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PAINT AND STITCHES


(TAILORING AND PRINTING SHOP)

A Feasibility Study Presented to the

Faculty of Senior High School

Saint Vincent’s College Incorporated

Padre Ramon Street, Estaka, Dipolog City

In Partial Fulfillment

Of the Requirements of WERCACA and III

Ageas, Kian E.

Bergado, Prince Chester Dave P.

Enconado, James R.

Garig,m Bryan O.

Moran, Rueven Benedict E.

Tic-ing Aira Von O.

MARCH 2019

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(INSERT APPROVAL SHEET)

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ACKNOWLEDMENT

This project feasibility study would not have been possible without the guidance

and the help of several individuals who in one way or another contributed and extended

their valuable assistance in the preparation and completion of this study.

The proponents would like to extend their deepest gratitude to Mr. Dexter E. Zayas,

feasibility study adviser who have imparted his knowledge to the researcher and the

encouragement to complete the research study.

The proponents would also like to express their appreciation to Saint Vincent’s
College Incorporated for allowing them to conduct the study and be able to complete in a
period of time

To the SVCI employees and students, for their hospitability shown and time spent
during the conduct of the study in answering the survey questions.

To our loving parents, whose unconditional support and unfailing love inspired us
to double our best, provisions that benefits us much in the completion and success of this
study, words of encouragement, and who continuously pushed us through this rewarding
journey.

To our dearest friends, for allowing us to borrow their resource and giving their
undying support.

And above all, to God for giving us strength, wisdom, peace of mind bestowed
upon us, good health, knowledge, faith in everything we asked for, and hope to look
forward to his plan of success, a part from God we can’t be ablr to fulfil each chapter.

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DEDICATION

This feasibility study is lovingly dedicated to the Almighty God, our foremost

inspiration and strength in pursuing this study towards the attainment of our personal as

well as our goal as a team.

To our beloved parents who have morally and financially supported as in

completing this study.

To our feasibility adviser, who have supported and guided us in the success of this

study.

To our beloved friends who have extended their support and encouragement to

complete the study.

And lastly, to the researchers who will be benefited from the study.

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TABLE OF CONTENTS

Contents Page Number

Title Page i

Approval Sheet ii

Acknowledgement iii

Dedication iv

Table Of Contents v

List Of Tables viii

List Of Figures ix

Business Logo x

Vision ii

Mission xi

Executive Summary xii

Chapter 1: The Proposed Business 1

Backgroun Of The Study 2

Objectives Of The Study 3

Scope And Limitations 4

Statement Of The Problem 5

Significance Of The Study 6

Approach And Methodology 7

Definition Of Terms 9

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Related Studies And Literature 10

General Sources Of Information 11

Chapter 2: Marketing Aspect 12

Introduction 13

Population And Respondents 14

Market Segmentation And Target Market Segment Strategy 19

Marketing Strategy 20

Sales Distribution Strategy 27

Statistical Data, Statistical Survey And Analysis Of Data 28

Market Analysis and Competitors Analysis 35

Supply and Demand Analysis 37

Market Share 28

Industry Analysis 28

Swot Analysis 39

Porter’s Five Forces Analysis 40

Demand Projection 46

Chapter 3: Management 54

Introduction 55

Working Schedule 55

Administrative Policies 58

Form Of Organization 60

Advantages And Disadvantages 60

Organizational Chart 62

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Job Description And Specification 63

Recruitment And Selection Process 67

Gantt Chart 69

Employees Benefits 70

Salaries Schedule 72

Chapter 4: Technical Feasibility 73

Introduction 74

Sevice Flow Chart 76

Project Location, Layout, Floor Plan 77

Supplies & Materials 79

Machineries & Equipment 87

Furniture and Fixtures 89

Miscellaneous 91

Waste Segregation Management 93

Utilities 94

Chapter 5: Financial Feasibility 95

Introduction 96

Major Assumptions 97

Project Cost 100

Sources Of Financing 100

Financial Statements 101

Notes to Financial Statements 109

Requirements And Schedules 137

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Financial Statement Ratio & Analysis 147

Chapter 6: Socio-Economic Feasibility 150

Introduction 151

Project’s Employees 151

Governments 151

Environment 152

Other Beneficiaries 152

Chapter 7: Findings, Conclusions And Recommendtaions 153

Bibliography 159

Appendices 160

The Researchers 184

LIST OF TABLES

Content Page Number

Population and Respondents 14

Price Schedule School Uniform Male 22

Price Schedule School Uniform female 22

Price Schedule P.E uniform 23

Price Schedule Intramural Shirts 24

Working Schedule 56

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Salary Schedule 72

Labor Requirement 72

LIST OF FIGURES

Figure 1- Do you go to tailoring shops? 29

Figure 2-Where do you usually go for your uniforms? 30

Figure 3-Do you depend on the quality of the product? 31

Figure 4- Are you satisfied with their services? 32

Figure 5-How often do you go to tailoring shop? 33

Figure 6-Would you avail our product and Services 34

Market share 38

Organizational Chart 62

Job specification 63

Gantt Chart 69

Service Flow Chart 76

Project layout, 77

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BUSINESS LOGO

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VISION

Print and stitches envisions to provide quality products to Vincentian men and women.

Giving them the Vincentian community comfort and ease in our business. Serving the

Vincentian men and women with the highest quality of our products and service to satisfy

their needs.

MISSION

Print and Stitches, in its pursuits to achieve its vision commits itself to:

I. Build customer loyalty and confidence by giving the highest level of satisfaction to

our customer.

II. Provides variety of shirt design and quality uniforms for Vincentian men and women

III. Provide fast access and service to our beloved customers.

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EXECUTIVE SUMMARY

Propose business: Tailoring and Printing Shop

Proposed business site: At the Study Area 4th Floor new Building

Proponent: Mr. Wilson R. Ageas

Researchers: Ageas, Kian E.

Moran, Rueven Benedict E.

Enconado, James R.

Garig, Bryan O.

Bergado, Prince Chester Dave P.

Mandag,Denmark D.

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