Acquisition of knowledge and concepts

Modifying Behaviours Changing Attitudes Sharpening Skills

Diploma in Talent Acquisition

& Social Media Recruitment
Gain from our collective wisdom of training over 3000+ HR professionals
Learn at India’s finest HR and Recruitment Academy to boost your employability

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Who Are We
We are a highly specialized academy with
specialist focus on talent acquisition
professionals

Our mission to enhance employability of aspiring

HR professionals by enabling contemporary
domain knowledge and industry relevant skill-set ,
to help them pursue successful careers in human
resources.
Diploma in Talent Acquisition &
Social Media Recruitment
About the Program
The pace of change is in the corporate world is both relentless and unprecedented. Ensuring appropriate individual preparedness
in this rapidly changing business landscape is the core foundation upon which successful HR careers are built.

Why attend this program

With increasing supply of fresh HR talent year on year, top organisations are adopting high standards while hiring
for entry level positions. This is a premier certification program is focussed on making students industry / job-
ready and propel them into new-age paradigm and build successful careers .

This certification program is designed to make students job-ready for both corporate and consulting firms.
Students will uncover all the core recruiting and HR skills in the context of today’s industry needs and ways in
which to apply them to get dramatic career growth and success .

Program Highlights
•A comprehensive program aimed at making students employable and industry-ready to be able to take up wide
range of recruitment or HR roles
•Get your students Social Media Ready and enhance employability quotient
•Goes beyond the text books and offers the most practical learning experience to understand the real business
world
•Offers unique blend of domain knowledge , industry relevant skills and awareness on critical performance areas
to ensure peak performance
•Makes students social media ready to deal with today’s digital business landscape
•Offers a learning experience into global trends and industry best practices to give a well-rounded grooming
Program Objectives

The core focus of the program is to introduce modern digital paradigm of recruitment and instil
research & consultative mindset in recruiters. In 2 weeks, participants will learn step-by-step
approach on how to recruit top talent with the right strategy and approach.

Participants will explore best practices, real-world examples, and trends that are critical to
cotemporary -modern recruiters to be able to solve complex hiring challenges.
•Gain 360 degree skill-set required for a modern recruitment role
•Develop a consultant/analyst mindset with the problem solving approach to address hiring challenges faced by
customers
•Learn to leverage best of technology platforms to transform your recruiting results
•Learn to engage and hire most unique talent using Social Media Channels
•Learn to create a larger network and deeper reach within social media that will increase your search capabilities
and build credibility
•Understand the role of social media in the current recruitment landscape and the advantages it offers over
traditional social channels
•Learn basics of social branding some point of view of attracting talent in the social space
•Content marketing and recruitment
•Conversational marketing techniques
•Understanding metrics and measurement in social recruitment
•Learn to create and customise social collaterals for achieving role positioning in the social space and attract
candidate mindshare
Certification & Other Details
Assessment & Certification:
•Periodic assessments all through the program to track and measure learning progress – Online Tests ,
Assignments & Project work
•Final assessment leading to certification from SkillScaler

What kind of roles can students apply for:

•Recruitment Coordinator / Recruitment Consultant / HR Coordinator / HR Executive positions with any of the
corporate
•Recruiter / Recruitment Consultant positions with any of the recruitments consulting firms

Why do this program

•Industry recognised certification programs adding value to students’ profiles
•Focus on fully preparing students to take on various HR roles with various organisations
•Training designed & delivered by HR experts with a successful and demonstrated career with some of the leading
companies
•Program designed to instil most relevant industry skills with focus current HR jobs in the market ‘
•Focus on Hands-on and actionable learning , with a guaranteed outcome of industry ready skills
 Course Curriculum
Discover
Focus of this section is to impart techniques to help
search and discover most unique talent in the Social and
Digital Space. Theme of this section is to empower
participants with techniques to help harness potential of
Job Boards , Repository and other platforms to the
fullest .
In this section participants will learn various technique
including X-ray and Structured Boolean methods to
seamlessly discover talent across platforms and
repositories .
• Key Word Generation & Deductive Sourcing
• Structure & Interactive Boolean Search
• X-Ray Search
• JD Deconstruction
• Job Boards , Linkedin , GitHub , &
StackOverflow
• Varies Chrome Extensions ,X-ray Generators ,
Job Aggregators
• Email ID Verifiers
Engage
The focus of this section is to empower recruiters with
the necessary insights, techniques and introduce path
breaking models to be able to build mindshare with
candidates. In this module will provide an understanding
of well researched techniques to engage candidates in
both online and offline world.
Participants will learnt to build high impact calling
scripts and in-mail / email templates to stand out in the
cluttered talent market place .
• Email & Inmail Crafting
• Call script customisation
• Social content design & customisation
• Employer & Talent Branding
• Art of selling roles
• Jobs Promotion & Social Media Branding
• Art of story telling for a recruiter
Hire
The focus of this section is to introduce various finer
aspect of a recruiting process including pre-screening ,
assessment , Negotiation and candidate hand-holding to
help take recruiting efforts to its logical outcomes.
Participants will learn actionable techniques to conduct
assessments fitment analysis and negotiations with
accuracy to achieve desired recruiting results .
• Evidence Based Assessment , Pre-Screening &
Fitment Analysis
• Double Validation Scheduling & Coordination
• Consultative Selling & Negotiation
• Resume Analysis & Grading Techniques
• Open Ended Questions & Probing Techniques
• Art of asking contextual questions
• Candidate counselling & Expectation
Management
 Course Curriculum
Domain Knowledge & Concepts
• Evolution of IT Services & Product Development In India • How is hiring different in IT Services , Products m Internet ,
• SDLC & Product Development Lifecycle Ecommerce & Startups ( in comparison to IT Services )
• IT Services & Product Development Landscape in India • Appreciate and understand hiring context
• Story behind start-ups & e-commerce and how is it different from • Understanding impact of social media and its hiring in current hiring
other IT disciplines scenarios
• IT eco system in India and key business drivers
• Important roles in IT Services , Product Development , Internet ,
Ecommerce & Startups
o KRAs & KPIs
o Key competencies and behavioural traits
• Current talent landscape in India

Industry Orientation Instructor Lead Class-

Workshops room sessions
Multi-
pronged Live-Synchronous
Case Studies
training Online Sessions

approach Simulated Job Recorded Video Based

Environment – On the job Learning
learning
Skillscaler Peak Performance Model

Stakeholder Engagement

Candidate Delight Focus
Performance
Business Context Orientation

Drivers

Market Intelligence

Sourcing Channels Management

Operations & Fulfilment Planning

Recruitment Strategy
Functional TA
Negotiation & Offer Closure
Competencies
Metrics & Data Analysis

Requirement Gathering & JD Deconstruction

Sourcing & Pipeline building
Core Recruitment Competencies
Candidate Pre-screening & Assessment

Business and Hiring Manager Engagement

Post Offer Follow-up

Best Practices Benchmarking

Business & Market Contextualization

Name : Raghunandan Patre
Mobile : 98450 95075
Email: raghunandan@skillscaler.com

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