Industrial Age

- When civilizations started embracing more technological advances like the

Gutenberg printing press, the world was ushered into the industrial age.
- 1700s-1930s
-The Industrial Age is a period of history that encompasses the changes in
economic and social organization that began around 1760 in Great Britain
and later in other countries, characterized chiefly by the replacement of
hand tools with power-driven machines such as the power loom and the
steam engine, and by the concentration of industry in large establishments.
- This age clearly saw the active role of technology in advancing the way we
communicate and disseminate information.
- Humans and machinery were hand-in-hand towards advancing the world
into this new age.
- People used the power of steam, developed machine tools, established
iron production, and the manufacturing of various products (including books
through the printing press).
- Example forms of media:
- printing press for mass production (1900)
- Newspaper – The London Gazette (1740)
- Typewriter (1800)
- Telephone (1876)
- Motion picture photography/projection (1890)
- Commercial motion pictures (1913)
- Motion picture with sound (1926)
- Telegraph
- Punch cards
- Due to the mass-producing printing press, newspapers were soon
developed, allowing citizens access to news and information that affected
sectors of their lives
(The very first newspaper was printed in the 1590’s in Western Europe)
- Image recording and the invention of photography also began during this
era.

 Louis Daguerre (1839) - He introduced the daguerreotype system of

capturing images in a flat copper sheet.
 George Eastman (1888)- invented the first easy to use handled
camera called Kodak camera, making photography accessible to the
masses.
 Samuel Morse (1844) - Invented the telegraph, this allowed the
rapid transfer of messages via wires and cables, as the sender
encoded the information and the receiver decoded it at the other end.
 Alexander Graham Bell (1876) - He was credited with inventing
and patenting the first practical telephone.
 Thomas Edison (1877) - Experimented with recording sound and
music with his invention of the Phonograph.
- Also tinkered with another media-film as he invented incandescent
light bulb and gave a big contribution to the film making technology.
- He also invented kinetoscope, a single viewer film system which
allowed a person to individually watch short films by peeping through
the bulky kinetoscope machinery.
 Emile Berliner (1887) - Successfully developed a sound and music
recording system, he created the gramophone system which played
back music recorded on a flat discs or records.
 Eldridge Johnson - Improved the gramophone system upon by the
invention of a motor system.
 Auguste and Louis Lumiere - Opened the first theater dedicated to
screening films called the cinema. They also invented the
cinematographe, which had the capacity of a film camera to record
images and the capacity of a film projector to project the film onto the
big screen.
 James Clerk Maxwell (1873) - Experimented with the
electromagnetic waves or radio waves.
 Heinrich Hertz (1887) - Demonstrated the first transmission of radio
waves.
 Edouard Branly and Oliver Lodge - Respectively worked on
improving radio wave frequency transmissions of both the transmitter
and receiver technologies.
 Guglielmo Marconi (1894) - Taken up and improved Branly and
Lodge’s innovation, he was the first person to recognize the
commercial viability of the radio system.
 Philo Farnsworth – holds the credit of making the first television
transmittal of picture in 1927. In 1934 he made the public
demonstration of the early prototype of the television.