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Submitted in partial fulfillment of the requirement for the award of degree of Master of
Business Administration (DS)
Submitted by Submitted to
1
FACULTY CERTIFICATE
This is to certify that Ms. Neha Sharma student of class MBA (DS) semester IV
2017-2019 has completed her DISSERTATION under my supervision.
To best of my knowledge and belief that it is an original work by the candidate
and based on her efforts and that this work has not been submitted in any other
university or institution for any award of degree or diploma.
I am satisfied with the quality and the standard of this work and recommend its
acceptance in partial fulfillment for the award of MBA (DS) semester IV degree.
2
ABSTRCT
The career planning process is often illustrated as the last step in an ever-changing
work environment. The technical, professional, managerial, and interpersonal
skills to successfully perform and succeed in this rapidly changing work
environment are essential. There is a very real and immediate threat that many of
the professional skills that we have learned yesterday and today will be obsolete
and insufficient to cope with the inevitable changes in the future. While most
professionals are aware of the very real threat of skill obsolescence, few take the
opportunity to do definitive career planning regarding their future. The career
planning process is designed to help individuals examine their careers; evaluate
their training and educational needs; and develop some specific action plans to
maintain, enhance, and reevaluate the relevance of their professional and
managerial skills in a work environment that values rapid change and adaptation.
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ACKNOWLEDGEMENT
Date: NEHASHARMA
M.B.A. (DS) PART II
4
TABLE OF CONTENTS
Chapter -5 FINDINGS 35
SUGGESTIONS 35
CONCLUSION 37
Chapter -6 QUESTIONNAIRE 38
BIBLIOGRAPHY 41
5
Chapter-1
6
CAREER PLANNING AND DEVELOPMENT
INTRODUCTION
MEANING OF CAREER:
A Career has been defined as the sequence of a person's experiences on different jobs over the
period of time. It is viewed as fundamentally a relationship between one or more organizations
and the individual. To some a career is a carefully worked out plan for self-advancement to
others it is a calling-life role to others it is a voyage to self-discovery and to still others it is life
itself.
A career is a sequence of positions/jobs held by a person during the course of his working life.
According to Garry Dessler, “The occupational positions a person has had over many years”.
Many of today's employees have high expectations about their jobs. There has been a general
increase in the concern of the quality of life. Workers expect more from their jobs than just
income. A further impetus to career planning is the need for organizations to make the best
possible use of their most valuable resources the people in a time of rapid technological growth
and change.
CAREER DEVELOPMENT
Career development, both as a concept and a concern is of recent origin. The reason for this
lack of concern regarding career development for a long time has been the careless, unrealistic
assumption about employees functioning smoothly along the right lines, and the belief that the
employees guide themselves in their careers. Since the employees are educated, trained for the
job, and appraised, it is felt that the development fund on is over. Modern personnel
administration has to be futuristic, it has to look beyond the present tasks, since neither the
requirements of the organization nor the attitudes and abilities of employees are constant. It is
too costly to leave 'career' to the tyranny of time and casualty of circumstances, for it is
something which requires to be handled carefully through systematization and professional
promoting. Fortunately, there has lately been some appreciation of the value of career planning
and acceptance of validity of career development as a major input in organizational
development.
Career Planning aims at matching individual potential for promotion and individual aspirations
with organizational needs and opportunities. Career Planning is making sure that the
organization has the right people with the right skills at the right time. In particular it indicates
what training and development would be necessary for advancing in the career altering the
career path or staying in the current position. Its focus is on future needs and opportunities and
removal of stagnation, obsolescence, dissatisfaction of the employee.
In fact both individuals and the organization are going to benefit from career planning and
development. So the advantages are described below:
For Individuals
1. The process of career planning helps the individual to have the knowledge of various career
opportunities, his priorities etc.
2. This knowledge helps him select the career that is suitable to his life styles, preferences,
family environment, scope for self-development etc.
3. It helps the organization identify internal employees who can be promoted.
4. Internal promotions, up gradation and transfers motivate the employees, boost up
their morale and also result in increased job satisfaction.
5. Increased job satisfaction enhances employee commitment and creates a sense
of belongingness and loyalty to the organization.
6. Employee will await his turn of promotion rather than changing to another organization. This
will lower employee turnover.
7. It improves employee’s performance on the job by taping their potential abilities and further
employee turnover.
8. It satisfies employee esteem needs.
For Organizations
A long-term focus of career planning and development will increase the effectiveness of human
resource management. More specifically, the advantages of career planning and development
for an organization include:
1. Efficient career planning and development ensures the availability of human resources with
required skill, knowledge and talent.
2. The efficient policies and practices improve the organization’s ability to attract and retain
highly skilled and talent employees.
3. The proper career planning ensures that the women and people belong to backward
communities get opportunities for growth and development.
