SALES AND MARKETING ACTIVITIES USED BY REAL

ESTATE
QUESTIONNAIRE FOR CHANNEL PARTNERS

NAME:
Name of Firm if you are Associated with:
AGE:

o 21-30
o 31-40
o 41-50
o 51-60
o 60 above
GENDER:
o MALE
o FEMALE
Q1) How Did you get started into this business? (Multiple choice)
 Own interest
 Influenced by others
 Market Potential
Q2) How long you are in this sector?
o Less than 1 year
o 1-3 years
o 3- 5 years
o More than 5 years

Q3) Which Sales promotional activity do you prefer? (multiple choice)

 Advertisement
 BTL Activities
 Events
 Radio Activity
Q4) For High-End Product selling which strategy do you prefer?
o Attractive gifts
o Foreign Tours
o Celebrity Events
o Attractive Incentives

Q5) Do you have your own Website?

o Yes
o No
o If yes (please specify)…………………………………..
Q6) How do you choose builder to provide services to you? (multiple choice)
 Builder’s Reputation
 Timely Payment
 Quality of Project
 Project Location
 Pricing
 Providing Timely possession to Customers
Q7) Which builder has good relationship with you? (multiple choice)
 Omaxe
 Rishita
 Paarth Infrabuild
 Shalimar
 DLF
 Ansal API
Q8) Are you registered in RERA?
o Yes
o No

Q9) Do you think after RERA registration more prospects approached you?
o Yes
o No
Q10) Which Marketing activity do you prefer for lead generation?
o Digital Marketing
o Social Marketing
o Promotional Activities
Q11) How can we improve our services as compared to other builders?
o Timely Payment
o Regular meetings
o More incentives
o Get-together Events

Q12) Does sales promotion activity helps in guiding customer on Purchase Decision?
o Strongly Agree
o Agree
o Neutral
o Disagree
o Strongly Disagree

Q13) Which source of information do you find trustworthy and appealing? (multiple choice)
 Newspaper
 Hoardings and Billboards
 Websites
 Radio Activity
 Emails
 Social Media
Q14) Does our activities create immense awareness about our project?
o Strongly Agree
o Agree
o Neutral
o Disagree
o Strongly Disagree
Q15) When a customer comes to you which builder do they prefer?
o Omaxe
o Rishita
o Paarth Infrabuild
o Shalimar
o DLF
o Ansal API

Q16) How would you rate your experience with us.?

o1 o2 o3 o4 o5