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On January 30, 2018, Professor Emeritus Doris Estelle Long of The John Marshall Law
School (Chicago) gave the students of San Beda College of Law an insightful lecture about
Intelectual Property and E-Commerce Regulations.
She discussed the Three Different Entities Which Operate in E-Commerce n The ISP
(service provider, network operator) that provides the interconnectivity:
1. The website operator that provides the business platform through which sellers
operate
2. The Individual Sellers (businesses) that offer their goods through the platform or on
their own websites
With the advent of e-commerce and the perverse evolution of technology, itgets harder
and harder for people to protect our security. Prof Long made us aware that the internet despite
opening window of opportunities, may also create a breach of security and privacy.
We have to remember that e-commerce has its advantages and disadvantages. But Before
we jump into the advantages and disadvantages of ecommerce, let’s take a look at exactly what it
is. E-commerce is the business of buying and selling products and services online. The first
ecommerce retailers to gain popularity in the digital age were Amazon and eBay.
Here are some of the things you should take into consideration when deciding whether or not to
launch an ecommerce presence.
In a survey of store owners with a retail website, nearly half stated that they noticed a
significant increase in customers after hitting the digital arena, and 64 percent said they had a
measurable increase in revenue.
But just as it is important to explore the advantages of ecommerce, it is also important to explore
the disadvantages as well.
Thus, we have to be careful and be wary of what site we are venturing into. Remember to think
before you click.