Competitor Analysis - MM / YY

Competitor 1 Name
Business Analysis
Pricing Comparison Price
Lowest Price $
Highest Price $
Etc $
Business Type Y/N
E-commerce? Y/N
Brick-and-mortar? Y/N
Combination? Y/N
Etc Y/N
Product Line Price
Product 1 $
Product 2 $
Product 3 $
Product 4 $
Product 5 $
Product 6 $
Product 7 $
Etc $
Sales Analysis
Survey Answers Notes
Survey Answer 1
Survey Answer 2
Survey Answer 3
Survey Answer 4
Survey Answer 5
Survey Answer 6
Survey Answer 7
Survey Answer 8
Survey Answer 9
Survey Answer 10
Survey Answer 11
Etc
Marketing Analysis
Website / Marketing Audit Notes
Do they have a blog? Y/N
Can a visitor sign up for a newsletter? Y/N
Do they have product guides? Y/N
Demand generation strategy rank? Low / Medium / High
PR / social strategy rank? Low / Medium / High
Product marketing strategy rank? Low / Medium / High
Facebook Followers? #
Twitter Followers? #
Pinterest Followers? #
Instagram Followers? #
YouTube Subscribers? #
Vimeo Followers? #
Overall Engagement? Low / Medium / High
Low / Medium / High End? Low / Medium / High
Target Audience Describe
Etc Etc.
Notes

Etc

Etc
Competitor Analysis - MM / YY
Competitor 2 Name
Business Analysis
Pricing Comparison Price
Lowest Price $
Highest Price $
Etc $
Business Type Y/N
E-commerce? Y/N
Brick-and-mortar? Y/N
Combination? Y/N
Etc Y/N
Product Line Price
Product 1 $
Product 2 $
Product 3 $
Product 4 $
Product 5 $
Product 6 $
Product 7 $
Etc $
Sales Analysis
Survey Answers Notes
Survey Answer 1
Survey Answer 2
Survey Answer 3
Survey Answer 4
Survey Answer 5
Survey Answer 6
Survey Answer 7
Survey Answer 8
Survey Answer 9
Survey Answer 10
Survey Answer 11
Etc
Marketing Analysis
Website / Marketing Audit Notes
Do they have a blog? Y/N
Can a visitor sign up for a newsletter? Y/N
Do they have product guides? Y/N
Demand generation strategy rank? Low / Medium / High
PR / social strategy rank? Low / Medium / High
Product marketing strategy rank? Low / Medium / High
Facebook Followers? #
Twitter Followers? #
Pinterest Followers? #
Instagram Followers? #
YouTube Subscribers? #
Vimeo Followers? #
Overall Engagement? Low / Medium / High
Low / Medium / High End? Low / Medium / High
Target Audience Describe
Etc Etc.
Notes

Etc

Etc
Competitor Analysis - MM / YY
Competitor 3 Name
Business Analysis
Pricing Comparison Price
Lowest Price $
Highest Price $
Etc $
Business Type Y/N
E-commerce? Y/N
Brick-and-mortar? Y/N
Combination? Y/N
Etc Y/N
Product Line Price
Product 1 $
Product 2 $
Product 3 $
Product 4 $
Product 5 $
Product 6 $
Product 7 $
Etc $
Sales Analysis
Survey Answers Notes
Survey Answer 1
Survey Answer 2
Survey Answer 3
Survey Answer 4
Survey Answer 5
Survey Answer 6
Survey Answer 7
Survey Answer 8
Survey Answer 9
Survey Answer 10
Survey Answer 11
Etc
Marketing Analysis
Website / Marketing Audit Notes
Do they have a blog? Y/N
Can a visitor sign up for a newsletter? Y/N
Do they have product guides? Y/N
Demand generation strategy rank? Low / Medium / High
PR / social strategy rank? Low / Medium / High
Product marketing strategy rank? Low / Medium / High
Facebook Followers? #
Twitter Followers? #
Pinterest Followers? #
Instagram Followers? #
YouTube Subscribers? #
Vimeo Followers? #
Overall Engagement? Low / Medium / High
Low / Medium / High End? Low / Medium / High
Target Audience Describe
Etc Etc.
Notes

Etc

Etc