My title: Comparative analysis for Saffola Fittify and coco

soul range product of consumption in MT outlet

COMPARATIVE ANALYSIS OF FAST MOVING CONSUMER GOODS: AN

EMPIRICAL ANALYSIS OF CADBURY AND NESTLE
Dr. ANAND KUMAR SHRIVASTAVA

ABSTRACT:-
The purpose of this paper is to explore various factors which affect the preference
of the consumers for any particular brand. In this paper, two companies are taken into
consideration Cadbury India and Nestle. It examines the market share of each company and
the ultimate objective is to determine which brand of products should be procured in order to
increase sales. The study involved the analysis with the help of the information obtained from
Anand Metro Mart Pvt. Ltd. and the response of the respondent. In order to know about the
sales scenario, it also involves the calculation of average sales. Hence, result is obtained from
this detailed study regarding the preference of the customers towards Cadbury and Nestle
chocolates.

( https://www.journal.edwin.co.in/index.php/GJMS/article/view/2421 )
A Comparative Analysis of Different Types of Multipliers

Monu Kumari* and Sunita Malik**

The paper presents an analytical comparison of different types of multipliers like booth,
array and wallace tree multipliers based on different performance metrics such as power,
area and speed by reducing the partial products. Partial products are mainly responsible for
complexity and area, so the paper focuses on reducing the partial product stage. It is found
that wallace tree multiplier is best among all the above multipliers. As the multiplier size
increases, the complexity also increases in wallace tree, so booth multiplier is best for large
size.

SALE OF ORGANIC FOOD IN SPECIALIST AND

GENERAL RETAIL GROCERY OUTLETS -- A COMPARATIVE ANALYSIS.

Smoluk-Sikorska, Joanna

March 2013
The article presents the results of an inquiry research carried out in 2011 among specialist and
general retail grocery outlets offering organic food. A comparative analysis of the width and
depth of organic products range was conducted and grounds for lack of the offer complexity,
particularly in retail grocery outlets, were presented as well. The sources of supply in basic
products groups and the distance to supplier as the factors determining the offer were discussed.
The conducted research proves that the product range, especially in general retail outlets, is not
sufficient, which results from the offer of the intermediate links of the organic food distribution
channels and the relatively long distance to suppliers.

(http://web.a.ebscohost.com/ehost/detail/detail?vid=23&sid=c2c48e4c-8882-48c4-af9e-
6e4f81823c0d%40sdc-v-
sessmgr02&bdata=JnNpdGU9ZWhvc3QtbGl2ZQ%3d%3d#AN=87049932&db=bth )

Environmental Scanning by FMCG Companies in India: A Comparitive Study

Siddharatha S. Bhardwaj and Dev Kumar

The selected FMCG companies remain highly inclined towards various environmental forces
like economic environment and customers, socio cultural environment and competitors’
environment. However, scanning of other environmental factors like technology and
international environment are in moderate priority list of the FMCG companies. Differences
have been detected among the FMCG 40 companies concerning the extent to which these scan
external environment on certain fronts.

( http://www.ripublication.com/ijmibs-spl/ijmibsv4n1spl_06.pdf )