4. The career plan continuously tries to satisfy the employee expectations and as such
minimizes employee frustration.
5. By attracting and retaining the people from different cultures, enhances cultural diversity.
6. Protecting employees’ interest results in promoting organizational goodwill.
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CAREER PLANNING AND DEVELOPMENT PROCESS
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CAREER PLANNING & DEVELOPMENT STAGES
1. Exploration
Almost all candidates who start working after college education start around mid-twenties.
Many a time they are not sure about future prospects but take up a job in anticipation of rising
higher up in the career graph later. From the point of view of organization, this stage is of no
relevance because it happens prior to the employment. Some candidates who come from better
economic background can wait and select a career of their choice under expert.
3. Mid-Career stage
This career stage represents fastest and gainful leap for competent employees who are
commonly called “climbers”. There is continuous improvement in performance. On the other
hand, employees who are unhappy and frustrated with the job, there is marked deterioration in
their performance. In other to show their utility to the organization, employees must remain
productive at this stage. “Climbers” must go on improving their own performance. Authority,
responsibility, rewards and incentives are highest at this stage. Employees tend to settle down
in their jobs and “job hopping” is not common.
4. Late-Career stage
This career stage is pleasant for the senior employees who like to survive on the past glory.
There is no desire to improve performance and improve past records. Such employees enjoy
playing the role of elder statesperson. They are expected to train younger employees and earn
respect from them.
5. Decline stage
This career stage represents the completion of one’s career usually culminating into retirement.
After decades of hard work, such employees have to retire. Employees who were climbers and
achievers will find it hard to compromise with the reality. Others may think of “life
after retirement”
Despite planning the career, employees face certain career problems. They are:
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2. Low ceiling careers:-
Some careers do not have scope for much advancement. Employees cannot get promotions
despite their career plans and development in such jobs.
5. Others:-
Several other problems hamper career planning. These include lack of an integrated human
resources policy, lack of a rational wage structure, absence of adequate opposition of trade
unions, lack of a good performance reporting system, ineffective attitudinal surveys, etc.
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Chapter-2
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REVIEW OF LITERATURE
Career development
Personal career management and planning
By: Robert H. Rouda & Mitchell E. Kusy
This is the fourth in a series of articles which originally appeared in Tappi Journal in 1995-96,
to introduce methods addressing the development of individuals and organizations through the
field of Human Resource Development. (The article has been updated, and is reproduced with
permission of the copyright owner.) There is an increasing need for individuals to take charge
of the development of their own learning and careers for a variety of reasons: There is
increasing rate of change of our organizations and in the knowledge and skills we need to
perform our jobs. Career ladders are rapidly shrinking or disappearing as reorganizations lead
to flatter structures. There is an ever-increasing need for us to keep learning to keep up with the
rapid growth in knowledge and the rate of change of our workplace environments. And,
involvement in one's own development fosters greater commitment to the process than other-
directed activities.
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OBJECTIVES OF THE STUDY
NEED OF STUDY
Our career planning decisions and the career path we choose will determine the patterns and
texture of our life and career. Nevertheless, after years of research and work were done in
career planning, it has been concluded that most students leave high school and college without
any clear plan in their mind which guide them in selecting and pursuing a career or occupation.
It has been estimated that when people feel overwhelmed by a job or career, they sometimes
become over confident and often fail to plan adequately for the changes which they need to
make for restoring balance in their lives. Many students face a career problem and also struggle
so much to achieve their goals in life. But, students should become more strong and capable for
following the path of difficulties which will lead them to their career and for sure alleviate their
problems.
INDUSTRY PROFILE
Globally, the Indian Education sector is amongst the largest, with an extensive network of more
than 1.4 million schools (with over 200 million students enrolled) and more than 850
universities and 40,000 higher education institutes and is expanding rapidly in light of rising
income levels and growing demand for quality education in the country. Further, India also has
the world’s largest population in the age bracket 3 to 23 years which highlights the large
addressable market for this sector.
Literacy in India is one of the key deterrents to the socio-economic progress of the country. The
Indian literacy rate is currently 76% (Source: 71st Survey of the National Sample Survey
Organization (NSSO)) compared with 17% at the end of 1950. Although there has been a
significant increase in India’s literacy levels, it still has the largest illiterate population in the
world, with its literacy rate below the world average of 86%. Additionally, according to various
experts, a majority of the graduates from universities are not easily employable.
The education sector in India has witnessed a paradigm shift in recent times. Once operated
primarily as a philanthropic or a nation building activity, it has since transformed into a ‘sector
in its own right. So far, basic primary education and certain specific institutions for higher
education, like the Indian Institutes of Technology (IITs) and the Indian Institutes of
Management (IIMs) have been the prominent parts of the Indian education sector. However,
due to an increase in competition coupled with the increasing need to provide quality education
and generate positive learning outcomes, the Indian education sector is slowly but steadily
moving on the reforms track.
