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The Book on
The essential information you need to know when deploying FTTX, from the central office to the outside plant to the customer premisesForeword by Jason Meyers Managing Director, Penton Custom Media
Penton Media is the publisher of
Telephony 
 Magazine
The eagerly awaited follow-up to ADC’s
The Book on FTTX 
 
www.adc.com
The Book on Next Generation Networksii
 
www.adc.com
iiiThe Book on Next Generation Networks
Foreword
The Problem with Innovation
By Jason Meyers, Managing Director, Penton Custom Media
Penton Media is the publisher of
Telephony
MagazineThe above is a title most people probably would not expect to see on a foreword to a book about next generation networks. But there is a reason behind it and a point to it, both of which I will get to in a moment. First, though, what is that problem? What could be problematic about innovation—in particular, about the network technology innovation that drives communication networks into the next generation, driven by the need and demand for advanced services and increasingly ubiquitous and continuous and instantaneous communications capabilities?The problem can be summed up in two words: expectation and execution. Innovation creates expectation in droves. Industries like telecom live and die by the expectation that is created by innovation. Companies get put on the map because of it. Whole market sectors are created around that innovation and the accompanying marketing buzz it generates. It’s electric. Industry associations and alliances are formed around those expectations. The media thrives on the expectation and multiplies it. (Some might say it’s the media’s fault.) Promises are made.

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