MASTER’S DEGREE APPLICATION

STATEMENT OF PURPOSE

国籍/Nationality： Pakistani 姓名/Name： Misbah Shakeel___

报考学院/School to apply: School of Management at BIT _____
报考专业/Specialty： MBA (Marketing)________ _______

Academic Background:
I have done my graduation in Business Administration (BBA-4Years). Throughout my all
semesters in National University of Modern Languages, Islamabad (NUML) I have done many
research projects with the collaboration of Group fellows. In all these projects, I was always
deputed as Team Leader. Our university has a strong emphasis in the research field in finance.
The topic that was under study by researchers “Value incongruence”, was selected by us. We
did research on value incongruence in which we designed a model showing problems faced by
the organizations due to difference between employee’s personal values and organization
values. These projects provided us opportunity to generate innovative ideas. I learned different
things through these projects like these projects helped me to understand different consumer
behaviors and market fluctuations. I participated in many seminars and conferences. I arranged
seminars at NUML with my group members. I also made a video about “Stress at workplace’’
with my two group members. I also put the stall at NUML during entrepreneur week with my
two group members. The name of stall was “Mirchi on Hai’’. We designed its logo and banner
for advertising, during this project I learned to take right decisions in less time. I also did some
other projects such as SWOT analysis and operational management decisions of different
companies. I have been awarded for six weeks’ internship in the department of HR at Pakistan
Telecommunication Limited PTCL. From this Internship I gained quality level knowledge and
experience which will help in my future work and researches. During my internship period I
have learned a lot of knowledge to my field and working experience by my senior manager,
which will help me in my career. While working on the above projects, I found myself highly
motivated and enthusiastic towards graduate studies and research. That’s why I believe that
master studies would be a great step forward and improve my skills related to research and
development.
My Personality:
I was an active somehow indulgent student among others during my undergraduate studies,
very often involved in many curricular and co-curricular activities. By fact, I am a socially
active person with a friendly nature, a good communicator indeed who is blessed with many
friends. I keep a keen view of the reality of life thus approach people with a positive mind and
attitude and always prove to be helpful with honest efforts and true dedication. Besides that, I
always feel very joyous and fortunate to meet and greet people belonging to different
backgrounds and cultures. I always try my level best to put my honest efforts and dedication
towards helping other people. To lead in a peaceful life, I develop other good habits like
reading, writing, listening to music, dancing etc. I tend to understand things quicker, always
weigh the pros and cons of a situation. I try to be modest and honest in my social circle. These
were different aspects of my personality. I believe these aspects will help me in achieving my
objectives in life and become a better person with each passing day.

Why I chose to study at BIT University?

I selected BIT University because its research focused mainly on Marketing. Additionally, I
am attracted to the fact that the faculty of Marketing holds strong ties with organizations and
the faculty provide substantial funding, advanced facilities and suitable test environments for
research, which indicate that experts with extensive and pioneering knowledge will
appropriately guide my research and use me for excellent projects.

Study Plan in China:

I would like to do master degree from a reputable Beijing Institute of Technology (BIT) By
exposing different research projects. During my studies, with great hidden abilities in myself I
will try to come up with my best of everything. I am so much curious about this subject to learn
and research. In the meantime, I also want to help the university in any kind of research work
if they need me to do about this subject. I believe that master’s degree from China will provide
me with solid understandings of fundamental tools for the analysis techniques in the market. I
hope that I can gain more experience in dealing with situations, people, systems and markets
which will be of a great help in my future career
Why I choose China:
Analyzing and observing the fast development of China, I am really impressed by the way
these individuals have proved themselves to be dedicated to their work and with true efforts
they have set China as a successful example for other third world or developed countries. The
fast-growing economy, technological advancement and the global ranking education
institutes of China with high reputation makes a great aspiration for the students and
professionals for the better career perspectives. Thus such kind of positivity has boosted my
confidence further and I am highly satisfied with the decision I have taken. Another reason for
choosing China is that students who have studied in Chinese Universities are very successful
in finding job in top level companies or even in setting up new business. The acquired skills
and knowledge are also useful in making their existing businesses flourish to a much greater
level. A strong educational background this study will help me in making a difference in my
professional life. Chinese education system has a very good reputation and assures quality
education. The fast-growing economy, China’s journey toward emerging super power, global
ranking educational institutes with good reputations provide students batter career
perspectives. Moreover, China’s diverse cultural norms and values, the famous gentle
hospitality of its people friendly relations clarity to make me feel China as my second
homeland; also my family fully supports my choice for China being my preference for
university studies. All these reasons put together to make China an ideal place for me to do my
master’s degree.

My Plans after Graduation

After graduation, I plan to find a job as a Manager in Pakistan. I have lived in Rawalpindi
Pakistan for more than 10 years and finished my undergraduate studies in National University
of Modern Languages Islamabad, there are many good Organizations in Islamabad Pakistan.
So, that it might be easy for me to find a position there.