Management education in India has come a very long way in the last two decades. From a
handful of B-schools such as IIMs that were popular nationally to the spurt of private
management colleges across the country that are able to match the education standards followed
internationally; the management education scenario has undergone a massive transformation.
But being a dynamic field, it is always necessary to deliberate about the next big step that will
shape the future of MBA education in the country.
The first thing to evaluate in this regard is the motive which inspires so many students to pick
MBA as their preferred career choice. Traditionally touted as the best career option available to
students, MBA is often cited as the sword that cuts shorts the climb up the corporate ladder.
While this still continues to a major source of inspiration for MBA aspirants, today’s students
have started looking for avenues beyond this singular goal.
Simple job placements and statistics are not enough to deem an institute apt; aspirants also look
for fast paced career growth, skill enhancements at personal as well as institutional level and a
platform to launch them into the business world with impactful credentials. Another interesting
trend which has been seen among MBA aspirants is to look at the success ratio of institute
alumni up to 5 to 10 years after passing out from a B-school. All these factors make up the crux
of the motivation while choosing MBA colleges.
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Career Prospects after MBA
Despite the major challenges such as global economic meltdown, management education in
India has been able to adapt and evolve as per the contemporary needs of students and the
industry. While traditional career prospects such as investment banking, management
consultants and financial analysts still hold a considerable amount of sway; there are many new
career avenues which have emerged as successful career prospects for MBA graduates. For
instance, luxury management or fashion and apparels which are traditionally handled by
creative agencies have started seeing a steady influx of management talent which can enhance
their business prospects further. Similarly, event management has also emerged as a very
lucrative and prosperous career option for management graduates. Management forms the core
pillar of success for any organization, operational in any field. So, the scope of career prospects
for management graduates is only limited by their talent, interest and imagination.
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Chapter-3
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RESEARCH METHODOLOGY
RESEARCH DESIGN:
A research design is purely and simply the frame work of plan for a study that guides
the collection and analysis of data. It is a blue print for a complete study. It resembles the
architects blue print map for constructing a house. There are three types of research design
namely.
Exploratory
Descriptive
Causative
The type of research carried out for this project is Descriptive in nature.
The main characteristic of this method is that the researcher has no control over the variables;
he can only report what has happened or what is happening. The methods of research utilized in
descriptive research are survey methods of all kinds, including comparative and co relational
methods.
AREA OF STUDY
The units selected for the purpose of study are hundred students from different education
institutes.
SAMPLING DESIGN
I.A sample design is a definite plan for obtaining a sample from a given population.
The sample of 100 students is taken.
DATA COLLECTION
The task of data collection begins after a research problem is being defined and research design
chalked out.
DATA TYPES:
a) Primary Sources
The primary data are those which are collects fresh and for the first time, and thus happen to be
original in character.
The primary source of collecting the data was through.
Each respondent was asked to fill a questionnaire covering the personal data of the respondents
such as age, year of experience, income. The questionnaire also included dimensions relating to
organizational commitment among employees. The time duration to fill the questionnaire was
5-10 minutes.
b) Secondary Sources
The secondary data are those which have already been collected by someone and which have
already been passed through the statistical process.
Data is also collected from:-
i. HR Manual.
ii. Various Books, Magazines.
iii. Internet.
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TOOLS AND ANALYSIS
STATISTICAL TOOLS
Weighted AVERAGE method is used to sum up the views of the various respondents to obtain
mean score for the particular statement. This gives a picture of respondent’s expression on
particular point.
Chi – square test is used to substantiate the results arrived using earlier methods. The formula
for chi– square analysis.
(O-E) 2
X2 = ---------
E
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Chapter-4
22
COLLECTION AND ANALYSIS OF DATA
DATA CLASSIFICATION
No of
S.NO Particulars factor percentage
respondent
Adult (21-25)
1 Age yrs. 100 100%
Male 51 51%
2 Gender
Female 49 49%
31%
MBA (HR) 31
45%
3 Qualification MBA (FIN) 45
24%
MBA (MAR) 24
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PERCENTAGE ANALYSIS:
Chart 4.2.1
INTERPRETATION:
From the above chart it is found that most of the students feel confident about career planning,
whereas none feel bored about career planning process.
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Table: 4.2.2 View of respondents about what career areas they are interested in
Chart 4.2.2
INTERPRETATION:
From the above chart it is found that most of the students thinks they have 2or 3 possible areas
that might interest me, whereas 2% students still don’t know yet what type of career they want.
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Table 4.2.3 view of respondents about career areas that might interest them
c. Start-ups 41 30.6%
d. Other 1 0.746%
Chart 4.2.3
INTERPRETATION:
From the above table it is found that 38% respondents are interested in going for corporate
sector whereas 30.6% respondents are interested in government sector as well as in start-ups.
