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GAP

Tag Line :
CONCEPT TO COMMERCIALIZATION
(or)

3600 Brand Culinary

SERVICES
Right from the point of launching a brand to taking and positioning in the market GAP creates an
unique identity for your Brand. GAP sets itself in your GAP of Concept and commercialization until you
realise your Brand gathers to be a successful brand with high Brand value.

RESEARCH STRATEGY BRANDING SERVICES

CONCEPT & MARKETING &


INNOVATION
CONTENT CREATION ADVERTISING

Research

If you understand your audience better then reaching your audience will also be easy. Professional
services that research out on the audience will grow up faster in the market. So GAP makes it a point
to understand the Brand in all possible ways and reaching out to the target audience through all touch
points.

In order to achieve this GAP works consultatively with the clients to identify and formulates a cost
effective and efficient marketing strategy that could really make a difference while commercialization
of the concept.

If necessary extensive market research would be carried based upon the necessity of the product /
service offering the client has got in his hands.

This is the reason GAP aligns to the motto of Concept to Commercialization.


Strategy

This is the vital part of GAP where the market gap of the Brands concept to commercialization is clearly
identified and effectively addressed.

The MARCOM strategies are then identified, formulated, analysed and then justified with real time
datas (subject to real time datas and case studies availabilities) and infographics to the client. The data
will be shared with a clarity on timeline.

Once client agrees upon our strategic and innovative means of establishing the brand then upon the
set agreement the visualisation of the Brand will be kick started.

Branding Services

As an equipped 3600 Brand Culinary organisation we undertake several branding activities that creates
meaning, protection and identity to your brand.

The list of Branding services are as follows,

1. Brand Naming
2. Brand Logo design
3. Brand Slogans
4. IP Rights
5. Brand Positioning

Concept & Content Creation

By now GAP would have ensured that, the brand has got the features, it is loaded with values and how
the brand has to be communicated to target group.

But it is essential to develop the Advertisement concepts and content so that it can have an appeal
over other competitor’s product. Also it is essential for the client brand that its offerings were
communicated to the audience in the right sense and the audience perceive in the intended form. For
this to happen effective and unique content and similar tone and appeal has to be maintained
throughout in all the marketing communications. It could be the website, pamphlet etc.

Marketing & Advertising

When it is about marketing GAP focuses on the outcome and potential possibilities of Brand
Activation. So our marketing strategies will be more of cost effective responsive marketing strategy
and we rely on guerrilla or disruptive marketing techniques.

In marketing and Advertising GAP is equipped to deliver all the three forms of marketing ranging from
BTL, TTL and ATL.

Innovation

We usually do not rely only on conventional marketing techniques or channels instead we formulate
a marketing technique that could make difference to make the audience turn their heads and test our
client’s offering.

Some of our Innovative approach includes,

 You tube channel Tie ups


 Co – Branding

Gaps uniqueness lies with the following,

 Cost Effectiveness
 Outcome Based delivery
 Well analysed and designed marketing strategy
 Innovative approaches.

Contact Us

Far Apart from everything we provide consultation at a free of cost because GAP feels consultation as
the gateway to understand the Brand better so that the best delivery can be ensured.

Walk in to our office or drop a query. We always wait to sip a coffee with you.

A 3600 Brand culinary is waiting.

Then why waste time….. Come taste it….

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