For use with Platinum Amway Direct Sellers (ADS) and above.

Not for use with prospects or Amway Direct Sellers below Platinum.

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CORE PLUS
DISCRETIONARY
INCENTIVES Inspiring Direct Sellers to
Build a Growing Business

Amway is Investing in Direct Sellers

The Amway™ Core Plus+ discretionary incentives
program is the new, global program designed
to complement the Amway Direct Seller (ADS)
Compensation Plan (the Core Plan). Core Plus+
• With the support of the founding families, Amway is
investing even more in direct seller compensation
• Does not shift any money away from leader compensation
• Grounded in market research and analysis

incentives can help direct sellers start earning • Designed in partnership with ADS leaders around the world
more from their first sale, and rewards can keep
growing as an ADS business does.
Core Plus+ Incentives are Designed to:
New ADS and Business Builders Pay more meaningful early income.
Amway research shows that early and meaningful Encourage profitable sales teams earlier by rewarding
earnings help direct sellers start strong and ADSs as they sell products to customers and build a team
who does the same.
stay inspired. Direct sellers can begin earning
incentives by selling products to customers and Recognize ADS sooner in their journey for sustainable
selling and business-building activities.
helping ADS they sponsor do the same.
Preserve leader income and equity with premium
compensation opportunities.
Leaders
Earn more from the Core Plan and Core Plus+
with sustainable growth and a balance of width
and depth. Building qualified sales teams can
increase your rewards – year after year!

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AMWAY™ CORE PLUS DISCRETIONARY INCENTIVES PROGRAM
For use with Platinum Amway Direct Sellers (ADS) and above. Not for use with prospects or Amway Direct Sellers below Platinum.

AMWAY DIRECT SELLER COMPENSATION

NE W !

Core Plan Core Plus+

Foundational compensation for all Discretionary rewards for optimal business structure
direct sellers, which includes: and sustainable growth, which include:

SALES COMMISSION EARLY INCENTIVES LEADER INCENTIVES

available to all ADSs • Customer Sales • Personal Group Growth
Incentive+ Incentive+
LEADER COMMISSIONS • Bronze Foundation • Frontline Growth Incentive+
Leadership Development Commission Incentive+ • Two-Time Cash Incentive+
Group Development Commission • Bronze Builder
Incentive+
Enhancement Sales Commission
Annual Emerald, Diamond and Diamond Plus
Commissions
Annual Two-Time Cash Awards for Global Award Retail Margin
Recognition Extra income for selling products between MRP and
DAP

Founders Achievement Awards

(FAA) Trade Discount
Trade Discount is a discount given to Amway Direct
Annual discretionary incentive for Sellers when they effect purchases of eligible products
high achieving ADS leaders from Amway for retailing.

NEW! BRONZE PIN

Qualify for the Bronze Builder Incentive+ to receive the new pin…
and set the path to Silver, Gold, Platinum and beyond!

Ready with Support

Leader Growth Solutions (LGS) can provide tools and information to help ADS leaders set strategy, engage teams
and make the most of Core Plan commissions and Core Plus+ incentives and recognition.

Training courses for New ADS, Business Builders and Leaders can be leveraged to teach Core Plus+ incentives,
build selling skills and grow sustainable businesses.

Communications tools including presentations, handouts, videos and brochures can help ADS leaders set a plan
for maximizing earnings through Core Plus+ and begin teaching strategies downline.

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AMWAY™ CORE PLUS DISCRETIONARY INCENTIVES PROGRAM