Although EXIDE has an all India presence with five factories spread all over India, it

set up its third factory at Haldia for the following reasons:

 SITUATED ON THE BANKS OF RIVERS

 IS NEAR THE SEA

 HAS A VERY EFFICIENT RIVER-PORT

 IS THE GATEWAY TO THE SOUTH-EAST ASIA

 IS SURROUNDED BY SEVERAL BENCHMARK GLOBAL COMPANIES

e.g.
 MITSUBISHI CHEMICALS
 INDIAN OIL CORPORATION
 HALDIA PETROCHEMICALS
 HINDUSTHAN LEVER