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Table 4.2.4 view of respondents about what they have done to plan their career
e. Other 2 1.07%
Chart 4.2.4
INTERPRETATION:
From the above table it is found that 35.50% respondents talked with their friends/family about
their career whereas 21.50% respondents looked at websites, videos or books about their career
and internship too.
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Table 4.2.5 view of respondents about whether the PGDM course is helpful for career planning
Chart 4.2.5
INTERPRETATION:
From the above chart it is found that most of the students think that the PGDM course helps
them in career planning, whereas 12% students think that it didn’t help them in planning their
career.
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Table 4.2.6 view of students on this course how it helps in increasing their skills
b. Communication in 24 34 37 3 2 100
writing
c. Working with people 27 53 18 1 1 100
Chart 4.2.6.
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4.3 Chi – square- one way calculation
Table 4.3.1. To test whether there is any significant difference in opinion among the
respondents towards the helpfulness PGDM course in career planning,
Result
Calculated value: 57.76
Tabulated value: 6.635
Interpretation
Since the calculated value is more than the tabulated value, Alternate hypothesis is accepted.
Hence there is significant difference in opinion among the respondents towards helpfulness of
PGDM course in career planning.
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Chi-square test-two way calculation
Table 4.3.2. To test whether there is any significant difference in opinion among the
respondents towards the helpfulness PGDM course in career planning,
Observed frequency
Male Female Total
Yes 40 48 88
No 9 3 12
Total 49 51 100
E= (row total for the row of that cell) * (column total for the row of that cell)
(Grand total)
No 5.88 6.12 12
Total 49 51 100
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Table 4.3.4 table showing the calculation of chi-square test.
Total 49 1.8807
Result
Calculated value: 1.8807
Tabulated value: 6.635
Interpretation
Since the calculated value is less than the tabulated value, null hypothesis is accepted. Hence
there is no significant difference in opinion among male and female towards the helpfulness
PGDM course in career planning.
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Chapter-5
34
FINDINGS & SUGGESTIONS
Findings:
1. The chapter highlights major inference drawn from the study results and also presents
certain workable suggestions for implementation.
3. More than 75% of the students have felt that this PGDM course helps them in career
planning.
4. Most of the students agreed that this course helps them in working with people.
5. Almost all the students agreed that the PGDM course helps them in increasing their
skills.
6. Though there is no significant difference in opinion among male and female towards the
helpfulness PGDM course in career planning.
7. It has been found that most of the students are cleared in their mind about the career
areas in which they are interested.
9. Majority of the students talked to their families and friends about their career.
Suggestions:
1. Awareness about career planning and development has to be made among students.
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CHAPTER-6
36
CONCLUSION
Career planning and development programs as we find from the study plays crucial role in
student’s life. Career planning is an integral part of every student’s life. It motivates and
inspires and develops skills in students to work harder and keeps them loyal towards their
goals. Career planning helps the students know the career opportunities available in corporate
world. This knowledge enables the students to select the career most suitable to his potential
and this helps to improve student’s morale and productivity. On the basis questionnaire and
personal interviews with the students, it was found that the PGDM course helps the students in
planning their career. So for conclusion, the objectives of the study, to get the overall knowledge
about actually what the career planning and development is, the scope of such programs in the
education industry are adequately fulfilled. And study concludes that in education industry
because of its monotonous courses and due to tough pressure as well as more stress and
frustration, need to be handling the careers of most valuable asset that is the People.
Conclusively that was worthwhile to choose such topic as project, which is not only important
for students, But for the researcher also to select the career, in a particular line and may be a
particular industry in which one wants to make the career and get enough chances of
advancement in career.
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QUESTIONNAIRE
1 = Strongly Agree
2=Agree
3=Neutral
4=Disagree
5=Strongly Disagree
Strongly Strongly
Options Agreed Neutral Disagreed
Agreed Disagreed
Communic
a. ation 1 2 3 4 5
verbally
Communic
b. ation in 1 2 3 4 5
writing
Working
c. 1 2 3 4 5
with people
Creative
d. 1 2 3 4 5
thinking
Logical
e. 1 2 3 4 5
thinking
Working
f. with tool & 1 2 3 4 5
equipment
g. Leadership 1 2 3 4 5
Being on
h. time for 1 2 3 4 5
work
Having
i. good 1 2 3 4 5
attendance
Being
motivated
j. 1 2 3 4 5
& taking
initiatives
Managing
k. timelines & 1 2 3 4 5
project
Dressing
l. appropriate 1 2 3 4 5
ly for
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workplace
Understand
ing
m. 1 2 3 4 5
workplace
safety rules
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BIBLOGRAPHY
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