Minimum Deliverables for Design Projects (for New Media Design)

a) Resolve Conceptually
The student should be able to:
1. Resolve a project conceptually, without any major flaws or gaps in the concept.
2. Demonstrate the capacity to generate more than one idea ie propose alternatives.
3. Translate an idea into a concept.
4. Situate their idea/concept historically, and conduct a thorough literature review and precedent
studies on the field/area/topic/research question of his/her interest.
5. Frame intent and define the brief/boundaries of the project.
6. Engage with his/her design, and its consequences, philosophically.

b) Demonstrate Design
The student should be able to:
1. Demonstrate an ability to deal with the spectrum of design ie engage in the design of products,
processes, services and systems.
2. Apply design theory (for example, principles of design) specific to the nature of their project, and
articulate how the theory has influenced the design.
3. Deal with formal aspects of a design such as form, material, colour, texture, typography, etc.
5. Assimilate diverse knowledge and skills required to bring the concept into being.
6. Display a deep understanding of contextual issues by engaging with people and communities, as
manifest in the field work conducted for the project.

c) Prototype Technically
The student should be able to:
1. Prototype iteratively, from an initial concept prototype to the final working prototype.
2. Demonstrate technical abilities such as software programming and electronics in the making of
the prototypes.
3. Demonstrate competent workshop skills, with knowledge of appropriate tools, techniques,
methods, processes and materials required to construct prototypes.

d) Communicate Effectively
The student should be able to:
1. Frame a thoughtful title for his/her project.
2. Prepare a concept note that encapsulates the project.
3. Construct coherent arguments in the thesis document, that are embedded in design history,
design theory and design philosophy.
4. Capture the design through appropriate visual means such as photographs, diagrams, flowcharts,
etc that communicate the design effectively.
5. Construct a convincing narrative that succinctly communicates the design, through moving
images.

e) Behave Ethically
The student should be able to:
1. Acknowledge the contribution of his/her peers or collaborators in the project, with clarity on roles
of every person involved in various phases of the project, the nature of contribution and its extent.
2. List references to other work (literature and precedents) that may have influenced or inspired
his/her project.
3. Resist misuse of manpower, machinery, materials and money for his/her gain.
4. Disclose intent to secure intellectual property rights for his/her project.

Draft v1 / JK / September 2017