for full event and troubleshoot any necessary edits to ensure the
event ran smoothly and all tasks were completed with diligence.
• Effectively managed 20 classmates for the duration of the four month project.

Volunteer Experience
University of Guelph-Humber Radix (Newspaper) Toronto, ON
Photographer January2010-Present
• Technical skills in designing and photo editing images for specific publications and art
projects.
• Proficient in Adobe products: PhotoShop CS4, InDesign, Illustrator.

Epilepsy Toronto Toronto,ON

ScotiaBank Social Media Marketing Team August 2009
• Increased social media coverage for the Toronto BuskerFest Festival
• Media monitoring of the festivals coverage researching for media clippings from other
media outlets.

Royal Agricultural Winter Fail Toronto, ON

Public Relations Assistant November 2008
• Facilitated the Tim Horton Ag-tivity centre and supervised over hundreds of children and
their families.
• Facilitating in demonstration presentations from Animal Services and Pet Respect Dog.

References upon request

Samantha Stevens 647-505-0858! 2