DIVISION OF SAN PABLO CITY

FELIX AMANTE SENIOR HIGH SCHOOL

SAN PABLO CITY

Name:___________________________________________________ Teacher: __________________________________________

Grade & Section: _________________________________________ Date: _____________________________________________
Direction: Write the letter of the correct answer on the space provided before each number.
__G__1. The ability to access, analyze, evaluate, and create media in a variety of forms. It aims to empower citizens by
providing them with the competencies (knowledge and skills) necessary to engage with traditional media and new
technologies.
___F_2. The ability to identify, understand, interpret, create, communicate and compute, using printed and written materials
associated with varying contexts. It involves a continuum of learning, wherein individuals can achieve their goals, develop
their knowledge and potential, and participate fully in their community and wider society.
___Q_3. The ability to recognize when information is needed, and to locate, evaluate, and effectively communicate
information in its various formats.
__C__4. A broad term that covers processed data, knowledge derived from study, experience, instruction, signals or
symbols.
__N__5. The ability of an individual, either working independently or with others, to responsibly, appropriately, and
effectively use technological tools. Using these tools an individual can access, manage, integrate, evaluate, create and
communicate information.
__I__6. The essential skills and competencies that allow individuals to engage with media and other information providers
effectively, as well as develop critical thinking and life-long learning skills to socialize and become active citizens.
_M___7. The act or process of using words, sounds, signs, or behaviors to express or exchange information or to express
your ideas, thoughts, feelings, etc., to someone else.
__O__8. It includes every broadcasting and narrowcasting medium such as newspapers, magazines, TV, radio, billboards,
direct mail, telephone, fax, and internet.
__R__9. It is one of the characteristics of a Media and Information Literate individual which respects other users’ views and
displaying common courtesy when posting views to online discussion groups.
__A__10. The process that diminishes emotional responsiveness to a negative stimulus after repeated exposure to it.
__B__11. The intellectually disciplined process of actively and skillfully conceptualizing, applying, analyzing, synthesizing,
and/or evaluating information gathered from, or generated by, observation, experience, reflection, reasoning, or
communication, as a guide to belief and action.
__H__12. It is one of the logical fallacies where two alternatives are presented as the only possibilities, when in fact more
possibilities exist.
__J__13. It is one of the logical fallacies which ask a question that has an assumption built into it so that it can’t be
answered without appearing guilty.
__L__14. It is one of the logical fallacies which assume about one part of something must be applied to all or other parts of
it.
__E__15. It is one of the logical fallacies which appeals to popularity or the fact that many people do something as an
attempted form of validation.
a. Desensitization h. Black or white n. Digital literacy
b. Critical thinking i. Media and Information o. Media
c. Information Literacy p. Communication models
d. Digital Technology j. Composition q. Information Literacy
e. Bandwagon k. Ad Hominem r. Netiquette
f. Literacy l. Loaded question
g. Media Literacy m. Communication
Identify if the statement is correct about the concepts in media analysis, write TRUE if the statement is correct and FALSE if
the statement is incorrect.
_____T______16. People use their individual skills, beliefs and experiences to construct their own meanings from media messages.
_____T______17. Each medium has different characteristics, strengths, and a unique “language” of construction.
______T_____18. All media messages contain embedded values and points of view.
_______F____19. Media and media messages can influence beliefs, attitudes, values, behaviors, and the economic process.
________T___20. All media messages are “constructed.”
ILLUSTRATION
Choose one example of the communication models and illustrate its components and process. (10pts.)