Beruflich Dokumente
Kultur Dokumente
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• Structural • People
– Changing the organization’s – Changing attitudes,
structure or its structural expectations,
components perceptions, and
behaviors of the
• Technological workforce
– Adopting new equipment or – Techniques or
operating methods that programs to change
displace old skills and require people and the nature
new ones and quality of
• Automation: replacing interpersonal work
certain tasks done by relationships.
people with machines
• Computerization
• Growth /expansion
– As an organization grows , jobs tend to
expand in scope as well as number; structures
are more complex
• “To win”
– Competition driven; establish
market/competitive advantage;
• Continuous learning
– Continuously adapting new ways of thinking
and doing things involving entire organization
from top down and vise versa
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• Gradual
– Change that occurs slowly over a prolonged
period at a steady rate or with minor
fluctuations in intensity
• Radical
– from a stable period to a sudden, dramatic
change done in a single stoke resulting in
marked effects
• Crises
– Change that has a roller coaster pattern;
radical action in response to a crises is
followed by a marked fall off / clam until the
next crises
Responses to change
LEAD RESIST
FOLLOW
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Responses to change
• Unfreezing
– Creates the motivation to change
– Activities such as data presentation that allow
members to understand WHY change has to
happen
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• Changing
– Provides new information, new behavioral
models or new ways of looking at things
– Activities that introduce the change in as clear
matters as possible to the members
• Refreezing
– Helps employees integrate the changed
behavior or attitude into their normal way of
doing things
– Activities that embed change into members’
operations
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Step Description
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Step Description
5) Empower broad- Eliminate barriers to change, use
based action target elements of change to
transform the organization
6) Generate short-term Plan for and create short-term “wins”
wins or improvements
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Resistance to Change
Resistance to Change
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